Senior Partner Marketing Manager - Strategic ISV

📌 Core Information

🔹 Job Title: Senior Partner Marketing Manager - Strategic ISV

🔹 Company: Snowflake

🔹 Location: Menlo Park, CA; Dublin, CA; Bellevue, WA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 28, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and driving marketing strategy for strategic partnerships with enterprise application software providers
• Collaborating cross-functionally to align messaging and go-to-market initiatives
• Articulating joint value propositions and tailoring narratives for various audiences
• Setting ambitious goals and strategic priorities to accelerate partnership growth

ASSUMPTION: This role requires a strong blend of product marketing and communications acumen, with a focus on partner-centric narratives that drive action and investment within the Large Strategic ISV ecosystem.

📋 Key Responsibilities

✅ Own the end-to-end partner marketing relationship, from crafting value propositions to executing integrated campaigns and reporting measurable results

✅ Demonstrate cross-functional leadership by collaborating with various teams to align messaging and go-to-market initiatives

✅ Drive strategic positioning and value articulation by developing compelling narratives for technical and business audiences

✅ Set ambitious goals and strategic priorities, and comfortably present and defend work to executives

ASSUMPTION: This role requires exceptional relationship-building skills, with the ability to influence and collaborate with internal and external stakeholders at all levels.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-8+ years of experience in marketing, operations, or strategy, with a focus on product marketing, partner marketing, or alliance management in a B2B technology environment

Required Skills:

• Integrated marketing and communications expertise
• Enterprise application expertise
• Deep partner and ecosystem acumen
• Strategic vision and tactical execution
• Highly collaborative and exceptional communication skills

Preferred Skills:

• Experience with messaging and positioning
• Bias for action and strong process management skills
• Proven ability to thrive in complex, matrixed organizations

ASSUMPTION: The ideal candidate will have a proven track record in audience marketing, with distinct experience in partner or ecosystem marketing, specifically with a Large Strategic ISV.

💰 Compensation & Benefits

Salary Range: $147,000 - $204,700 USD per year

Benefits:

• Medical, dental, vision, life, and disability insurance
• 401(k) retirement plan
• Flexible spending account and health savings account
• At least 12 paid holidays
• Paid time off and parental leave
• Employee assistance program

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. The actual salary may vary based on factors such as skills, experience, and geographic location.

📌 Applicant Insights

🔍 Company Context

Industry: Snowflake operates in the Software Development industry, focusing on data warehousing, cloud, analytics, data lakes, and data applications.

Company Size: Snowflake is a large company with 5,001-10,000 employees, offering a dynamic and collaborative work environment.

Founded: Snowflake was founded in 2012 and is headquartered in the cloud, with offices worldwide.

Company Description:

• Snowflake delivers the AI Data Cloud, enabling organizations to share data, build apps, and power their business with AI.
• The company offers a global network with near-unlimited scale, concurrency, and performance.
• Snowflake's platform provides access to the AI Data Cloud, creating solutions for data warehousing, data lakes, data engineering, data science, data application development, and data sharing.

Company Specialties:

• Data Warehousing
• Cloud
• Analytics
• Data Lake
• Marketing Analytics
• Data Applications
• Data Engineering
• Data Science
• Data Exchange

Company Website: http://www.snowflake.com

ASSUMPTION: Snowflake's focus on data and AI-driven solutions makes it an attractive employer for candidates interested in cutting-edge technology and innovative problem-solving.

📊 Role Analysis

Career Level: This role is at the senior manager level, offering strategic decision-making and leadership opportunities.

Reporting Structure: The Senior Partner Marketing Manager will report directly to the Head of Partner Marketing.

Work Arrangement: This role is remote-friendly, with the option to work from one of Snowflake's offices in Menlo Park, CA; Dublin, CA; or Bellevue, WA.

Growth Opportunities:

• Expanding the partnership portfolio and driving strategic growth within the Snowflake ecosystem
• Developing and mentoring team members to build a high-performing partner marketing function
• Potential career progression into leadership roles within the marketing organization

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a substantial impact on Snowflake's strategic partnerships and ecosystem growth.

🌍 Location & Work Environment

Office Type: Snowflake's offices are modern, collaborative workspaces designed to foster innovation and productivity.

Office Location(s): Menlo Park, CA; Dublin, CA; Bellevue, WA

Geographic Context:

• Menlo Park, CA: Located in the heart of Silicon Valley, offering a vibrant tech industry and diverse cultural experiences
• Dublin, CA: A growing tech hub with a mix of urban and suburban living options
• Bellevue, WA: A thriving city east of Seattle, with a strong tech industry and outdoor recreation opportunities

Work Schedule: Snowflake offers a flexible work schedule, with core hours between 9:00 AM and 5:00 PM PST.

