Retail Marketing Manager - Must live in Denver - Boulder area

📌 Core Information

🔹 Job Title: Retail Marketing Manager - Must live in Denver - Boulder area

🔹 Company: PopSockets

🔹 Location: Boulder, Colorado, United States

🔹 Job Type: Full Time

🔹 Category: Manufacturing

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Executing retail marketing campaigns and coordinating materials
• Optimizing processes and collaborating with cross-functional teams
• Supporting key retail initiatives to connect with customers
• Working in a fast-paced, fun environment with a positive, proactive attitude

ASSUMPTION: This role requires a high level of organization, multitasking, and communication skills to manage multiple projects and deadlines effectively.

📋 Key Responsibilities

✅ Build, implement, and optimize processes to drive forward retail marketing campaigns, promotions, and merchandising programs across key accounts

✅ Coordinate the development and deployment of in-store signage, displays, and product launch materials in partnership with the Marketing Operations Manager

✅ Maintain up-to-date documentation, including campaign calendars, retail trackers, and store master lists

✅ Assist in the creation of sell-in decks, account presentations, and retail toolkits

✅ Gather feedback from the sales team on process opportunities and flag opportunities for further refinement

✅ Track marketing budgets and vendor invoices to ensure spending is aligned with approved plans

✅ Stay flexible, have fun, and jump in where needed – we’re all in this together

ASSUMPTION: The role may require occasional travel to retail stores and events to ensure marketing materials are properly displayed and campaigns are running smoothly.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-5 years of experience in retail, trade, or shopper marketing, ideally in a consumer-facing brand environment

Required Skills:

• Strong project management skills with a knack for organization, multitasking, and communication
• An excitement and willingness to jump in and propose solutions
• A positive, proactive attitude and the ability to solve problems with a smile
• Confidence navigating cross-functional teams and external partners
• Sharp attention to detail and pride in delivering polished, buttoned-up work
• Proficiency in Microsoft Office, Google Slides and Smartsheets

Preferred Skills:

• Experience with retail marketing software and tools
• Fluency in Spanish or another language

ASSUMPTION: Candidates with experience in a fast-paced, ever-evolving environment where creativity and collaboration are essential will thrive in this role.

💰 Compensation & Benefits

Salary Range: $75,000 - $85,000 a year

Benefits:

• 20% Bonus potential

Working Hours: Full-time position with standard business hours, Monday through Friday

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Retail Marketing Manager role with 3-5 years of experience in the Boulder, Colorado area.

📌 Applicant Insights

🔍 Company Context

Industry: PopSockets operates in the manufacturing industry, specializing in creating empowering, fun, and expressive products for mobile devices.

Company Size: PopSockets has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: PopSockets was founded in 2012 and has since grown to become a global brand with an expanding ecosystem of related products.

Company Description:

• PopSockets is a digital-lifestyle company that sells empowering, fun, and expressive products that improve people’s digital lives
• The company has sold over 245 million of its iconic phone grips in 75 countries and now has an expanding ecosystem of related products
• PopSockets is dedicated to building an eternal positivity machine – an enduring global brand that makes a growing positive impact on the world

Company Specialties:

• Phone grips
• Phone cases
• Wallets
• Mounts
• Batteries
• Chargers

Company Website: http://popsockets.com

ASSUMPTION: PopSockets' commitment to sustainability and social responsibility is evident in its various impact initiatives, such as its Poptivism platform and recycling programs.

📊 Role Analysis

Career Level: This role is suitable for an experienced professional looking to grow in their marketing career, with opportunities for advancement within the company.

Reporting Structure: The Retail Marketing Manager reports directly to the Retail Marketing Director and works closely with cross-functional teams, such as Marketing Operations and Sales.

Work Arrangement: This is an on-site position, requiring the candidate to live in the Denver - Boulder area. Occasional travel may be required for retail store visits and events.

