Sales Representative – Digital Marketing (Home Services Industry)

📌 Core Information

🔹 Job Title: Sales Representative – Digital Marketing (Home Services Industry)

🔹 Company: Staff Financial Group

🔹 Location: Atlanta, Georgia, United States

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 29, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (2 days in office) or fully remote for top-performing candidates outside the area

🚀 Job Overview

Key aspects of this role include:

• Proactively engaging with presidents and CEOs of home service businesses to sell web optimization services
• Leveraging a proven process for improving search engine rankings
• Building and leveraging a strong professional network to generate leads
• Working closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: This role requires a proactive and strategic sales professional with a background in digital marketing and a strong network in the home services industry.

📋 Key Responsibilities

✅ Identify and engage potential clients in the home services industry

✅ Build and leverage a strong professional network to generate leads

✅ Effectively communicate the value of high-performance websites and SEO services

✅ Develop and execute sales strategies to drive revenue growth

✅ Work closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: The role involves a high level of autonomy and requires strong communication and relationship-building skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven track record of successfully closing deals and meeting sales targets in digital marketing, preferably within an agency setting

Required Skills:

• Excellent communication and relationship-building skills
• Self-motivated and capable of working independently
• Strong networking and prospecting skills
• Proficient in CRM software (e.g., Salesforce, HubSpot)

Preferred Skills:

• Experience in the home services industry
• Fluency in Spanish (or other languages)

ASSUMPTION: Candidates with a strong network or book of business in the home services industry are highly desirable.

💰 Compensation & Benefits

Salary Range: $60,000 base salary plus performance-based incentives, with a first-year OTE of $140,000. The salary range was estimated based on industry standards for sales representatives in digital marketing with 2-5 years of experience in the Atlanta area.

Benefits:

• Medical, dental, vision, and 401(k) benefits
• Flexible, hybrid, and remote-friendly work environment
• Opportunities for growth and leadership roles as the sales team expands

Working Hours: Full-time, 40 hours per week, with flexible scheduling

ASSUMPTION: The salary range provided is an estimate and may vary based on individual performance and company growth.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in financial and accounting roles

Company Size: 11-50 employees, providing a supportive culture and strong growth opportunities

Founded: 2003, with a proven track record of placing highly qualified professionals with organizations ranging from Public Accounting, Privately Held, Pre-IPO, and FORTUNE 500 companies

Company Description:

• Recognized leader in the industry, offering temporary and permanent accounting and finance professionals
• Headquartered in Atlanta, with additional offices in Dallas, Charlotte, Nashville, Orlando, Greenville, and Houston
• Specializes in placing professionals with organizations ranging from Public Accounting, Privately Held, Pre-IPO, and FORTUNE 500 companies

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS
• ATLANTA AUDIT JOBS
• ATLANTA TAX JOBS
• and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: The company's expertise in financial and accounting recruitment may provide valuable insights into the home services industry and its clients.

📊 Role Analysis

Career Level: Mid-level sales professional with the potential to grow into a leadership role

Reporting Structure: Reporting directly to the sales leadership team, with the potential to build and manage a team

Work Arrangement: Hybrid (2 days in office) or fully remote for top-performing candidates outside the area, with flexible scheduling

Growth Opportunities:

• Potential to grow into a leadership role as the sales team expands
• Opportunities to refine and improve sales processes
• Exposure to various industries and clients within the home services sector

ASSUMPTION: The role offers significant growth potential for the right candidate, with opportunities to make a significant impact on the company's expansion into the home services industry.

🌍 Location & Work Environment

Office Type: Flexible, hybrid, and remote-friendly work environment with a great culture and perks

Office Location(s): The Battery, Atlanta, Georgia, United States

Geographic Context:

• Atlanta, Georgia, United States
• Home services industry focus, with clients primarily in the southeastern United States
• Opportunities to work with clients across various home services sectors, such as HVAC, plumbing, and related industries

Work Schedule: Full-time, 40 hours per week, with flexible scheduling

ASSUMPTION: The hybrid work arrangement and flexible scheduling allow for a good work-life balance while still fostering a collaborative office environment.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess communication skills and cultural fit
• In-depth interview with the sales leadership team to discuss sales strategies and industry knowledge
• Final interview with the company's CEO or another senior leader to discuss long-term goals and fit within the organization

Key Assessment Areas:

• Sales skills and experience in digital marketing
• Industry knowledge and understanding of the home services sector
• Communication and relationship-building skills
• Cultural fit and alignment with the company's values

Application Tips:

• Tailor your resume and cover letter to highlight your sales experience, digital marketing skills, and any relevant industry knowledge
• Prepare for behavioral interview questions that focus on your sales strategies, networking skills, and ability to build relationships with clients
• Research the company and the home services industry to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Sales, digital marketing, home services, networking, prospecting, closing deals, communication, relationship building, strategic thinking

ASSUMPTION: The interview process will focus on assessing the candidate's sales skills, industry knowledge, and cultural fit, with a strong emphasis on communication and relationship-building abilities.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Sales enablement tools (e.g., SalesLoft, Outreach)
• Marketing automation tools (e.g., Marketo, Pardot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The role may require proficiency in various sales and marketing tools, with a focus on CRM software for managing client relationships and pipeline.

👔 Cultural Fit Considerations

Company Values:

• Customer-focused
• Collaborative
• Innovative
• Results-driven

Work Style:

• Proactive and strategic
• Self-motivated and independent
• Strong communication and relationship-building skills
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic sales environment?
• Are you comfortable working independently and proactively managing your pipeline?
• Do you have strong communication and relationship-building skills, with a proven track record of closing deals?
• Are you passionate about the home services industry and eager to learn about the various sectors within it?

ASSUMPTION: The ideal candidate will be a proactive, strategic sales professional with strong communication skills and a passion for the home services industry.

⚠️ Potential Challenges

• Competitive sales environment with a focus on driving revenue growth
• Requires a strong understanding of the home services industry and its clients
• May involve cold calling and prospecting to generate leads
• Potential for growth and leadership opportunities, which may come with increased responsibilities and expectations

ASSUMPTION: The role presents both opportunities and challenges, with a focus on driving revenue growth and expanding the company's presence in the home services industry.

📈 Similar Roles Comparison

• Compared to other sales roles in digital marketing, this position focuses specifically on the home services industry and requires a strong understanding of its clients
• Unlike other sales roles, this position may involve working with clients across various home services sectors, such as HVAC, plumbing, and related industries
• Career path comparison: This role offers significant growth potential, with opportunities to grow into a leadership role as the sales team expands

ASSUMPTION: The role is unique in its focus on the home services industry and offers significant growth potential for the right candidate.

📝 Sample Projects

• Developing and executing a sales strategy to target HVAC companies in the southeastern United States
• Building and leveraging a strong professional network to generate leads in the plumbing industry
• Working closely with leadership to refine sales processes and improve client relationships

ASSUMPTION: The role involves a high level of autonomy and requires strong communication and relationship-building skills to successfully manage client relationships and drive revenue growth.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the company support the growth and development of its sales team?
• What are the most successful sales strategies for targeting home service businesses in the home services industry?
• How does the company measure and track sales performance?
• What are the opportunities for growth and leadership within the sales team?

ASSUMPTION: The interview questions should focus on understanding the company's sales strategies, growth opportunities, and expectations for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your sales experience, digital marketing skills, and any relevant industry knowledge
• Prepare for behavioral interview questions that focus on your sales strategies, networking skills, and ability to build relationships with clients
• Research the company and the home services industry to demonstrate your enthusiasm and understanding of the role
• Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.