Sales Development Representative
StarTree
📌 Core Information
🔹 Job Title: Sales Development Representative
🔹 Company: StarTree
🔹 Location: United States
🔹 Job Type: {Full-time/Part-time/Contract}
🔹 Category: Sales
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📌 Essential Job Details
🚀 Job Overview
As a Sales Development Representative at StarTree, you will play a crucial role in driving pipeline growth for the company's cutting-edge cloud analytics solutions. By executing integrated demand generation campaigns, managing marketing automation workflows, and partnering closely with the sales team, you will help attract, engage, and convert enterprise customers to fuel StarTree's continued expansion.
ASSUMPTION: The job description indicates this is a high-impact, hands-on marketing role focused on pipeline generation and campaign execution, which is typical for a Sales Development Representative position at a rapidly growing technology company.
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📋 Key Responsibilities
✅ Plan, execute, and optimize integrated demand generation programs across email, paid media, content syndication, webinars, and events
✅ Develop and execute a strategic webinar program, including planning, production, promotion, and post-webinar engagement
✅ Manage marketing automation and CRM workflows (HubSpot) to ensure efficient lead management, scoring, and handoff to sales
✅ Craft highly personalized ABM (Account-Based Marketing) programs, identifying key accounts and implementing comprehensive lead-nurture initiatives
✅ Analyze campaign performance and optimize for pipeline impact, using data to refine strategies and improve ROI
✅ Partner with the sales team to ensure alignment on marketing programs, enabling smooth lead handoff and follow-up
ASSUMPTION: The job responsibilities outlined cover the full scope of a Sales Development Representative role, including demand generation, marketing automation, account-based marketing, and sales enablement.
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🎯 Required Qualifications
Education: Not specified
Experience: 3-5 years of B2B demand generation experience, with a strong focus on campaign execution and pipeline impact
Skills:
- Hands-on expertise in HubSpot (or similar marketing automation and CRM tools)
- Proven experience with ABM strategies, campaign orchestration, and marketing automation
- Strong analytical mindset with the ability to track, measure, and optimize performance
- Collaborative and proactive approach, with experience working closely with sales teams
ASSUMPTION: The listed qualifications are standard for a Sales Development Representative role in the technology industry, emphasizing relevant marketing automation and campaign management experience.
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💰 Compensation & Benefits
Salary Range: $110,000 - $120,000 base salary
Benefits: Competitive and compelling equity grants, comprehensive benefits offering
Industry Comparison: The provided salary range appears to be in line with or slightly above industry averages for Sales Development Representative roles in the United States, based on data from reputable salary benchmarking sources.
ASSUMPTION: The salary range and benefits information provided are accurate and reflective of the company's compensation package for this position.
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📌 Applicant Insights
🔍 Company Context
Industry Position: StarTree is a cloud-based software company that enables businesses to derive advanced insights from real-time and historical data. The company was founded by the core software engineering team and inventors of Apache Pinot, a widely adopted real-time analytics solution.
Company Size: Not specified
Company Stage: StarTree is a well-funded, growth-stage startup, having recently announced a $47 million Series B funding round.
ASSUMPTION: Based on the information provided, StarTree is a well-established and innovative technology company in the real-time analytics space, with a strong foundation and significant growth potential.
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📊 Role Analysis
Career Level: This Sales Development Representative role is likely suitable for professionals with 3-5 years of relevant B2B demand generation experience, positioning it at a mid-level in the career progression.
Reporting Structure: The job description does not explicitly mention the reporting structure, but the responsibilities suggest the Sales Development Representative will work closely with the broader marketing and sales teams.
Team Size/Composition: Not specified
Growth Opportunities: The role offers opportunities for career advancement within the marketing and sales functions at a rapidly growing technology company.
ASSUMPTION: The Sales Development Representative role is a mid-level position with potential for growth and development within StarTree's marketing and sales teams.
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🌍 Location & Work Environment
Office Type: The job listing does not specify the work environment, but technology companies often offer flexibility in terms of in-office, hybrid, or remote work arrangements.
Geographic Context: The position is based in the United States, which is a major hub for technology and innovation.
Work Schedule: Standard full-time hours, as is typical for this type of role.
Regional Considerations: N/A (location not specified)
ASSUMPTION: StarTree likely offers a flexible work environment, allowing for a mix of in-office and remote work, which is common for technology companies in the United States.
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💼 Interview & Application Insights
Typical Process: The interview process for a Sales Development Representative role at a technology company like StarTree may include an initial phone/video screen, followed by one or more rounds of in-person or virtual interviews with the marketing and sales teams.
Key Assessment Areas: Employers will likely evaluate candidates' marketing automation expertise, campaign execution skills, data-driven decision-making abilities, and collaborative approach to working with sales.