Growth Opportunities:

• Expanding product ecosystem and retail presence provide opportunities for career growth within the marketing department
• Potential to take on more responsibilities and advance to a senior or management role
• Chance to work on high-impact projects and initiatives that drive the company's mission forward

ASSUMPTION: PopSockets' fast-paced environment and commitment to innovation create ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: PopSockets' office is a creative and collaborative workspace, fostering innovation and teamwork.

Office Location(s): 5757 Central Ave, Boulder, CO 80301, US

Geographic Context:

• The Boulder, Colorado area offers a high quality of life, with abundant outdoor recreation, cultural attractions, and a vibrant tech industry
• The area is home to many innovative companies and startups, providing ample networking opportunities
• The Boulder - Denver corridor is a hub for marketing and advertising professionals

Work Schedule: Standard business hours, Monday through Friday, with occasional flexibility for retail store visits and events

ASSUMPTION: The Boulder, Colorado area offers a desirable work-life balance, with ample opportunities for outdoor recreation and cultural activities.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• In-depth behavioral interview with the hiring manager and a team member
• Final interview with the Retail Marketing Director
• Background check and offer extension

Key Assessment Areas:

• Problem-solving skills and ability to think critically
• Communication and collaboration skills
• Attention to detail and organizational skills
• Adaptability and willingness to learn

Application Tips:

• Highlight your relevant experience in retail, trade, or shopper marketing
• Demonstrate your strong project management skills and ability to multitask
• Showcase your positive attitude and proactive approach to problem-solving
• Tailor your resume and cover letter to emphasize your fit with PopSockets' mission and company culture

ATS Keywords: Retail Marketing, Project Management, Organization, Multitasking, Communication, Problem Solving, Cross-Functional Coordination, Attention to Detail, Microsoft Office, Google Slides, Smartsheets

ASSUMPTION: PopSockets' hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best match for the company's mission and values.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Slides
• Smartsheets
• Retail marketing software and tools (e.g., Planogram Software, Retail Execution Platforms)

ASSUMPTION: Familiarity with retail marketing software and tools is a plus but not required, as training will be provided.

👔 Cultural Fit Considerations

Company Values:

• Empowering
• Fun
• Expressive
• Positive
• Innovative
• Collaborative

Work Style:

• Fast-paced
• Creative
• Collaborative
• Adaptable
• Proactive

Self-Assessment Questions:

• Do you thrive in a fast-paced, ever-evolving environment where creativity and collaboration are essential?
• Are you excited about PopSockets' mission to build an eternal positivity machine?
• Do you possess a positive, proactive attitude and the ability to solve problems with a smile?

ASSUMPTION: PopSockets values candidates who align with their mission and company culture, emphasizing a positive, proactive attitude and a willingness to collaborate and adapt.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Occasional travel to retail stores and events
• Navigating a mid-sized company with a growing product ecosystem and retail presence
• Adapting to changes in the retail landscape and consumer behavior

ASSUMPTION: The Retail Marketing Manager role presents unique challenges and opportunities for growth, requiring a proactive and adaptable candidate.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on retail execution and in-store marketing
• PopSockets' commitment to sustainability and social responsibility sets it apart from other consumer-facing brands
• Career progression in retail marketing may involve transitioning to a senior or management role within the company

ASSUMPTION: The Retail Marketing Manager role at PopSockets offers a unique blend of marketing and retail experience, with opportunities for growth and advancement within the company.

📝 Sample Projects

• Executing a national in-store promotional campaign for a new product launch
• Optimizing retail merchandising strategies to improve sales performance
• Collaborating with cross-functional teams to develop and deploy in-store signage and displays

ASSUMPTION: The Retail Marketing Manager role involves a wide range of projects, from campaign execution to process optimization and cross-functional collaboration.

❓ Key Questions to Ask During Interview

• How does this role support PopSockets' mission to become an eternal positivity machine?
• What are the biggest challenges facing the retail marketing department, and how can this role address them?
• How does PopSockets foster a positive and collaborative work environment?
• What opportunities are there for professional growth and development within the company?
• How does PopSockets measure the success of its retail marketing campaigns and initiatives?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in and understanding of the role and company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.