Senior Paid Social Specialist - QSR Client

📌 Core Information

🔹 Job Title: Senior Paid Social Specialist - QSR Client

🔹 Company: Code3

🔹 Location: Anywhere in the United States (West Coast strongly preferred)

🔹 Job Type: Full-time

🔹 Category: Advertising & Marketing

🔹 Date Posted: June 18, 2025

🔹 Experience Level: 2-4 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Executing complex ad campaigns across major social platforms
• Collaborating with the team on media planning and strategy
• Managing campaign budgets and optimizing performance
• Delivering insightful performance reports and campaign wrap-ups
• Staying updated on the latest paid social trends and platform offerings

ASSUMPTION: This role requires a strong understanding of paid social media and a data-driven mindset. The West Coast preference is likely due to the client's location and PST working hours.

📋 Key Responsibilities

✅ Build, launch, and optimize campaigns across major social platforms

✅ Collaborate with the team on media planning to support client and campaign strategy

✅ Manage campaign budget pacing and execute bid adjustments as needed

✅ Perform campaign QA on your own campaigns and those built by other team members

✅ Build and deliver weekly reporting and ad hoc reporting

✅ Pull data and write insights for campaign wrap-ups and larger reporting deliverables

✅ Maintain understanding of the newest paid social product offerings across platforms

✅ Recommend changes to existing products, policies, and processes to improve overall performance

✅ Leverage content developed by creative teams and clients to deliver flawless execution of ad placement builds

✅ Routinely check social platforms and campaign dashboards for performance updates and anomalies

✅ Support team in launching and optimizing A/B tests on active campaigns

ASSUMPTION: The role involves a mix of strategic planning, hands-on campaign execution, and data analysis. Strong attention to detail and excellent communication skills are crucial for success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 2-4 years of paid social activation experience in at least 4 of the following: Snapchat, TikTok, Reddit, X, and Meta

Required Skills:

• Proficient in data hygiene, analysis, and visualization in Google Sheets and/or Microsoft Excel
• Proven ability to manage multiple projects at a time while paying strict attention to detail and meeting deadlines
• Excellent verbal and written communication skills and proven ability to navigate client and external communication

Preferred Skills:

• Certifications in digital marketing and/or social media strategy (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)
• Experience in the QSR industry

ASSUMPTION: While certifications are preferred, they are not strictly required. The role requires a strong foundation in paid social media and data analysis.

💰 Compensation & Benefits

Salary Range: $67,000 - $76,000 per year (commensurate with candidate experience and location)

Benefits:

• Full medical, dental, and vision benefits
• Generous retirement program
• Thoughtful parental leave and return program
• Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
• Ongoing learning and development opportunities
• Commitment to transparent DEIB practices

Working Hours: Full-time, with a preference for candidates based on the West Coast due to the client’s location and PST working hours

ASSUMPTION: The salary range is competitive for the industry and experience level. The benefits package is comprehensive and includes health, retirement, and time-off benefits.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising & Marketing

Company Size: 201-500 employees

Founded: 2006 (as SocialCode, rebranded as Code3 in 2021)

Company Description:

• Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike
• Their power lies at the intersection of Connections, Creative, and Commerce
• They work with clients to develop scroll-stopping content and creative that performs and elevates brands across all digital media platforms

Company Specialties:

• Paid Social Media
• Performance Marketing
• Creative Services
• Data & Analytics

Company Website: http://www.code3.com

ASSUMPTION: Code3 is a well-established agency with a strong focus on performance marketing and creative services. Their size allows for a mix of large-scale projects and personalized attention.

📊 Role Analysis

Career Level: Mid-level (2-4 years of experience)

Reporting Structure: This role reports directly to the Paid Social team lead

Work Arrangement: Remote OK, with a preference for candidates based on the West Coast

Growth Opportunities:

• Potential to take on more responsibilities and advance within the Paid Social team
• Opportunities to work on high-profile campaigns for major brands
• Chance to learn and grow within a dynamic and collaborative team environment

ASSUMPTION: This role offers opportunities for professional growth and development within a fast-paced and innovative industry.

