SDR - Customer Acquisition Associate (US Based Media and Marketing Company)

📌 Core Information

🔹 Job Title: SDR - Customer Acquisition Associate (US Based Media and Marketing Company)

🔹 Company: Pearl

🔹 Location: Remote (Overlapping US Working Hours)

🔹 Job Type: Independent Contractor, Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote, Overlapping US Working Hours

🚀 Job Overview

Key aspects of this role include:

• Acquiring new print subscribers for a local newspaper
• Selling branded content and directory packages to small businesses
• Engaging with residents and business owners to promote local journalism and marketing solutions
• Working remotely with a focus on performance and growth

ASSUMPTION: This role requires a balance of sales and customer engagement skills, with a focus on building relationships and understanding customer needs.

📋 Key Responsibilities

✅ Acquire new print subscribers for the Long Island Herald by calling and engaging residents, especially recently churned subscribers, to encourage them to re-subscribe or sign up for the first time.

✅ Sell branded content and directory packages to small businesses by identifying potential clients, explaining the benefits of these solutions, and using AI tools to generate custom content samples.

✅ Maintain a high level of organization and proficiency in using CRMs, email platforms, and AI tools to manage sales pipelines and customer data.

ASSUMPTION: Success in this role will depend on strong communication skills, persistence, and the ability to build rapport with customers quickly.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience

Experience: 2-5 years of experience in sales, telemarketing, or outbound customer engagement

Required Skills:

• Confident and empathetic communication skills with a clear, engaging phone presence
• Highly proficient in English, both spoken and written, with near-native fluency
• Persistent and self-motivated, with the ability to thrive on hitting goals and bouncing back from rejection
• Organized and tech-savvy, with comfort using CRMs, email platforms, and AI tools
• Eager to grow within a long-term, stable remote role that rewards performance

Preferred Skills:

• Experience working remotely with a US-based company
• Familiarity with the Long Island area or similar local markets

ASSUMPTION: Candidates with a strong sales background and a genuine interest in local journalism and marketing will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $35,000 - $50,000 USD per year (Based on industry standards for remote SDR roles with similar experience requirements)

Benefits:

• Generous PTOs and public US holidays
• Direct Mentorship: Grow through guidance from international industry experts
• Learning & Development: Ongoing access to resources for professional growth
• Global Networking: Work and connect with professionals around the world

Working Hours: 40 hours per week, overlapping with US business hours

ASSUMPTION: The salary range is estimated based on industry standards for remote SDR roles with similar experience requirements. The actual salary may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting

Company Size: 11-50 employees (Small to Medium-sized company, offering a close-knit work environment with ample opportunities for growth and impact)

Founded: Not specified (Pearl Talent is a relatively new company, focusing on connecting top international talent with Western companies)

Company Description:

• Pearl Talent specializes in bridging the gap between top international talent and Western companies
• Their approach revolves around a white-glove service model, ensuring a seamless and exceptional experience for both clients and candidates
• Pearl Talent works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU

Company Specialties:

• Global talent solutions
• International recruitment
• White-glove service model

Company Website: pearltalent.com

ASSUMPTION: Pearl Talent is a growing company with a strong focus on connecting international talent with Western companies, offering ample opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level (This role requires 2-5 years of experience and offers opportunities for growth and development within the company)

Reporting Structure: This role reports directly to the hiring manager at Pearl Talent

Work Arrangement: Fully remote, with overlapping US working hours (This role requires candidates to work during US business hours to effectively engage with customers and clients)

Growth Opportunities:

• Potential for career advancement within the company as it grows and expands
• Opportunities to work with international clients and candidates, gaining global experience
• Access to learning and development resources to support professional growth

ASSUMPTION: This role offers strong growth opportunities for candidates looking to advance their careers in a global talent solutions company.

