📌 Core Information
🔹 Job Title: Senior Product Marketing Manager
🔹 Company: Teleport
🔹 Location: United States
🔹 Job Type: Full-Time
🔹 Category: Software Development
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing solution positioning and messaging for key buyer personas.
- Creating content to support go-to-market campaigns, including solution briefs, webinars, white papers, and more.
- Delivering sales enablement training and tools to support the sales cycle.
- Collaborating with marketing and sales teams to ensure consistent and effective messaging.
ASSUMPTION: This role requires a strong understanding of the B2B enterprise software/SaaS sector, with a focus on engineering and identity security. Excellent communication and leadership skills are essential for success in this position.
📋 Key Responsibilities
✅ Develop product messaging and creative content to support go-to-market campaigns.
✅ Collaborate with marketing and sales teams to ensure effective messaging and drive sales conversion.
✅ Deliver training on our value proposition and differentiation.
✅ Build and deliver tools to support all stages of the sales cycle.
ASSUMPTION: This role requires a deep understanding of the software development life cycle (SDLC) and AI markets, as well as strong public speaking skills and experience presenting to small and large audiences.
🎯 Required Qualifications
Education: Bachelor’s degree or equivalent experience; MBA preferred.
Experience: Deep product marketing experience in B2B enterprise software/SaaS sector, particularly in engineering and identity security.
Required Skills:
- Excellent cross-functional leadership and collaboration skills.
- Demonstrated skill in developing compelling messaging, presentations, collateral, and sales enablement.
- Demonstrated success delivering on strategic goals with excellence in tactical execution.
- Excellent communication skills, verbal and written.
- Strong public speaking skills and experience presenting to small and large audiences.
- Ability to operate in a fast-moving and agile environment, with demonstrated skills in defining and orchestrating the path to success.
Preferred Skills:
- Prior experience supporting intent marketing/ABM GTM models preferred.
- Strong understanding/experience with the Software Development Life Cycle (SDLC) and AI markets preferred.
ASSUMPTION: Candidates with a proven track record of solution positioning, messaging, and content development will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $207,200 - $259,000 a year
Benefits:
- Extensive health coverage
- Annual expense budget
- Rest & recovery policies
- Retirement savings plans
- Equity in a US $1.1-bn business
- Professional development opportunities
Working Hours: 40 hours per week
ASSUMPTION: The provided salary range is based on the company's stated range for a level 5 position. Benefits are extensive and focus on employee well-being and professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: Teleport is a Software Development company focused on infrastructure identity, access, and policy management, improving engineering velocity and infrastructure resiliency against human factors and compromise.
Company Size: Teleport is a mid-sized company with 51-200 employees, providing ample opportunities for growth and impact.
Founded: Teleport was founded in 2015 and is headquartered in Oakland, California.
Company Description:
- Teleport helps companies stay secure while moving fast by providing on-demand, least privileged access to infrastructure based on cryptographic identity and zero trust.
- The company delivers built-in identity security and policy governance, making the happy path for engineers the secure path.
- Teleport is trusted by the world’s fastest-moving companies, including Elastic, Snowflake, Doordash, and NASDAQ.
Company Specialties:
- Kubernetes
- Cloud Infrastructure
- Access
- Identity
- Security
- Privileged Access Management
Company Website: https://www.goteleport.com/
ASSUMPTION: Teleport's focus on empowering engineers and providing extensive benefits makes it an attractive place to work for those seeking autonomy, growth, and impact.
📊 Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.
Reporting Structure: The Senior Product Marketing Manager will work closely with marketing and sales teams, reporting directly to the VP of Marketing.
Work Arrangement: This role is remote-friendly, with the option to work from the company's headquarters in Oakland, California, or remotely from anywhere in the United States.
Growth Opportunities:
- Teleport's rapid growth and expansion present numerous opportunities for career advancement and professional development.
- The company's focus on empowering employees allows for significant impact and growth potential.
- Working closely with marketing and sales teams provides ample opportunities to learn and grow in various aspects of the business.
ASSUMPTION: This role offers excellent growth opportunities for the right candidate, with a clear path for career advancement within the marketing department and the company as a whole.
🌍 Location & Work Environment
Office Type: Teleport has a physical office in Oakland, California, but this role can be performed remotely from anywhere in the United States.
Office Location(s): 2100 Franklin St, Floor 4, Oakland, California 94612, US
Geographic Context:
- Oakland, California, is a diverse and vibrant city with a rich history and a thriving arts and culture scene.
- The San Francisco Bay Area offers numerous opportunities for outdoor recreation, dining, and entertainment.
