📌 Core Information
🔹 Job Title: Regional Marketing & Events Associate (Remote, CST)
🔹 Company: Grafana Labs
🔹 Location: Southeast region (FL, GA, SC, NC, VA, DC, OH, PA, TN) - Remote
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote (CST)
🚀 Job Overview
Key aspects of this role include:
- Supporting regional marketing and event initiatives in the central region
- Collaborating with stakeholders across the organization
- Working on a variety of projects in a fast-paced environment
- Contributing to the overall success of marketing efforts
ASSUMPTION: This role requires strong organizational skills, adaptability, and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Manage and execute account-based marketing initiatives, including virtual programs and in-person events, ensuring data and project timelines are kept up to date
✅ Support account programs and conferences onsite if needed; create and localize marketing materials for specific regions
✅ Use marketing analytics tools to gather data and generate reports on campaign performance
✅ Collaborate with the Events Manager to plan and execute virtual and in-person events, including webinars, trade shows, and conferences
✅ Support event logistics, including venue sourcing, vendor coordination, booth setup, and on-site support when necessary
✅ Track event metrics and provide post-event analysis to evaluate success and areas for improvement
ASSUMPTION: This role may require occasional travel for on-site event support, estimated at around 40% of the time.
🎯 Required Qualifications
Education: Bachelor's degree
Experience: 1-2 years of regional/field/event marketing experience, Federal expertise a plus
Required Skills:
- Excellent written and verbal communication abilities and strong interpersonal skills
- Ability to work independently and as part of a team in a fast-paced environment
- Willingness to learn and adapt to new marketing trends and technologies
- Proficiency in Splash, Zuddl, Salesforce, Monday.com a plus
Preferred Skills:
- Familiarity with the Southeast region and local market trends
- Experience working with federal agencies or in the federal market
ASSUMPTION: While not explicitly stated, candidates with relevant marketing certifications or additional language skills may be at an advantage.
💰 Compensation & Benefits
Salary Range: $74,000 - $89,000 USD per year
Benefits:
- Equity
- Bonus (if applicable)
- Other benefits listed on the careers page
Working Hours: Full-time, with occasional travel required (estimated at 40% of the time)
ASSUMPTION: The salary range provided is specific to the United States. If applying from a different location, the recruiter will discuss the specific market's defined pay range and benefits at the beginning of the process.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 1,001-5,000 employees
Founded: 2014 (as a company, Grafana as an open-source project in 2014)
Company Description:
- Grafana Labs provides an open and composable observability stack built around Grafana, the leading open-source technology for dashboards and visualization
- Serves over 5,000 customers, including Bloomberg, Citigroup, Dell Technologies, Salesforce, and TomTom, and has over 25 million users worldwide
- Offers the LGTM Stack, featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo), as well as extensive enterprise data source plugins, dashboard management, alerting, reporting, and security
Company Specialties:
- Monitoring
- Observability
- Dashboards
Company Website: https://grafana.com
ASSUMPTION: Grafana Labs is a well-established company in the software development industry, with a strong focus on open-source technology and observability solutions.
📊 Role Analysis
Career Level: Early to mid-career, with opportunities for growth and development
Reporting Structure: This role reports directly to the Events Manager and works closely with various stakeholders across the organization
Work Arrangement: Remote, with occasional travel required (estimated at 40% of the time)
Growth Opportunities:
- Advancement to a senior marketing role within the company
- Expanding skills and expertise in regional marketing and event coordination
- Potential to work on high-impact projects and contribute to the company's overall success
ASSUMPTION: This role offers a clear path for career development and growth within the company, with opportunities to learn and advance in the field of regional marketing and event coordination.
