📌 Core Information
🔹 Job Title: Senior Product Manager – Offsite Display and Video
🔹 Company: Criteo
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-Time (Remote OK)
🔹 Category: Advertising Services
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Defining and executing the product roadmap for offsite display and video ad experiences across web and app environments.
- Collaborating with cross-functional teams to deliver scalable, high-impact ad products.
- Translating market and customer insights into innovative product features.
- Optimizing targeting, creative personalization, and auction dynamics through close work with AI/ML teams.
- Monitoring product performance to inform continuous improvement.
ASSUMPTION: This role requires a strong understanding of display and video advertising formats, targeting methodologies, and measurement frameworks. Experience in ad tech or programmatic advertising is highly preferred.
📋 Key Responsibilities
✅ Define and execute the product roadmap for offsite display and video ad experiences across web and app environments.
✅ Partner with engineering, design, go-to-market, analytics, and operations teams to deliver scalable, high-impact ad products.
✅ Translate market and customer insights into innovative product features that drive measurable outcomes for advertisers.
✅ Lead the product development lifecycle from discovery to delivery, prioritizing initiatives based on impact and feasibility.
✅ Collaborate with commercial and marketing teams to ensure product readiness, positioning, and adoption.
✅ Work closely with AI/ML teams to optimize targeting, creative personalization, and auction dynamics.
✅ Define success metrics and monitor product performance to inform continuous improvement.
ASSUMPTION: The role involves working with various teams and stakeholders, requiring excellent communication and collaboration skills.
🎯 Required Qualifications
Education: Bachelor’s degree in Computer Science, Engineering, Business, or a related field. MBA or advanced degree is a plus.
Experience: 5+ years of product management experience, ideally in ad tech, programmatic advertising, or a related space.
Required Skills:
- Strong understanding of display and video advertising formats, targeting methodologies, and measurement frameworks.
- Experience building products in fast-paced, cross-functional environments.
- Proven track record of driving complex product initiatives from inception to launch.
- Analytical mindset with the ability to synthesize data and make data-driven decisions.
- Excellent communication and stakeholder management skills.
Preferred Skills:
- Experience with contextual targeting or creative optimization.
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the industry.
💰 Compensation & Benefits
Salary Range: €70,000 - €100,000 per year (Estimated based on industry standards for a Senior Product Manager role in Paris)
Benefits:
- Comprehensive perks & benefits package, including health, wellness, and financial wellbeing support.
- Opportunities for growth and learning within a caring culture.
Working Hours: Full-time (40 hours per week) with flexible work arrangements.
ASSUMPTION: The salary range is an estimate based on industry standards for a Senior Product Manager role in Paris. Actual compensation may vary based on factors such as experience, knowledge, skills, education, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services. Criteo is a global commerce media company that enables marketers and media owners to drive better commerce outcomes through its industry-leading Commerce Media Platform.
Company Size: 1,001-5,000 employees. As a mid-sized company, Criteo offers a balance between the resources and opportunities of a larger organization and the agility and personal touch of a smaller one.
Founded: 2005. Criteo was founded in Paris, France, and has since grown into a global leader in its industry.
Company Description:
- Criteo connects 2.5B+ users monthly with the brands and retailers they love, fueled by a deep understanding of shopper behavior and world-class AI.
- The company's Retail Media offering delivers superior outcomes for brands and retailers across all stages of the commerce journey.
- Criteo is committed to creating an open and inclusive environment, with a focus on diversity, equity, and inclusion.
Company Specialties:
- Retargeting
- Internet advertising
- Recommendation
- Personalization
- Search
- Behavioral targeting
- Ecommerce
- CPC
- Global leader
- Programmatic
Company Website: https://www.criteo.com/
ASSUMPTION: Criteo's focus on AI and data-driven decision-making is a key aspect of its success in the advertising industry.
📊 Role Analysis
Career Level: Senior. This role is suitable for experienced product managers looking to take on a leadership role in defining and executing a product roadmap.
Reporting Structure: The Senior Product Manager reports directly to the Head of Ad Products in the Retail Media Hub.
Work Arrangement: Remote OK. While the role is based in Paris, Criteo offers flexible work arrangements, including remote work.
Growth Opportunities:
- Potential to expand the role's scope and influence as the Retail Media Hub grows.
- Opportunities to work on cutting-edge AI and machine learning technologies.
- Possibility to take on additional responsibilities or lead teams as the company expands.
ASSUMPTION: Criteo's commitment to employee growth and development is evident in its comprehensive benefits package and opportunities for learning and advancement.
