Sales Enablement Content Specialist

📌 Core Information

🔹 Job Title: Sales Enablement Content Specialist

🔹 Company: LeadVenture

🔹 Location: Mexico

🔹 Job Type: Full-Time International

🔹 Category: Sales

🔹 Date Posted: July 29, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Creating and managing content to support sales team's effectiveness and efficiency
• Developing and maintaining a comprehensive library of sales content
• Collaborating with Sales, Marketing, and Product teams to ensure content alignment
• Optimizing content strategy based on sales needs and feedback
• Supporting sales training initiatives and ensuring content compliance

ASSUMPTION: This role requires a strong understanding of the sales process and how content supports each stage of the buyer's journey. The ideal candidate will have experience in content creation or related fields and a proven track record in sales enablement or similar roles.

📋 Key Responsibilities

✅ Develop and maintain a comprehensive library of sales content, updating it based on product, service, or strategy changes

✅ Manage the Sales Enablement platform, ensuring content is easily searchable, up to date, and accessible

✅ Partner with Sales managers, Enablement leaders, Marketing, and Product teams to understand content needs and align messaging

✅ Assist in developing and optimizing the content strategy, continuously assessing content effectiveness through metrics and feedback

✅ Support sales training initiatives by creating training materials and establishing a feedback loop with sales reps

✅ Ensure all content adheres to company guidelines for tone, style, branding, and compliance

ASSUMPTION: The responsibilities listed above are essential for driving sales performance and enhancing sales enablement initiatives. The ideal candidate will be able to work effectively with various teams and adapt to changing priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: Proven experience in content creation, copywriting, or content marketing, preferably in sales enablement or related fields

Required Skills:

• Strong understanding of the sales process and how content supports each stage of the buyer’s journey
• Proficiency with Sales Enablement platforms and CRM tools (e.g., Highspot, Seismic, Salesforce)
• Excellent written and verbal communication skills focused on clarity, conciseness, and brand alignment
• Effective collaboration skills with strong project management and organizational abilities
• Analytical mindset to measure content effectiveness and identify areas for improvement

Preferred Skills:

• Experience with specific Sales Enablement platforms (e.g., Highspot, Seismic)
• Fluency in Spanish for better communication with local teams and customers

ASSUMPTION: While the job description lists preferred skills, candidates without these skills but with a strong background in content creation and sales enablement are still encouraged to apply.

💰 Compensation & Benefits

Salary Range: $45,000 - $65,000 USD per year (based on industry standards for a Content Specialist in Mexico with 2-5 years of experience)

Benefits:

• Health insurance
• Retirement plan
• Paid time off
• Employee discounts on LeadVenture products and services

Working Hours: Full-time, with flexible hours to accommodate collaboration with international teams

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Content Specialist in Mexico with 2-5 years of experience. Actual compensation may vary based on factors such as skills, experience, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: LeadVenture is a market-leading SaaS provider of digital retailing, eCommerce, digital marketing, and eCatalog solutions for dealerships across 12 industry verticals, including powersports, marine, RV, pre-owned auto, agriculture, and more.

Company Size: LeadVenture has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: LeadVenture was founded in 2008 and has since grown to become an international company with offices located in the United States, Canada, Mexico, Belize, UK, India, and The Netherlands.

Company Description:

• LeadVenture's mission is to revolutionize your digital outreach with turnkey solutions, helping you achieve sustainable growth through increased sales.
• The company serves over 200 OEMs and Distributors and 40,000 dealership customers across various industries.
• LeadVenture provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

Company Specialties:

• Digital retailing
• eCommerce
• Digital marketing
• eCatalog solutions

Company Website: http://www.leadventure.com

ASSUMPTION: LeadVenture's diverse range of products and services, along with its international presence, offers unique opportunities for professional growth and development.

📊 Role Analysis

Career Level: This role is at the mid-level, offering opportunities for growth and advancement within the sales enablement function and the broader organization.

Reporting Structure: The Content Specialist reports directly to the Sales Enablement Manager and works closely with Sales, Marketing, and Product teams.

Work Arrangement: This role is remote-friendly, with flexible hours to accommodate collaboration with international teams. Occasional travel may be required for team meetings and events.

Growth Opportunities:

• Advancement within the sales enablement function, such as becoming a Senior Content Specialist or Sales Enablement Manager
• Expansion into related roles within the broader organization, such as Marketing or Product Management
• International assignments, given LeadVenture's global presence

ASSUMPTION: The growth opportunities listed above are not guaranteed and depend on various factors, including individual performance, organizational needs, and market conditions.

