📌 Core Information
🔹 Job Title: Senior Paid Media Buyer - The Penny Hoarder - (Remote - US)
🔹 Company: Jobgether
🔹 Location: United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: 5-8+ years
🔹 Remote Status: Remote (US)
🚀 Job Overview
Key aspects of this role include:
- Managing a multi-million-dollar ad budget across Google Ads and Microsoft Ads
- Driving profitable customer acquisition and improving down-funnel performance
- Collaborating with cross-functional teams to align campaigns with monetized content and affiliate objectives
- Staying up-to-date with platform changes, trends, and competitor activities
ASSUMPTION: This role requires a high level of experience and expertise in paid media buying, with a focus on paid search. The ideal candidate will have a proven track record of managing large-scale budgets and driving profitable customer acquisition.
📋 Key Responsibilities
✅ Manage and optimize a $12M+ annual paid search budget across Google Ads and Microsoft Ads
✅ Drive strategic testing and experimentation in ad creative, copy, and landing pages to improve campaign efficiency and performance
✅ Collaborate with internal teams to align campaigns with monetized content and affiliate objectives
✅ Monitor key KPIs including CPL, ROAS, and lead quality to inform and improve ongoing strategies
✅ Develop and execute plans to scale performance without sacrificing efficiency
✅ Analyze the full marketing funnel to identify friction points and revenue growth opportunities
✅ Stay up to date with platform changes, trends, and competitor activities to ensure media strategies remain cutting-edge
ASSUMPTION: The role requires a strong understanding of paid media buying, affiliate models, and lead generation strategies. The candidate should be comfortable working with data tools and ad platforms to optimize campaigns and improve performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5-8+ years of experience in performance marketing, with a strong focus on paid search
Required Skills:
- Proven track record of profitably managing large-scale budgets ($10M+/year)
- Strong grasp of affiliate models, lead generation, and monetization metrics such as revenue-per-click/session
- Hands-on experience optimizing landing pages and user journeys to enhance conversion rates
- Proficient in data tools such as Excel, Google Sheets, Looker, and Google Analytics 4
- Familiarity with ad platforms like Google Ads and Microsoft Ads
- Excellent communication and project management skills
Preferred Skills:
- Experience working with content-driven brands or within a publisher environment
ASSUMPTION: The ideal candidate will have a strong background in performance marketing, with a focus on paid search. They should be comfortable working with data tools and ad platforms to optimize campaigns and improve performance.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on experience and performance)
Benefits:
- Competitive health coverage starting on day one (including domestic partners)
- Weekly pay and 401(k) with employer match beginning after two months
- $150/month lifestyle spending stipend to support your well-being
- Flexible time off policy and generous paid holidays, including floating cultural days
- Paid parental leave: 2 weeks during the first year, and up to 6 weeks after one year
- Remote-first flexibility—work from anywhere in the U.S. while syncing with EST hours
- State-of-the-art facilities with on-site fitness and wellness perks (for local employees)
- Comprehensive employer-paid life insurance (includes spouse and dependents)
- Active Employee Resource Groups fostering diversity and inclusion
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is based on industry standards for senior-level marketing roles with a focus on paid media buying. Benefits are comprehensive and competitive, with a focus on work-life balance and employee well-being.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether is a global AI-driven platform that connects top talent with the right job opportunities efficiently. They partner with companies worldwide to streamline the hiring process through AI-driven job matching.
Company Size: Jobgether is a small company with 11-50 employees, which means applicants can expect a close-knit team and the opportunity to make a significant impact.
Founded: Jobgether was founded in 2020, making it a relatively new company with a strong focus on innovation and growth.
Company Description:
- Jobgether uses AI to analyze job applications and match candidates with the most relevant opportunities, reducing the time and effort required for both job seekers and employers.
- The platform understands more than just keywords, interpreting skills, experience, and intent to create meaningful connections between candidates and companies.
- Jobgether aims to eliminate the noise in the hiring process, automate manual work, and allow people to focus on what really matters: hiring smarter and finding the perfect job.
Company Specialties:
- AI-driven job matching
- Talent acquisition
- Hiring process optimization
Company Website: www.jobgether.com
ASSUMPTION: Jobgether's focus on AI and efficiency in the hiring process makes it an attractive option for job seekers looking to streamline their job search and connect with relevant opportunities.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high level of experience and expertise in paid media buying and performance marketing.
Reporting Structure: The Senior Paid Media Buyer will likely report directly to the marketing or growth team lead, with the opportunity to collaborate with various internal teams, including content, affiliate, and product.
Work Arrangement: This role is remote and based in the United States. Applicants should be comfortable working remotely and syncing with EST hours.
Growth Opportunities:
- As a senior-level role, there may be opportunities for career progression within the marketing or growth team, or potentially into a management or leadership position.
- Jobgether's focus on innovation and growth may present additional opportunities for career development as the company expands.
ASSUMPTION: The senior-level nature of this role offers significant growth opportunities for the right candidate, both within the marketing team and across the broader organization.
🌍 Location & Work Environment
Office Type: Jobgether is a remote-first company, with no physical office requirement for this role.
Office Location(s): N/A (remote work only)
Geographic Context:
- The United States is a large and diverse country, with various regional cultures, climates, and time zones. Applicants should be comfortable working remotely and syncing with EST hours.
