C

Senior Product Marketing Manager - Enterprise Direct

CoreStack
Full-time
On-site
Seattle, Washington, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Product Marketing Manager - Enterprise Direct

πŸ”Ή Company: CoreStack

πŸ”Ή Location: Seattle, WA

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Software Development

πŸ”Ή Date Posted: June 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and driving growth marketing strategy for Enterprise Direct
  • Collaborating with cross-functional teams to define marketing initiatives
  • Creating messaging frameworks and enablement assets for sales and customer success
  • Launching full-funnel campaigns and driving demand generation
  • Positioning CoreStack as a leader in intelligent cloud governance and AI-powered operations

ASSUMPTION: This role requires a strategic and execution-focused marketer with a strong background in enterprise SaaS or cloud platforms.

πŸ“‹ Key Responsibilities

βœ… Lead the enterprise marketing strategy, from segmentation to pipeline creation, attracting, engaging, and retaining customers through continuous experimentation and optimization.

βœ… Partner with Product, Sales, and Customer Success to define marketing initiatives that align with buyer priorities and vertical transformation trends.

βœ… Shape go-to-market motions around key enterprise buying cycles and pain points (e.g., FinOps, AI governance, cybersecurity, cloud optimization).

βœ… Build messaging that drives engagement by developing outcome-driven messaging frameworks tailored to CxO buyers (CIO, CFO, CISO) and business unit leaders.

βœ… Enable Sales and Customer Success by creating enablement assets and customer acquisition strategies.

βœ… Launch campaigns that convert by driving demand generation and optimizing conversion rates.

βœ… Drive thought leadership and trust by positioning CoreStack as a leader in its category and building relationships with analysts, influencers, and executive communities.

ASSUMPTION: This role involves a mix of strategic planning, cross-functional collaboration, and hands-on execution to drive enterprise growth.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred.

Experience: 6+ years of B2B product marketing experience in enterprise SaaS or cloud platforms.

Required Skills:

  • Proven ability to simplify technical solutions into business value
  • Exceptional communication and storytelling skills
  • Experience launching high-impact go-to-market strategies and ABM campaigns
  • Collaborative, high-ownership mindsetβ€”equally strategic and execution-driven
  • Deep understanding of enterprise sales cycles and the ability to influence C-level buyers

Preferred Skills:

  • Experience with cloud governance, AI, or FinOps
  • Familiarity with enterprise buying cycles and pain points
  • Strong relationships with analysts, influencers, or executive communities

ASSUMPTION: Candidates should have a strong background in enterprise marketing and a proven track record of driving growth in enterprise SaaS or cloud platforms.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for a Senior Product Marketing Manager with 6+ years of experience in Seattle, WA)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Unlimited PTO and flexible work arrangements
  • Employee stock options

Working Hours: Full-time, on-site position with standard business hours (Monday - Friday, 9:00 AM - 5:00 PM)

ASSUMPTION: The salary range is based on industry standards for the Seattle area and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: CoreStack is a Software Development company specializing in AI-powered multi-cloud governance solutions.

Company Size: CoreStack has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: CoreStack was founded in 2015, with a focus on helping enterprises achieve continuous and autonomous cloud governance at scale.

Company Description:

  • CoreStack empowers enterprises to unleash the power of cloud on their terms by helping them rapidly achieve continuous and autonomous cloud governance at scale.
  • The company enables enterprises to realize outcomes across FinOps, SecOps, and CloudOps such as 40% decrease in cloud costs and 50% increase in operational efficiencies.
  • CoreStack assures 100% compliance with standards such as ISO, FedRAMP, NIST, HIPAA, PCI-DSS, AWS CIS, and Well Architected Framework.

Company Specialties:

  • Private, Public, and Hybrid Cloud Services and System Integration
  • Cloud Tools
  • Cloud Enabling Data Center
  • Cloud Prototype/POC
  • Openstack
  • CoreStack - Template based Orchestration engine
  • Openstack HEAT
  • TOSCA
  • Openstack MISTRAL
  • cloud governance and multi-cloud

Company Website: www.corestack.io

ASSUMPTION: CoreStack is a growing company with a strong focus on innovation and customer success, providing an exciting environment for career growth.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, offering the opportunity to lead and drive enterprise marketing strategy.

Reporting Structure: The Senior Product Marketing Manager reports directly to the CMO.

Work Arrangement: This is an on-site position, requiring the candidate to work from CoreStack's office in Bellevue, WA.

Growth Opportunities:

  • Expanding the enterprise marketing team and mentoring junior team members
  • Gaining exposure to various aspects of the business, including product, sales, and customer success
  • Potential career progression into a leadership or executive role within the marketing organization

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's enterprise marketing efforts.

