📌 Core Information
🔹 Job Title: Senior Product Marketing Manager - Enterprise Direct
🔹 Company: CoreStack
🔹 Location: Seattle, WA
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: June 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and driving growth marketing strategy for Enterprise Direct
- Collaborating with cross-functional teams to define marketing initiatives
- Creating messaging frameworks and enablement assets for sales and customer success
- Launching full-funnel campaigns and driving demand generation
- Positioning CoreStack as a leader in intelligent cloud governance and AI-powered operations
ASSUMPTION: This role requires a strategic and execution-focused marketer with a strong background in enterprise SaaS or cloud platforms.
📋 Key Responsibilities
✅ Lead the enterprise marketing strategy, from segmentation to pipeline creation, attracting, engaging, and retaining customers through continuous experimentation and optimization.
✅ Partner with Product, Sales, and Customer Success to define marketing initiatives that align with buyer priorities and vertical transformation trends.
✅ Shape go-to-market motions around key enterprise buying cycles and pain points (e.g., FinOps, AI governance, cybersecurity, cloud optimization).
✅ Build messaging that drives engagement by developing outcome-driven messaging frameworks tailored to CxO buyers (CIO, CFO, CISO) and business unit leaders.
✅ Enable Sales and Customer Success by creating enablement assets and customer acquisition strategies.
✅ Launch campaigns that convert by driving demand generation and optimizing conversion rates.
✅ Drive thought leadership and trust by positioning CoreStack as a leader in its category and building relationships with analysts, influencers, and executive communities.
ASSUMPTION: This role involves a mix of strategic planning, cross-functional collaboration, and hands-on execution to drive enterprise growth.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred.
Experience: 6+ years of B2B product marketing experience in enterprise SaaS or cloud platforms.
Required Skills:
- Proven ability to simplify technical solutions into business value
- Exceptional communication and storytelling skills
- Experience launching high-impact go-to-market strategies and ABM campaigns
- Collaborative, high-ownership mindset—equally strategic and execution-driven
- Deep understanding of enterprise sales cycles and the ability to influence C-level buyers
Preferred Skills:
- Experience with cloud governance, AI, or FinOps
- Familiarity with enterprise buying cycles and pain points
- Strong relationships with analysts, influencers, or executive communities
ASSUMPTION: Candidates should have a strong background in enterprise marketing and a proven track record of driving growth in enterprise SaaS or cloud platforms.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a Senior Product Marketing Manager with 6+ years of experience in Seattle, WA)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO and flexible work arrangements
- Employee stock options
Working Hours: Full-time, on-site position with standard business hours (Monday - Friday, 9:00 AM - 5:00 PM)
ASSUMPTION: The salary range is based on industry standards for the Seattle area and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: CoreStack is a Software Development company specializing in AI-powered multi-cloud governance solutions.
Company Size: CoreStack has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: CoreStack was founded in 2015, with a focus on helping enterprises achieve continuous and autonomous cloud governance at scale.
Company Description:
- CoreStack empowers enterprises to unleash the power of cloud on their terms by helping them rapidly achieve continuous and autonomous cloud governance at scale.
- The company enables enterprises to realize outcomes across FinOps, SecOps, and CloudOps such as 40% decrease in cloud costs and 50% increase in operational efficiencies.
- CoreStack assures 100% compliance with standards such as ISO, FedRAMP, NIST, HIPAA, PCI-DSS, AWS CIS, and Well Architected Framework.
Company Specialties:
- Private, Public, and Hybrid Cloud Services and System Integration
- Cloud Tools
- Cloud Enabling Data Center
- Cloud Prototype/POC
- Openstack
- CoreStack - Template based Orchestration engine
- Openstack HEAT
- TOSCA
- Openstack MISTRAL
- cloud governance and multi-cloud
Company Website: www.corestack.io
ASSUMPTION: CoreStack is a growing company with a strong focus on innovation and customer success, providing an exciting environment for career growth.
📊 Role Analysis
Career Level: This role is a senior-level position, offering the opportunity to lead and drive enterprise marketing strategy.
Reporting Structure: The Senior Product Marketing Manager reports directly to the CMO.