🌍 Location & Work Environment

Office Type: Remote (This role does not require candidates to work from a physical office)

Office Location(s): Not applicable (This role is fully remote, with no physical office locations)

Geographic Context:

• This role requires candidates to work during US business hours, engaging with customers and clients in the United States
• The company is based in New York, New York, but candidates can work from anywhere with an internet connection
• The role focuses on the Long Island area, with a strong emphasis on local journalism and marketing

Work Schedule: 40 hours per week, overlapping with US business hours (This role requires candidates to work during US business hours to effectively engage with customers and clients)

ASSUMPTION: The remote work environment offers flexibility and the opportunity to work from anywhere, but candidates must be able to maintain a consistent work schedule during US business hours.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening interview
• Skills assessment or case study
• Final interview with the hiring manager

Key Assessment Areas:

• Communication skills and phone presence
• Sales and customer engagement experience
• Problem-solving and adaptability
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your sales and customer engagement experience, as well as your proficiency in English
• Prepare for interview questions that focus on your communication skills, sales experience, and cultural fit
• Research the company and the role to demonstrate your understanding of the business and the industry

ATS Keywords: Sales, Telemarketing, Outbound Customer Engagement, Communication, English Proficiency, Persistence, Self-Motivation, Organization, CRM Usage, Email Platforms, AI Tools

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on communication skills, sales experience, and cultural fit.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
• Email platforms (e.g., Gmail, Outlook, or Apple Mail)
• AI tools for generating custom content samples

ASSUMPTION: Candidates should be comfortable using CRMs, email platforms, and AI tools to manage sales pipelines and customer data effectively.

👔 Cultural Fit Considerations

Company Values:

• Empowering Talent
• Elevating Companies
• Uniting Success

Work Style:

• Performance-driven and results-oriented
• Collaborative and supportive, with a focus on global teamwork
• Adaptable and resilient, with a strong ability to bounce back from rejection

Self-Assessment Questions:

• Do you thrive in a performance-driven environment, with a focus on hitting goals and driving results?
• Are you comfortable working remotely and collaborating with international team members?
• Do you have strong communication skills and the ability to build rapport with customers quickly?

ASSUMPTION: Candidates who are highly motivated, adaptable, and comfortable working in a remote, global environment will be most successful in this role.

⚠️ Potential Challenges

• Working remotely with a focus on performance and results, which may require self-motivation and time management skills
• Engaging with customers and clients in the United States, which may require a strong understanding of US business culture and practices
• Dealing with rejection and maintaining a high level of persistence and resilience
• Managing a high volume of sales calls and maintaining a strong focus on customer engagement and satisfaction

ASSUMPTION: Candidates should be prepared to face these challenges and have a strong plan for overcoming them in the application process.

📈 Similar Roles Comparison

• This role is similar to other SDR or customer acquisition positions, but with a focus on local journalism and marketing, which may require a strong understanding of the local market and customer base
• Compared to other remote sales roles, this position offers a unique opportunity to work with a global talent solutions company and gain international experience
• Career paths for this role may include advancement within the company as it grows and expands, as well as opportunities to work with international clients and candidates

ASSUMPTION: Candidates should research similar roles and compare them to this position to better understand the unique opportunities and challenges it offers.

📝 Sample Projects

• Developing and implementing a sales strategy to acquire new print subscribers for the Long Island Herald
• Creating and presenting custom content samples to small business owners to demonstrate the benefits of branded content and directory packages
• Analyzing sales data and customer feedback to identify trends and opportunities for improvement

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they have approached them in the past.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's long-term growth plans, and what opportunities are there for advancement?
• What are the most significant challenges facing the company in the next year, and how can this role help address them?
• How does the company support the professional development and growth of its employees, particularly those in remote roles?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does the company foster a strong culture and sense of community among its remote employees?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the challenges facing the business.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your sales and customer engagement experience, as well as your proficiency in English
• Prepare for interview questions that focus on your communication skills, sales experience, and cultural fit
• Research the company and the role to demonstrate your understanding of the business and the industry
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.