🌍 Location & Work Environment

Office Type: CoreStack's office is located in Bellevue, WA, with a modern and collaborative work environment.

Office Location(s): 3600 136th PL SE, Suite 300, Bellevue, WA 98006, US

Geographic Context:

  • Bellevue is a suburb of Seattle, offering a mix of urban and suburban living with easy access to the city's amenities
  • The Pacific Northwest region is known for its natural beauty, with mountains, forests, and waterways nearby
  • Seattle has a vibrant tech industry, providing ample opportunities for networking and professional growth

Work Schedule: Standard business hours, Monday - Friday, with flexibility for remote work as needed

ASSUMPTION: The work environment at CoreStack is collaborative and innovative, with a strong focus on driving results and continuous learning.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR team
  • Behavioral and skills-based interview with the hiring manager (CMO)
  • On-site or virtual interview with the marketing team
  • Final interview with the CEO

Key Assessment Areas:

  • Strategic thinking and planning
  • Cross-functional collaboration and communication
  • Storytelling and messaging frameworks
  • Campaign launch and demand generation
  • Thought leadership and category positioning

Application Tips:

  • Tailor your resume and cover letter to highlight your enterprise marketing experience and achievements
  • Prepare examples of your go-to-market strategies, messaging frameworks, and campaign launches
  • Research CoreStack's products, customers, and market position to demonstrate your understanding of the business

ATS Keywords: Enterprise SaaS, Cloud Platforms, Product Marketing, Go-To-Market Strategy, Account-Based Marketing, Customer Acquisition, Demand Generation, Thought Leadership, Analyst Relations, Collaboration, Storytelling, Customer Engagement

ASSUMPTION: The interview process at CoreStack is designed to assess the candidate's strategic thinking, communication skills, and cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Marketing automation platforms (e.g., Marketo, Pardot)
  • CRM software (e.g., Salesforce)
  • Project management tools (e.g., Asana, Trello)
  • Analytics and reporting tools (e.g., Google Analytics, Tableau)

ASSUMPTION: CoreStack uses industry-standard marketing tools and technologies to drive enterprise marketing efforts.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Results-driven
  • Continuously learning

Work Style:

  • Strategic and execution-focused
  • Collaborative and cross-functional
  • Data-driven and results-oriented
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment?
  • Are you comfortable working with cross-functional teams and influencing stakeholders?
  • Do you have a proven track record of driving growth in enterprise SaaS or cloud platforms?

ASSUMPTION: CoreStack values candidates who are strategic, collaborative, and results-driven, with a strong focus on driving growth and innovation.

⚠️ Potential Challenges

  • Balancing strategic planning with day-to-day execution
  • Managing multiple priorities and stakeholders across different teams
  • Keeping up with the fast-paced and ever-changing cloud landscape
  • Adapting to a growing and evolving organization

ASSUMPTION: These challenges can be overcome by a strong, strategic, and adaptable candidate with a proven track record in enterprise marketing.

πŸ“ˆ Similar Roles Comparison

  • Unlike other product marketing roles, this position focuses specifically on the enterprise segment, requiring a deep understanding of enterprise buying cycles and pain points
  • CoreStack's focus on cloud governance and AI-powered operations sets it apart from other enterprise SaaS companies
  • This role offers significant growth potential and the opportunity to make a substantial impact on the company's enterprise marketing efforts

ASSUMPTION: This role is unique in its focus on the enterprise segment and CoreStack's innovative approach to cloud governance and AI-powered operations.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new enterprise product launch
  • Creating a messaging framework that resonates with CxO buyers and drives engagement
  • Launching a full-funnel campaign that generates qualified leads and drives pipeline growth

ASSUMPTION: These sample projects demonstrate the strategic and execution-focused nature of the role, with a strong focus on driving enterprise growth.

❓ Key Questions to Ask During Interview

  • What are the top priorities for this role in the first 30, 60, and 90 days?
  • How does CoreStack support the growth and development of its marketing team members?
  • What are the most significant challenges facing the enterprise marketing team, and how can this role address them?
  • How does CoreStack measure the success of its enterprise marketing efforts, and what are the key performance indicators (KPIs) for this role?
  • What opportunities are there for collaboration and cross-functional learning within the organization?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and its enterprise marketing efforts, while also providing valuable insights into the organization's culture and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your enterprise marketing experience and achievements
  • Prepare examples of your go-to-market strategies, messaging frameworks, and campaign launches
  • Research CoreStack's products, customers, and market position to demonstrate your understanding of the business
  • Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.