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Senior Event Marketing Lead

Microsoft
Full-time
On-site
Mountain View, California, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Event Marketing Lead

πŸ”Ή Company: Microsoft

πŸ”Ή Location: Redmond, WA (Primary) & Atlanta, GA; Mountain View, CA; New York, NY (Alternatives)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 29, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (Up to 50% remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing high-impact, complex events
  • Creating engaging digital and in-person experiences
  • Applying business acumen and customer-focused approach
  • Collaborating with cross-functional teams and stakeholders

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on customer engagement and business impact.

πŸ“‹ Key Responsibilities

βœ… Lead the planning and execution of high-impact, complex events, combining experiential marketing, business strategy, and event execution

βœ… Create both digital and in-person event experiences that inspire and engage customers, partners, and Microsoft employees

βœ… Apply business acumen and a customer-focused approach to balance the needs of customers, partners, and Microsoft

βœ… Collaborate with cross-functional teams, including marketing, sales, product, and operations, to deliver successful events

βœ… Provide strategic and tactical leadership, driving event strategy, planning, and execution

βœ… Manage event budgets, timelines, and resources to ensure successful event delivery

ASSUMPTION: This role requires strong leadership, communication, and project management skills, with a focus on delivering high-quality events that drive business results.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in event marketing, with a focus on corporate events and experiential marketing

Required Skills:

  • Proven experience in event planning and execution
  • Strong business acumen and strategic thinking
  • Excellent communication and leadership skills
  • Ability to manage budgets and timelines
  • Experience with virtual and in-person events
  • Fluency in English (written and spoken)

Preferred Skills:

  • Experience with Microsoft products and services
  • Familiarity with the tech industry and Microsoft's brand
  • Bilingual or multilingual skills

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and other relevant software is expected.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (Based on industry standards for a Senior Event Marketing role in the Seattle area)

Benefits:

  • Competitive benefits package, including health insurance, retirement plans, and employee stock purchase plans
  • Generous time off, including vacation, sick leave, and holidays
  • Employee discounts on Microsoft products and services
  • Opportunities for professional development and career growth

Working Hours: Full-time (40 hours/week), with flexible work arrangements (up to 50% remote)

ASSUMPTION: Salary range is estimated based on industry standards and Microsoft's compensation structure for similar roles.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Technology

Company Size: 184,000+ employees (Enterprise)

Founded: 1975

Company Description:

  • Microsoft is a multinational technology company that develops, manufactures, licenses, supports, and sells computer software, consumer electronics, and services
  • Microsoft's mission is to empower every person and every organization on the planet to achieve more
  • Microsoft values include respect, integrity, and accountability, fostering a culture of inclusion

Company Specialties:

  • Operating systems and servers
  • Business solutions
  • Developer tools
  • Gaming

Company Website: microsoft.com

ASSUMPTION: Working at Microsoft offers opportunities for professional growth, collaboration with talented colleagues, and exposure to cutting-edge technology.

πŸ“Š Role Analysis

Career Level: Senior (5-10 years of experience)

Reporting Structure: This role reports directly to the Director of Event Production & Studios

Work Arrangement: Hybrid (Up to 50% remote, with a primary location in Redmond, WA)

Growth Opportunities:

  • Potential to lead larger events or teams as the company grows
  • Opportunities to work on diverse event portfolios, including Microsoft Ignite, Build, and other high-profile events
  • Chance to develop skills in event strategy, leadership, and cross-functional collaboration

ASSUMPTION: This role offers growth opportunities through exposure to diverse events and collaboration with various teams, as well as potential career progression within the event marketing function.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a modern, collaborative work environment

Office Location(s): Redmond, WA (Primary) & Atlanta, GA; Mountain View, CA; New York, NY (Alternatives)

Geographic Context:

  • Redmond, WA: Located near Seattle, with a vibrant tech industry and a mix of urban and outdoor activities
  • Atlanta, GA: A major tech hub with a diverse culture and numerous attractions
  • Mountain View, CA: Home to Silicon Valley, with a strong tech industry and numerous startups
  • New York, NY: A global financial and cultural center, with a fast-paced, dynamic work environment