ASSUMPTION: Snowflake's remote-friendly work arrangement and flexible work schedule cater to a wide range of candidate preferences and needs.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• On-site or virtual interview with the hiring manager and cross-functional stakeholders
• Final interview with the Head of Partner Marketing

Key Assessment Areas:

• Strategic thinking and partnership development
• Cross-functional collaboration and stakeholder management
• Communication and presentation skills
• Technical proficiency in enterprise applications and cloud computing

Application Tips:

• Highlight relevant experience in partner marketing, enterprise applications, and strategic planning
• Tailor your resume to emphasize skills and accomplishments relevant to the role
• Prepare a compelling cover letter that demonstrates your understanding of the role and Snowflake's mission
• Be prepared to discuss your approach to strategic partnerships and integrated marketing campaigns

ATS Keywords: Partner Marketing, Strategic ISV, Enterprise Applications, Cloud Computing, Integrated Marketing, Cross-Functional Leadership, Positioning, Messaging, Relationship Building, Influencing, Storytelling, Presentation Skills

ASSUMPTION: Snowflake's interview process is designed to assess both technical skills and cultural fit, with a focus on strategic thinking and collaboration.

🛠️ Tools & Technologies

• Snowflake's AI Data Cloud platform
• Enterprise application software provider tools and technologies
• Marketing automation and analytics tools
• Collaboration and project management tools

ASSUMPTION: The ideal candidate will have experience with relevant marketing tools and enterprise application software provider tools and technologies.

👔 Cultural Fit Considerations

Company Values:

• Customer Success
• Integrity
• Innovation
• Performance
• Inclusion

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and resilient
• Results-focused and action-oriented

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment focused on customer success and innovation?
• Are you comfortable working cross-functionally and collaborating with diverse stakeholders?
• Do you have a proven track record of driving strategic partnerships and integrated marketing campaigns?

ASSUMPTION: Snowflake's culture values collaboration, innovation, and a customer-centric approach, making it an attractive employer for candidates who thrive in dynamic, fast-paced environments.

⚠️ Potential Challenges

• Managing complex, matrixed organizations and cross-functional stakeholders
• Balancing strategic planning and tactical execution in a fast-paced environment
• Navigating the unique dynamics of Large Strategic ISV channel engagement and motivation
• Adapting to the evolving needs and priorities of strategic partnerships

ASSUMPTION: The ideal candidate will have experience navigating complex organizations and dynamic partnerships, with a proven ability to thrive in challenging environments.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on strategic partnerships with enterprise application software providers, requiring deep expertise in enterprise applications and cloud computing
• Industry-specific context: Snowflake's focus on data and AI-driven solutions sets it apart from other technology companies
• Career path comparison: This role offers significant growth potential, with the opportunity to expand the partnership portfolio and drive strategic growth within the Snowflake ecosystem

ASSUMPTION: Candidates should consider the unique aspects of this role and Snowflake's focus on data and AI-driven solutions when evaluating their fit for the position.

📝 Sample Projects

• Developing a comprehensive marketing plan for a strategic partnership with an enterprise resource planning (ERP) software provider
• Creating a joint value proposition and messaging framework for a collaboration with a customer relationship management (CRM) software provider
• Executing an integrated marketing campaign to drive adoption of a Snowflake-powered data lake solution within an enterprise service management (ESM) software provider's customer base

ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the role, highlighting the importance of both strategic planning and hands-on execution.

❓ Key Questions to Ask During Interview

• How does Snowflake support the growth and success of its strategic partnerships with enterprise application software providers?
• What are the key priorities for this role in the first 90 days?
• How does Snowflake foster a culture of innovation and collaboration within its marketing organization?
• What opportunities exist for professional development and growth within the partner marketing function?
• How does Snowflake measure the success of its strategic partnerships, and what metrics are most important for this role?

ASSUMPTION: These key questions help candidates better understand the role's priorities, expectations, and growth opportunities, as well as Snowflake's approach to strategic partnerships and marketing success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience in partner marketing, enterprise applications, and strategic planning
• Prepare a compelling cover letter that demonstrates your understanding of the role and Snowflake's mission
• Be prepared to discuss your approach to strategic partnerships and integrated marketing campaigns during the interview process
• Follow up with the hiring manager one week after your final interview, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.