Remote Senior Product Marketing Manager (m/f/d)

📌 Core Information

🔹 Job Title: Senior Product Marketing Manager (m/f/d)

🔹 Company: RoomPriceGenie

🔹 Location: Global (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-18

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Defining and refining product positioning and messaging
• Developing and executing product launch strategies
• Creating sales enablement tools and training materials
• Conducting market research and customer insights analysis
• Collaborating cross-functionally with Product, Marketing, Sales, and Customer Success teams

ASSUMPTION: This role requires a strategic mindset with a strong focus on execution. The ideal candidate will be comfortable working in a fast-paced, evolving environment and collaborating remotely with diverse teams.

📋 Key Responsibilities

✅ Develop and refine clear, differentiated, and compelling product messaging that resonates with target customer segments and supports global growth

✅ Own the end-to-end strategy for new product launches, announcements, and feature rollouts, defining launch goals, timelines, and key deliverables in collaboration with cross-functional teams

✅ Build and maintain a full suite of sales enablement tools, including pitch decks, one-pagers, objection handling, battlecards, competitive positioning, demo scripts, and more

✅ Monitor the market, conducting research to deeply understand customer and partner needs, buyer journeys, industry trends, and competitive dynamics, and use insights to refine messaging and validate product-market fit

✅ Serve as a critical liaison between Product, Marketing, Sales, Partner, and Customer Success teams, aligning on strategy and ensuring clear communication across teams

✅ Create (or lead the creation of) a range of product marketing content, including landing pages, blog posts, video scripts, explainer decks, case studies, and more, ensuring product storytelling is effectively infused across thought leadership, brand campaigns, and demand generation initiatives

ASSUMPTION: This role requires strong communication skills, both written and verbal, to craft clear, compelling narratives across formats and channels for a variety of audiences.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years of product marketing experience in B2B SaaS, ideally in a high-growth or scale-up environment

Required Skills:

• C2-level English proficiency: Exceptional communication skills, both verbal and written
• Proven success in building or evolving product marketing strategy
• Dynamic and adaptable mindset with the ability to balance both strategy and execution
• Collaborative and commercially-minded, with strong cross-functional communication skills
• Experience working across European markets and at least one other global region
• Comfortable working in a fast-paced, evolving environment with shifting priorities—while collaborating remotely across different cultures and time zones

Preferred Skills:

• Experience in hospitality tech, B2B SaaS, and/or a channel GTM environment
• Additional languages are a big plus—we're a multilingual team with over 10 languages spoken!

ASSUMPTION: The ideal candidate will have a strong background in product marketing, with a proven track record of driving product success in a B2B SaaS environment. Experience in the hospitality tech industry is a plus but not required.

💰 Compensation & Benefits

Salary Range: €70,000 - €90,000 per year (based on experience and market research for similar roles in B2B SaaS)

Benefits:

• Hybrid Office Model: Work your way! Whether you’re a remote work ninja, love the hustle of the office, or enjoy a mix of both, we empower you to choose the setup that suits you best
• Epic Team Gatherings: Every year, we bring our global crew together for a week of networking, brainstorming, and fun. Plus, enjoy regular hangouts in our offices to keep the camaraderie alive
• Growth and Development: We’re all about lifelong learning! Level up your skills with personal and professional development opportunities. You’ll even snag up to three extra days off each year to focus on your growth
• 5 Years? 5 Weeks!: Stick with us, and we’ll reward your loyalty. After five years, you’ll earn an incredible five weeks of bonus vacation time to recharge and explore the world
• Birthday Celebrations: It’s your day, so take it off! Celebrate your birthday the way you want, guilt-free
• Flexible Hours: We get it—life happens! We offer flexible working hours to help you balance your work and personal life seamlessly
• Wellbeing Matters: Your mental health is a top priority. Every Genie gets access to Headspace, the leading meditation app, to help you cultivate a happier, healthier, and more zen life

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in B2B SaaS. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically Revenue Management and Pricing Optimization for the Hospitality Industry

Company Size: 51-200 employees (Mid-sized)

Founded: 2017 (8 years ago)

Company Description:

• RoomPriceGenie is dedicated to helping hoteliers around the globe achieve optimal pricing
• The company's state-of-the-art algorithm analyzes both internal hotel data and market trends to recommend pricing strategies that enhance revenue and improve booking rates
• With customers spanning the globe, RoomPriceGenie has made a meaningful impact in the hospitality industry, and its clients love the results

Company Specialties:

• Revenue Management
• Independent Hotels
• B&B's
• Hotel Software
• Machine Learning
• Advanced Algorithms
• and apartment hotels

Company Website: roompricegenie.com

ASSUMPTION: RoomPriceGenie is a well-established company in the hospitality tech industry, with a strong focus on innovation and customer success.

📊 Role Analysis

Career Level: Senior (5-10 years of experience)

Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO)

Work Arrangement: Hybrid Office Model - Work your way! Whether you’re a remote work ninja, love the hustle of the office, or enjoy a mix of both, we empower you to choose the setup that suits you best

Growth Opportunities:

• As the first dedicated product marketer, this role offers the chance to shape the function from the ground up and make a significant impact on the company's global growth
• With the company's rapid expansion, there will be ample opportunities for career progression and growth within the marketing team and the organization as a whole

ASSUMPTION: This role offers a unique opportunity for a senior product marketer to join a growing company and make a significant impact on its global success.

