SBS - Assistant Brand Manager, Beauty

📌 Core Information

🔹 Job Title: Assistant Brand Manager, Beauty

🔹 Company: Amazon

🔹 Location: Bengaluru, Karnataka, India

🔹 Job Type: On-site

🔹 Category: Brand Management

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Working with top-tiered brands to grow with Amazon by identifying and improving key customer inputs for growth such as content, marketing, and stock availability.
• Leveraging Amazon's tools and programs to improve business inputs for brands.
• Focusing on five core areas: selection, demand generation, catalogue quality, business advice, and availability.
• Collaborating with internal colleagues and groups, as well as external partners and vendors.

ASSUMPTION: This role requires a strong understanding of brand management, online selling, and working with various stakeholders to drive business growth.

📋 Key Responsibilities

✅ Building selection: Identify selection gaps and track the brand's offline catalogue to ensure all relevant selection is present on Amazon.

✅ Demand generation: Responsible for demand generation, including working with the category management team to create a marketing calendar based on vendor objectives.

✅ Business Advice: Support brand participation in Amazon programs.

✅ Availability: Ensure continuous availability of products.

✅ Catalogue Quality on Amazon: Ensure the best input from the brand is updated for the customer interface on Amazon Detail Pages through perfect images, product descriptions, etc.

ASSUMPTION: This role requires strong analytical skills, flexibility, and a results-oriented mindset to succeed in the fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field.

Experience: 2-5 years of experience in brand management, marketing, or a related field. Some understanding of online selling is preferred.

Required Skills:

• Proven track record in building brand relationships.
• Strong analytical skills and data-driven decision-making abilities.
• Excellent communication skills, both written and verbal.
• Entrepreneurial spirit with the confidence to make independent decisions.
• Ability to plan and forecast, and drive an online business.

Preferred Skills:

• Experience with Amazon's tools and programs.
• Fluency in multiple languages.

ASSUMPTION: Candidates with experience in the beauty industry or relevant e-commerce platforms may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: INR 8,00,000 - 12,00,000 per annum (Estimated based on industry standards for the role, experience level, and location)

Benefits:

• Health, dental, and vision insurance.
• Retirement savings plan.
• Paid time off and holidays.
• Maternity and paternity leave.
• Employee discounts on Amazon products.

Working Hours: Full-time, 40 hours per week. Flexible work arrangements may be available.

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on factors such as skills, qualifications, and business needs.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Global). The Bengaluru office is one of Amazon's largest offices in India, with over 1,000 employees.

Founded: 1994 (Amazon was founded in Bellevue, WA, USA, and expanded to India in 2004).

Company Description:

• Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
• The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
• Amazon's mission is to be Earth's most customer-centric company.

Company Specialties:

• E-commerce platform and services.
• Retail (both online and physical stores).
• Cloud computing and infrastructure (Amazon Web Services).
• Artificial Intelligence and Machine Learning (Alexa, Amazon Go, etc.).

Company Website: Amazon.com

ASSUMPTION: Amazon's large size and diverse business segments provide numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level (Assistant Brand Manager). This role offers opportunities for growth into Senior Brand Manager, Senior Product Manager, or other leadership positions.

Reporting Structure: This role reports directly to the Brand Manager or Category Manager.

Work Arrangement: On-site, full-time. Occasional remote work may be available based on business needs and team preferences.

Growth Opportunities:

• Cross-functional projects and collaborations with other teams.
• Internal job postings and promotions within Amazon's vast organization.
• Training and development opportunities, such as workshops, webinars, and online courses.

ASSUMPTION: This role offers a clear career path for growth and development within Amazon's brand management and product management teams.

🌍 Location & Work Environment

Office Type: Corporate office with a modern, collaborative work environment.

Office Location(s): Embassy TechVillage, Bengaluru, Karnataka, India

Geographic Context:

• Bengaluru is the capital of the Indian state of Karnataka and the third most populous city in India.
• The city is known for its pleasant climate, vibrant culture, and thriving tech industry.
• Bengaluru is well-connected by air, rail, and road, with numerous international and domestic flight options.

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with a 1-hour lunch break). Flexible work arrangements may be available based on business needs and team preferences.

