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Senior Associate, Video

Omnicom Media Group US H&S
Full-time
On-site
New York, United States
🎬 Video Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Associate, Video

πŸ”Ή Company: Omnicom Media Group US H&S

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: 2025-04-07

πŸ”Ή Experience Level: 1-3 years

πŸ”Ή Remote Status: Hybrid (3 days in-office, 2 days remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Serving as a credible expert on the digital marketplace
  • Managing media efforts for assigned clients
  • Planning, negotiating, and developing relationships with internal and external clients
  • Mentoring support staff
  • Working cross-functionally to produce effective and relevant media plan recommendations

ASSUMPTION: This role requires a strong understanding of the digital media landscape and the ability to build and maintain relationships with clients and vendors.

πŸ“‹ Key Responsibilities

βœ… Inputting and stewarding client schedules, including season-to-dates and post-analyses

βœ… Handling day-to-day client scheduling requests

βœ… Coordinating billing discrepancy resolution with vendors and finance

βœ… Developing and maintaining quarterly flighting charts for brands responsible for

βœ… Monitoring program content screenings, do not air lists, time locks, and day restrictions - Developing quarterly post-buy analysis

βœ… Assisting with creation of client presentations

ASSUMPTION: This role involves a high degree of attention to detail and the ability to manage multiple tasks and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 1-3 years of experience in video buying and negotiating media buys

Required Skills:

  • Excellent verbal and communication skills
  • Strong math and analytical skills
  • Team-oriented and detail-oriented
  • Organization and multi-tasking skills
  • Strong work ethic and ability to perform under pressure
  • Basic media math knowledge

Preferred Skills:

  • Fluency in additional languages (Spanish, Mandarin, etc.)
  • Experience with media planning and buying software

ASSUMPTION: Candidates with experience in digital media planning and buying, as well as proficiency in relevant software, will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $65,000 - $65,000 USD (Based on company-provided information)

Benefits:

  • Health Insurance
  • Vision Insurance
  • Dental Insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • Vacation Days
  • Sick Days
  • Personal Days
  • Paid Parental Leave
  • Paid Medical Leave
  • STD/LTD Insurance Benefits

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is based on the company's stated pay range at the time of posting. Actual compensation may vary based on relevant experience, other job-related qualifications/skills, and geographic location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 1,001-5,000 employees

Founded: 2016

Company Description:

  • Hearts & Science is an Omnicom Media Group agency that transforms data signals into meaningful connections between brands and consumers to drive exponential growth.
  • Purpose-built for the world of personalized digital marketing, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints.
  • Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories.

Company Specialties:

  • Market & Customer Insight
  • Marketing ROI evaluation
  • Customer Relationship Marketing (CRM)
  • Content
  • Social Media Strategy
  • Digital Marketing
  • Multicultural
  • Shopper Marketing
  • Search/SEO/PPC
  • Media Planning
  • Media Buying
  • Analytics
  • and Marketing Technology

Company Website: http://www.hearts-science.com

ASSUMPTION: Hearts & Science is a well-established agency with a strong focus on data-driven marketing and a global presence.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Manager, Video Investment

Work Arrangement: Hybrid (3 days in-office, 2 days remote)

Growth Opportunities:

  • Potential to advance to a Manager or Director role within the Video Investment team
  • Opportunities to work on diverse client accounts and gain experience in various industries
  • Chance to develop expertise in digital media planning and buying, as well as related technologies and software

ASSUMPTION: This role offers opportunities for professional growth and development within the company and the broader advertising industry.

🌍 Location & Work Environment

Office Type: Hybrid (3 days in-office, 2 days remote)

Office Location(s): 195 Broadway, 8th Floor, New York, NY 10007, US

Geographic Context:

  • New York City is a major hub for the advertising industry, offering numerous networking and professional development opportunities
  • The office is located in the heart of downtown Manhattan, providing easy access to public transportation and various amenities
  • New York City offers a diverse and vibrant cultural scene, with numerous attractions, museums, and entertainment options

Work Schedule: Full-time, 40 hours per week, with flexibility to align with team needs

ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the Hiring Manager
  • In-person or virtual interview with the Hiring Manager and a team member
  • Final interview with the Director, Video Investment

Key Assessment Areas:

  • Understanding of the digital media landscape and relevant trends
  • Strong communication and interpersonal skills
  • Ability to manage multiple tasks and deadlines
  • Problem-solving skills and attention to detail