🌍 Location & Work Environment

Office Type: Hybrid (Steinhausen, Switzerland, and Mannheim, Germany, with remote work options)

Office Location(s): Sumpfstrasse 18, Steinhausen, 6312, CH, and O 7 10, Mannheim, Baden-Württemberg 68161, DE

Geographic Context:

• Steinhausen, Switzerland, is a small town near Zurich, offering a peaceful and scenic work environment
• Mannheim, Germany, is a vibrant city in the southwest of the country, known for its rich history and cultural attractions
• Both locations offer easy access to major transportation hubs, making it convenient for remote workers to visit the offices as needed

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options

ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing employees to enjoy the benefits of working from home while also having the opportunity to collaborate and connect with colleagues in person.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• Video interview with the hiring manager and/or team members
• Final interview with the CMO
• Background check and offer extension

Key Assessment Areas:

• Product marketing experience and expertise
• Communication skills, both written and verbal
• Strategic thinking and problem-solving abilities
• Collaboration and teamwork skills
• Adaptability and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your relevant product marketing experience and skills
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and collaboration abilities
• Research the company and the role to demonstrate your enthusiasm and understanding of the business
• Be prepared to discuss your experience with product launches, sales enablement, and market research

ATS Keywords: Product Marketing, B2B SaaS, Strategic Thinking, Content Creation, Sales Enablement, Market Research, Customer Insights, Communication Skills, Product Launch, Product Positioning, Messaging, Competitive Analysis, Team Collaboration, Remote Work, Hybrid Office, Global Expansion

ASSUMPTION: The interview process will focus on assessing the candidate's product marketing experience, strategic thinking, and cultural fit with the company.

🛠️ Tools & Technologies

• Marketo
• Salesforce
• Google Workspace
• Microsoft Office
• Asana
• Slack
• Zoom

ASSUMPTION: The tools and technologies listed are subject to change based on the company's evolving needs and the successful candidate's preferences.

👔 Cultural Fit Considerations

Company Values:

• Transparency
• Respect
• Making a real impact together

Work Style:

• Collaborative and commercially-minded
• Dynamic and adaptable mindset
• Strong cross-functional communication skills
• Comfortable working in a fast-paced, evolving environment with shifting priorities

Self-Assessment Questions:

• How do you align with RoomPriceGenie's values, particularly 'Transparency' and 'Making a real impact together'?
• Are you comfortable working in a fast-paced, evolving environment with shifting priorities, and collaborating remotely across different cultures and time zones?
• How do you approach balancing strategy and execution in your work, and how have you demonstrated this in previous roles?

ASSUMPTION: RoomPriceGenie values a diverse and inclusive work environment, and candidates who can demonstrate a strong cultural fit with the company's values and work style will be most successful in this role.

⚠️ Potential Challenges

• The role requires a strategic mindset and the ability to balance both strategy and execution, which may be challenging for candidates who prefer more structured or tactical roles
• Working remotely with a global team may present communication and time zone challenges, requiring strong self-management and adaptability skills
• The fast-paced, evolving nature of the role may necessitate frequent reprioritization and adjustment to new responsibilities
• The role may require occasional travel for team gatherings and industry events

ASSUMPTION: The successful candidate will be comfortable working in a dynamic and evolving environment, and will thrive on the challenge of balancing strategy and execution in a remote, global team.

📈 Similar Roles Comparison

• This role is unique in its focus on product marketing for a B2B SaaS company in the hospitality tech industry, with a strong emphasis on global expansion and cross-functional collaboration
• Compared to similar roles in other industries, this position offers a unique opportunity to work at the intersection of technology, hospitality, and global business
• Career progression in this role may differ from more traditional product marketing paths, as the successful candidate will have the opportunity to shape the function and make a significant impact on the company's global growth

ASSUMPTION: Candidates with experience in hospitality tech, B2B SaaS, or a channel GTM environment may find this role particularly appealing, as it offers a unique blend of industry-specific context and global business focus.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new product launch, including messaging, positioning, and sales enablement tools
• Conducting market research and customer interviews to refine product positioning and validate product-market fit
• Creating a competitive analysis and battlecard to support sales teams in winning deals against key competitors

ASSUMPTION: The successful candidate will have experience working on similar projects in previous roles and will be able to apply their skills to drive product success at RoomPriceGenie.

❓ Key Questions to Ask During Interview

• How does RoomPriceGenie support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does RoomPriceGenie measure the success of its product marketing efforts, and how will my performance be evaluated in this role?
• What are the biggest challenges facing the product marketing team, and how can this role help address them?
• How does RoomPriceGenie foster a culture of collaboration and cross-functional teamwork, particularly in a remote work environment?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and their commitment to driving success at RoomPriceGenie.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant product marketing experience and skills, and address the required qualifications and preferred skills listed in the job description
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and collaboration abilities
• Research the company and the role to demonstrate your enthusiasm and understanding of the business
• Be prepared to discuss your experience with product launches, sales enablement, and market research
• Follow up with the hiring manager or HR team after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.