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Senior Brand & Digital Consultant

Cielo
Full-time
On-site
Brookfield, Wisconsin, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Brand & Digital Consultant

πŸ”Ή Company: Cielo

πŸ”Ή Location: Brookfield, Wisconsin, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Human Resources Services

πŸ”Ή Date Posted: April 9, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote (US)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing advanced talent brand, attraction, and engagement solutions
  • Revenue generation through project delivery in the range of $25K-$100K
  • High visibility and reputation with internal stakeholders for client development opportunities
  • Writing strategic creative briefs with limited oversight
  • Investing in personal brand reputation through internal and external content

ASSUMPTION: This role requires a strong understanding of talent marketing and the ability to translate best practices into effective solutions. It also demands excellent project management skills and the ability to work independently.

πŸ“‹ Key Responsibilities

βœ… Develop and implement advanced talent brand, attraction, and engagement solutions for clients

βœ… Scope, convert, and own project delivery in the range of $25K-$100K, such as competitor reviews, photoshoots, integrated attraction campaigns, and components of large brand projects

βœ… High visibility and reputation with internal stakeholders, leading to ongoing client development opportunities

βœ… Write strategic creative briefs with limited oversight and to director satisfaction

βœ… Invest in personal brand reputation by contributing to internal and external blogs, white papers, and webinars

βœ… Gather market and talent intelligence to develop highly targeted talent marketing strategies

βœ… Measure and maximize ROI on all projects, ensuring accurate and efficient tracking of campaigns

ASSUMPTION: This role requires a strong understanding of talent marketing and the ability to translate best practices into effective solutions. It also demands excellent project management skills and the ability to work independently.

🎯 Required Qualifications

Education: Bachelor’s degree strongly preferred in a related field. High school diploma or equivalent required.

Experience: Extensive experience in employer branding or recruitment marketing (either RPO/In-House or Brand/Recruitment Marketing Agency)

Required Skills:

  • Strong understanding of talent marketing in at least one key area (EVP/Employer brand strategy, advertising, social media, recruitment marketing technology)
  • Ability to translate best practice into relevant, practical, and effective solutions and products
  • Excellent project management skills
  • Strong communication and stakeholder management skills
  • Ability to work independently and with limited guidance

Preferred Skills:

  • Experience in an Agency or RPO setup
  • Exposure to the Healthcare sector

ASSUMPTION: This role requires a strong understanding of talent marketing and the ability to translate best practices into effective solutions. It also demands excellent project management skills and the ability to work independently.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 (Estimated based on industry standards for a Senior Consultant role in Human Resources Services in the United States)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Generous PTO and holiday schedule
  • Tuition reimbursement and professional development opportunities
  • Employee assistance program

Working Hours: Full-time, 40 hours per week. Flexible work hours and remote work arrangement available.

ASSUMPTION: The salary range is an estimate based on industry standards for a Senior Consultant role in Human Resources Services in the United States. Actual compensation may vary based on experience, skills, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Human Resources Services. Cielo is a leading global talent acquisition partner, helping companies stay ahead in the race for talent with fresh TA strategies and RPO solutions.

Company Size: 1,001-5,000 employees. Cielo offers a large, diverse work environment with ample opportunities for growth and development.

Founded: 2005. Cielo has over 15 years of experience in the talent acquisition industry, with a strong track record of success.

Company Description:

  • Cielo is the world’s leading Talent Acquisition Partner, helping companies across the globe stay ahead in the race for talent with fresh TA strategies & RPO solutions.
  • Recognized as a Leader on HRO Today’s RPO Baker’s Dozen list, Everest Group’s RPO PEAK Matrix, and NelsonHall’s NEAT vendor evaluation for RPO & Total Talent.
  • Committed to delivering better talent experiences, for everyone.

Company Specialties:

  • Talent Management
  • Recruitment Outsourcing
  • HR Consulting
  • Executive Search Outsourcing
  • Recruitment Process Outsourcing
  • Resourcing
  • Executive Search
  • Total Talent Acquisition
  • Employer Branding
  • High Volume Hiring
  • Global Talent Acquisition
  • Contingent Workforce Solutions

Company Website: https://www.cielotalent.com/

ASSUMPTION: Cielo is a well-established company in the human resources services industry, with a strong reputation for delivering innovative talent acquisition solutions.

πŸ“Š Role Analysis

Career Level: Senior. This role is suitable for an experienced professional with a strong background in employer branding or recruitment marketing.

Reporting Structure: This role reports directly to the Director of Brand Strategy and works closely with internal stakeholders across the organization.

Work Arrangement: Remote (US). This role offers a flexible, remote work arrangement, allowing for a better work-life balance.

Growth Opportunities:

  • Advancement to a Director or Vice President role within the Brand, Digital, and Communications Practice
  • Expansion into other practice areas or global markets
  • Development of subject matter expertise and thought leadership in talent acquisition

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance to a leadership position or expand into new areas of expertise.

🌍 Location & Work Environment

Office Type: Remote. This role does not require regular office attendance, allowing for greater flexibility and work-life balance.

