🔹 Job Title: Senior Channel Marketing Manager, Amazon Devices
🔹 Company: Amazon
🔹 Location: London, United Kingdom
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 28, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of consumer electronic retail dynamics and trends, as well as the ability to develop deep and integrated partnerships.
✅ Delivery of campaign and launch plans of Amazon devices and services through our partners & retailers.
✅ Brief and deliver digital assets to support online merchandising plans.
✅ Own specific digital work streams to increase share of voice and share of search.
✅ Execute marketing activities, permanent and temporary display fixtures, retailer website strategy or training plans in order to drive category growth.
✅ Ensure all account and marketing plans are delivered on plan, on budget and achieving desired objectives.
✅ Develop and strengthen contacts with account partners and agencies to deliver plans.
✅ Execute and track MDF (Marketing Development Fund) and OPEX budgets.
✅ Establish a benchmark, then continually improve efficiency and effectiveness of plans.
✅ Execute end-to-end launch plans for new products across all existing and new Amazon device product & service categories.
✅ Plan and roll out any new business accounts, ensuring efficiency and effectiveness of activation plans in line with volume aspirations.
✅ Deliver an engaging and consistent CX across necessary retail stores and retailer websites, considering local differences and nuances.
✅ Understand the detail behind retailers within the business, ensuring all tactical nuances are understood and championed within the business (i.e. capabilities, turnaround times, limitations).
ASSUMPTION: This role requires a hands-on approach to marketing in a fast-paced environment, with a focus on driving category growth and optimizing marketing plans.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in channel marketing, retail partnerships, or a related role
Required Skills:
Preferred Skills:
ASSUMPTION: The ideal candidate will have a proven track record in channel marketing and a deep understanding of consumer electronics and retail dynamics.
Salary Range: £70,000 - £90,000 per year (Estimated based on industry standards for a senior marketing role in London)
Benefits:
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM
ASSUMPTION: Salary range is estimated based on industry standards for a senior marketing role in London. Actual salary may vary based on experience and qualifications.
Industry: E-commerce and Retail
Company Size: 10,001+ employees (Enterprise)
Founded: 1994 (as Amazon.com, Inc.)
Company Description:
Company Specialties:
Company Website: Amazon.com
ASSUMPTION: Amazon is a large, established company with a wide range of products and services. This role is focused on the Amazon Devices subsidiary, which is a significant and growing part of the company.
Career Level: Senior-level marketing role with potential for growth within the organization
Reporting Structure: This role reports directly to the Head of Channel Marketing, Amazon Devices
Work Arrangement: On-site, full-time position with the possibility of occasional remote work
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities within a large, established company with a strong focus on innovation and customer-centricity.
Office Type: Modern, collaborative office space with open-plan work areas and meeting rooms
Office Location(s): London, United Kingdom
Geographic Context:
Work Schedule: Standard office hours, with some flexibility for remote work
ASSUMPTION: The London office provides a dynamic, multicultural work environment with easy access to amenities and public transportation.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Channel Marketing, Retail Partnerships, Digital Marketing, Campaign Management, Budget Management, Consumer Electronics, Marketing Communications, Account Management, Cross-Functional Collaboration, Customer Experience, Project Management, Sales Strategy, Market Analysis, Product Launch, Team Collaboration
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on marketing and channel strategy expertise, retail partnerships, and analytical skills.
ASSUMPTION: This role requires proficiency in marketing and project management tools, as well as a strong understanding of consumer electronics and retail dynamics.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Amazon values a customer-centric, innovative, and collaborative work environment. Candidates should be comfortable working in a fast-paced, dynamic setting and have a strong focus on customer needs.
ASSUMPTION: This role presents unique challenges related to managing multiple partners, staying current with industry trends, balancing short-term and long-term goals, and navigating a large organization.
ASSUMPTION: This role is similar to other senior channel marketing positions in the consumer electronics industry, with potential for growth within Amazon.
ASSUMPTION: Sample projects for this role may include developing and executing marketing plans, analyzing market trends, and managing teams to deliver large-scale campaigns.
ASSUMPTION: Key questions to ask during the interview should focus on role priorities, collaboration, partner relationships, growth opportunities, and performance metrics.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.