Work Schedule: Full-time (40 hours/week), with flexible work arrangements (up to 50% remote)

ASSUMPTION: The primary location for this role is Redmond, WA, with alternative locations in Atlanta, GA; Mountain View, CA; and New York, NY, offering diverse geographic and cultural experiences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-depth interview with the event team and other stakeholders
  • Final interview with the director or other senior leaders
  • Background check and offer extension

Key Assessment Areas:

  • Event planning and execution skills
  • Business acumen and strategic thinking
  • Leadership and communication skills
  • Cultural fit and alignment with Microsoft values

Application Tips:

  • Tailor your resume and cover letter to highlight your event marketing experience and achievements
  • Be prepared to discuss specific event examples and the impact you've made on event outcomes
  • Demonstrate your understanding of Microsoft's brand and values
  • Showcase your ability to balance customer needs with business objectives

ATS Keywords: Event planning, marketing strategy, business acumen, customer engagement, leadership, collaboration, communication, experiential marketing

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' event marketing skills, business acumen, and cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Event management software (e.g., Cvent, Eventbrite, or similar)
  • Project management tools (e.g., Asana, Trello, or similar)
  • Virtual event platforms (e.g., Zoom, Microsoft Teams, or similar)

ASSUMPTION: Proficiency in Microsoft Office Suite and event management software is expected, with the opportunity to learn and utilize other tools specific to the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Respect
  • Integrity
  • Accountability

Work Style:

  • Collaborative and inclusive
  • Focused on delivering high-quality results
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a dynamic, growth-oriented environment?
  • Are you comfortable balancing the needs of customers, partners, and internal stakeholders?
  • Do you have strong leadership and communication skills, with the ability to influence others?

ASSUMPTION: Successful candidates for this role will demonstrate a strong cultural fit with Microsoft's values and work style, with a focus on collaboration, accountability, and results-driven delivery.

⚠️ Potential Challenges

  • Managing multiple events simultaneously, with varying priorities and deadlines
  • Balancing the needs of customers, partners, and Microsoft, which may sometimes conflict
  • Adapting to changes in event formats, timelines, or budgets
  • Working with diverse teams and stakeholders, each with their own priorities and expectations

ASSUMPTION: This role presents unique challenges related to event planning, stakeholder management, and adaptability, requiring strong project management and communication skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to other event marketing roles, this position offers exposure to a broader range of events and a larger organization
  • Microsoft's event portfolio includes both consumer and enterprise-focused events, providing diverse experience opportunities
  • Career progression in event marketing at Microsoft may involve leading larger events, teams, or functional areas

ASSUMPTION: This role offers unique opportunities for growth and exposure compared to similar positions in other organizations, with a focus on event strategy, leadership, and cross-functional collaboration.

πŸ“ Sample Projects

  • Microsoft Ignite: A large-scale event for IT professionals, focusing on cloud and data center technologies
  • Microsoft Build: An annual developer conference showcasing the latest Microsoft technologies and innovations
  • World Economic Forum: An invite-only summit featuring high-profile speakers and thought leaders in technology and business

ASSUMPTION: These sample projects demonstrate the diverse range of events this role may be involved in, from large-scale conferences to exclusive summits.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how have previous incumbents succeeded in managing them?
  • How does this role collaborate with other teams and stakeholders within Microsoft and externally?
  • What opportunities exist for professional development and growth within this role and the broader event marketing function?
  • How does Microsoft support work-life balance for employees in this role?
  • What are the most rewarding aspects of working on Microsoft's event portfolio, according to current team members?

ASSUMPTION: These interview questions are designed to provide insight into the role's challenges, opportunities, and cultural fit, helping candidates make informed decisions about their application.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your event marketing experience and achievements
  • Prepare for interviews by researching Microsoft's event portfolio and values
  • Follow up with the hiring manager after your interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.