📌 Core Information
🔹 Job Title: Regional Marketing Manager - Fort Worth, TX
🔹 Company: Olympus Property
🔹 Location: Fort Worth, TX
🔹 Job Type: Full-time, Remote (with travel)
🔹 Category: Real Estate, Marketing
🔹 Date Posted: July 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (with travel to local and regional properties)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic marketing initiatives across a portfolio of multifamily communities
- Managing marketing plans, online presence, and performance metrics
- Collaborating with onsite teams, ownership groups, and asset management partners
- Representing Olympus Property in local apartment associations and community involvement
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple priorities and projects simultaneously.
📋 Key Responsibilities
✅ Implement and manage marketing plans for assigned communities, aligned with company goals and local market trends
✅ Oversee online presence, review platforms, and ensure timely updates to digital content across all channels
✅ Conduct routine marketing audits to verify accuracy of community information
✅ Guide and support onsite teams in leveraging marketing tools and optimizing lead performance
✅ Serve as the primary liaison for marketing-related transitions during property acquisitions and dispositions
✅ Analyze marketing performance and key leasing metrics to assess results and make data-informed recommendations
✅ Coordinate and execute social media content calendars and localized engagement campaigns
✅ Assist with media creation needs including photo and video shoots
✅ Prepare, manage, and reforecast annual marketing budgets for assigned communities
✅ Collaborate with property ownership groups and asset management partners to align on marketing objectives, budget expectations, and performance benchmarks
✅ Support internal marketing initiatives including team incentives, internal communications, and resident engagement programming
✅ Represent Olympus Property in local apartment associations by attending events, maintaining relationships, and supporting community involvement and outreach opportunities
ASSUMPTION: This role may require occasional work outside of regular business hours to meet deadlines or attend events.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related discipline (preferred)
Experience: Minimum 1 year of experience as a Business Manager (Community Manager) within the multifamily housing industry and 3-5 years of experience in Marketing, Business, Management, or a related field
Required Skills:
- Strong understanding of digital marketing, leasing strategies, and customer engagement
- Proficient in property management and marketing platforms (e.g., Yardi, RealPage products, etc.)
- Proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint) and Google Workspace (Docs, Sheets, Slides, Drive)
- Proficient in Adobe Creative tools (e.g., Photoshop, InDesign, Acrobat)
- Proficient in social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok)
- Excellent written and verbal communication skills
- Highly organized with strong attention to detail and time management
- Willing and able to travel up to 40% of the time
Preferred Skills:
- Fluency in Spanish
- Experience with CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: Candidates with experience in multifamily housing and a strong understanding of the industry will be given preference.
💰 Compensation & Benefits
Salary Range: $70,000 - $85,000/yr. (based on location, experience, etc.)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
- Employee discounts on apartment rentals
Working Hours: Full-time, with occasional work outside of regular business hours as needed
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and location. Benefits are subject to change and may vary based on employment status.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate, specifically multifamily housing and property management
Company Size: 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 1992, with over 30 years of experience in the multifamily real estate business
Company Description:
- Innovative and growing full-service multifamily investment and property management organization
- Headquartered in Fort Worth, Texas, with communities located in sixteen states throughout the country
- Committed to providing superior living environments, unparalleled service, and excellent employment opportunities
Company Specialties:
- Luxury Apartment Living
- Professional Management
- Investor Relations
- Excellent Employment Opportunities
Company Website: http://www.olympusproperty.com
ASSUMPTION: Olympus Property is an established company with a strong reputation in the multifamily real estate industry, providing a stable and supportive work environment for its employees.
📊 Role Analysis
Career Level: Mid-level marketing professional with opportunities for growth and advancement within the company
Reporting Structure: This role reports directly to the Senior Marketing Manager and works closely with onsite teams, ownership groups, and asset management partners
Work Arrangement: Remote with travel to local and regional properties, requiring occasional overnight stays
Growth Opportunities:
- Advancement to Senior Marketing Manager or other leadership roles within the marketing department
- Expansion of responsibilities and portfolio size as the company grows and acquires new properties
- Cross-functional collaboration and learning opportunities within the organization
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and advance their career within the company.