🌍 Location & Work Environment
Office Type: Remote, with occasional travel required (estimated at 40% of the time)
Office Location(s): Southeast region (FL, GA, SC, NC, VA, DC, OH, PA, TN)
Geographic Context:
- The Southeast region is home to a diverse range of industries, including technology, finance, and healthcare
- This region is also known for its vibrant culture, historical significance, and natural beauty
- Candidates should be comfortable working remotely and be able to travel occasionally for on-site event support
Work Schedule: Full-time, with occasional travel required (estimated at 40% of the time)
ASSUMPTION: While this role is primarily remote, candidates should be prepared for occasional travel and be comfortable working in a distributed team environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the company's leadership team
Key Assessment Areas:
- Communication skills and ability to work effectively in a remote team
- Problem-solving and analytical skills
- Understanding of regional marketing and event coordination
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing and event coordination experience
- Demonstrate your understanding of the Southeast region and local market trends
- Showcase your ability to work effectively in a remote team environment
ATS Keywords: Regional Marketing, Event Coordination, Account-Based Marketing, Marketing Analytics, Event Logistics, Southeast Region, Remote Work, Travel
ASSUMPTION: The interview process for this role may include assessments of both technical skills and cultural fit, as well as a discussion of the candidate's understanding of the regional market and local trends.
🛠️ Tools & Technologies
- Splash
- Zuddl
- Salesforce
- Monday.com
- Marketing analytics tools (specific tools not mentioned)
ASSUMPTION: While specific tools and technologies are mentioned, candidates should be prepared to learn and adapt to new tools as needed for the role.
👔 Cultural Fit Considerations
Company Values:
- Open and composable
- Customer-focused
- Innovative and collaborative
Work Style:
- Remote and distributed team environment
- Fast-paced and dynamic
- Focus on results and impact
Self-Assessment Questions:
- How do you stay organized and manage multiple projects in a fast-paced environment?
- Can you describe a time when you had to adapt to a new tool or technology in a short period?
- How do you approach working in a remote team, and how do you ensure effective communication and collaboration?
ASSUMPTION: Grafana Labs values candidates who are adaptable, organized, and effective communicators, with a strong work ethic and a customer-focused mindset.
⚠️ Potential Challenges
- Occasional travel requirements (estimated at 40% of the time)
- Working in a fast-paced and dynamic environment
- Managing multiple projects and deadlines simultaneously
- Adapting to new tools and technologies as needed
ASSUMPTION: While this role offers many opportunities for growth and development, candidates should be prepared to manage occasional travel requirements and work effectively in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- This role is similar to other regional marketing and event coordinator positions, but with a focus on the Southeast region and occasional travel requirements
- Unlike some other regional marketing roles, this position requires a higher level of event coordination and logistics management
- Career progression in this role may lead to senior marketing roles within the company, with opportunities to expand skills and expertise in regional marketing and event coordination
ASSUMPTION: While this role shares similarities with other regional marketing and event coordinator positions, its focus on the Southeast region and occasional travel requirements make it unique.
📝 Sample Projects
- Planning and executing a regional marketing campaign, including virtual events and in-person meetups, to generate leads and increase brand awareness in the Southeast region
- Coordinating a large-scale conference, including venue sourcing, vendor coordination, booth setup, and on-site support, while managing project timelines and ensuring data accuracy
- Analyzing event metrics and generating reports to evaluate campaign performance and identify areas for improvement
ASSUMPTION: Sample projects for this role may involve regional marketing campaigns, event coordination, and data analysis, with a focus on generating leads, increasing brand awareness, and evaluating campaign performance.
❓ Key Questions to Ask During Interview
- Can you describe the typical event calendar for this role, and how my time would be allocated between regional marketing and event coordination?
- How does the company support the professional development and growth of employees in this role?
- What are the most challenging aspects of working in a remote team environment, and how does the company address these challenges?
- How does the company measure the success of regional marketing and event initiatives, and how would my performance be evaluated in this role?
- What opportunities are there for collaboration and knowledge-sharing with other teams and departments within the company?
ASSUMPTION: During the interview process, candidates should ask thoughtful questions to demonstrate their interest in the role and gain a better understanding of the company's culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your resume and cover letter to highlight your relevant marketing and event coordination experience, as well as your understanding of the Southeast region and local market trends
- Prepare for the interview process by researching the company and practicing your responses to common interview questions
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
