📌 Core Information
🔹 Job Title: Regional Marketing Manager, Solutions Marketing
🔹 Company: Elastic
🔹 Location: United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing, implementing, and managing end-to-end marketing programs to drive pipeline and opportunity creation
- Collaborating with cross-functional teams to execute integrated campaigns focused on security and net new logo acquisition
- Securing branding opportunities and integrating functional marketing plans
- Supporting Americas-led initiatives and managing allocated budgets
ASSUMPTION: This role requires a high level of autonomy and cross-functional collaboration, with a focus on driving results through strategic planning and execution.
📋 Key Responsibilities
✅ Owning nation-wide marketing programs (e-mail, webinars, events) within the Regional Marketing team specific to net new logo acquisition and security-focused programs
✅ Consolidating and integrating marketing plans with Global – Regional and Field marketing teams for demand generation and partner marketing initiatives
✅ Reporting on existing programs to evaluate return on investment and share takeaways
✅ Coordinating with external vendors to use external databases to reach target personas within third party engagements for our target account list
✅ Developing and securing core marketing assets (web pages, presentations, datasheets) and liaison with the localization team
✅ Partnering with peers in Sales, SA, Product, and other Marketing teams, and collaborating to launch programs
✅ Managing the allocated budget across multiple channels to ensure we’re enhancing our regional budget and centralizing where necessary
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to multitask and prioritize effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum 6+ years of relevant professional experience in marketing, with a focus on field and channel experience
Required Skills:
- Proven track record delivering and/or implementing programs that drive significant growth and revenue in a high-growth, SaaS business
- Strong communication, presentation, and writing skills
- Strong accountability and project management skills
- Significant knowledge and experience in the enterprise software/Search market
- Ability to multitask and integrate functional plans
Preferred Skills:
- Experience with marketing automation tools (e.g., Marketo, Pardot)
- Familiarity with Salesforce and other CRM platforms
- Knowledge of the Elastic Stack and its applications
ASSUMPTION: Candidates should have a strong understanding of the marketing funnel and be comfortable working with data to inform decision-making.
💰 Compensation & Benefits
Salary Range: The typical starting salary range for this role is $106,900 - $169,100 USD per year. In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), the range is $128,200 - $202,700 USD per year.
Benefits:
- Health coverage for you and your family in many locations
- Ability to craft your calendar with flexible locations and schedules for many roles
- Generous number of vacation days each year
- Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
- Up to 40 hours each year to use toward volunteer projects you love
- Embracing parenthood with minimum of 16 weeks of parental leave
- Stock options
Working Hours: Full-time position with a standard workweek of 40 hours
ASSUMPTION: Elastic's compensation and benefits packages are competitive and designed to attract and retain top talent in the industry.
📌 Applicant Insights
🔍 Company Context
Industry: Elastic is a leading search and analytics company, known for its open-source search and analytics engine, Elasticsearch, and its suite of products built on top of it, including Kibana, Logstash, and Beats.
Company Size: Elastic is a mid-sized company with approximately 1,001-5,000 employees globally.
Founded: Elastic was founded in 2012 and is headquartered in San Francisco, California.
Company Description:
- Elastic's mission is to make all data usable in real time and at scale for enterprises and developers worldwide
- The company's solutions for search, observability, and security are built on the Elastic Stack – a unified technology stack that combines the power of three open-source products: Elasticsearch, Kibana, and Beats
- Elastic's products are used by thousands of companies, including more than 50% of the Fortune 500
Company Specialties:
- Big Data
- AWS
- Kibana
- Observability
- APM
- Search
- Distributed
- Lucene
- Database
- Open Source
- Cloud
- SIEM
- Security
- Logging
- Analytics
- Elasticsearch
- App Search
- Site Search
- Enterprise Search
Company Website: http://www.elastic.co
ASSUMPTION: Elastic's focus on open-source technology and real-time data analysis sets it apart in the enterprise software industry.
📊 Role Analysis
Career Level: This role is at the senior individual contributor level, with the potential to grow into a management role over time.
Reporting Structure: The Regional Marketing Manager reports directly to the Senior Manager of Americas Programs.
Work Arrangement: This role is remote-friendly, with the option to work from one of Elastic's global offices or from a home office.
Growth Opportunities:
- Potential to take on additional responsibilities and grow into a management role
- Opportunities to work on high-impact projects and drive significant business growth
- Chance to learn from and collaborate with experienced marketing professionals across the organization
ASSUMPTION: Success in this role will require a strong ability to prioritize and manage multiple projects simultaneously, as well as a willingness to learn and adapt in a fast-paced, dynamic environment.
🌍 Location & Work Environment
Office Type: Elastic has multiple global offices, with the option to work remotely or from a home office.
