🔹 Job Title: Senior Paid Social Media Buyer
🔹 Company: QuinStreet
🔹 Location: United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 18, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in performance marketing, with a focus on paid social media advertising. The ideal candidate will have experience in customer acquisition and driving needle-moving results in this channel, ideally in the lead generation space.
✅ Developing, launching, optimizing, and monitoring Paid Social campaigns, managing the entire process from start to finish
✅ Ensuring campaign alignment with QuinStreet objectives and KPIs
✅ Collaborating closely with account managers at ad networks to implement best practices and optimize targeting strategies for improved campaign performance
✅ Conducting in-depth competitive analysis to identify opportunities for new creative and advertorial testing
✅ Contributing to the creative direction of campaigns, providing regular guidance to the creative team on images, videos, and advertorial ideas to be tested
✅ Providing regular reports and feedback to the Director of Paid Social, offering insights into media performance and advocating for necessary support to enhance campaign yield and margin
✅ Staying updated on industry trends and developments in Paid Social advertising, implementing innovative strategies to drive campaign success and maintain competitive advantage
✅ Consistently and proactively directing and launching new tests and experiments with the goal of further driving yield and margin
✅ A/B testing ad copy, images/videos, and marketing funnels to improve campaign yield and margin
✅ Identifying and helping establish new traffic source opportunities, both directly with media publishers and new ad networks
ASSUMPTION: This role requires a high level of autonomy and the ability to work independently. The ideal candidate will be a self-starter with a results-oriented mindset and a drive for continuous improvement.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Minimum of 3+ years of experience in Social Media advertising with a proven track record of success in developing and executing Paid Social strategies, preferably in the lead generation space
Required Skills:
Preferred Skills:
ASSUMPTION: While a Bachelor's degree is preferred, equivalent experience in the field will be considered. Previous experience in P&L management is not required but would be an asset.
Salary Range: $70,000 USD to $100,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company’s compensation practices. The salary may be adjusted based on the applicant's geographic location.
Benefits:
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Paid Social Media Buyer role. The actual salary may vary based on the candidate's experience and the company's compensation practices.
Industry: QuinStreet operates in the Technology, Information, and Internet industry, focusing on online performance marketing and advertising.
Company Size: QuinStreet is a mid-sized company with 501-1,000 employees. This size allows for a more agile and collaborative work environment while still offering the resources and opportunities of a larger organization.
Founded: QuinStreet was founded in 1999 and has since grown to become a pioneer in powering decentralized online marketplaces that match searchers and "research and compare" consumers with brands.
Company Description:
Company Specialties:
Company Website: http://www.quinstreet.com
ASSUMPTION: QuinStreet's focus on performance marketing and its extensive experience in the online media space make it an attractive employer for candidates seeking to grow their careers in this field.
Career Level: This role is at the Senior level, indicating significant experience and expertise in Paid Social Media advertising. The ideal candidate will have a proven track record of success in developing and executing Paid Social strategies.
Reporting Structure: The Senior Paid Social Media Buyer will report directly to the Director of Paid Social and work closely with account managers at ad networks and the creative team.
Work Arrangement: This role is remote-friendly, allowing for flexibility in work arrangements. However, the ideal candidate should be comfortable working independently and managing their time effectively.
Growth Opportunities:
ASSUMPTION: The growth opportunities in this role are substantial, with the potential for significant career advancement as the Paid Social channel expands.
Office Type: QuinStreet's headquarters is located in Foster City, CA, but this role is remote-friendly, allowing for flexibility in work arrangements.
Office Location(s): 950 Tower Lane, 6th floor, Foster City, CA 94404, US
Geographic Context:
Work Schedule: Full-time (40 hours per week) with flexibility for remote work
ASSUMPTION: The remote-friendly work arrangement and mid-sized company structure make QuinStreet an attractive employer for candidates seeking flexibility and a collaborative work environment.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Paid Social Media, Performance Marketing, Customer Acquisition, Data Analysis, Creative Direction, A/B Testing, Landing Page Optimization, Direct Response Copywriting, Collaboration, Microsoft Excel, Competitive Analysis, Campaign Management, Optimization, Testing, Problem Solving, Results Orientation
ASSUMPTION: QuinStreet's application process is designed to assess the candidate's technical skills, cultural fit, and alignment with the company's values. The interview process is structured to provide a comprehensive evaluation of the candidate's qualifications and potential for success in the role.
ASSUMPTION: The ideal candidate will have experience with various Paid Social Media platforms, ad-buying platforms, and data analysis tools. Familiarity with project management tools is also beneficial.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: QuinStreet values a performance-driven, innovative, and collaborative work environment. Candidates who are data-driven, results-oriented, and strong collaborators will be a good fit for this role and the company's culture.
ASSUMPTION: The potential challenges in this role can be mitigated by the ideal candidate's strong technical skills, adaptability, and effective communication and collaboration skills.
ASSUMPTION: While this role shares similarities with other Senior Paid Social Media Buyer positions, QuinStreet's unique focus on performance marketing and its mid-sized structure make it an attractive employer for candidates seeking a challenging and rewarding career opportunity.
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for the Senior Paid Social Media Buyer role at QuinStreet.
ASSUMPTION: Asking these questions during the interview process will provide valuable insights into the role's responsibilities, the team's dynamics, and QuinStreet's work environment and culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.