📌 Core Information
🔹 Job Title: Senior Brand Designer
🔹 Company: At-Bay
🔹 Location: San Francisco, California, United States
🔹 Job Type: On-site
🔹 Category: Design, Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: No (On-site)
🚀 Job Overview
Key aspects of this role include:
- Leading and developing the creative story of At-Bay's brand through design
- Creating client-focused marketing collateral across various platforms
- Expanding and evolving At-Bay's brand design language
- Managing relationships with production contractors and resources
- Establishing scalable design processes
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and project management skills to successfully lead At-Bay's brand design initiatives.
📋 Key Responsibilities
✅ Lead and develop the creative story of At-Bay's brand through design
✅ Create client-focused marketing collateral including landing pages, emails, digital marketing campaigns, and print collateral
✅ Work on a variety of platforms and media including: web, print, video, email, and social
✅ Expand and evolve At-Bay's brand design language
✅ Ensure creative is consistent with At-Bay's brand voice, style, and tone
✅ Develop processes with an eye towards scalability
✅ Manage relationships with production contractors and resources
✅ Establish cross-functional relationships and collaborate with stakeholders from multidisciplinary backgrounds
✅ Keep up-to-date on current design methodologies and B2B marketing trends
ASSUMPTION: This role requires a strong understanding of B2B marketing and the ability to adapt to various design platforms and media.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design or a related field
Experience: At least 7-10 years of experience in a marketing design role, preferably in B2B or tech-forward companies
Required Skills:
- Proficient in Figma, Adobe Photoshop, Illustrator, InDesign, Canva, PowerPoint, and GSuite tools
- Strong prioritization skills and ability to thrive in a fast-paced and agile environment
- Ability to lead multiple projects solo from start to finish
Preferred Skills:
- Experience in animation or video production
ASSUMPTION: Candidates with a strong portfolio showcasing their experience in marketing design and proficiency in relevant design tools will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $100,000 - $130,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO
- Flexible work arrangements
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's skills, experiences, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance, specifically InsurSec (Insurance + Cybersecurity)
Company Size: 201-500 employees
Founded: 2016
Company Description:
- At-Bay is a fast-growth InsurSec company on a mission to bring innovative products to the market that help protect small businesses from digital risks
- They uniquely combine insurance with mission-critical security technologies, threat intelligence, and human expertise
- At-Bay serves 40,000 customers and is expanding rapidly
Company Specialties:
- Cyber Insurance
- Cyber
- Cyber liability
- Insurance
- IT Security
- Risk Management
- Tech E&O
- Private Enterprises
- Cyber Security
- Insurtech
- Insurtech MGA
- and InsurSec
Company Website: http://www.at-bay.com
ASSUMPTION: At-Bay's unique focus on InsurSec and commitment to protecting small businesses from digital risks sets it apart in the insurance industry.
📊 Role Analysis
Career Level: Senior
Reporting Structure: Reports to the Head of Marketing
Work Arrangement: On-site, with opportunities for collaboration with remote team members
Growth Opportunities:
- Potential to serve as the lead designer and drive creative direction and evolution
- Opportunities to work across various parts of the company and drive a compelling brand experience
- Chance to grow with a fast-growing company and make a significant impact on its brand
ASSUMPTION: This role offers significant growth potential for the right candidate, as At-Bay continues to expand and scale its brand.