Application Tips:

  • Highlight relevant experience in video buying and negotiating media buys
  • Demonstrate strong math and analytical skills in your resume and cover letter
  • Showcase your team-oriented and detail-oriented approach to work
  • Prepare for behavioral interview questions that assess your ability to work under pressure and manage multiple tasks

ATS Keywords: Video Buying, Media Planning, Media Buying, Client Management, Negotiation, Attention to Detail, Multi-Tasking, Team-Oriented, Data-Driven, Digital Marketing

ASSUMPTION: Hearts & Science uses an Applicant Tracking System (ATS) to manage job applications, and optimizing your resume with relevant keywords can increase your chances of being selected for an interview.

πŸ› οΈ Tools & Technologies

  • Media planning and buying software (e.g., Strata, MediaOcean, etc.)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs, etc.)
  • Project management and collaboration tools (e.g., Asana, Trello, etc.)

ASSUMPTION: Proficiency in relevant media planning and buying software, as well as general office and project management tools, is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven: Hearts & Science emphasizes the use of data and analytics to inform decision-making and drive business growth
  • Collaborative: The company fosters a culture of teamwork and cross-functional collaboration to deliver innovative solutions for clients
  • Innovative: Hearts & Science encourages employees to think creatively and push the boundaries of traditional advertising to drive meaningful connections between brands and consumers

Work Style:

  • Fast-paced: The advertising industry is dynamic and ever-changing, requiring employees to adapt quickly and stay up-to-date with the latest trends and technologies
  • Team-oriented: Hearts & Science values collaboration and encourages employees to work together to achieve common goals
  • Data-focused: The company places a strong emphasis on data-driven decision-making and the use of analytics to inform marketing strategies

Self-Assessment Questions:

  • Do you have a strong understanding of the digital media landscape and relevant trends?
  • Are you comfortable working in a fast-paced, dynamic environment?
  • Do you possess strong communication and interpersonal skills, as well as the ability to manage multiple tasks and deadlines?
  • Are you detail-oriented and able to maintain a high level of accuracy and attention to detail in your work?

ASSUMPTION: Hearts & Science values employees who are data-driven, collaborative, and innovative, as well as those who thrive in a fast-paced, dynamic work environment.

⚠️ Potential Challenges

  • Managing multiple client accounts and deadlines may be challenging for those new to the role or the industry
  • The fast-paced nature of the advertising industry may require employees to work extended hours or be available outside of regular business hours
  • The hybrid work arrangement may present challenges in terms of communication and collaboration with remote team members
  • New York City's high cost of living may be a barrier for some candidates

ASSUMPTION: While this role offers numerous opportunities for growth and development, it also presents several challenges that candidates should be prepared to overcome.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Media Planner/Buyer or Video Buying Specialist position, but with additional responsibilities and a focus on client management and mentoring
  • Hearts & Science is a global agency with a strong presence in the United States, offering opportunities for international assignments and exposure to diverse client accounts
  • This role is well-suited for candidates looking to advance their career in the advertising industry, with opportunities for growth and development within the company and the broader industry

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the advertising industry, and candidates should carefully consider their career goals and preferences when evaluating this role.

πŸ“ Sample Projects

  • Developing a comprehensive media plan for a major consumer packaged goods (CPG) client, including video buying strategies and tactics
  • Conducting a competitive analysis of a client's video advertising efforts and providing data-driven recommendations for improvement
  • Managing a complex video advertising campaign for a major entertainment client, including multiple platforms and target audiences

ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges that candidates may face in this role, and provide insight into the skills and knowledge required for success.

❓ Key Questions to Ask During Interview

  • What are the most pressing challenges facing the Video Investment team, and how can this role contribute to addressing them?
  • How does Hearts & Science support the professional development and growth of its employees?
  • What opportunities are there for collaboration and knowledge-sharing with other teams and departments within the agency?
  • How does Hearts & Science approach work-life balance, and what resources are available to support employees in maintaining a healthy work-life balance?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role, the company, and the industry, as well as demonstrate their interest and engagement in the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant experience in video buying and negotiating media buys, as well as your strong math and analytical skills
  • Write a cover letter that demonstrates your understanding of the role and your enthusiasm for the opportunity to work at Hearts & Science
  • Prepare for your interview by researching the company and the advertising industry, as well as practicing common interview questions and responses
  • Follow up with the Hiring Manager within 24 hours of your interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.