π Core Information
πΉ Job Title: Senior International Marketing Manager
πΉ Company: Live Nation
πΉ Location: Farringdon, London, United Kingdom
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 10, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Strategic planning and execution of global marketing campaigns
- Cross-functional collaboration with international teams
- Data-driven decision making and optimization of marketing processes
- Content development and management
ASSUMPTION: This role requires a high level of strategic thinking, project management, and cross-cultural communication skills. The ideal candidate will have experience working in a global marketing role and be comfortable managing multiple projects under tight deadlines.
π Key Responsibilities
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Develop and lead high-impact global marketing campaigns
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Drive innovation and measurable growth in marketing processes and platforms
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Create and manage marketing plans for shows and tours
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Coordinate marketing promotions and projects across international markets
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Develop content, build best-practice playbooks, and deliver exceptional results across digital and social ecosystems
ASSUMPTION: This role requires a strong understanding of marketing planning, digital tools, and consumer insights. The ideal candidate will have experience in project management, stakeholder communication, and data analysis.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in international marketing, with a focus on campaign management, project management, and digital marketing
Required Skills:
- Proven experience in marketing planning, project management, and digital tools
- Strong communication and presentation skills
- Data-savvy with strong reporting and analysis skills
- Passion for the customer and understanding of consumer behavior
- Confident user of PowerPoint, Excel, and Google Workspace
Preferred Skills:
- Google Analytics and Keynote skills
- Experience with Photoshop
- Experience/exposure to other languages and cultures across marketing
ASSUMPTION: The ideal candidate will have a proven track record in international marketing, with a strong focus on campaign management, project management, and digital marketing. They will also possess strong communication, presentation, and data analysis skills.
π° Compensation & Benefits
Salary Range: Β£60,000 - Β£80,000 per annum (Based on industry standards for a Senior Marketing Manager role in London)
Benefits:
- Unlimited annual leave
- Tickets to shows and festivals
- Onsite gym equipment and fitness classes
- Complimentary coffee bar
- Subsidised lunch options
- Regular staff events
Working Hours: Full time with flexibility as per business needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Marketing Manager role in London. The benefits listed are based on the information provided in the job description.
π Applicant Insights
π Company Context
Industry: Live Nation is the worldβs leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.
Company Size: Live Nation has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Live Nation was founded in 2005, following the merger of Live Nation and Ticketmaster.
Company Description:
- Live Nation produces more concerts, sells more tickets, and connects more brands to music than anyone else in the world.
- The company offers impressive employee benefits, including tickets to shows and festivals, unlimited annual leave, and onsite gym equipment.
- Live Nation is committed to diversity and inclusion, offering equal opportunities to all employees.
Company Specialties:
- Concerts
- Festivals
- Ticketing
- Sponsorship
- Artist Management
- Live Events
Company Website: livenationentertainment.com
ASSUMPTION: Live Nation's large employee base and global presence provide ample opportunities for career growth and development. The company's commitment to diversity and inclusion ensures a welcoming and supportive work environment.
π Role Analysis
Career Level: Senior level, with the opportunity to grow and develop leadership skills
Reporting Structure: This role reports directly to the EVP, Head of Marketing & Consumer Technology
Work Arrangement: Full-time, on-site role with flexibility as per business needs
Growth Opportunities:
- Potential to lead and mentor junior marketing team members
- Opportunity to work on high-impact global campaigns and drive innovation in marketing processes
- Possibility to expand skills and knowledge in digital marketing, data analysis, and project management
ASSUMPTION: This role offers significant growth opportunities, both in terms of leadership development and skill expansion. The ideal candidate will be eager to take on new challenges and grow within the organization.