Office Location(s): Brookfield, Wisconsin, United States

Geographic Context:

  • Brookfield is a suburb of Milwaukee, Wisconsin, with a population of approximately 38,000 people.
  • The area offers a mix of urban and suburban living, with easy access to outdoor recreation, cultural attractions, and a vibrant food and beverage scene.
  • Wisconsin is known for its strong work ethic, Midwestern values, and high quality of life.

Work Schedule: Full-time, 40 hours per week. Flexible work hours and remote work arrangement available.

ASSUMPTION: The remote work arrangement for this role offers a high degree of flexibility and work-life balance, while still providing ample opportunities for collaboration and professional development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with a Talent Acquisition Specialist
  • Behavioral and situational interview with the hiring manager
  • Final interview with key stakeholders
  • Background check and offer extension

Key Assessment Areas:

  • Talent marketing expertise and strategic thinking
  • Project management skills and ability to work independently
  • Communication and stakeholder management skills
  • Cultural fit and alignment with Cielo's values

Application Tips:

  • Highlight relevant experience and achievements in talent marketing, employer branding, or recruitment marketing
  • Tailor your resume and cover letter to emphasize your understanding of the role and how your skills and experience make you a strong fit
  • Prepare for behavioral and situational interview questions by reflecting on your past experiences and how they have prepared you for this role

ATS Keywords: Talent Marketing, Employer Branding, Recruitment Marketing, Project Management, Client Development, Data Analysis, Campaign Tracking, Social Media, Advertising, Brand Strategy, Stakeholder Management, Continuous Improvement, ROI Measurement, Digital Marketing

ASSUMPTION: The application process for this role is typical for a professional services firm, with a focus on assessing the candidate's skills, experience, and cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Project management tools (e.g., Asana, Trello, Jira)
  • Marketing automation tools (e.g., Marketo, HubSpot, Pardot)
  • Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
  • Data analysis tools (e.g., Google Analytics, Tableau, Power BI)

ASSUMPTION: This role requires proficiency in a range of tools and technologies, including project management, marketing automation, social media management, and data analysis tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: We do the right thing, always
  • Collaboration: We win together
  • Innovation: We challenge the status quo
  • Accountability: We take ownership and deliver results
  • Excellence: We strive to be the best

Work Style:

  • Results-driven: We focus on delivering outcomes and achieving our goals
  • Adaptable: We embrace change and continuously learn and improve
  • Team-oriented: We support and empower each other to succeed
  • Data-driven: We use data and insights to inform our decisions and strategies
  • Customer-focused: We prioritize the needs and preferences of our clients and candidates

Self-Assessment Questions:

  • Do I have a strong understanding of talent marketing and the ability to translate best practices into effective solutions?
  • Am I comfortable working independently and with limited guidance?
  • Do I have excellent project management skills and the ability to manage multiple projects simultaneously?
  • Am I a strong communicator with excellent stakeholder management skills?
  • Do I align with Cielo's values and work style?

ASSUMPTION: Cielo values a strong work ethic, collaboration, innovation, accountability, and excellence. Candidates who align with these values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously with varying scopes and budgets
  • Working with diverse stakeholders across the organization to align on project goals and deliverables
  • Keeping up with industry trends and best practices in talent marketing and employer branding
  • Balancing the need for creativity and innovation with the need for data-driven decision-making and ROI measurement

ASSUMPTION: This role presents several challenges, including managing multiple projects simultaneously, working with diverse stakeholders, and balancing creativity with data-driven decision-making. Successful candidates will be able to navigate these challenges and deliver high-quality results.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior-level talent acquisition roles, this position places a greater emphasis on project management, client development, and revenue generation
  • Unlike traditional recruitment marketing or employer branding roles, this role requires a strong understanding of project management and the ability to work independently
  • Career progression in this role may involve advancement to a Director or Vice President role within the Brand, Digital, and Communications Practice, or expansion into other practice areas or global markets

ASSUMPTION: This role is unique in its emphasis on project management, client development, and revenue generation. Successful candidates will have a strong understanding of talent marketing and the ability to translate best practices into effective solutions, as well as excellent project management skills and the ability to work independently.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive employer brand strategy for a global healthcare organization
  • Managing a large-scale photoshoot and video production project to capture authentic employee stories and experiences
  • Creating and executing a targeted social media campaign to attract and engage passive candidates in a specific niche or industry

ASSUMPTION: These sample projects illustrate the range of responsibilities and deliverables for this role, from strategic brand development to tactical campaign execution and project management.

❓ Key Questions to Ask During Interview

  • Can you describe the typical project lifecycle and how this role fits into it?
  • How does this role collaborate with other teams and stakeholders within the organization?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Cielo support the professional development and growth of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, collaborative nature, and growth opportunities for this role, as well as the challenges and support available to help the candidate succeed.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills in talent marketing, employer branding, or recruitment marketing
  • Prepare for behavioral and situational interview questions by reflecting on your past experiences and how they have prepared you for this role
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.