🌍 Location & Work Environment
Office Type: On-site, with a focus on collaboration and creativity
Office Location(s): San Francisco, California, United States
Geographic Context:
- San Francisco is a major tech hub with a vibrant design community
- The city offers a diverse range of cultural, recreational, and culinary experiences
- At-Bay's office is located in the heart of the city, providing easy access to public transportation and amenities
Work Schedule: Full-time, with flexible hours and unlimited PTO
ASSUMPTION: The on-site work environment at At-Bay's San Francisco office fosters collaboration, creativity, and innovation.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the hiring manager
- Design challenge or portfolio review
- On-site or virtual interview with the marketing team
- Final interview with the Head of Marketing
Key Assessment Areas:
- Design skills and portfolio
- Creativity and strategic thinking
- Project management and organizational skills
- Cultural fit and alignment with At-Bay's values
Application Tips:
- Tailor your resume and portfolio to highlight your marketing design experience and relevant skills
- Prepare a cover letter that demonstrates your understanding of At-Bay's mission and how your skills align with the role
- Be ready to discuss your design process and how you approach creative challenges
ATS Keywords: Brand Design, Marketing Collateral, B2B Marketing, Web Design, Print Design, Video Production, Figma, Adobe Photoshop, Illustrator, InDesign, Canva, PowerPoint, GSuite Tools, Animation, Project Management, Creative Direction, Collaboration
ASSUMPTION: At-Bay's interview process is designed to assess candidates' design skills, creativity, and cultural fit, with a focus on finding the best fit for the company's brand and team.
🛠️ Tools & Technologies
- Figma
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Canva
- PowerPoint
- GSuite Tools
ASSUMPTION: Proficiency in these tools is essential for success in this role, as they are used extensively in the design and production of marketing collateral.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Integrity
- Growth
Work Style:
- Creative and strategic
- Collaborative and team-oriented
- Adaptable and responsive to change
- Detail-oriented and organized
Self-Assessment Questions:
- How do you approach developing the creative story of a brand through design?
- Can you describe a time when you had to manage relationships with production contractors or resources to deliver a project?
- How do you ensure that your design work is consistent with a brand's voice, style, and tone?
ASSUMPTION: Candidates who align with At-Bay's values and work style will be well-suited to this role and thrive in the company's collaborative and innovative culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the unique needs and constraints of various design platforms and media
- Collaborating effectively with remote team members and stakeholders
- Keeping up with the latest design methodologies and B2B marketing trends
ASSUMPTION: These challenges can be overcome by strong project management skills, adaptability, and a commitment to continuous learning and growth.
📈 Similar Roles Comparison
- This role is similar to a Senior Graphic Designer or Art Director in a marketing agency or in-house marketing team, but with a focus on B2B marketing and a unique emphasis on InsurSec
- Unlike other design roles, this position requires a strong understanding of insurance and cybersecurity concepts to effectively communicate At-Bay's brand and product benefits
- Career progression in this role could lead to a leadership position within At-Bay's marketing team or a similar role in a larger organization
ASSUMPTION: Candidates with experience in B2B marketing design and an understanding of insurance and cybersecurity concepts will be well-positioned to succeed in this role.
📝 Sample Projects
- Developing a comprehensive brand style guide for At-Bay, including logo variations, color palettes, typography, and imagery guidelines
- Creating a series of animated explainer videos to educate small business owners about the importance of cybersecurity and the benefits of At-Bay's insurance products
- Designing and implementing a consistent visual language across At-Bay's website, marketing collateral, and social media channels
ASSUMPTION: These sample projects demonstrate the breadth and depth of the responsibilities associated with this role and the opportunity for candidates to make a significant impact on At-Bay's brand.
❓ Key Questions to Ask During Interview
- How does this role fit into At-Bay's overall marketing strategy, and how will my work contribute to the company's growth and success?
- Can you describe the team structure and dynamics within the marketing department, and how this role will collaborate with other teams and stakeholders?
- How does At-Bay support the professional development and growth of its employees, particularly in the design and marketing fields?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does At-Bay foster a culture of innovation and creativity, and what opportunities exist for me to contribute to this aspect of the company's identity?
ASSUMPTION: Asking these questions demonstrates a candidate's interest in understanding the role's context, the company's culture, and the opportunities for professional growth and impact.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight your marketing design experience and relevant skills
- Prepare a cover letter that demonstrates your understanding of At-Bay's mission and how your skills align with the role
- Be ready to discuss your design process and how you approach creative challenges during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