π Location & Work Environment
Office Type: Modern, collaborative workspace with onsite amenities
Office Location(s): Farringdon, London
Geographic Context:
- Farringdon is a vibrant and centrally located neighborhood in London, offering easy access to public transportation and numerous amenities
- The office is located in the Farmiloe Building, a beautiful and historic building with modern facilities
- The area is known for its diverse culture, rich history, and thriving entertainment scene
Work Schedule: Full-time, with flexibility as per business needs
ASSUMPTION: The location and work environment of this role provide a dynamic and engaging work experience, with easy access to public transportation, amenities, and entertainment options.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with senior leadership
Key Assessment Areas:
- Marketing planning and strategy
- Project management and organization skills
- Communication and presentation skills
- Data analysis and reporting skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience, with a focus on campaign management, project management, and digital marketing
- Prepare examples of your marketing plans, campaigns, and data-driven insights to discuss during the interview
- Research Live Nation's marketing strategies and be prepared to discuss how your skills and experience align with the company's goals
ATS Keywords: Marketing planning, campaign management, project management, digital marketing, data analysis, consumer insights, stakeholder communication, global marketing
ASSUMPTION: The interview process for this role will focus on assessing the candidate's marketing planning, project management, and communication skills, as well as their cultural fit with the company. The ideal candidate will have a strong portfolio of marketing plans, campaigns, and data-driven insights to discuss during the interview.
π οΈ Tools & Technologies
- Google Workspace (Gmail, Google Drive, Google Docs, Sheets, Slides)
- Microsoft Office (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, Twitter, etc.)
- CRM software (Salesforce, HubSpot, etc.)
- Project management tools (Asana, Trello, etc.)
- Data analysis tools (Google Analytics, Tableau, etc.)
ASSUMPTION: The ideal candidate will have experience with the tools and technologies listed above, as well as a willingness to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Passion for live entertainment
- Collaboration and teamwork
- Innovation and continuous learning
- Customer focus
- Integrity and accountability
Work Style:
- Fast-paced and dynamic work environment
- Collaborative and cross-functional teamwork
- Data-driven decision making
- Opportunity for growth and development
Self-Assessment Questions:
- Do you have a passion for live entertainment and a deep understanding of consumer behavior?
- Are you comfortable working in a fast-paced, collaborative environment and managing multiple projects under tight deadlines?
- Do you possess strong communication, presentation, and data analysis skills?
- Are you committed to continuous learning and innovation in marketing processes and platforms?
ASSUMPTION: The ideal candidate will possess a strong passion for live entertainment, excellent communication and presentation skills, and a commitment to continuous learning and innovation in marketing processes and platforms.
β οΈ Potential Challenges
- Managing multiple projects under tight deadlines
- Working with diverse international teams and stakeholders
- Keeping up with the fast-paced and dynamic nature of the live entertainment industry
- Adapting to new tools and technologies as needed
ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced, dynamic environment and managing multiple projects under tight deadlines. They will also possess strong communication, presentation, and data analysis skills, as well as a commitment to continuous learning and innovation in marketing processes and platforms.
π Similar Roles Comparison
- This role differs from other marketing manager roles in its focus on global campaign management and cross-functional collaboration with international teams
- Live Nation's global presence and scale provide unique opportunities for growth and development in the marketing field
- Career progression in this role could lead to leadership positions within the marketing department or other areas of the business
ASSUMPTION: This role offers unique opportunities for growth and development in the marketing field, with a focus on global campaign management and cross-functional collaboration with international teams.
π Sample Projects
- Developing and executing a global marketing campaign for a major concert tour
- Managing a team of marketing professionals to create and implement marketing plans for multiple shows and tours
- Analyzing data and insights to optimize marketing processes and platforms across international markets
ASSUMPTION: The ideal candidate will have experience with these types of projects and be able to provide concrete examples of their marketing planning, project management, and data analysis skills.
β Key Questions to Ask During Interview
- Can you describe the marketing strategies and priorities for the upcoming year, and how this role will contribute to their success?
- How does the marketing team collaborate with other departments, such as ticketing, artist management, and sponsorship?
- What opportunities are there for growth and development within the marketing department and the company as a whole?
- How does Live Nation support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These questions will help the candidate better understand the role, the company culture, and the opportunities for growth and development within the marketing department and the company as a whole.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://livenation.wd1.myworkdayjobs.com/LNExternalSite/job/Farringdon-London-United-Kingdom/Senior-Internation-Marketing-Manager_JR-81165
- Tailor your resume and cover letter to highlight your relevant marketing experience, with a focus on campaign management, project management, and digital marketing
- Prepare examples of your marketing plans, campaigns, and data-driven insights to discuss during the interview
- Research Live Nation's marketing strategies and be prepared to discuss how your skills and experience align with the company's goals
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.