🌍 Location & Work Environment
Office Type: Hybrid. Criteo offers a flexible work environment with both on-site and remote work options.
Office Location(s): Paris, France. The company's headquarters are located in Paris, with additional offices around the world.
Geographic Context:
- Paris is a major global hub for the advertising industry, offering ample networking and professional development opportunities.
- The city is known for its vibrant culture, rich history, and high quality of life.
- Paris is well-connected by public transportation, making it easy to commute to the office.
Work Schedule: Full-time (40 hours per week) with flexible work arrangements. Criteo offers a flexible work environment with remote work options and a focus on work-life balance.
ASSUMPTION: While the role is based in Paris, Criteo's global presence and remote work options make it an attractive opportunity for candidates from various locations.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screen with the HR team.
- Technical interview with the Product team.
- Final interview with the Head of Ad Products.
Key Assessment Areas:
- Product management skills and experience.
- Understanding of display and video advertising formats, targeting methodologies, and measurement frameworks.
- Communication and collaboration skills.
- Analytical mindset and data-driven decision-making abilities.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your experience with product roadmaps, cross-functional collaboration, and data-driven decision-making.
- Demonstrate your understanding of the advertising industry and Criteo's business model.
ATS Keywords: Product Management, Ad Tech, Programmatic Advertising, Display Advertising, Video Advertising, Targeting Methodologies, Measurement Frameworks, Cross-Functional Collaboration, Data-Driven Decision Making, Stakeholder Management, Contextual Targeting, Creative Optimization, Analytical Mindset, Product Development Lifecycle, AI/ML Collaboration, Market Insights
ASSUMPTION: Criteo's application process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values.
🛠️ Tools & Technologies
- JIRA
- Confluence
- Google Suite (Gmail, Google Drive, Google Docs)
- Asana
- Slack
- Zoom
- Microsoft Office (Word, Excel, PowerPoint)
ASSUMPTION: Criteo uses a variety of project management, communication, and collaboration tools to facilitate remote work and cross-functional collaboration.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Agile
- Inclusive
Work Style:
- Data-driven
- Cross-functional
- Fast-paced
- Results-oriented
- Adaptable
Self-Assessment Questions:
- Do you have a proven track record of driving complex product initiatives from inception to launch?
- Are you comfortable working in a fast-paced, cross-functional environment?
- Do you have a strong understanding of display and video advertising formats, targeting methodologies, and measurement frameworks?
- Are you able to synthesize data and make data-driven decisions?
- Do you have excellent communication and stakeholder management skills?
ASSUMPTION: Criteo's company values and work style emphasize a data-driven, collaborative, and innovative approach to product management.
⚠️ Potential Challenges
- The role requires a strong understanding of display and video advertising formats, targeting methodologies, and measurement frameworks, which may be challenging for candidates without relevant experience.
- The fast-paced, cross-functional nature of the role may present challenges for candidates who prefer a more structured or independent work environment.
- The role involves working with various teams and stakeholders, which may require strong communication and collaboration skills.
- The role is based in Paris, which may present challenges for candidates who prefer to work remotely or live in other locations.
ASSUMPTION: While Criteo offers a comprehensive benefits package and opportunities for growth and learning, the role's challenges should be carefully considered by applicants.
📈 Similar Roles Comparison
- This role is similar to other Senior Product Manager roles in the advertising industry, but with a focus on offsite display and video advertising experiences.
- Unlike some other roles, this position requires a strong understanding of contextual targeting or creative optimization.
- Career progression in this role may involve expanding the scope of the product roadmap or taking on additional responsibilities as the company grows.
ASSUMPTION: While this role shares similarities with other Senior Product Manager roles, its focus on offsite display and video advertising experiences sets it apart.
📝 Sample Projects
- Developing a new offsite display ad format to improve click-through rates and engagement.
- Optimizing video ad targeting to maximize viewability and completion rates.
- Collaborating with AI/ML teams to improve creative personalization and auction dynamics for offsite display and video ads.
ASSUMPTION: These sample projects illustrate the types of initiatives a Senior Product Manager in this role might work on, focusing on offsite display and video advertising experiences.
❓ Key Questions to Ask During Interview
- Can you describe the current product roadmap for offsite display and video ad experiences?
- How does the Retail Media Hub collaborate with other teams within Criteo?
- What opportunities are there for growth and learning in this role?
- How does Criteo support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for interviews by researching Criteo's business model, industry trends, and the specific requirements of the role.
- Follow up with the hiring manager one week after submitting your application to express your interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
