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Senior Marketing Manager, Videoβ€― Portfolio

KARL STORZ
Full-time
On-site
El Segundo, California, United States
🎬 Video Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Manager, Video Portfolio

πŸ”Ή Company: KARL STORZ

πŸ”Ή Location: El Segundo, California, United States

πŸ”Ή Job Type: Hybrid (On-site & Remote)

πŸ”Ή Category: Medical Device

πŸ”Ή Date Posted: April 28, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (20-30% travel)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving U.S. growth of the cutting-edge IMAGE1 Sβ„’ video endoscopy platform
  • Developing and executing marketing strategies to drive revenue growth and market share
  • Leading product lifecycle management and cross-functional collaboration
  • Acting as the U.S. Subject Matter Expert for IMAGE1 Sβ„’
  • Creating impactful sales tools, training programs, and customer engagement initiatives

ASSUMPTION: This role requires a strategic and collaborative marketing professional with a strong background in medical sales and digital products.

πŸ“‹ Key Responsibilities

βœ… Develop and execute marketing strategies to drive revenue growth and market share

βœ… Lead product lifecycle management from launch to optimization

βœ… Foster strong collaboration across Sales, Field, Product Management, and Global teams

βœ… Act as the U.S. Subject Matter Expert for IMAGE1 Sβ„’

βœ… Drive commercial execution by creating impactful sales tools, training programs, and customer engagement initiatives

βœ… Analyze market dynamics and competitive activity to shape go-to-market strategies

ASSUMPTION: The role requires a balance of strategic thinking, cross-functional leadership, and analytical capabilities to succeed in this dynamic environment.

🎯 Required Qualifications

Education: Bachelor's Degree required (MBA preferred)

Experience: 5-7 years of medical sales and/or marketing experience (minimum 2 years in marketing)

Required Skills:

  • Expertise in digital products, imaging, or visualization technologies
  • Proven success leading product launches, sales training, and market development initiatives
  • Strong strategic thinking, cross-functional leadership, and analytical capabilities
  • Proficiency with Salesforce, Tableau, SAP, and Microsoft Office Suite

Preferred Skills:

  • 10+ years of product management or marketing experience in the medical device industry
  • Experience managing cross-functional commercialization projects
  • Background in minimally invasive surgery markets

ASSUMPTION: Candidates with a strong background in medical device marketing and experience with digital products will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 (Based on industry standards for a Senior Marketing Manager in the medical device industry with 5-10 years of experience in California)

Benefits:

  • Competitive benefits package
  • 401(k) matching
  • Health, dental, and vision insurance
  • Employee assistance program

Working Hours: Full-time (40 hours per week) with flexible work arrangements

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Medical Device - KARL STORZ is a global leader in endoscopic, imaging, and integrated operating room solutions, with a strong focus on minimally invasive surgery and OR integration.

Company Size: 5,001-10,000 employees - KARL STORZ offers a large, diverse work environment with ample opportunities for growth and collaboration.

Founded: 1945 - KARL STORZ has a rich history and a strong reputation for innovation and quality in the medical device industry.

Company Description:

  • Independent, family-owned company headquartered in Germany
  • Pioneering groundbreaking innovations in minimally invasive surgery and OR integration
  • Dedicated to benefiting patients and healthcare providers by managing costs, streamlining operations, and delivering positive patient outcomes

Company Specialties:

  • Endoscopy
  • Medical Devices
  • Human Medicine
  • Veterinary Endoscopy
  • Minimal invasive surgery
  • Cameras
  • Light sources and documentation
  • Integrated operating rooms

Company Website: http://www.karlstorz.com

ASSUMPTION: KARL STORZ's extensive experience and commitment to innovation make it an attractive employer for marketing professionals seeking to make an impact in the medical device industry.

πŸ“Š Role Analysis

Career Level: Senior Marketing Manager - This role offers a strategic and leadership-focused position within the marketing department.

Reporting Structure: The Senior Marketing Manager reports directly to the Vice President of Marketing and works closely with cross-functional teams, including Sales, Field, Product Management, and Global teams.

Work Arrangement: Hybrid - This role requires a balance of on-site and remote work, with approximately 20-30% travel.

Growth Opportunities:

  • Potential advancement to Director or Vice President of Marketing roles
  • Expansion of responsibilities based on performance and company growth
  • Cross-functional collaboration and learning opportunities

ASSUMPTION: The Senior Marketing Manager role offers significant growth potential for the right candidate, with opportunities to expand responsibilities and advance their career within the company.

