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Senior/Director, Product Marketing

Thomson Reuters
Full-time
On-site
London, London, City of, United Kingdom
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior/Director, Product Marketing

πŸ”Ή Company: Thomson Reuters

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Software Development

πŸ”Ή Date Posted: 2025-06-30

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (2-3 days in office)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving market awareness, innovation, and expansion within the Legal customer markets
  • Collaborating with cross-functional teams to develop and execute go-to-market strategies
  • Managing a team of product marketers and supporting their professional development
  • Leveraging data and research to identify market opportunities and inform strategic decisions
  • Positioning products to differentiate in the market and resonate with target customers

ASSUMPTION: This role requires a strong understanding of the law firm and Corporate General Counsel markets, as well as experience in product marketing and team management within a SaaS environment.

πŸ“‹ Key Responsibilities

βœ… Collaborate with product, sales, and marketing teams to maximize growth and drive product roadmaps

βœ… Manage successful product launches and develop messaging strategies that support growth

βœ… Guide and support a team of product marketers, fostering their skills and career development

βœ… Identify and synthesize customer feedback to develop a clear voice of the customer for internal stakeholders

βœ… Ensure value proposition and messaging differentiate the product portfolio in the marketplace and resonate with target customers

βœ… Collaborate with channel leaders to partner on go-to-market strategies and tactics, including cross-sell and upsell motions

βœ… Work closely with demand generation to provide key messaging documents and guidance on in-market campaigns

βœ… Identify market opportunities based on data, research, and strategic analysis of customers and their industries

ASSUMPTION: This role involves a high degree of collaboration and influencing across various teams, requiring strong communication and leadership skills.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent; MBA/JD preferred

Experience: 7+ years in Product Marketing or related roles supporting a SaaS product

Required Skills:

  • Proven experience in managing product marketing teams and developing their skills
  • Ability to set annual and quarterly plans and prioritize team projects and workload
  • Demonstrated ability to understand commercial, technological, and strategic drivers to build and execute multi-year strategy
  • Prior experience setting and driving successful delivery of complex product marketing campaigns
  • Experience working with cross-functional teams to develop and execute go-to-market strategies and multi-channel marketing programs
  • Ability to establish a broad vision and take ideas from concept through to completion
  • Understanding of fundamental workings and trends in the law firm and Corporate General Counsel markets

Preferred Skills:

  • Experience with AI and data-driven decision-making
  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in using marketing automation tools and CRM systems is likely to be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Β£80,000 - Β£120,000 per year (Based on industry standards for a Senior/Director level role in London)

Benefits:

  • Hybrid work model (2-3 days in office)
  • Flexible vacation policy
  • Two company-wide Mental Health Days off
  • Access to the Headspace app
  • Retirement savings plan
  • Tuition reimbursement
  • Employee incentive programs
  • Resources for mental, physical, and financial wellbeing

Working Hours: Full-time, typically 9:00 AM - 5:30 PM GMT, with flexibility for the right candidate

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in London. Actual compensation may vary based on experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Thomson Reuters operates in the Software Development industry, focusing on providing intelligent information, accounting, legal, tax, media, and technology solutions.

Company Size: Thomson Reuters is a large organization with over 10,000 employees globally, offering a range of career development opportunities and a well-established company culture.

Founded: Thomson Reuters was founded in 1981, with a rich history in providing trusted content and technology to professionals and institutions worldwide.

Company Description:

  • Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions.
  • The company serves professionals across legal, tax, accounting, compliance, government, and media, empowering them with the data, intelligence, and solutions needed to make informed decisions.
  • Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.

Company Specialties:

  • Intelligent Information
  • Accounting
  • Legal
  • Tax
  • Media
  • Technology
  • News
  • Audit
  • and Artificial Intelligence

Company Website: tr.com

ASSUMPTION: Thomson Reuters is a well-established company with a strong reputation for delivering high-quality products and services to its customers.

πŸ“Š Role Analysis

Career Level: This role is at the Senior/Director level, indicating significant experience and responsibility within the product marketing function.

Reporting Structure: The Senior/Director, Product Marketing will report directly to the Head of Product Marketing or a similar role, depending on the organizational structure.

Work Arrangement: This role follows a hybrid work model, with employees working 2-3 days in the office and the remainder of the time remotely.

Growth Opportunities:

  • Potential to advance to a VP or higher-level role within the product marketing function
  • Opportunities to expand responsibilities and manage larger teams as the business grows
  • Chance to gain experience in a global organization and work with diverse teams across different regions

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop both personally and professionally within the organization.

🌍 Location & Work Environment

Office Type: Thomson Reuters' London office is a modern, collaborative workspace with a mix of open-plan and private offices.

