Senior Marketing Analyst

📌 Core Information

🔹 Job Title: Senior Marketing Analyst

🔹 Company: TD SYNNEX

🔹 Location: São Paulo, São Paulo, Brazil

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (São Paulo, Brazil)

🚀 Job Overview

Key aspects of this role include:

• Planning, coordinating, and executing marketing actions
• Managing investment funds for marketing activities
• Supporting marketing relationships with vendors and internal stakeholders
• Delivering results and analyzing performance metrics

ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to work effectively with various internal and external stakeholders.

📋 Key Responsibilities

✅ Plan, coordinate, and execute marketing actions, including strategy, tactics, and timelines, with validation from leadership

✅ Manage marketing funds, understanding processes, rules, and deadlines from vendors

✅ Execute marketing activities, ensuring strategy, tactics, and timelines are met

✅ Manage, negotiate, and build relationships with marketing providers

✅ Ensure clear, consistent, and coherent marketing communication

✅ Deliver and analyze results, focusing on return on investment (ROI) and presenting detailed metrics and recommendations to key stakeholders

✅ Ensure compliance with deadlines, requirements, and evidence of execution

✅ Serve as the primary point of contact for product managers and marketing peers at vendor companies

ASSUMPTION: This role may require occasional overtime to meet project deadlines or attend events.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Events, Publicity, Communication, Journalism, or related fields

Experience: 5+ years of relevant experience in marketing

Required Skills:

• Strategic planning and execution
• Project management and deadline management
• Marketing activities and communication
• Relationship building and stakeholder management
• Data analysis and reporting

Preferred Skills:

• Knowledge of marketing digital, social media campaigns, and performance metrics
• Intermediate proficiency in Spanish and/or English

ASSUMPTION: Candidates with experience in IT or technology-related marketing may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: Based on market research and the company's size, the estimated salary range for this role is R$8,000 - R$12,000 per month. This range may vary depending on the candidate's experience and qualifications.

Benefits:

• Elective benefits tailored to the country
• Career growth opportunities through formal programs and on-demand courses
• Personal well-being support through seminars, events, and the global Life Empowerment Assistance Program
• Diversity, equity, and inclusion initiatives
• Networking opportunities through the onboarding program
• Community engagement through internal peer-led inclusive communities and activities

Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (2-3 days in the office per week)

ASSUMPTION: The salary range provided is an estimate based on market data and may not reflect the company's actual salary offer.

📌 Applicant Insights

🔍 Company Context

Industry: TD SYNNEX is a leading distributor and solutions aggregator for the IT ecosystem, focusing on IT distribution, technology solutions, customer engagement services, and business process services.

Company Size: With over 22,000 employees, TD SYNNEX is a large organization that offers extensive resources and opportunities for career growth.

Founded: TD SYNNEX was founded in 1979 and has since grown into a global IT solutions provider.

Company Description:

• TD SYNNEX is committed to bringing compelling technology products, services, and solutions to the world
• The company helps its customers maximize the value of IT investments, demonstrate business outcomes, and unlock growth opportunities
• TD SYNNEX is an innovative partner that cares about its partners, employees, investors, and the world around it

Company Specialties:

• IT Distribution
• Technology Solutions
• Customer Engagement Services
• Business Process Services

Company Website: tdsynnex.com

ASSUMPTION: TD SYNNEX's large size and global presence offer applicants the opportunity to work on diverse projects and collaborate with international teams.

📊 Role Analysis

Career Level: This role is suitable for experienced marketing professionals seeking to advance their careers in a strategic and leadership capacity.

Reporting Structure: The Senior Marketing Analyst will report directly to the Marketing Manager and work closely with various internal stakeholders, including product managers and marketing peers at vendor companies.

Work Arrangement: This role follows a hybrid work arrangement, with employees spending 2-3 days in the office and the rest of the week working remotely.

Growth Opportunities:

• Formal programs on leadership and professional development
• On-demand courses and training opportunities
• Networking opportunities through the onboarding program and internal peer-led communities

ASSUMPTION: The hybrid work arrangement provides flexibility while maintaining a strong connection to the company's culture and team dynamics.