🌍 Location & Work Environment

Office Type: Hybrid - The El Segundo office serves as the primary U.S. headquarters for KARL STORZ, with a mix of on-site and remote work arrangements.

Office Location(s): El Segundo, California

Geographic Context:

  • El Segundo is located in the South Bay region of Los Angeles County, California
  • The area offers a mix of urban and suburban living, with easy access to beaches, parks, and cultural attractions
  • El Segundo is home to several tech and healthcare companies, providing a dynamic and diverse professional environment

Work Schedule: Full-time (40 hours per week) with flexible work arrangements - The role requires a balance of on-site and remote work, with approximately 20-30% travel.

ASSUMPTION: The hybrid work environment and central location in El Segundo provide a convenient and flexible work arrangement for candidates seeking a balance between on-site collaboration and remote work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen with the Talent Acquisition team
  • In-depth behavioral and skills-based interviews with the hiring manager and cross-functional team members
  • Final interview with the Vice President of Marketing

Key Assessment Areas:

  • Strategic thinking and marketing expertise
  • Cross-functional leadership and collaboration skills
  • Analytical capabilities and market analysis skills
  • Expertise in digital products, imaging, or visualization technologies

Application Tips:

  • Highlight your experience with digital products, imaging, or visualization technologies in your resume and cover letter
  • Demonstrate your strategic thinking and cross-functional leadership skills in your interview responses
  • Prepare examples of your market analysis and go-to-market strategy development

ATS Keywords: Marketing Strategies, Product Lifecycle Management, Collaboration, Sales Tools, Market Analysis, Digital Products, Imaging Technologies, Strategic Thinking, Cross-Functional Leadership, Analytical Capabilities, Sales Training, Market Development, Salesforce, Tableau, SAP, Microsoft Office Suite

ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, marketing expertise, and cross-functional leadership skills, as well as their experience with digital products and imaging technologies.

πŸ› οΈ Tools & Technologies

  • Salesforce
  • Tableau
  • SAP
  • Microsoft Office Suite

ASSUMPTION: Proficiency in these tools is required for the role, and candidates should be prepared to demonstrate their familiarity with them during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Customer Focus
  • Collaboration
  • Sustainability

Work Style:

  • Dynamic and fast-paced environment
  • Cross-functional collaboration and teamwork
  • Data-driven decision-making
  • Adaptability and continuous learning

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced environment?
  • Are you comfortable working collaboratively across multiple teams?
  • Do you have a strong analytical mindset and enjoy data-driven decision-making?
  • Are you eager to learn and adapt in a continuously evolving market?

ASSUMPTION: Candidates who align with KARL STORZ's company values and work style will be most successful in this role and within the organization.

⚠️ Potential Challenges

  • Managing a diverse set of stakeholders across multiple teams and regions
  • Balancing strategic thinking with tactical execution
  • Keeping up with the latest trends and innovations in digital products and imaging technologies
  • Adapting to a dynamic and evolving market landscape

ASSUMPTION: The Senior Marketing Manager role presents unique challenges that require a strategic, adaptable, and collaborative mindset to succeed.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a strong focus on digital products, imaging, and visualization technologies
  • KARL STORZ's global presence and commitment to innovation provide unique growth and learning opportunities
  • This role offers a blend of strategic thinking, cross-functional leadership, and tactical execution, making it an attractive fit for candidates with diverse marketing backgrounds

ASSUMPTION: The Senior Marketing Manager role at KARL STORZ offers a unique blend of strategic thinking, cross-functional leadership, and technical expertise, setting it apart from similar marketing roles in the medical device industry.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new digital product launch
  • Creating a comprehensive sales training program for a new product line
  • Analyzing market trends and competitive activity to inform product lifecycle management

ASSUMPTION: These sample projects illustrate the strategic thinking, cross-functional collaboration, and analytical capabilities required for success in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for KARL STORZ's U.S. operations?
  • What are the key priorities for the first 90 days in this role?
  • How does KARL STORZ support the professional development and growth of its marketing team members?
  • What are the most significant challenges facing the IMAGE1 Sβ„’ video endoscopy platform, and how can this role address them?
  • How does KARL STORZ foster a culture of innovation and continuous learning?

ASSUMPTION: These interview questions will help candidates better understand the role's strategic context, priorities, and growth opportunities, as well as KARL STORZ's commitment to innovation and professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience with digital products, imaging, or visualization technologies, as well as your strategic thinking and cross-functional leadership skills
  • Prepare examples of your market analysis and go-to-market strategy development to demonstrate your analytical capabilities and marketing expertise
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.