π Core Information
πΉ Job Title: Senior Partner Marketing Manager
πΉ Company: Pindrop
πΉ Location: London, United Kingdom
πΉ Job Type: Full-time, Remote
πΉ Category: Computer and Network Security
πΉ Date Posted: June 5, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote (UK)
π Job Overview
Key aspects of this role include:
- Developing and executing strategic partner marketing initiatives to drive pipeline generation and market influence
- Collaborating with cross-functional teams and partners to create compelling marketing materials and campaigns
- Managing partner relationships and ensuring alignment on objectives and execution of marketing activities
- Analyzing performance metrics and optimizing future marketing efforts
- Supporting the development and evolution of Pindropβs partner programs
ASSUMPTION: This role requires a strategic thinker with a proven track record in B2B partner marketing, preferably in the security or technology sectors. The ideal candidate will have strong communication and project management skills, as well as experience working cross-functionally with sales, product, and marketing teams.
π Key Responsibilities
β
Developing and executing a comprehensive partner marketing strategy that aligns with business goals and drives joint revenue opportunities
β
Creating and executing regional or vertical-specific campaigns in collaboration with key partners, tailoring messages and tactics for maximum impact
β
Developing differentiated messaging and joint value propositions, as well as marketing materials and sales enablement content
β
Designing and implementing pipeline-generating programs, including demand generation campaigns, co-marketing initiatives, and partner sales enablement
β
Collaborating with sales, product marketing, corporate marketing, and partner teams to launch joint marketing campaigns and solutions that drive customer adoption and engagement
β
Planning and executing sponsored and hosted events and webinars with partners
β
Measuring and reporting on key performance indicators (KPIs) to assess the effectiveness of partner marketing initiatives and optimize future efforts
β
Building strong relationships with strategic partners and acting as the internal advocate for key partners by communicating partner strategy, wins, and pipeline impact to stakeholders
β
Supporting the development and evolution of Pindropβs partner programs, including partner tiering, incentive structures, and joint business planning
ASSUMPTION: This role requires a high level of strategic thinking, project management, and communication skills. The ideal candidate will have experience working with partners and cross-functional teams to develop and execute successful marketing campaigns.
π― Required Qualifications
Education: Bachelor's degree in marketing, business, or a related field
Experience: 7+ years of experience in B2B partner marketing, preferably in the security, SaaS, or technology space
Required Skills:
- Proven track record of executing successful partner marketing programs that generate revenue and expand market reach
- Strong strategic thinking with the ability to balance high-level planning with hands-on execution
- Excellent communication and presentation skills
- Proficiency in marketing automation, CRM platforms, and analytics tools (SFDC, Pardot, Demandbase, Sprout Social, Asana)
- Ability to work independently and as part of an execution team
Preferred Skills:
- Experience working with partners in the security or technology sectors
- Fluency in additional languages
ASSUMPTION: Candidates should have a deep understanding of partner ecosystems and driving co-marketing initiatives. They should also be proficient in marketing automation and CRM tools, as well as have strong communication and presentation skills.
π° Compensation & Benefits
Salary Range: Β£70,000 - Β£90,000 per annum (based on industry standards for a Senior Partner Marketing Manager in London)
Benefits:
- Competitive salary
- Company holidays and company-wide rest days
- Unlimited paid time off
- Remote-first culture with initial and monthly work-from-home allowance
- Annual professional development and learning budget
- Pick your own Apple MacBook Pro
- Pension scheme and salary exchange option
- Medical and dental insurance/Private health care
- Life insurance and critical illness insurance
- Flex schedules
- Best in class tools and tech stack
- Fun activities to celebrate team accomplishments
Working Hours: Full-time (35-40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Partner Marketing Manager in London. The benefits listed are based on the information provided in the job description.
π Applicant Insights
π Company Context
Industry: Computer and Network Security
Company Size: 201-500 employees (Mid-size)
Founded: 2011 (14 years ago)
Company Description:
- Pindrop is a leading provider of security, identity, and trust solutions for voice interactions
- The company protects some of the biggest banks, insurers, and retailers in the world using patented technology that extracts an unrivaled amount of intelligence from every call encountered
- Pindrop solutions help detect fraudsters and authenticate callers, reducing fraud and operational costs while improving customer experience and protecting brand reputation
Company Specialties:
- Anti-fraud
- Phone fraud
- Fraud
- Authentication
- Call center authentication
- Voice
- IOT
- And fraud prevention
Company Website: http://pindrop.com
ASSUMPTION: Pindrop is a well-established company in the computer and network security industry, with a strong focus on voice-based security solutions. The company has a mid-size employee base and is headquartered in Atlanta, GA, with an office in London, UK.
π Role Analysis
Career Level: Senior (5-10 years of experience)
Reporting Structure: This role reports directly to the VP of Marketing or a similar position
Work Arrangement: Remote (solely) with flexibility for occasional in-person meetings or events
Growth Opportunities:
- Potential career progression to a VP or Director of Partner Marketing role
- Opportunities to expand the partner ecosystem and drive international market share
- Possibility to work on strategic projects and initiatives that impact the company's growth and success
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including career progression and the chance to make a significant impact on the company's partner marketing strategy.
