S

Senior Product Manager, Marketing Tools

Squarespace
Full-time
On-site
Dublin, Dublin, Ireland
βš™οΈ Marketing Operations

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Product Manager, Marketing Tools

πŸ”Ή Company: Squarespace

πŸ”Ή Location: Dublin, Ireland

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Product Management

πŸ”Ή Date Posted: May 29, 2025

πŸ”Ή Experience Level: Mid-Senior level (6+ years)

πŸ”Ή Remote Status: On-site (Dublin office)

πŸš€ Job Overview

Key aspects of this role include:

  • Crafting product strategy and roadmap for the Automations team
  • Guiding product development from conception to launch
  • Collaborating with cross-functional teams (design, engineering, analytics)
  • Driving user-focused decisions and revenue growth

ASSUMPTION: This role requires a balance of strategic thinking, cross-functional collaboration, and data-driven decision making. The ideal candidate will have experience in product management, preferably within the marketing industry.

πŸ“‹ Key Responsibilities

βœ… Create and prioritize a roadmap rooted in data, informed by multiple sources, and justified by return on investment

βœ… Guide product developmentβ€”from conception to launchβ€”considering adjacent teams and the broader Marketing Tools group

βœ… Be a single, mutually supporting force with your partners in design, engineering, UX research, and product analytics

βœ… Partner with internal teams to launch new features, with customer operations to develop excellent support for merchants, and with analytics to monitor engagement and evaluate product success

βœ… Independently shape your team's goals and vision given a strategic direction, and determine the methods and procedures to manage new assignments

βœ… Work with other PMs and data partners (analytics, data science, marketing) to seek out answers to data questions that impact multiple teams

βœ… Contribute to OKRs, team and product strategy, vision, and roadmap

βœ… Influence and inform team/group strategy through passionate and well-reasoned presentation of ideas

ASSUMPTION: The responsibilities listed above are specific to this role within Squarespace's Marketing Tools group. They may vary for similar roles in other teams or companies.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline). Advanced degrees are a plus but not required.

Experience: 6+ years of product management experience within a marketing industry (not required but preferred).

Required Skills:

  • Proven experience in product management, ideally within marketing
  • Strong analytical skills and data-driven mindset
  • Excellent communication and interpersonal skills
  • Ability to take a vague problem, research, and prepare a compelling proposal for action
  • Experience leading cross-team research studies

Preferred Skills:

  • Familiarity with marketing automation tools and platforms
  • Experience working with remote teams
  • Proficiency in SQL or other data querying languages

ASSUMPTION: While not explicitly stated, a background in marketing or a related field is highly desirable for this role. Additionally, experience with marketing automation tools would be beneficial but not strictly required.

πŸ’° Compensation & Benefits

Salary Range: €80,000 - €120,000 per year (based on industry standards for a Senior Product Manager role in Dublin)

Benefits:

  • Health insurance with 100% covered premiums for you and your dependent children
  • Fertility and adoption benefits
  • Headspace mindfulness app subscription
  • Global Employee Assistance Program
  • Pension benefits with employer match
  • Flexible paid time off
  • Up to 20 weeks of full pay for birth parent and non-birth parent leave
  • 20 weeks of pay to care for an ill family member
  • Education reimbursement
  • Employee donation match to community organizations
  • 8 Global Employee Resource Groups (ERGs)
  • Free lunch and snacks

Working Hours: Full-time, typically 9:00 AM to 5:30 PM (Ireland Standard Time), with flexibility for remote work on occasion.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Product Manager role in Dublin. Actual compensation may vary based on factors such as experience, skills, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically online publishing and web design platforms

Company Size: 1,001-5,000 employees, offering a large, collaborative work environment with ample opportunities for growth and learning

Founded: 2003, with a rich history of innovation and customer focus

Company Description:

  • Squarespace is a design-driven platform empowering entrepreneurs to build brands and businesses online
  • Offers a suite of products, including websites, domains, ecommerce, marketing tools, scheduling with Acuity, and social media management with Unfold
  • Headquartered in New York City with offices in Dublin, Ireland, and Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia

Company Specialties:

  • Online publishing
  • Web design
  • CMS (Content Management System)
  • Developer tools

Company Website: https://www.squarespace.com/

ASSUMPTION: Squarespace is a well-established company with a strong focus on design and user experience. Their platform caters to a wide range of customers, from individuals to large businesses, offering a diverse range of products and services.

