📌 Core Information
🔹 Job Title: Senior Paid Social Strategist
🔹 Company: Code3
🔹 Location: Anywhere within the United States
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Owning paid social strategy, delivery, and reporting for clients
- Collaborating with internal teams and platform reps for integrated ideas
- Mentoring junior team members and driving best-in-class execution
- Staying ahead of emerging platform updates and determining their relevance for clients
- Excelling in a fast-paced, team-oriented environment with strong communication skills
ASSUMPTION: This role requires a high level of independence and strategic thinking, with a focus on driving results for clients across multiple platforms.
📋 Key Responsibilities
✅ Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting
✅ Build full-funnel strategies rooted in client objectives, platform best practices, and industry trends
✅ Analyze campaign performance across platforms and translate insights into clear, actionable recommendations
✅ Collaborate with internal teams and platform reps to bring integrated, innovative ideas to clients
✅ Stay ahead of emerging platform updates and determine what matters most for clients’ goals
✅ Mentor junior team members and help drive best-in-class execution across the social team
✅ Lead the creation of clear, compelling storytelling through decks, POVs, and performance summaries
ASSUMPTION: This role requires a balance of strategic thinking, data analysis, and strong communication skills to succeed.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4+ years of experience in paid social planning and buying (must include hands-on buying)
Required Skills:
- Deep expertise across at least 5 paid social platforms (e.g., Meta, TikTok, YouTube, Pinterest, Snapchat, Reddit, LinkedIn, X)
- Strong analytical skills with a proven ability to turn data into actionable insights
- Clear, confident communicator with strong client and team collaboration skills
- Excel skills: comfort with pivot tables is a must
Preferred Skills:
- Certifications in digital marketing and/or social media strategy
- Experience with health and/or beauty brands
ASSUMPTION: Candidates with a strong background in paid social media, excellent communication skills, and a data-driven mindset will thrive in this role.
💰 Compensation & Benefits
Salary Range: $88,000 - $98,000 (commensurate with candidate experience and location)
Benefits:
- Full medical, dental, and vision benefits
- Generous retirement program
- Thoughtful parental leave and return program
- Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
- Ongoing learning and development opportunities
- Commitment to transparent DEIB practices
Working Hours: Full-time, with flexible hours and remote work options
ASSUMPTION: The salary range provided is competitive for the industry and experience level required. Benefits are comprehensive and support work-life balance.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees
Founded: 2006 (as SocialCode, rebranded as Code3 in 2021)
Company Description:
- Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders
- Their power lies at the intersection of Connections, Creative, and Commerce
- They harvest insights and utilize audience data to develop scroll-stopping content and creative that performs
Company Specialties:
- Paid Social Strategy
- Media Planning and Buying
- Campaign Optimization
- Data Analysis and Insights
Company Website: http://www.code3.com
ASSUMPTION: Code3 is a well-established agency with a strong focus on data-driven marketing and a diverse client base.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports directly to the Director of Paid Social and may manage junior team members
Work Arrangement: Remote OK, with flexible hours and the option to work from the Cleveland, Ohio headquarters
Growth Opportunities:
- Potential to advance to a Director or Manager role within the Paid Social team
- Opportunities to work on diverse client accounts and industries
- Chance to develop expertise in emerging platforms and trends
ASSUMPTION: This role offers strong growth potential within the Paid Social team and the broader agency.
🌍 Location & Work Environment
Office Type: Hybrid (headquarters in Cleveland, Ohio) with remote work options
Office Location(s): Cleveland, Ohio
Geographic Context:
- Cleveland, Ohio is located in the Midwest region of the United States
- The city offers a mix of urban and suburban living, with a lower cost of living compared to major coastal cities
- Cleveland is home to a diverse range of industries, including healthcare, manufacturing, and technology
Work Schedule: Full-time, with flexible hours and the option to work remotely
ASSUMPTION: The hybrid work environment offers a balance between in-office collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Recruiting team
- Interview with the Hiring Manager (Director of Paid Social)
- Interview with the team (Paid Social team members)
- Final interview with the Executive team (if applicable)
Key Assessment Areas:
- Paid Social strategy and execution
- Data analysis and interpretation
- Communication and presentation skills
- Cultural fit and team dynamics
Application Tips:
- Highlight relevant experience and achievements in paid social strategy and execution
- Demonstrate strong data analysis skills and provide examples of how you've turned data into actionable insights
- Showcase clear, confident communication skills and provide examples of successful presentations
- Tailor your resume and cover letter to emphasize your fit for the role and company culture
ATS Keywords: Paid Social Strategy, Media Planning, Campaign Optimization, Data Analysis, Client Collaboration, Presentation Skills, Team Leadership, Social Media Expertise, Detail Orientation, Strategic Thinking, Mentoring, Storytelling, Testing, Learning, Communication, Collaboration
ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, data analysis skills, and cultural fit within the Paid Social team and the broader agency.
🛠️ Tools & Technologies
- Social media platforms (e.g., Meta, TikTok, YouTube, Pinterest, Snapchat, Reddit, LinkedIn, X)
- Data analysis tools (e.g., Excel, Google Analytics)
- Project management tools (e.g., Asana, Trello)
- Presentation tools (e.g., PowerPoint, Google Slides)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
Work Style:
- Fast-paced and collaborative
- Data-driven and solution-oriented
- Focused on driving results for clients
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and turning it into actionable insights?
- Do you have a proven track record of driving results for clients in a paid social role?
ASSUMPTION: Candidates who are comfortable working in a fast-paced, data-driven environment and have a proven track record of driving results for clients will be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple client accounts and priorities
- Keeping up with emerging platform updates and trends
- Working in a fast-paced, sometimes ambiguous environment
- Balancing strategic thinking with day-to-day execution
ASSUMPTION: Candidates should be comfortable working in a fast-paced environment and be able to balance strategic thinking with day-to-day execution.
📈 Similar Roles Comparison
- This role is similar to a Senior Media Planner/Buyer or Senior Paid Social Manager role at other advertising agencies
- However, Code3's focus on data-driven marketing and integrated media, creative, and commerce sets it apart
- Career progression may involve advancing to a Director or Manager role within the Paid Social team or the broader agency
ASSUMPTION: While this role is similar to other senior paid social positions, Code3's unique focus on integrated marketing and data-driven strategies sets it apart.
📝 Sample Projects
- Developing a full-funnel paid social strategy for a health and beauty brand launch
- Optimizing a retail client's campaign performance across multiple platforms to drive sales
- Collaborating with internal teams to create an integrated media plan for a Fortune 500 client
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the role.
❓ Key Questions to Ask During Interview
- Can you describe the typical day-to-day responsibilities for this role?
- How does the Paid Social team collaborate with other departments within the agency?
- What opportunities are there for professional development and growth within the Paid Social team and the broader agency?
- How does Code3 support work-life balance for its employees?
- Can you provide an example of a successful paid social campaign that the agency has executed for a client?
ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, team dynamics, growth opportunities, work-life balance, and the agency's approach to paid social strategy.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and fit for the role
- Prepare examples of your paid social strategy, execution, and data analysis work
- Follow up with the Recruiting team one week after submission to check the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