🌍 Location & Work Environment
Office Type: Remote, with occasional travel to local and regional properties
Office Location(s): Fort Worth, Texas (headquarters), with communities located in sixteen states throughout the country
Geographic Context:
- Fort Worth, Texas, is a vibrant and growing city with a diverse population and a strong economy
- The company's headquarters is located in the heart of downtown Fort Worth, providing easy access to amenities and attractions
- Travel to local and regional properties may require occasional overnight stays, with the company covering related expenses
Work Schedule: Full-time, with occasional work outside of regular business hours as needed
ASSUMPTION: The remote work arrangement provides flexibility and a better work-life balance, while occasional travel allows for face-to-face interaction and collaboration with onsite teams and partners.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-depth behavioral interview to discuss experience, skills, and career goals
- Final interview with the Senior Marketing Manager or other key stakeholders
- Background check and reference check (if applicable)
Key Assessment Areas:
- Marketing and leasing strategies
- Customer engagement and retention
- Budget management and performance analysis
- Collaboration and communication skills
- Problem-solving and adaptability
Application Tips:
- Highlight relevant experience and achievements in multifamily housing and marketing
- Tailor your resume and cover letter to emphasize skills and qualifications mentioned in the job description
- Prepare examples of marketing campaigns or projects that demonstrate your ability to develop and execute strategic initiatives
- Research Olympus Property and the multifamily real estate industry to show your enthusiasm and understanding of the role
ATS Keywords: Regional Marketing Manager, Multifamily Housing, Marketing Strategies, Leasing, Customer Engagement, Budget Management, Performance Analysis, Collaboration, Communication, Problem-solving, Adaptability
ASSUMPTION: The application process for this role may take several weeks, depending on the volume of applicants and the company's hiring timeline.
🛠️ Tools & Technologies
- Property management and marketing platforms (e.g., Yardi, RealPage products, etc.)
- Microsoft Office (Word, Excel, Outlook, PowerPoint)
- Google Workspace (Docs, Sheets, Slides, Drive)
- Adobe Creative tools (e.g., Photoshop, InDesign, Acrobat)
- Social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok)
- CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: Familiarity with industry-specific tools and platforms is preferred, but not required. Training and support will be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- Compassion: Kind acts for our residents, respect for our employees, courtesy for our partners
- Integrity: Upholding ethical standards and doing the right thing, always
- Accountability: Taking ownership of our actions and responsibilities, and following through on commitments
- Collaboration: Working together to achieve common goals and drive success
- Excellence: Striving for continuous improvement and delivering outstanding results
Work Style:
- Self-motivated and proactive, with the ability to manage multiple priorities and projects simultaneously
- Strong interpersonal skills and a collaborative mindset, with the ability to work effectively with onsite teams, ownership groups, and asset management partners
- Adaptable and resilient, with the ability to thrive in a dynamic and fast-paced environment
- Creative and innovative, with a passion for branding, content, and storytelling
- Analytical and data-driven, with a strong focus on performance measurement and continuous improvement
Self-Assessment Questions:
- Do I have a strong understanding of digital marketing, leasing strategies, and customer engagement in the multifamily housing industry?
- Am I comfortable managing marketing performance metrics, vendor coordination, and supporting onsite leasing and engagement initiatives?
- Do I have strong written and verbal communication skills, with the ability to collaborate effectively with diverse teams and stakeholders?
- Am I willing and able to travel up to 40% of the time, with occasional overnight stays?
- Do I share Olympus Property's commitment to compassion, integrity, accountability, collaboration, and excellence?
ASSUMPTION: Candidates who align with Olympus Property's values and work style will be more likely to succeed in this role and contribute to the company's continued success.
⚠️ Potential Challenges
- Occasional travel requirements, with the need to balance work and personal responsibilities
- Managing multiple priorities and projects simultaneously, requiring strong organizational skills and time management
- Working with diverse teams and stakeholders, requiring strong communication and collaboration skills
- Adapting to changes in the multifamily real estate industry and market trends, requiring continuous learning and growth
ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and adaptability, as well as a commitment to continuous learning and growth.
📈 Similar Roles Comparison
- This role is unique in its focus on regional marketing management within the multifamily housing industry, with a strong emphasis on strategic initiative development and execution
- Compared to other marketing roles, this position requires a strong understanding of the multifamily housing industry and its unique challenges and opportunities
- Career progression in this role may include advancement to Senior Marketing Manager or other leadership roles within the marketing department, with opportunities for expansion of responsibilities and portfolio size
ASSUMPTION: This role offers significant growth potential and unique challenges compared to other marketing roles, with a strong focus on strategic initiative development and execution within the multifamily housing industry.
📝 Sample Projects
- Developing and executing a comprehensive marketing plan for a new multifamily community, including online presence, digital content, and localized engagement campaigns
- Conducting a marketing audit of an existing multifamily community and implementing changes to improve online presence, digital content, and lead performance
- Collaborating with onsite teams to optimize lead performance and improve customer engagement through targeted marketing initiatives
ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of the Regional Marketing Manager role, with a focus on developing and executing marketing initiatives to drive results and improve customer engagement.
❓ Key Questions to Ask During Interview
- Can you describe the typical marketing plan for a multifamily community and how it aligns with company goals and local market trends?
- How does the company support onsite teams in leveraging marketing tools and optimizing lead performance?
- What are the key performance indicators (KPIs) used to measure marketing success, and how are they tracked and analyzed?
- How does the company approach social media content creation and engagement, and what tools are used to manage and schedule posts?
- What opportunities are there for growth and advancement within the marketing department and the company as a whole?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and advancement, allowing them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills mentioned in the job description
- Prepare examples of marketing campaigns or projects that demonstrate your ability to develop and execute strategic initiatives
- Research Olympus Property and the multifamily real estate industry to show your enthusiasm and understanding of the role
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