πŸ“Š Role Analysis

Career Level: Mid-Senior level, with opportunities for growth and progression within the company

Reporting Structure: Reports directly to the Director of Marketing Tools, working closely with cross-functional teams, including design, engineering, UX research, and product analytics

Work Arrangement: On-site, with occasional flexibility for remote work

Growth Opportunities:

  • Potential to lead and mentor junior product managers
  • Opportunities to work on diverse projects and collaborate with various teams
  • Chance to contribute to the company's overall strategy and roadmap

ASSUMPTION: This role offers ample opportunities for professional growth and development within a dynamic and collaborative work environment.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort

Office Location(s): 8 Clarkson St, New York, NY 10014, US; 225 Varick Street, 12th Floor, New York, NY 10014, US; Aveiro, 3800-404, PT; Dublin, D02 NR28, IE

Geographic Context:

  • Dublin, Ireland: A vibrant, multicultural city with a rich history and thriving tech industry
  • Close proximity to cultural landmarks such as Dublin Castle and St. Patrick's Cathedral
  • Easy access to public transportation and amenities

Work Schedule: Full-time, typically 9:00 AM to 5:30 PM (Ireland Standard Time), with flexibility for remote work on occasion

ASSUMPTION: The Dublin office offers a modern, collaborative work environment with easy access to public transportation and nearby amenities, providing a pleasant work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager or HR
  • On-site or virtual interview with the team, including behavioral and case study questions
  • Final round with senior leadership

Key Assessment Areas:

  • Product management experience and skills
  • Data-driven decision-making and analytical thinking
  • Communication and interpersonal skills
  • Cultural fit and alignment with Squarespace's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare for behavioral and case study questions by reflecting on your past experiences and accomplishments
  • Research Squarespace's products, company culture, and values to demonstrate your enthusiasm and fit

ATS Keywords: Product Management, Marketing, Automated Systems, User Experience, Data Analysis, Cross-Team Collaboration, Communication, Interpersonal Skills, Research, Product Strategy, User Segmentation, Revenue Driving Products, OKRs, Product Delivery, Product Discovery

ASSUMPTION: Squarespace's application process is designed to assess candidates' skills, experience, and cultural fit. By preparing thoroughly and demonstrating your understanding of the role and company, you can increase your chances of success.

πŸ› οΈ Tools & Technologies

  • Asana or similar project management tools
  • Google Suite (Gmail, Google Docs, Sheets, Slides)
  • Data analysis and visualization tools (e.g., Tableau, Looker)
  • Marketing automation platforms (e.g., HubSpot, Marketo)

ASSUMPTION: The tools listed above are commonly used in product management roles within the tech industry. However, specific tools may vary depending on the company and its internal processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Craftsmanship
  • Collaboration
  • Innovation
  • Customer-centricity
  • Inclusion and diversity

Work Style:

  • Data-driven and analytical
  • Collaborative and cross-functional
  • Agile and adaptable
  • Customer-focused and user-centric

Self-Assessment Questions:

  • How do you approach a vague problem, and can you provide an example of a time when you turned a vague problem into a compelling proposal for action?
  • Can you describe a time when you led a cross-team research study, and what was the outcome?
  • How do you align different teams around achieving business goals and outstanding user experiences?

ASSUMPTION: Squarespace values candidates who align with their core values and work style. By reflecting on your past experiences and assessing your fit with these values, you can better prepare for the interview process.

⚠️ Potential Challenges

  • Balancing strategic thinking with day-to-day tactical tasks
  • Managing multiple stakeholders and priorities
  • Working with remote teams and time zone differences
  • Keeping up with industry trends and best practices in marketing automation

ASSUMPTION: The potential challenges listed above are common to product management roles, particularly in a dynamic and growing company like Squarespace. By proactively addressing these challenges and demonstrating your ability to adapt and grow, you can position yourself as a strong candidate.

πŸ“ˆ Similar Roles Comparison

  • Unlike other product management roles, this position focuses specifically on marketing tools and automation, requiring a strong understanding of marketing principles and customer behavior
  • Squarespace's company culture emphasizes craftsmanship, collaboration, and innovation, which may differ from other tech companies
  • Career progression in Squarespace may involve moving between different product teams or taking on leadership roles within your current team

ASSUMPTION: When comparing this role to similar positions in other companies, consider the unique aspects of Squarespace's products, company culture, and career progression paths.

πŸ“ Sample Projects

  • Developing a new email automation workflow to improve customer engagement and drive revenue
  • Conducting user research to identify pain points and opportunities in the current marketing tools suite
  • Collaborating with design and engineering teams to launch a new feature, such as an automated social media posting tool

ASSUMPTION: The sample projects listed above are illustrative of the types of initiatives you might work on as a Senior Product Manager for Marketing Tools at Squarespace. Specific projects may vary based on the company's priorities and your team's roadmap.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Marketing Tools group?
  • How does the Automations team collaborate with other marketing tools teams and adjacent teams?
  • What are the most pressing challenges facing the Automations team, and how can this role help address them?
  • How does Squarespace support the professional growth and development of its product managers?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and helps you better understand the company and team dynamics.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral and case study questions by reflecting on your past experiences and accomplishments
  • Research Squarespace's products, company culture, and values to demonstrate your enthusiasm and fit
  • Follow up with the hiring manager or HR within one week of submitting your application, expressing your interest in the role and inquiring about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.