ASSUMPTION: Bengaluru's thriving tech industry and pleasant climate make it an attractive location for professionals seeking opportunities in e-commerce and retail.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening with the HR team.
• In-depth interviews with the hiring manager and team members.
• Final round with senior leadership or stakeholders.
• Background check and offer extension.

Key Assessment Areas:

• Brand management and marketing skills.
• Analytical and problem-solving abilities.
• Communication and interpersonal skills.
• Cultural fit and alignment with Amazon's leadership principles.

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of your brand management and marketing successes, as well as any challenges you've overcome.
• Research Amazon's brand management strategies and be ready to discuss how you can contribute to their continued success.

ATS Keywords: Brand Management, Marketing, Online Selling, Customer Obsession, Amazon, Retail, E-commerce, Beauty Industry

ASSUMPTION: The application process for this role may take several weeks, depending on the number of applicants and the hiring team's availability.

🛠️ Tools & Technologies

• Amazon's proprietary brand management and marketing tools.
• Microsoft Office Suite (Word, Excel, PowerPoint).
• Google Analytics and other web analytics tools.
• Social media platforms (Facebook, Instagram, etc.).

ASSUMPTION: Familiarity with Amazon's proprietary tools and platforms is preferred but not required. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer Obsession.
• Ownership.
• Invent and Simplify.
• Learn and Be Curious.
• Hire and Develop the Best.
• Insist on the Highest Standards.
• Think Big.
• Bias for Action.
• Frugality.
• Earn Trust.

Work Style:

• Fast-paced and dynamic work environment.
• Data-driven decision-making and continuous learning.
• Collaborative and cross-functional teamwork.
• Strong focus on customer experience and customer-centricity.

Self-Assessment Questions:

• How do you demonstrate customer obsession in your daily work?
• Can you provide an example of a time when you took ownership of a project or challenge and drove it to completion?
• How do you approach continuous learning and improvement in your current role?

ASSUMPTION: Amazon's company culture is fast-paced, innovative, and customer-centric. Candidates who thrive in dynamic environments and share Amazon's passion for customer obsession will be a strong fit for this role.

⚠️ Potential Challenges

• Managing multiple brands and stakeholders simultaneously.
• Keeping up with the fast-paced nature of the e-commerce industry and Amazon's continuous innovation.
• Working with cross-functional teams and navigating Amazon's large organizational structure.
• Adapting to changes in brand strategies, marketing campaigns, and product offerings.

ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and adaptability skills, as well as a deep understanding of Amazon's brand management strategies and customer-centric approach.

📈 Similar Roles Comparison

• Compared to other brand management roles, this position offers a unique opportunity to work with top-tiered brands and leverage Amazon's extensive resources and tools.
• In the beauty industry, this role provides exposure to a wide range of brands and products, as well as the chance to drive growth and innovation in the e-commerce space.
• Career-wise, this role offers a clear path for growth into senior brand management, product management, or other leadership positions within Amazon's vast organization.

ASSUMPTION: This role offers a unique blend of brand management, marketing, and e-commerce experience, making it an attractive opportunity for professionals seeking to grow their careers in the retail and consumer goods industries.

📝 Sample Projects

• Developing and executing a marketing campaign for a new product launch, resulting in a 30% increase in sales within the first three months.
• Identifying selection gaps and working with the brand to fill those gaps, leading to a 25% increase in online sales for that brand.
• Collaborating with the category management team to create a marketing calendar for a brand, resulting in a 15% increase in sales for that brand quarter-over-quarter.

ASSUMPTION: These sample projects demonstrate the candidate's ability to drive business growth, improve brand visibility, and execute successful marketing campaigns.

❓ Key Questions to Ask During Interview

• Can you describe the brand management team's structure and how this role fits within that structure?
• How does Amazon support the growth and development of its brand management team members?
• Can you provide an example of a successful brand management initiative at Amazon and discuss the role this position played in that initiative?
• How does Amazon approach collaboration and communication between brand management, marketing, and other teams?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role, the company, and the team's dynamics, as well as their commitment to driving success in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare examples of your brand management and marketing successes, as well as any challenges you've overcome.
• Research Amazon's brand management strategies and be ready to discuss how you can contribute to their continued success.
• Follow up with the hiring team one week after submitting your application to express your interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.