- The remote nature of this role allows for greater flexibility in work-life balance and the ability to work from anywhere in the U.S.
- Jobgether's focus on AI and efficiency in the hiring process makes it an attractive option for job seekers looking to streamline their job search and connect with relevant opportunities, regardless of location.
Work Schedule: Full-time (40 hours/week) with flexible scheduling, allowing for a better work-life balance and the ability to work from anywhere in the U.S.
ASSUMPTION: The remote nature of this role offers significant flexibility and the opportunity to work from anywhere in the U.S., making it an attractive option for job seekers looking for a better work-life balance.
💼 Interview & Application Insights
Typical Process:
- Initial AI-driven screening of applications based on qualifications and relevance to the role
- Top 5 candidates notified within 7 days and invited for an interview
- Interview process may include phone, video, or in-person interviews, as well as skills assessments or case studies
Key Assessment Areas:
- Experience in paid media buying and performance marketing
- Understanding of affiliate models and lead generation strategies
- Ability to analyze data and optimize campaigns for better performance
- Communication and project management skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include specific examples of your experience managing large-scale budgets and driving profitable customer acquisition
- Demonstrate your understanding of affiliate models and lead generation strategies in your application materials
ATS Keywords: Paid Media Buying, Performance Marketing, Paid Search, Affiliate Marketing, Content Monetization, A/B Testing, Landing Page Optimization, Data Analysis, Google Ads, Microsoft Ads, KPI Monitoring, Project Management, Communication Skills, Lead Generation, Conversion Rate Optimization, User Journey Optimization
ASSUMPTION: Jobgether's AI-driven hiring process focuses on evaluating candidates' qualifications and relevance to the role, making it essential for applicants to tailor their application materials to highlight their relevant experience and skills.
🛠️ Tools & Technologies
- Google Ads
- Microsoft Ads
- Google Analytics 4
- Looker
- Excel/Google Sheets
ASSUMPTION: The tools and technologies required for this role are standard in the paid media buying and performance marketing industries. Applicants should be comfortable working with these tools and technologies to optimize campaigns and improve performance.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Efficiency
- Collaboration
- Integrity
- Diversity & Inclusion
Work Style:
- Remote-friendly and flexible
- Data-driven and analytical
- Collaborative and team-oriented
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a remote work environment and enjoy the flexibility it offers?
- Are you comfortable working with data tools and ad platforms to optimize campaigns and improve performance?
- Do you enjoy collaborating with cross-functional teams and aligning campaigns with monetized content and affiliate objectives?
ASSUMPTION: Jobgether's focus on innovation, efficiency, and collaboration makes it an attractive option for job seekers looking for a dynamic and supportive work environment that values their skills and expertise.
⚠️ Potential Challenges
- Managing a large-scale budget and driving profitable customer acquisition can be challenging and requires a high level of experience and expertise
- Keeping up with platform changes, trends, and competitor activities can be time-consuming and requires continuous learning and adaptation
- The remote nature of this role may present challenges in terms of communication and collaboration with team members and stakeholders
- The fast-paced and dynamic nature of the digital marketing industry can be challenging and requires a high level of adaptability and flexibility
ASSUMPTION: The senior-level nature of this role presents significant challenges and opportunities for growth and development. Applicants should be comfortable working in a fast-paced and dynamic environment and be prepared to adapt to changes and challenges as they arise.
📈 Similar Roles Comparison
- This role is similar to other senior-level paid media buying roles, but with a focus on driving profitable customer acquisition and improving down-funnel performance
- Unlike other roles, this position requires a strong understanding of affiliate models and lead generation strategies, as well as the ability to collaborate with cross-functional teams to align campaigns with monetized content and affiliate objectives
- Career progression in this role may lead to management or leadership positions within the marketing or growth team, or potentially across the broader organization
ASSUMPTION: The senior-level nature of this role and its focus on driving profitable customer acquisition and improving down-funnel performance make it a unique and attractive opportunity for experienced paid media buyers looking to take their career to the next level.
📝 Sample Projects
- Optimizing a $12M+ annual paid search budget across Google Ads and Microsoft Ads to drive profitable customer acquisition and improve down-funnel performance
- Developing and executing plans to scale performance without sacrificing efficiency, including strategic testing and experimentation in ad creative, copy, and landing pages
- Analyzing the full marketing funnel to identify friction points and revenue growth opportunities, and collaborating with cross-functional teams to address these issues and improve overall performance
ASSUMPTION: The sample projects for this role are designed to highlight the key responsibilities and requirements of the position, and to give applicants a better understanding of the day-to-day tasks and challenges they may face in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the broader marketing or growth team?
- How does Jobgether support the professional development and growth of its employees, particularly in senior-level roles?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will my success be measured?
- How does Jobgether approach diversity, equity, and inclusion, and what initiatives are in place to support these values?
- What are the most significant challenges facing the company and this role in the coming year, and how can I contribute to addressing these issues?
ASSUMPTION: The key questions to ask during the interview for this role are designed to provide applicants with a better understanding of the team structure, company culture, and growth opportunities, as well as the key priorities and challenges facing the role and the company in the coming year.
📌 Next Steps for Applicants
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
