Senior Product Manager, Growth Engagement

📌 Core Information

🔹 Job Title: Senior Product Manager, Growth Engagement

🔹 Company: HubSpot

🔹 Location: Remote - Ireland

🔹 Job Type: Full-Time

🔹 Category: Product Management

🔹 Date Posted: May 30, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: Hybrid (with regional office requirements)

🚀 Job Overview

Key aspects of this role include:

• Creating and advancing an ambitious product strategy driven by customer needs, business goals, powerful data, and global market indicators.
• Partnering closely with UX and Engineering teams to create a high-value product that's both powerful and easy to use.
• Using your voice, sharing your perspective, and having a real impact based on your point of view.
• Working in a fast-paced, high-autonomy environment with evolving priorities.
• Joining a product-led culture that truly puts the customer first.

ASSUMPTION: This role requires a strong product management background and experience working with cross-functional teams. It also assumes a high level of autonomy and the ability to thrive in a dynamic, evolving environment.

📋 Key Responsibilities

✅ Creating a shared vision and cohesive roadmap to explore how platform capabilities can reinvent engagement for HubSpot customers.

✅ Leveraging data and customer research to identify areas of opportunity and propose creative solutions, using tools like Loveable, Bolt, and Replit to rapidly test new concepts and iterate.

✅ Partnering closely with engineering, UX, data science, and other teams within Growth to validate and scale ideas that show promise.

✅ Driving alignment, setting goals, building understanding, and motivating others, including cross-functional partners across the company.

✅ Guiding new product ideas from initial concept all the way through launch.

✅ Understanding HubSpot customers and their journey through the product by engaging with them directly and often.

✅ Using data to measure the impact of your experiments and identify new areas to explore.

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and customer-facing activities. It requires a balance of big-picture thinking and hands-on product development.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field or equivalent experience.

Experience: 5-10 years of experience launching innovative products successfully to customers.

Required Skills:

• Experience launching innovative products successfully to customers.
• A multidisciplinary approach to thinking, combining market, business, and technical insights to identify opportunities and weigh tradeoffs.
• Experience and willingness to work in fast-paced, high-autonomy environments with ambiguity and evolving priorities.
• The ability to influence and inspire cross-functional partners and fellow PMs.
• Experience partnering closely with design and engineering teams on a regular basis.
• A deep respect for the expertise and insights of fellow team members, including engineering, design, UX research, analytics, and others.
• A drive to deeply understand customer needs and solve for them in elegant and powerful ways.
• Excellent communication, storytelling, and collaboration skills.

Preferred Skills:

• Hands-on experience with AI prototyping tools like Loveable, Bolt, or Replit.

ASSUMPTION: This role requires a strong product management background and experience working with cross-functional teams. It also assumes a high level of autonomy and the ability to thrive in a dynamic, evolving environment.

💰 Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Product Manager role in the Boston area)

Benefits:

• Health, dental, and vision insurance.
• 401(k) with company match.
• Unlimited PTO and flexible work arrangements.
• Employee stock options and equity compensation.
• Tuition reimbursement and professional development opportunities.

Working Hours: Full-time (40 hours per week), with flexibility for a hybrid work arrangement.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Product Manager role in the Boston area. Actual compensation may vary based on factors such as experience, skills, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically Customer Relationship Management (CRM) platforms.

Company Size: 5,001-10,000 employees (as of 2022). This size allows for a mix of startup-like agility and enterprise-level resources.

Founded: 2006, in Cambridge, Massachusetts. HubSpot has since grown to become a leading CRM platform with a global presence.

Company Description:

• HubSpot is a leading CRM platform that provides software and support to help businesses grow better.
• The company offers marketing, sales, service, and website management products that start free and scale to meet customers’ needs at any stage of growth.
• HubSpot's award-winning culture has been recognized by Glassdoor, Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.
• The company values flexibility, autonomy, and transparency, creating a workplace that supports employee growth and connection.

Company Specialties:

• Inbound marketing
• Marketing automation
• Customer relationship management (CRM) software
• Customer support and service
• Platform and customer code

Company Website: hubspot.com

ASSUMPTION: HubSpot's size, industry, and culture make it an attractive employer for those seeking a dynamic, growth-oriented environment with a strong focus on customer success.

📊 Role Analysis

Career Level: Mid-Senior level (5-10 years of experience). This role offers opportunities for career growth and advancement within the Product Management org at HubSpot.

Reporting Structure: The Senior Product Manager, Growth Engagement reports directly to the Director of Product Management within the Growth Product Line at HubSpot.

Work Arrangement: Hybrid (with regional office requirements). This role requires attendance at regional HubSpot offices for in-person onboarding and other events, as well as occasional travel to customer sites and industry conferences.

Growth Opportunities:

• Career progression within the Product Management org at HubSpot.
• Expansion into other product lines or leadership roles within the organization.
• Broad exposure to various aspects of the business, including marketing, sales, and customer success.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the Product Management org and gain exposure to various aspects of the business.

🌍 Location & Work Environment

Office Type: Hybrid (with regional office requirements). This role requires attendance at regional HubSpot offices for in-person onboarding and other events, as well as occasional travel to customer sites and industry conferences.

Office Location(s): Cambridge, Massachusetts (headquarters), Dublin, Ireland (main remote hub), and other regional offices around the world.

Geographic Context:

• Cambridge, MA: A vibrant, tech-focused city with a strong startup scene and close proximity to Boston.
• Dublin, IE: A thriving, multicultural city with a growing tech industry and a high quality of life.

Work Schedule: Flexible, with core hours between 10:00 AM - 4:00 PM EST (with some overlap with other time zones).

