C

Senior Field Marketing Manager

Clarivate
Full-time
On-site
India
πŸ“ Field Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Field Marketing Manager

πŸ”Ή Company: Clarivate

πŸ”Ή Location: Noida, India (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 18, 2025

πŸ”Ή Experience Level: 7+ years

πŸ”Ή Remote Status: Hybrid (Remote/On-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading integrated marketing activities to meet sales growth and customer retention targets
  • Managing marketing budget and ensuring maximum ROI on campaigns and events
  • Collaborating with regional sales and marketing teams, and global Go-to-Market leadership
  • Driving innovation in marketing efforts by testing new channels and technologies

ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to work effectively with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Leads the development and execution of integrated marketing activities to align with sales goals and global initiatives

βœ… Leads creation and delivery of multi-channel campaigns across email, social, digital, webinars, and events

βœ… Collaborates with sales leadership and global marketing to ensure marketing plans support revenue growth and customer retention

βœ… Manages the marketing budget, ensuring maximum ROI on campaigns and events

βœ… Provides direct ownership of in-market activities, including campaign localization and execution for the sales organization

βœ… Regularly reports on campaign performance, sharing insights and recommendations

βœ… Drives innovation in marketing efforts by testing new channels, communication methods, and technologies

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent, preferably in Marketing, Communications, or related field.

Experience: 7 years of relevant experience in field marketing, digital marketing, or marketing operations.

Required Skills:

  • Proven experience in planning and executing marketing campaigns to drive business growth
  • Strong organizational and communication skills; ability to coordinate across teams
  • Good English communication skills

Preferred Skills:

  • Experience in managing major regional events
  • Familiarity with marketing automation tools (e.g., Eloqua, Marketo) and CRM systems (e.g., Salesforce)
  • Experience working with a CMS (e.g., WordPress, Drupal, Sitecore) and basic HTML/CSS

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is likely expected for this role.

πŸ’° Compensation & Benefits

Salary Range: INR 20,00,000 - 25,00,000 per annum (Estimated, based on industry standards for a senior marketing role in India)

Benefits:

  • Competitive compensation, based on experience, including performance-based incentives
  • Flexible work setup: Hybrid-friendly working style, with a focus on outcome, not just hours
  • International collaboration: Work closely with global marketing, sales, solution consultant, and product teams across APAC, EMEA, and North America
  • Learning & growth: Exposure to strategic marketing planning and opportunities to grow into regional or digital leadership roles
  • Supportive team culture: Work in a collaborative, inclusive environment with mentoring and cross-functional engagement
  • Meaningful work: Help position innovative IP solutions that make an impact in research, technology, and business worldwide

Working Hours: 40 hours per week, permanent full-time position

ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior marketing role in India. Actual compensation may vary based on factors such as experience, skills, and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Clarivate operates in the information services industry, providing intellectual property data, software, and expertise to help companies drive innovation, law firms achieve practice excellence, and organizations worldwide effectively manage and protect critical IP assets.

Company Size: Clarivate is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse teams and projects.

Founded: Clarivate was founded in 2016, following the spin-off from Thomson Reuters. It has since grown to become a leading provider of intellectual property and scientific information solutions.

Company Description:

  • Clarivate offers a range of solutions, including intellectual property data, software, and expertise, to help organizations create, manage, and protect intellectual property
  • The company serves a diverse range of clients, from Fortune 500 companies to academic institutions and law firms
  • Clarivate operates globally, with offices in major cities across North America, Europe, and Asia

Company Specialties:

  • Scientific and academic research
  • Patent analytics and regulatory standards
  • Pharmaceutical and biotech intelligence
  • Trademark protection
  • Domain brand protection
  • Intellectual property management

Company Website: https://www.clarivate.com/

ASSUMPTION: Clarivate's global presence and diverse client base offer opportunities for international collaboration and exposure to various industries and markets.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring strategic thinking, leadership, and experience in marketing.

Reporting Structure: The Senior Field Marketing Manager reports to the APAC Marketing Director and works closely with regional sales teams, global marketing, and other functional teams.

Work Arrangement: This role is hybrid, with a focus on outcome rather than hours worked. The exact number of on-site days is not specified.