- Teleport's remote-friendly work arrangement allows employees to live and work anywhere in the United States.
Work Schedule: This role follows a standard full-time work schedule, with the option for flexible hours and remote work.
ASSUMPTION: Teleport's remote-friendly work arrangement and flexible hours provide employees with the autonomy and work-life balance they need to succeed in their roles.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- Project-based interview, allowing candidates to showcase their skills and experience
- Final interview with the VP of Marketing
Key Assessment Areas:
- Product messaging and content development skills
- Cross-functional leadership and collaboration abilities
- Communication and presentation skills
- Understanding of the software development life cycle and AI markets
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a portfolio or examples of your product messaging and content development work to showcase during the interview process.
- Research Teleport's products and market position to demonstrate your understanding of the company and its offerings.
ATS Keywords: Product Marketing, B2B, Enterprise Software, SaaS, Engineering Security, Identity Security, Infrastructure Access Management, Cross-Functional Leadership, Collaboration, Messaging Development, Sales Enablement, Communication Skills, Public Speaking, Agile Environment, Intent Marketing, ABM GTM Models, Software Development Life Cycle
ASSUMPTION: Teleport's unique interview process allows candidates to showcase their skills and experience through a project-based assessment, providing a more accurate representation of their abilities.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Jira)
- Content creation and design tools (e.g., Google Docs, Adobe Creative Suite)
- Sales enablement tools (e.g., Seismic, Showpad)
- Marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on Teleport's current tech stack and the candidate's areas of expertise.
👔 Cultural Fit Considerations
Company Values:
- Empowering Engineers
- Security-First Mindset
- Business-Savvy
- Professionalism
Work Style:
- Autonomous
- Collaborative
- Business-focused
- Professional
Self-Assessment Questions:
- Do you take initiative and make decisions that benefit the company and its customers?
- Do you have a strong understanding of engineering environments and challenges?
- Are you comfortable working in a fast-paced, agile environment?
- Do you have excellent communication and leadership skills?
ASSUMPTION: Teleport's company values and work style emphasize autonomy, collaboration, and a strong focus on empowering engineers and maintaining a security-first mindset.
⚠️ Potential Challenges
- The fast-paced, agile work environment may be challenging for candidates who prefer a more structured or predictable work environment.
- The remote-friendly work arrangement may require strong self-motivation and time management skills.
- The need to balance multiple priorities and stakeholders may present challenges for candidates who struggle with multitasking or prioritization.
- The requirement to work with a diverse range of teams and stakeholders may be challenging for candidates who prefer a more specialized or focused role.
ASSUMPTION: Teleport's fast-paced, agile work environment and remote-friendly work arrangement may present unique challenges for candidates who prefer a more structured or predictable work environment.
📈 Similar Roles Comparison
- This role is similar to a Senior Product Marketing Manager role at a mid-sized B2B enterprise software/SaaS company, with a focus on engineering and identity security.
- However, Teleport's unique company culture and focus on empowering engineers set it apart from other companies in the industry.
- Career progression in this role may lead to opportunities in marketing leadership, product management, or other related fields within the company.
ASSUMPTION: This role is similar to other Senior Product Marketing Manager roles in the industry, but Teleport's unique company culture and focus on empowering engineers make it a standout opportunity for the right candidate.
📝 Sample Projects
- Developing a comprehensive solution brief for Teleport's access and identity management platform, highlighting its key features, benefits, and use cases.
- Creating a webinar series to educate customers and prospects on the latest trends and best practices in infrastructure access and identity management.
- Building a sales enablement toolkit, including battle cards, competitive analyses, and customer success stories, to support the sales team's efforts.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and deliverables for a Senior Product Marketing Manager at Teleport, showcasing the opportunity to make a significant impact on the company's go-to-market strategy and sales efforts.
❓ Key Questions to Ask During Interview
- Can you describe the current product messaging and positioning for Teleport's access and identity management platform, and how this role will contribute to its evolution?
- How does Teleport's marketing and sales teams collaborate to ensure consistent and effective messaging across all customer touchpoints?
- What are the key challenges and opportunities facing Teleport's target customers in the infrastructure access and identity management landscape, and how does this role address them?
- What are the primary goals and objectives for this role in the first 30, 60, and 90 days, and how will my success be measured?
- How does Teleport support the professional development and growth of its employees, particularly in the marketing department?
ASSUMPTION: These key questions help candidates better understand the role's responsibilities, priorities, and growth opportunities, as well as Teleport's company culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a portfolio or examples of your product messaging and content development work to showcase during the interview process.
- Research Teleport's products and market position to demonstrate your understanding of the company and its offerings.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
