📌 Core Information
🔹 Job Title: Senior Director, HCP Marketing – HIV Prevention, Market Expansion
🔹 Company: Gilead Sciences
🔹 Location: Foster City, California, United States
🔹 Job Type: Full-Time, Hybrid (Tuesday - Thursday)
🔹 Category: Biotechnology Research
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 14+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and leading a comprehensive HCP marketing strategy for market expansion
- Reimagining how Gilead supports new HIV prevention treatment prescribers
- Translating insights into messaging that builds confidence and reduces stigma
- Engaging with medical societies, academic institutions, and advocacy groups to influence care standards
- Building engagement models in new therapeutic spaces or stigmatized areas
ASSUMPTION: This role requires a strategic mindset, executional leadership, and deep market insight to create scalable, culturally responsive solutions that drive awareness, confidence, and prescribing behavior in new corners of the healthcare system.
📋 Key Responsibilities
✅ Develop and lead a comprehensive HCP marketing strategy for market expansion
✅ Reimagine how Gilead supports new HIV prevention treatment prescribers with scalable, high-impact tools and education
✅ Translate insights into messaging that builds confidence and reduces stigma
✅ Lead development of the HCP POA, including call flows and objection handling
✅ Orchestrate cross-functional execution with Sales, Medical, Access, and more
✅ Engage medical societies, academic institutions, and advocacy groups to influence care standards
✅ Define launch milestones, KPIs, and tracking systems to ensure executional success
✅ Deliver strategic updates and insights to senior leadership with clarity and confidence
✅ Champion inclusion and equity in all HCP-facing initiatives
ASSUMPTION: This role requires a strong understanding of HCP behavior change, segmentation, and education, as well as proven cross-functional leadership and executive influence.
🎯 Required Qualifications
Education: Bachelor’s Degree
Experience: 14+ years of pharmaceutical/biotech marketing experience, including HCP and launch leadership
Required Skills:
- Proven ability to drive market penetration in settings where sensitive topics are often deprioritized
- Experience translating ethnographic and behavioral insights into strategies that shift clinical engagement
- Track record of enabling HCPs to navigate nuanced, stigmatized patient conversations with confidence
- Skilled in designing educational tools that integrate prevention into broader care discussions
Preferred Skills:
- Proven ability to drive market penetration in settings where sensitive topics are often deprioritized
- Experience translating ethnographic and behavioral insights into strategies that shift clinical engagement
- Track record of enabling HCPs to navigate nuanced, stigmatized patient conversations with confidence
- Skilled in designing educational tools that integrate prevention into broader care discussions
ASSUMPTION: This role requires a proven track record in building engagement models in new therapeutic spaces or stigmatized areas, as well as expertise in HCP behavior change, segmentation, and education.
💰 Compensation & Benefits
Salary Range: $261,375.00 - $338,250.00 per year
Benefits:
- Medical, Dental, Vision, and Life Insurance plans
- Paid Time Off
- Discretionary Annual Bonus
- Discretionary Stock-Based Long-Term Incentives
Working Hours: Full-time, Hybrid (Tuesday - Thursday)
ASSUMPTION: The salary range provided is based on Gilead's compensation structure for this role and may vary based on experience, qualifications, and geographic location.
📌 Applicant Insights
🔍 Company Context
Industry: Biotechnology Research, focused on developing and delivering innovative medicines for life-threatening illnesses worldwide
Company Size: 10,001+ employees, providing ample opportunities for collaboration and growth
Founded: 1987, with a rich history of pioneering virology medicines and expanding into oncology
Company Description:
- Gilead is committed to creating a healthier world for all people, setting and achieving bold ambitions in medicine
- The company focuses on virology and oncology, delivering innovations once thought impossible in medicine
- Gilead also strives to remedy health inequities and break down barriers to care, empowering its people to tackle these challenges
Company Specialties:
- Virology medicines, including HIV, viral hepatitis, and COVID-19 treatments
- Oncology therapies, focusing on various cancer types
- Access and equity initiatives to improve healthcare access and outcomes for underserved populations
Company Website: www.gilead.com
ASSUMPTION: Gilead's focus on innovation, access, and equity provides a dynamic and impactful work environment for employees.
📊 Role Analysis
Career Level: Senior Director, a strategic leadership role with significant influence and responsibility
Reporting Structure: Reports to the Executive Director within the U.S. HIV Prevention Business Unit
Work Arrangement: Hybrid, with on-site presence required Tuesday - Thursday
Growth Opportunities:
- Potential to shape the future of HIV prevention and expand Gilead's market reach
- Chance to develop and mentor team members, fostering a culture of growth and inclusion
- Opportunity to collaborate with cross-functional teams, gaining exposure to various aspects of the business
ASSUMPTION: This role offers significant growth potential, both in terms of personal development and career advancement within Gilead's expanding HIV prevention business.