Office Location(s): 19 Duncan Street, Toronto, ON M5H 3G6, CA; 3 Times Square, New York, New York 10036, US; Upper McKinley Rd, Taguig City, National Capital Region, PH; 800 Corporate Pointe, Culver City, CA 90230, US; 5 Canada Square, London, England, GB; and other global locations

Geographic Context:

  • London is a major global financial hub, offering a dynamic and multicultural work environment
  • The city is known for its vibrant arts, culture, and entertainment scenes, as well as its rich history and iconic landmarks
  • London is well-connected by public transportation, with easy access to major airports and international travel links

Work Schedule: The work schedule for this role is typically 9:00 AM - 5:30 PM GMT, with flexibility for the right candidate.

ASSUMPTION: Working in London offers a unique blend of professional opportunities and a high quality of life, with a wide range of cultural, social, and recreational activities available.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager or a member of the HR team
  • In-depth behavioral and situational interviews with the hiring manager and other stakeholders
  • Final round interviews, potentially including a presentation or case study component
  • Background check and offer extension

Key Assessment Areas:

  • Product marketing experience and expertise
  • Leadership and team management skills
  • Strategic thinking and planning abilities
  • Communication and presentation skills
  • Cultural fit and alignment with Thomson Reuters' values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments
  • Research Thomson Reuters and the legal industry to demonstrate your understanding of the business and market trends
  • Prepare a portfolio or examples of your work, if applicable, to showcase your skills and achievements
  • Follow up with the hiring manager or HR contact after your interview to express your interest in the role and reiterate your qualifications

ATS Keywords: Product Marketing, SaaS, Go-To-Market Strategy, Cross-Functional Collaboration, Team Management, Market Analysis, Product Launch, Messaging Development, Sales Enablement, Customer Insights, Strategic Planning, Hybrid Work, London

ASSUMPTION: Thomson Reuters uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help improve your visibility to the hiring team.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., Marketo, Pardot)
  • CRM systems (e.g., Salesforce, HubSpot)
  • Product marketing software (e.g., ProductPlan, ProductBoard)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Collaboration and productivity suites (e.g., Microsoft Office, Google Workspace)

ASSUMPTION: Proficiency in using marketing automation tools, CRM systems, and other relevant technologies is likely to be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Obsess over our Customers
  • Compete to Win
  • Challenge (Y)our Thinking
  • Act Fast / Learn Fast
  • Stronger Together

Work Style:

  • Collaborative and cross-functional, with a focus on teamwork and collective success
  • Fast-paced and dynamic, with a focus on agility and adaptability
  • Data-driven and analytical, with a focus on informed decision-making
  • Inclusive and diverse, with a commitment to fostering a positive work environment

Self-Assessment Questions:

  • How do you align with Thomson Reuters' company values, and can you provide an example of a time when you demonstrated each value?
  • How comfortable are you working in a hybrid work environment, and what strategies do you use to maintain productivity and focus when working remotely?
  • How do you approach professional development and growth, and what steps have you taken to advance your career in product marketing?

ASSUMPTION: Assessing cultural fit is crucial for success in this role, as it involves working closely with diverse teams and stakeholders across the organization.

⚠️ Potential Challenges

  • Managing a team of product marketers and supporting their professional development
  • Balancing the needs and priorities of multiple stakeholders, including product, sales, and marketing teams
  • Keeping up with market trends and customer needs in the dynamic legal industry
  • Adapting to a hybrid work environment and maintaining productivity and focus when working remotely

ASSUMPTION: These challenges can be overcome with strong leadership, communication, and time management skills, as well as a commitment to continuous learning and professional development.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Product Marketing Manager or Director of Product Marketing in other organizations, with a focus on driving product roadmaps, sales effectiveness, and market awareness
  • However, Thomson Reuters' global presence and diverse product portfolio offer unique opportunities for growth and exposure to different markets and industries
  • Career paths for this role may include advancing to a VP or higher-level role within product marketing, or transitioning to a general management or leadership position within the organization

ASSUMPTION: While this role shares similarities with other product marketing positions, its unique context within Thomson Reuters offers distinct opportunities and challenges for the right candidate.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new legal technology product, including market research, competitive analysis, and messaging framework
  • Managing a product launch campaign, including cross-functional collaboration, event planning, and post-launch analysis
  • Conducting customer interviews and focus groups to gather insights and inform product development and marketing strategies

ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives that a Senior/Director, Product Marketing might undertake in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the current product roadmap and how this role will contribute to its development and execution?
  • How does the product marketing team collaborate with other departments, such as sales and product management, to drive growth and success?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Thomson Reuters support the professional development and growth of its product marketing team members?
  • What are the most significant market trends and customer needs in the legal industry, and how is the company responding to them?

ASSUMPTION: Asking these questions can help you better understand the role's requirements, the team's dynamics, and the company's priorities and strategies.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments
  • Research Thomson Reuters and the legal industry to demonstrate your understanding of the business and market trends
  • Prepare a portfolio or examples of your work, if applicable, to showcase your skills and achievements
  • Follow up with the hiring manager or HR contact after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.