Remote Content Marketing Strategist (New Zealand)

📌 Core Information

🔹 Job Title: Remote Content Marketing Strategist (New Zealand)

🔹 Company: Brafton

🔹 Location: New Zealand (Remote)

🔹 Job Type: Contractor Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 16, 2025

🔹 Experience Level: Mid-Senior level (3-5 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Managing a portfolio of 20-25 mid-large clients across various industries
• Developing and maintaining multi-faceted content marketing strategies
• Driving client retention and growth through strong ROI and meeting business objectives
• Collaborating with Brafton's content creation teams and clients to execute strategies
• Potential travel for client visits

ASSUMPTION: This role requires a high level of self-motivation and organization to manage multiple projects and clients remotely.

📋 Key Responsibilities

✅ Serve as the primary point of contact for clients, understanding their business and objectives

✅ Develop and maintain custom content strategies that drive growth and meet client objectives

✅ Manage project execution and integration with Brafton's content creation teams

✅ Create statements of work and sell next strategies to retain and grow client accounts

✅ Monitor and report on ROI to demonstrate strategy success

ASSUMPTION: This role involves a high degree of multitasking and requires strong prioritization skills.

🎯 Required Qualifications

Education: Bachelor’s degree in a relevant field

Experience: 3-5 years of proven experience in Account Management or content marketing/SEO strategy

Required Skills:

• Proven expertise in account management and content marketing strategy
• Excellent communication and presentation skills
• Strong organizational skills and attention to detail
• Familiarity with SEO, Google Analytics, Google Adwords, and web analytics
• Ability to manage multiple projects in a fast-paced environment

Preferred Skills:

• Experience with content marketing software
• Fluency in additional languages

ASSUMPTION: Candidates with experience in a similar role or industry will have an advantage.

💰 Compensation & Benefits

Salary Range: NZD 80,000 - 120,000 per year (Based on experience and industry standards for remote roles in New Zealand)

Benefits:

• Flexible work arrangement
• Opportunities for professional growth and development
• Competitive compensation package

Working Hours: Full-time (40 hours/week), flexible schedule

ASSUMPTION: The salary range is an estimate based on industry standards for remote roles in New Zealand. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Brafton operates in the technology, information, and internet industry, specializing in content marketing, SEO, and digital strategy.

Company Size: Brafton is a mid-sized company with 201-500 employees, providing a collaborative and dynamic work environment.

Founded: Brafton was founded in 2008 and has since grown to have offices in Boston, Chicago, San Francisco, London, and Sydney.

Company Description:

• Brafton simplifies high-impact content marketing with its platform, strategy, and content creation services.
• The company combines creative genius with marketing data and technology to deliver effective content strategies.
• Brafton offers a wide range of content marketing services, including search performance briefs, inbound strategies, and various content formats.

Company Specialties:

• Content Marketing
• Organic Search Engine Optimization (SEO)
• Content and Keyword Strategy
• Content Marketing Analytics
• Brand Consultancy
• Social Media Consultancy
• PPC
• Content marketing management and software

Company Website: www.brafton.com

ASSUMPTION: Brafton's global presence and diverse team enable it to offer unique insights and perspectives to its clients.

📊 Role Analysis

Career Level: Mid-Senior level (3-5 years of experience)

Reporting Structure: This role reports directly to the Client Success Manager and works closely with Brafton's content creation teams and clients.

Work Arrangement: This is a fully remote, contractor full-time position open to candidates across New Zealand.

Growth Opportunities:

• Proven success in this role may lead to opportunities for career advancement within Brafton.
• The dynamic nature of the content marketing industry offers continuous learning and growth opportunities.

ASSUMPTION: Candidates should be proactive in seeking out professional development opportunities to grow within the role and the company.

🌍 Location & Work Environment

Office Type: Remote (No physical office required)

Office Location(s): N/A (Fully remote)

Geographic Context:

• New Zealand offers a high quality of life, with a strong focus on work-life balance.
• The remote work arrangement allows for flexibility and the ability to work from various locations within New Zealand.
• New Zealand's time zone (NZST/NZDT) may require some flexibility in working hours to accommodate global clients.

Work Schedule: Full-time (40 hours/week), flexible schedule

ASSUMPTION: Candidates should be comfortable working independently and managing their time effectively in a remote work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• In-depth interview with the Client Success Manager and/or other team members
• Final interview with the Director of Client Success
• Background check and offer

Key Assessment Areas:

• Content marketing strategy and knowledge
• Communication and presentation skills
• Organizational skills and attention to detail
• Cultural fit and alignment with Brafton's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role.
• Demonstrate your understanding of content marketing strategy and trends in your application materials.
• Prepare examples of your past work that showcase your ability to manage multiple projects and clients.

ATS Keywords: Account Management, Content Marketing, Digital Strategy, SEO Strategy, Sales, Google Analytics, Google Adwords, Web Analytics, Social Media Strategy, Digital Marketing Consulting, Project Management

ASSUMPTION: The application process may vary based on the hiring manager's discretion and the number of qualified applicants.

🛠️ Tools & Technologies

• Google Analytics
• Google Adwords
• Web analytics tools
• Content marketing software (e.g., Brafton's platform)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is preferred, but not required. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Creative
• Data-driven
• Collaborative
• Results-focused
• Innovative

Work Style:

• Self-motivated and independent
• Strong communication and collaboration skills
• Adaptable and open to feedback
• Proactive in seeking out professional development opportunities

Self-Assessment Questions:

• Do you thrive in a remote work environment and have strong self-motivation?
• Are you comfortable managing multiple projects and clients simultaneously?
• Do you have a strong understanding of content marketing strategy and trends?

ASSUMPTION: Candidates who align with Brafton's values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

• Managing multiple projects and clients remotely may be challenging at times.
• Working with clients in various industries and time zones may require flexibility in working hours.
• Keeping up with the latest content marketing trends and best practices may require continuous learning and adaptation.
• Travel may be required for client visits, which could disrupt the remote work arrangement temporarily.

ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them proactively.

📈 Similar Roles Comparison

• This role is similar to other content marketing strategist positions, but may have a higher focus on account management and client retention.
• Compared to other marketing roles, this position requires a strong understanding of content marketing strategy and SEO.
• Career paths may vary depending on the company's structure and growth opportunities.

ASSUMPTION: Candidates should research similar roles and companies to better understand the market and their career prospects.

📝 Sample Projects

• Developing a content marketing strategy for a mid-sized e-commerce company to improve SEO and drive sales
• Managing a content marketing campaign for a B2B software company to generate leads and increase brand awareness
• Creating a content calendar and executing a social media strategy for a non-profit organization to engage their audience and drive donations

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Actual projects may vary based on client needs and industry trends.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the clients in my portfolio, and how can I help address them?
• How does Brafton support the professional development and growth of its employees in this role?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Brafton measure the success of its content marketing strategies, and how will my performance be evaluated?
• What opportunities are there for collaboration and knowledge-sharing with other Brafton team members?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of your past work that showcase your ability to manage multiple projects and clients
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.