Growth Opportunities:

  • Exposure to strategic marketing planning and opportunities to grow into regional or digital leadership roles
  • Potential to work on high-impact projects and campaigns that drive business growth
  • Chance to collaborate with and learn from experienced marketing professionals across the globe

ASSUMPTION: Given Clarivate's global presence and diverse client base, there are ample opportunities for career growth and development in this role.

🌍 Location & Work Environment

Office Type: Clarivate's Noida office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): R271, Noida, India

Geographic Context:

  • Noida is a major commercial hub and part of the National Capital Region of India
  • The city offers a mix of urban and suburban living, with easy access to amenities and infrastructure
  • Noida has a tropical wet-and-dry climate, with hot summers and mild winters

Work Schedule: The work schedule is flexible, with a focus on outcomes rather than hours worked. The exact work hours may vary based on team and project requirements.

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work, allowing for flexibility and a healthy work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • Behavioral and technical interviews with cross-functional stakeholders
  • Final interview with the APAC Marketing Director

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Campaign planning and execution experience
  • Budget management and ROI optimization
  • Cross-functional collaboration and stakeholder management

Application Tips:

  • Highlight relevant marketing campaign experiences and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of Clarivate's business and the role's requirements
  • Prepare examples of your campaign planning, execution, and ROI optimization skills for the interview

ATS Keywords: Field Marketing, Digital Marketing, Marketing Operations, Campaign Planning, Organizational Skills, Communication Skills, Event Management, Marketing Automation, CRM Systems, CMS, HTML, CSS

ASSUMPTION: Given Clarivate's global presence and diverse client base, the interview process may involve assessments of cultural fit, as well as technical and strategic skills.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools: Eloqua, Marketo
  • CRM systems: Salesforce
  • CMS: WordPress, Drupal, Sitecore
  • Microsoft Office Suite: Word, Excel, PowerPoint

ASSUMPTION: Proficiency in these tools is required for this role, and candidates should be prepared to demonstrate their skills during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Expertise
  • Innovation
  • Performance
  • Collaboration

Work Style:

  • Collaborative and inclusive
  • Focused on outcomes, not hours worked
  • Data-driven and strategic
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a collaborative, inclusive work environment?
  • Are you comfortable working in a hybrid setting, with a focus on outcomes rather than hours worked?
  • Do you have a proven track record of driving business growth through strategic marketing campaigns?

ASSUMPTION: Clarivate values diversity and inclusion, and candidates from all backgrounds are encouraged to apply. However, strong communication skills and the ability to work effectively in a global, cross-functional team are essential for success in this role.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced, global environment
  • Balancing the need for strategic thinking with the need for tactical execution
  • Adapting to changing market conditions and stakeholder requirements
  • Working effectively with remote teams and stakeholders across different time zones

ASSUMPTION: These challenges are inherent to a senior marketing role in a global organization, and successful candidates will have the skills and experience necessary to overcome them.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other senior field marketing positions, but may offer more exposure to global marketing and strategic planning
  • Compared to other marketing roles, this position requires a strong balance of strategic thinking and tactical execution
  • Career progression in this role may lead to regional or digital leadership opportunities

ASSUMPTION: While this role shares similarities with other senior field marketing positions, its unique aspects make it an attractive opportunity for experienced marketing professionals looking to advance their careers.

πŸ“ Sample Projects

  • Developing and executing a multi-channel campaign to drive product awareness and adoption in the Indian market
  • Managing a regional event, from planning and logistics to on-site execution and follow-up
  • Analyzing campaign performance data to optimize ROI and inform future marketing strategies

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, and may not be exhaustive or representative of all potential projects.

❓ Key Questions to Ask During Interview

  • How does this role support the overall business strategy and growth objectives of Clarivate?
  • What are the key priorities for this role in the first 90 days?
  • How does Clarivate support the professional development and growth of its marketing team members?
  • What are the most significant challenges facing the marketing team in the current market environment?
  • How does Clarivate foster a culture of innovation and continuous improvement in its marketing efforts?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest and engagement in the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing campaign experiences and achievements
  • Write a cover letter that demonstrates your understanding of Clarivate's business and the role's requirements
  • Prepare examples of your campaign planning, execution, and ROI optimization skills for the interview
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.