🌍 Location & Work Environment

Office Type: Remote-first with the option to work from the Cleveland, Ohio headquarters

Office Location(s): Cleveland, Ohio

Geographic Context:

• The West Coast preference is likely due to the client's location and PST working hours
• The United States offers a diverse range of cultural and professional opportunities
• The remote work arrangement allows for flexibility and work-life balance

Work Schedule: Full-time, with a flexible work arrangement that accommodates remote work

ASSUMPTION: The remote work arrangement and West Coast preference allow for a flexible and convenient work environment, with the option to work from the Cleveland headquarters as needed.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications
• Technical assessment or case study to evaluate problem-solving skills and campaign management abilities
• Final interview with the Paid Social team lead to discuss the role in more detail and answer any questions

Key Assessment Areas:

• Campaign management skills and experience
• Data analysis and visualization abilities
• Communication and collaboration skills
• Problem-solving and strategic thinking

Application Tips:

• Highlight relevant experience and achievements in your resume, with a focus on paid social media campaigns
• Tailor your cover letter to demonstrate your understanding of the role and your fit with Code3's company culture
• Prepare for the technical assessment or case study by reviewing recent campaign performance data and trends

ATS Keywords: Paid Social, Campaign Management, Data Analysis, Client Communication, Social Media Strategy, Budget Management, Performance Reporting, A/B Testing, Creative Collaboration, Trend Analysis, Problem Solving, Attention to Detail, Project Management, Digital Marketing Certifications, QSR Industry Experience

ASSUMPTION: The application process is designed to evaluate both technical skills and cultural fit. Applicants should be prepared to demonstrate their experience and expertise in paid social media and data analysis.

🛠️ Tools & Technologies

• Social media advertising platforms (e.g., Meta Ads Manager, TikTok Ads, Snapchat Ads)
• Data analysis tools (e.g., Google Analytics, Microsoft Excel)
• Project management tools (e.g., Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used within the advertising and marketing field.

👔 Cultural Fit Considerations

Company Values:

• Relentless: Code3 values employees who are driven, persistent, and never satisfied with the status quo
• Gritty: Code3 appreciates team members who are resilient, resourceful, and determined to succeed
• Nimble: Code3 fosters an agile and adaptable work environment that encourages innovation and continuous learning

Work Style:

• Collaborative: Code3 values a team-oriented work environment that encourages open communication and mutual support
• Data-driven: Code3 makes decisions based on data and analytics, and values employees who can analyze and interpret data to drive results
• Adaptable: Code3 operates in a dynamic and fast-paced industry, and values employees who can adapt to change and embrace new challenges

Self-Assessment Questions:

• Do you have a curious, strategic mindset and enjoy problem-solving?
• Are you a data-driven decision-maker passionate about delivering exceptional client results?
• Do you have a passion for testing and challenging the status quo?
• Are you a self-motivated individual with a drive to learn and openness to feedback?

ASSUMPTION: Code3 values employees who are driven, collaborative, and adaptable. Applicants should be prepared to demonstrate their fit with these values and work style preferences.

⚠️ Potential Challenges

• The role may require working on multiple campaigns simultaneously, which can be challenging and time-consuming
• The West Coast preference may limit the applicant pool and require some candidates to adjust their work hours
• The role may require occasional travel to the Cleveland, Ohio headquarters for team meetings and events
• The fast-paced and dynamic nature of the advertising industry can be stressful and demanding

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents some challenges that applicants should be prepared to navigate.

📈 Similar Roles Comparison

• This role is similar to other Senior Paid Social Specialist positions, but may offer more responsibility and autonomy due to Code3's size and client base
• The QSR client focus may require specific industry knowledge and experience
• This role may offer more opportunities for career growth and advancement within Code3's Paid Social team

ASSUMPTION: While this role shares similarities with other Senior Paid Social Specialist positions, it also offers unique opportunities and challenges that set it apart.

📝 Sample Projects

• Developing and executing a comprehensive paid social media strategy for a major QSR client
• Managing and optimizing a large-scale campaign across multiple platforms to drive brand awareness and consideration
• Analyzing campaign performance data to identify trends and insights, and making data-driven recommendations to improve results

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that applicants can expect to face in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Paid Social team?
• How does Code3 support the growth and development of its employees?
• What is the company culture like, and how does it foster collaboration and innovation?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Code3 approach work-life balance, and what resources are available to support employees?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture, and to demonstrate their interest and engagement in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume to highlight your relevant experience and achievements in paid social media campaigns
• Tailor your cover letter to demonstrate your understanding of the role and your fit with Code3's company culture
• Prepare for the technical assessment or case study by reviewing recent campaign performance data and trends
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.