ASSUMPTION: The hybrid work arrangement and global office locations allow for a diverse and inclusive work environment, with opportunities for collaboration and connection with team members around the world.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the HubSpot careers portal.
• Phone or video screen with a member of the Talent Acquisition team.
• Technical assessment or case study presentation, followed by a debrief with the hiring manager.
• On-site or virtual interview with the hiring team, including the Director of Product Management and other stakeholders.
• Final decision and offer extension.

Key Assessment Areas:

• Product management skills and experience.
• Customer empathy and understanding of customer needs.
• Strategic thinking and problem-solving abilities.
• Communication and collaboration skills.
• Cultural fit and alignment with HubSpot's values and mission.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant product management experience and skills.
• Prepare for behavioral interview questions that focus on your problem-solving abilities, customer empathy, and strategic thinking.
• Research HubSpot's products, customers, and market position to demonstrate your understanding of the company and its competitive landscape.
• Be prepared to discuss your approach to product development, customer engagement, and data-driven decision making.

ATS Keywords: Product Management, Customer Engagement, Data Analysis, Cross-Functional Collaboration, UX Design, Engineering Partnership, Customer Research, Communication, Storytelling, Innovation, Problem Solving, Agility, AI Prototyping, Market Insights, Business Strategy, Technical Insights

ASSUMPTION: The interview process at HubSpot is designed to assess both technical skills and cultural fit, with a strong emphasis on problem-solving abilities and customer empathy.

🛠️ Tools & Technologies

• HubSpot's product suite (HubSpot CRM, Marketing Hub, Sales Hub, Service Hub, and CMS Hub)
• Data analysis and visualization tools (e.g., Tableau, Looker, or Power BI)
• Project management and collaboration tools (e.g., Asana, Jira, or Trello)
• AI prototyping tools (e.g., Loveable, Bolt, or Replit)
• Customer relationship management (CRM) software (e.g., Salesforce, Microsoft Dynamics, or Zoho CRM)

ASSUMPTION: The tools and technologies listed are not exhaustive and may vary depending on the specific role and team within HubSpot.

👔 Cultural Fit Considerations

Company Values:

• Customers first
• Useful
• Empowering
• Growth
• Transparency

Work Style:

• Collaborative and cross-functional
• Data-driven and customer-focused
• Agile and adaptable
• Transparent and open communication
• Focused on growth and continuous improvement

Self-Assessment Questions:

• How do you align with HubSpot's customer-first approach, and how have you demonstrated this in your previous roles?
• How do you approach working in a fast-paced, high-autonomy environment with evolving priorities, and how have you successfully navigated such an environment in the past?
• How do you balance big-picture thinking with hands-on product development, and how have you demonstrated this balance in your previous roles?

ASSUMPTION: HubSpot's culture values flexibility, autonomy, and transparency, creating a workplace that supports employee growth and connection. Candidates should assess their fit with these values and be prepared to discuss their alignment during the interview process.

⚠️ Potential Challenges

• The role may require occasional travel to customer sites and industry conferences, which could be challenging for those who prefer a fully remote work arrangement.
• The fast-paced, high-autonomy environment may be overwhelming for candidates who prefer a more structured or hierarchical work environment.
• The role may involve working with a diverse range of stakeholders, which could present challenges in terms of communication and alignment.
• The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment.

ASSUMPTION: The challenges listed are not exhaustive and may vary depending on the individual candidate's preferences, skills, and experiences. It is essential for candidates to carefully consider these potential challenges and assess their fit with the role's requirements.

📈 Similar Roles Comparison

• Compared to other Senior Product Manager roles, this position places a strong emphasis on customer engagement and data-driven decision making, with a focus on reinventing engagement for HubSpot customers.
• In the broader context of the CRM industry, this role requires a deep understanding of customer needs and the ability to leverage data and market insights to identify areas of opportunity and propose creative solutions.
• Career-wise, this role offers significant growth potential for the right candidate, with opportunities to advance within the Product Management org and gain exposure to various aspects of the business.

ASSUMPTION: This role is unique in its focus on customer engagement and data-driven decision making, and it offers significant growth potential for the right candidate.

📝 Sample Projects

• Developing a new feature to improve customer retention and deepen usage of HubSpot's platform, using data analysis and customer research to identify areas of opportunity and propose creative solutions.
• Collaborating with engineering and UX teams to design and implement a new customer onboarding experience that drives user activation and adoption.
• Conducting a comprehensive review of HubSpot's customer engagement strategies and making data-driven recommendations to optimize customer lifetime value and reduce churn.

ASSUMPTION: The sample projects listed are not exhaustive and may vary depending on the specific needs and priorities of the team and organization. Candidates should be prepared to discuss their approach to similar projects and their ability to adapt to new challenges and opportunities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Growth Product Line, and how this role fits into the broader organization?
• How does the company support the professional growth and development of its Product Managers?
• Can you provide an example of a recent product launch or significant product improvement, and how the team approached the project from ideation to execution?
• How does the company measure the success of its products, and how does this role contribute to those metrics?
• Can you describe the company's approach to customer feedback and how it influences the product development process?

ASSUMPTION: The interview questions listed are not exhaustive, and candidates should be prepared to ask questions that demonstrate their curiosity and understanding of the role and company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant product management experience and skills.
• Prepare for behavioral interview questions that focus on your problem-solving abilities, customer empathy, and strategic thinking.
• Research HubSpot's products, customers, and market position to demonstrate your understanding of the company and its competitive landscape.
• Be prepared to discuss your approach to product development, customer engagement, and data-driven decision making.
• Follow up with the hiring team one week after your interview to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.