🌍 Location & Work Environment

Office Type: TD SYNNEX's São Paulo office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): 44201 Nobel Drive, Fremont, CA 94538, US (Headquarters); 39 Pelham Ridge Drive, Greenville, SC 29615, US; 200 Ronson Drive, Toronto, Ontario M9W 5Z9, CA; 520 White Plains Road, #200, Tarrytown, New York 10591, US

Geographic Context:

• São Paulo is the largest city in Brazil and the Americas, offering a vibrant cultural scene, diverse neighborhoods, and numerous entertainment options
• The city is a major hub for the technology and IT industry, providing ample networking and professional development opportunities
• São Paulo has a subtropical climate, with mild winters and warm, humid summers

Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (2-3 days in the office per week)

ASSUMPTION: The hybrid work arrangement allows employees to balance their work and personal lives more effectively while maintaining a strong connection to the company's culture and team dynamics.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth behavioral and technical interviews
• Final round with hiring managers or executives

Key Assessment Areas:

• Strategic thinking and planning
• Project management and organizational skills
• Marketing activities and communication
• Relationship building and stakeholder management
• Data analysis and reporting

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your marketing strategies, tactics, and results
• Research TD SYNNEX's company culture and values to demonstrate your fit

ATS Keywords: Marketing strategy, marketing tactics, marketing execution, marketing communication, marketing provider management, marketing fund management, marketing ROI, stakeholder management, project management, data analysis, marketing digital, social media campaigns, performance metrics

ASSUMPTION: TD SYNNEX's hiring process is designed to assess candidates' skills, experiences, and cultural fit, ensuring the best possible match for the role and the company.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., Marketo, HubSpot)
• Customer relationship management (CRM) software (e.g., Salesforce, Microsoft Dynamics)
• Data analysis and visualization tools (e.g., Tableau, Power BI)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Respectful

Work Style:

• Strategic and forward-thinking
• Results-driven and accountable
• Collaborative and team-oriented
• Adaptable and open to change

Self-Assessment Questions:

• How do you approach strategic marketing planning, and can you provide an example from your past experiences?
• Can you describe a time when you managed a marketing budget and ensured compliance with deadlines and requirements?
• How do you build and maintain effective relationships with internal and external stakeholders?

ASSUMPTION: TD SYNNEX values candidates who align with their company values and can demonstrate a strong work ethic, adaptability, and a customer-centric mindset.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with diverse internal and external stakeholders, each with their own priorities and expectations
• Adapting to changes in marketing strategies, tactics, or priorities
• Occasional overtime to meet project deadlines or attend events

ASSUMPTION: These challenges can be overcome through strong organizational skills, effective communication, and a results-driven mindset.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses heavily on strategic planning, project management, and fund management
• In the IT industry, marketing roles often require a strong understanding of technology and its applications
• Career progression in marketing typically involves moving into management or specialized roles, such as product marketing or demand generation

ASSUMPTION: This role offers a unique blend of strategic, operational, and financial responsibilities, making it an attractive opportunity for experienced marketing professionals seeking to expand their skillsets.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new IT product, including strategy, tactics, and budget management
• Analyzing marketing performance data to identify trends, optimize campaigns, and improve ROI
• Managing relationships with marketing providers to secure favorable terms, negotiate contracts, and ensure compliance with deadlines and requirements

ASSUMPTION: These sample projects demonstrate the strategic, operational, and financial aspects of the Senior Marketing Analyst role.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy and how this role contributes to its success?
• How does the company support the professional development and growth of its marketing employees?
• Can you provide an example of a successful marketing campaign the company has executed, and what made it successful?
• How does the company measure the performance of its marketing efforts, and how does this role contribute to that process?
• What is the company's approach to work-life balance, and how does this role fit into that philosophy?

ASSUMPTION: These questions demonstrate the candidate's interest in the company, the role, and its cultural fit, while also gathering valuable insights into the company's marketing strategies and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your marketing strategies, tactics, and results
• Research TD SYNNEX's company culture and values to demonstrate your fit
• Follow up with the hiring manager within one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.