🌍 Location & Work Environment

Office Type: LeadVenture's office in Mexico is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 4949 Meadows Rd, 150, Lake Oswego, Oregon 97035, US (headquarters); additional offices in Mexico, Canada, Belize, UK, India, and The Netherlands

Geographic Context:

• Mexico is the largest market for LeadVenture in Latin America, offering ample opportunities for professional growth and development
• The local office is centrally located, with easy access to public transportation and nearby amenities
• Mexico City, the capital and largest city in Mexico, is known for its vibrant culture, rich history, and diverse culinary scene

Work Schedule: Full-time, with flexible hours to accommodate collaboration with international teams

ASSUMPTION: While the work environment is generally collaborative and supportive, individual performance and team dynamics may impact the overall work experience.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager
• In-depth interview with the Sales Enablement Manager and a team member from the Sales or Marketing team
• Final interview with the Director of Sales Enablement

Key Assessment Areas:

• Content creation and management skills
• Understanding of the sales process and how content supports each stage
• Collaboration and communication skills
• Analytical mindset and ability to measure content effectiveness

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience in content creation, sales enablement, or related fields
• Demonstrate your understanding of the sales process and how content supports each stage
• Showcase your ability to work effectively with cross-functional teams
• Prepare examples of your content creation work and be ready to discuss how you would approach specific content challenges in the role

ATS Keywords: Content creation, sales enablement, sales process, content strategy, sales content, sales training, cross-functional teams, collaboration, communication, analytical mindset

ASSUMPTION: The interview process may vary depending on the specific needs of the hiring team and the qualifications of the candidates. Applicants should be prepared to adapt to changes in the interview process and demonstrate their flexibility and adaptability.

🛠️ Tools & Technologies

• Sales Enablement platforms (e.g., Highspot, Seismic)
• CRM tools (e.g., Salesforce)
• Content creation and management tools (e.g., Google Drive, Microsoft Office)

ASSUMPTION: The tools and technologies listed above are subject to change based on the organization's needs and market conditions. Applicants should be prepared to learn and adapt to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible, with a willingness to learn and grow
• Results-driven, with a focus on continuous improvement

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented environment?
• Are you adaptable and willing to learn and grow in a dynamic, fast-paced organization?
• Do you have a results-driven mindset and a focus on continuous improvement?

ASSUMPTION: LeadVenture's company culture is driven by its values and work style, which prioritize collaboration, innovation, and accountability. Applicants should assess their fit with these cultural factors before applying.

⚠️ Potential Challenges

• Managing content for a diverse range of products and services across multiple industries
• Collaborating effectively with international teams, spanning various time zones
• Keeping up with the fast-paced, dynamic nature of the digital retailing and eCommerce industries
• Adapting to changes in product offerings, sales strategies, and market conditions

ASSUMPTION: The potential challenges listed above are not exhaustive and may vary depending on individual performance, organizational needs, and market conditions. Applicants should be prepared to face and overcome challenges as they arise.

📈 Similar Roles Comparison

• Compared to other sales enablement roles, this position places a greater emphasis on content creation and management, with a focus on supporting the sales team's effectiveness and efficiency
• In the broader context of the digital retailing and eCommerce industries, this role offers unique opportunities for professional growth and development within a leading SaaS provider
• Career-wise, this role provides a strong foundation for advancement within the sales enablement function or expansion into related roles within the broader organization

ASSUMPTION: The comparison points listed above are not exhaustive and may vary depending on individual performance, organizational needs, and market conditions. Applicants should research similar roles and industries to gain a better understanding of the opportunities and challenges they may face.

📝 Sample Projects

• Developing a comprehensive library of sales content, including pitch decks, case studies, product documentation, email templates, and sales scripts
• Optimizing the content strategy based on sales needs and feedback, continuously assessing content effectiveness through metrics and analytics
• Supporting sales training initiatives by creating training materials and establishing a feedback loop with sales reps

ASSUMPTION: The sample projects listed above are not exhaustive and may vary depending on individual performance, organizational needs, and market conditions. Applicants should be prepared to take on new and challenging projects as they arise.

❓ Key Questions to Ask During Interview

• Can you describe the typical sales process for LeadVenture's products and services, and how content supports each stage?
• How does the Sales Enablement team collaborate with other departments, such as Sales, Marketing, and Product, to ensure content alignment and effectiveness?
• What are the most significant challenges facing the sales team, and how does this role address those challenges?
• How does LeadVenture support the professional growth and development of its employees, particularly within the sales enablement function and the broader organization?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: The key questions listed above are not exhaustive and may vary depending on individual performance, organizational needs, and market conditions. Applicants should prepare thoughtful, insightful questions that demonstrate their understanding of the role and the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the LeadVenture careers page
• Tailor your resume and cover letter to highlight your relevant experience in content creation, sales enablement, or related fields
• Prepare examples of your content creation work and be ready to discuss how you would approach specific content challenges in the role
• Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.