π Location & Work Environment
Office Type: Remote-first with occasional in-person meetings or events
Office Location(s): London, United Kingdom
Geographic Context:
- London is a major global city and the capital of the United Kingdom
- The city is known for its vibrant cultural scene, historic landmarks, and diverse neighborhoods
- London is a major hub for the technology and finance industries, offering numerous networking and professional development opportunities
Work Schedule: Full-time (35-40 hours per week) with flexibility for occasional overtime or weekend work, particularly around events or campaigns
ASSUMPTION: This role is based in London, UK, and offers a remote-first work arrangement with occasional in-person meetings or events. The city's vibrant cultural scene and professional networking opportunities make it an attractive location for candidates.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Technical assessment or case study presentation
- Final round interview with the hiring manager and/or other team members
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Project management and organizational skills
- Knowledge of partner marketing strategies and tactics
- Understanding of the security or technology sectors
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication style, and cultural fit
- Research Pindrop's company culture and values to demonstrate your alignment with their mission and goals
- Prepare a portfolio or examples of your past partner marketing campaigns and their outcomes
ATS Keywords: B2B partner marketing, strategic planning, campaign execution, partner relationships, marketing automation, CRM, analytics, security, technology
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, communication, and project management skills, as well as their knowledge of partner marketing strategies and tactics. Candidates should be prepared to discuss their past experiences and achievements in detail.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., Pardot, Marketo, HubSpot)
- CRM platforms (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- Analytics tools (e.g., Google Analytics, Mixpanel, Amplitude)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, Google Workspace)
- Event management platforms (e.g., Eventbrite, Bizzabo, Cvent)
ASSUMPTION: This role requires proficiency in marketing automation, CRM, and analytics tools, as well as experience with project management and collaboration platforms. Familiarity with event management platforms is also beneficial.
π Cultural Fit Considerations
Company Values:
- Audaciously Innovate
- Evangelical Customers for Life
- Execution Excellence
- Win as a Company
- Make a Difference
Work Style:
- Collaborative and team-oriented
- Results-driven and accountable
- Adaptable and resilient
- Creative and strategic thinker
- Strong communication and presentation skills
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and taking initiative?
- Do you have a proven track record of driving results and achieving goals?
- Are you passionate about building strong relationships and fostering collaboration?
- Do you embrace a culture of continuous learning and improvement?
ASSUMPTION: Pindrop values candidates who are audacious, innovative, and customer-focused, with a strong commitment to execution excellence and teamwork. Candidates should be comfortable working in a fast-paced, dynamic environment and be able to thrive independently while also fostering strong relationships with partners and team members.
β οΈ Potential Challenges
- Managing multiple partner relationships and marketing campaigns simultaneously
- Balancing strategic planning with hands-on campaign execution
- Working with partners in different time zones and cultures
- Keeping up with industry trends and best practices in partner marketing
- Occasional travel requirements for in-person meetings or events
ASSUMPTION: This role may present challenges related to managing multiple partner relationships, balancing strategic planning with execution, and working with partners in different time zones and cultures. Candidates should be comfortable working in a fast-paced, dynamic environment and be able to manage their time and priorities effectively.
π Similar Roles Comparison
- This role is similar to a Partner Marketing Manager or Alliance Marketing Manager position, but with a greater focus on strategic planning and execution
- Compared to other marketing roles, this position requires a deeper understanding of partner ecosystems and driving co-marketing initiatives
- Career paths for this role may include progression to a VP or Director of Partner Marketing, or transitioning to a similar role in a larger organization
ASSUMPTION: This role is similar to other partner marketing positions but requires a greater emphasis on strategic planning and execution. Candidates should have a strong understanding of partner ecosystems and driving co-marketing initiatives, as well as experience working with partners in the security or technology sectors.
π Sample Projects
- Developing and executing a regional campaign with a key partner to drive pipeline generation and market share expansion
- Creating tailored marketing materials and sales enablement content for a specific vertical or market segment
- Planning and executing a virtual event or webinar series with multiple partners to showcase joint solutions and thought leadership
ASSUMPTION: Sample projects for this role may include developing and executing regional campaigns, creating tailored marketing materials, and planning virtual events or webinars with partners. Candidates should be prepared to discuss their past experiences and achievements in detail.
β Key Questions to Ask During Interview
- What are the top priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall partner marketing strategy and roadmap for the company?
- What are the key performance indicators (KPIs) used to measure the success of partner marketing initiatives, and how are they tracked and reported?
- How does the company support the growth and development of its partner ecosystem?
- What are the most challenging aspects of working with partners in the security or technology sectors, and how does the company address these challenges?
- How does the company foster a culture of collaboration and innovation among its partner marketing team?
ASSUMPTION: Candidates should ask thoughtful questions during the interview process to demonstrate their interest in the role and understanding of the company's partner marketing strategy. They should also be prepared to discuss their past experiences and achievements in detail.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication style, and cultural fit
- Research Pindrop's company culture and values to demonstrate your alignment with their mission and goals
- Prepare a portfolio or examples of your past partner marketing campaigns and their outcomes
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.