Application Tips: Applicants should highlight their relevant demand generation experience, demonstrate a strong understanding of marketing technology tools, and showcase their ability to drive measurable pipeline impact.
ATS Keywords: Relevant keywords to include in resumes and applications may include "demand generation," "marketing automation," "ABM," "webinar management," "pipeline growth," and "sales enablement."
ASSUMPTION: The interview process and application best practices outlined are typical for a Sales Development Representative role at a technology company, based on industry standards.
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🛠️ Tools & Technologies
The job description indicates hands-on expertise with HubSpot, a leading marketing automation and CRM platform. Other relevant tools and technologies commonly used in this role may include:
- Google Analytics
- LinkedIn Sales Navigator
- Marketo or Eloqua
- Salesforce or other CRM systems
- Webinar platforms (e.g., Zoom, GoToWebinar)
- Content syndication platforms (e.g., Bombora, 6sense)
ASSUMPTION: The tools and technologies listed are industry-standard for a Sales Development Representative role in the technology sector, even if not explicitly mentioned in the job description.
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👔 Cultural Fit Considerations
Company Values: Based on the company's background and mission, StarTree values innovation, data-driven decision-making, and a collaborative, customer-centric approach.
Work Style: The role requires a proactive, analytical, and metrics-driven mindset, with the ability to work closely with cross-functional teams.
Self-Assessment: Applicants should consider whether they thrive in a fast-paced, growth-oriented environment, enjoy executing integrated marketing campaigns, and have a passion for driving tangible business impact.
ASSUMPTION: The company culture and work style expectations outlined are reasonable based on the information provided about StarTree's business and the nature of the Sales Development Representative role.
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⚠️ Potential Challenges
The Sales Development Representative role at StarTree may involve managing a high volume of marketing campaigns and programs, requiring strong organizational skills and the ability to prioritize and multitask effectively. Additionally, the need to closely collaborate with the sales team may present coordination challenges that will require proactive communication and relationship-building abilities.
ASSUMPTION: The potential challenges noted are typical for a Sales Development Representative role, based on the job responsibilities and the fast-paced, growth-oriented nature of the technology industry.
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📈 Similar Roles Comparison
The Sales Development Representative role at StarTree is similar to other demand generation or pipeline marketing positions at technology companies, with a focus on executing integrated marketing campaigns, leveraging marketing automation, and working closely with sales. However, the specific emphasis on real-time analytics and data-driven decision-making may differentiate this role from more general B2B demand generation roles.
ASSUMPTION: The comparison to similar roles in the technology industry is reasonable based on the job description and the company's focus on cloud-based analytics solutions.
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📝 Sample Projects
Some example projects a Sales Development Representative at StarTree may work on include:
- Launching a multi-channel campaign to generate leads for a new product or feature release
- Developing and executing a comprehensive webinar program to nurture enterprise prospects
- Implementing an ABM strategy to target and engage key accounts within a specific industry vertical
- Optimizing marketing automation workflows to improve lead scoring and sales handoff
- Analyzing campaign performance data to identify opportunities for improvement and ROI optimization
ASSUMPTION: These sample projects are illustrative examples based on the key responsibilities outlined in the job description and are representative of the type of work a Sales Development Representative may undertake at StarTree.
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❓ Key Questions to Ask During Interview
- How does the Sales Development Representative role fit into the broader marketing and sales organization at StarTree?
- What are the primary metrics and KPIs used to measure the success of the demand generation programs?
- Can you provide examples of successful ABM programs that the marketing team has executed in the past?
- How does StarTree's marketing and sales teams collaborate to drive pipeline growth and customer acquisition?
- What opportunities are there for professional development and career advancement within the marketing function?
- How does StarTree's company culture and values translate to the day-to-day work experience for the Sales Development Representative?
ASSUMPTION: These suggested interview questions are designed to help candidates better understand the role, the company, and assess cultural fit, based on the information provided in the job description.
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📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
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📌 Next Steps for Applicants
To effectively pursue this Sales Development Representative opportunity at StarTree, applicants should:
1. Carefully review the job description and requirements to assess their fit for the role.
2. Customize their resume and cover letter to highlight relevant demand generation experience, marketing automation expertise, and pipeline impact.
3. Prepare thoughtful questions for the interview process to demonstrate their interest and understanding of the position.
4. Research StarTree's company history, products, and industry position to speak knowledgeably about the organization.
5. Review the job description for any relevant ATS keywords to optimize their application materials for successful submission.
6. Be prepared to discuss their ability to thrive in a fast-paced, growth-oriented environment and collaborate effectively with cross-functional teams.
By following these steps, applicants can position themselves as strong candidates for the Sales Development Representative role at StarTree.