🌍 Location & Work Environment
Office Type: Hybrid, with on-site presence required Tuesday - Thursday
Office Location(s): Foster City, California, United States
Geographic Context:
- Foster City is located in the San Francisco Bay Area, offering a mix of urban and suburban living
- The area is known for its mild Mediterranean climate, with warm, dry summers and cool, wet winters
- Foster City is home to various tech companies and biotechnology research institutions
Work Schedule: Full-time, with a hybrid work arrangement (Tuesday - Thursday)
ASSUMPTION: Foster City's location in the San Francisco Bay Area provides easy access to both urban and suburban amenities, as well as a vibrant biotechnology industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with cross-functional team members
- Final interview with senior leadership
Key Assessment Areas:
- Strategic thinking and market insight
- Executive presence and communication skills
- Cross-functional leadership and collaboration
- Demonstrated experience in HCP marketing and behavior change
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions focusing on strategic leadership, cross-functional collaboration, and HCP marketing
- Research Gilead's mission, values, and recent initiatives to demonstrate your fit and enthusiasm for the company
ATS Keywords: HCP marketing, market expansion, strategic vision, executional leadership, market insight, behavior change, segmentation, education, cross-functional leadership, equitable healthcare access, engagement models, stigmatized areas, communication, inclusion, talent development, team empowerment
ASSUMPTION: Gilead's application process focuses on assessing strategic thinking, market insight, and leadership potential, with a strong emphasis on cultural fit and alignment with the company's mission.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Veeva CRM)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: This role requires proficiency in common office software, CRM, marketing automation, and data visualization tools to effectively manage and analyze marketing data.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Gilead fosters a culture of innovation, encouraging employees to challenge the status quo and push boundaries
- Collaboration: The company values teamwork and collaboration, both internally and with external partners
- Inclusion: Gilead is committed to creating an inclusive work environment where everyone feels valued and respected
- Accountability: Employees are held accountable for their actions and decisions, with a focus on delivering results and driving impact
Work Style:
- Gilead encourages a dynamic and flexible work style, with a focus on delivering results rather than rigid hours or processes
- The company values a balance between work and personal life, offering flexible work arrangements and supportive benefits
- Gilead fosters a culture of continuous learning and development, providing opportunities for employees to grow both personally and professionally
Self-Assessment Questions:
- Do you thrive in dynamic, collaborative environments where innovation and inclusion are valued?
- Are you comfortable working in a hybrid setting, balancing on-site and remote work?
- Do you have a proven track record of driving market penetration in stigmatized areas or new therapeutic spaces?
ASSUMPTION: Gilead's culture values innovation, collaboration, inclusion, and accountability, with a focus on delivering results and driving impact in a dynamic and flexible work environment.
⚠️ Potential Challenges
- Navigating the complexities of the HIV prevention market, including stigmatization and access barriers
- Balancing the need for innovation with the requirement to maintain compliance and regulatory adherence
- Managing cross-functional teams and stakeholders with varying priorities and perspectives
- Adapting to the evolving landscape of the biotechnology industry and healthcare regulations
ASSUMPTION: This role presents unique challenges related to the HIV prevention market, regulatory compliance, cross-functional collaboration, and industry evolution.
📈 Similar Roles Comparison
- Unlike traditional HCP marketing roles, this position focuses on market expansion in historically non-prescribing or under-engaged HCPs
- Gilead's HIV prevention business is a growing and evolving market, requiring strategic leadership and adaptability
- Career paths in HIV prevention marketing may differ from those in other therapeutic areas, offering unique growth opportunities
ASSUMPTION: This role offers a unique blend of strategic leadership, market expansion, and HIV prevention focus, setting it apart from other HCP marketing positions.
📝 Sample Projects
- Developing a comprehensive HCP marketing strategy for a new HIV prevention treatment, including segmentation, messaging, and tactics
- Designing and implementing a targeted HCP engagement model to drive prescribing behavior in under-engaged or stigmatized patient populations
- Collaborating with cross-functional teams to create scalable, high-impact tools and educational resources for HCPs
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and innovative nature of the Senior Director, HCP Marketing – HIV Prevention, Market Expansion role.
❓ Key Questions to Ask During Interview
- How does Gilead support new HIV prevention treatment prescribers with scalable, high-impact tools and education?
- What are the key challenges and opportunities in expanding the HIV prevention prescriber base, particularly in historically non-prescribing or under-engaged HCPs?
- How does Gilead engage with medical societies, academic institutions, and advocacy groups to influence care standards and drive market expansion?
- What are the most effective strategies for building engagement models in new therapeutic spaces or stigmatized areas, and how have they been applied in the HIV prevention market?
- How does Gilead foster a culture of inclusion and equity in its HCP-facing initiatives, and what specific examples can you provide?
ASSUMPTION: These interview questions help applicants understand the strategic, collaborative, and innovative aspects of the role, as well as Gilead's approach to market expansion and cultural fit.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions focusing on strategic leadership, cross-functional collaboration, and HCP marketing
- Research Gilead's mission, values, and recent initiatives to demonstrate your fit and enthusiasm for the company
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