Office Location(s): Elastic has offices in San Francisco, CA; Amsterdam, NL; New York, NY; London, UK; Berlin, DE; Singapore, SG; Sydney, AU; Arlington, VA; Chicago, IL; Paris, FR; Toronto, CA; Austin, TX; Beijing, CN; Tokyo, JP; Seoul, KR; Hong Kong, CN; Bengaluru, IN; Gurugram, IN; Munich, DE; Stockholm, SE; Tel Aviv, IL; Athens, GR; Mumbai, IN; and Dubai, AE.
Geographic Context:
- The United States is the primary market for this role, with a focus on driving pipeline and opportunity creation across the Americas
- Elastic's global presence allows for collaboration with teams and stakeholders across multiple time zones
- The company's remote-friendly culture enables employees to work from various locations within the United States
Work Schedule: The standard workweek is 40 hours, with the option to work flexible hours or part-time, depending on the role and team.
ASSUMPTION: Success in this role will require strong communication and collaboration skills, as well as the ability to work effectively in a remote or hybrid work environment.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-depth interview with the hiring manager and other team members
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Campaign execution and management
- Budget allocation and management
- Cross-functional collaboration and communication
- Problem-solving and analytical skills
Application Tips:
- Highlight your relevant marketing experience and achievements in your resume
- Tailor your cover letter to explain why you're interested in this role and how your skills and experience make you a strong fit
- Prepare examples of marketing campaigns you've managed and their outcomes
- Be ready to discuss your approach to budget management and prioritization
- Research Elastic's products and market position to demonstrate your understanding of the company and its offerings
ATS Keywords: Marketing, Campaign Management, Budget Management, Cross-Functional Collaboration, Marketing Strategy, Marketing Planning, Marketing Execution, Marketing Analytics, Marketing Automation, CRM, Salesforce, Marketo, Pardot, Enterprise Software, SaaS, Search, Observability, Security, Elasticsearch, Kibana, Beats
ASSUMPTION: The interview process will focus on assessing your marketing expertise, strategic thinking, and cultural fit with Elastic's values and work environment.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot)
- CRM platforms (e.g., Salesforce)
- Elastic Stack (Elasticsearch, Kibana, Beats)
- Microsoft Office Suite
- Google Workspace
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with Elastic's products and the Elastic Stack will be beneficial but is not required for this role.
👔 Cultural Fit Considerations
Company Values:
- Focus on the user
- Build with community
- Run in the open
- In it together
- Level up
Work Style:
- Elastic is a remote-friendly company with a flexible work environment
- The company values autonomy, collaboration, and continuous learning
- Elastic's culture is inclusive and diverse, with a strong emphasis on work-life balance
Self-Assessment Questions:
- Do you have a strong customer focus and a passion for understanding user needs?
- Are you comfortable working in a remote or hybrid work environment, collaborating with teams across multiple time zones?
- Do you have a growth mindset and a commitment to continuous learning and improvement?
ASSUMPTION: Success in this role will require a strong cultural fit with Elastic's values and work style, as well as a willingness to adapt and thrive in a dynamic, fast-paced environment.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working effectively in a remote or hybrid work environment
- Adapting to a fast-paced, dynamic work environment
- Balancing the need for strategic planning with the need for quick decision-making and execution
- Navigating a complex, global organization with multiple stakeholders
ASSUMPTION: These challenges can be mitigated with strong project management skills, effective communication, and a willingness to learn and adapt in a dynamic environment.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Marketing Director position, with a focus on driving pipeline and opportunity creation through integrated campaigns
- Unlike other marketing roles, this position requires a strong understanding of the enterprise software/Search market and a proven track record in driving growth in a SaaS business
- This role offers the opportunity to work on high-impact projects and drive significant business growth, with the potential to grow into a management role over time
ASSUMPTION: Success in this role will require a strong understanding of the marketing funnel and a data-driven approach to decision-making, as well as a willingness to learn and adapt in a fast-paced, dynamic environment.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign to drive net new logo acquisition in the Americas
- Collaborating with global and regional marketing teams to launch a new product or feature, coordinating with cross-functional stakeholders to ensure successful execution
- Managing a budget to optimize marketing spend and maximize ROI, while balancing the need for strategic planning with the need for quick decision-making and execution
ASSUMPTION: These sample projects illustrate the range of responsibilities and the level of autonomy required for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- How does the company support the growth and development of its marketing professionals?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure the success of its marketing campaigns, and how will my performance be evaluated?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company's expectations for your success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Prepare examples of marketing campaigns you've managed and their outcomes
- Research Elastic's products and market position to demonstrate your understanding of the company and its offerings
- Follow up with the hiring manager within 7 business days of submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