Work Arrangement: This is an on-site position, requiring the candidate to work from CoreStack's office in Bellevue, WA.
Growth Opportunities:
- Expanding the enterprise marketing team and mentoring junior team members
- Gaining exposure to various aspects of the business, including product, sales, and customer success
- Potential career progression into a leadership or executive role within the marketing organization
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's enterprise marketing efforts.
🌍 Location & Work Environment
Office Type: CoreStack's office is located in Bellevue, WA, with a modern and collaborative work environment.
Office Location(s): 3600 136th PL SE, Suite 300, Bellevue, WA 98006, US
Geographic Context:
- Bellevue is a suburb of Seattle, offering a mix of urban and suburban living with easy access to the city's amenities
- The Pacific Northwest region is known for its natural beauty, with mountains, forests, and waterways nearby
- Seattle has a vibrant tech industry, providing ample opportunities for networking and professional growth
Work Schedule: Standard business hours, Monday - Friday, with flexibility for remote work as needed
ASSUMPTION: The work environment at CoreStack is collaborative and innovative, with a strong focus on driving results and continuous learning.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- Behavioral and skills-based interview with the hiring manager (CMO)
- On-site or virtual interview with the marketing team
- Final interview with the CEO
Key Assessment Areas:
- Strategic thinking and planning
- Cross-functional collaboration and communication
- Storytelling and messaging frameworks
- Campaign launch and demand generation
- Thought leadership and category positioning
Application Tips:
- Tailor your resume and cover letter to highlight your enterprise marketing experience and achievements
- Prepare examples of your go-to-market strategies, messaging frameworks, and campaign launches
- Research CoreStack's products, customers, and market position to demonstrate your understanding of the business
ATS Keywords: Enterprise SaaS, Cloud Platforms, Product Marketing, Go-To-Market Strategy, Account-Based Marketing, Customer Acquisition, Demand Generation, Thought Leadership, Analyst Relations, Collaboration, Storytelling, Customer Engagement
ASSUMPTION: The interview process at CoreStack is designed to assess the candidate's strategic thinking, communication skills, and cultural fit within the organization.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- CRM software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: CoreStack uses industry-standard marketing tools and technologies to drive enterprise marketing efforts.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Results-driven
- Continuously learning
Work Style:
- Strategic and execution-focused
- Collaborative and cross-functional
- Data-driven and results-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working with cross-functional teams and influencing stakeholders?
- Do you have a proven track record of driving growth in enterprise SaaS or cloud platforms?
ASSUMPTION: CoreStack values candidates who are strategic, collaborative, and results-driven, with a strong focus on driving growth and innovation.
⚠️ Potential Challenges
- Balancing strategic planning with day-to-day execution
- Managing multiple priorities and stakeholders across different teams
- Keeping up with the fast-paced and ever-changing cloud landscape
- Adapting to a growing and evolving organization
ASSUMPTION: These challenges can be overcome by a strong, strategic, and adaptable candidate with a proven track record in enterprise marketing.
📈 Similar Roles Comparison
- Unlike other product marketing roles, this position focuses specifically on the enterprise segment, requiring a deep understanding of enterprise buying cycles and pain points
- CoreStack's focus on cloud governance and AI-powered operations sets it apart from other enterprise SaaS companies
- This role offers significant growth potential and the opportunity to make a substantial impact on the company's enterprise marketing efforts
ASSUMPTION: This role is unique in its focus on the enterprise segment and CoreStack's innovative approach to cloud governance and AI-powered operations.
📝 Sample Projects
- Developing a go-to-market strategy for a new enterprise product launch
- Creating a messaging framework that resonates with CxO buyers and drives engagement
- Launching a full-funnel campaign that generates qualified leads and drives pipeline growth
ASSUMPTION: These sample projects demonstrate the strategic and execution-focused nature of the role, with a strong focus on driving enterprise growth.
❓ Key Questions to Ask During Interview
- What are the top priorities for this role in the first 30, 60, and 90 days?
- How does CoreStack support the growth and development of its marketing team members?
- What are the most significant challenges facing the enterprise marketing team, and how can this role address them?
- How does CoreStack measure the success of its enterprise marketing efforts, and what are the key performance indicators (KPIs) for this role?
- What opportunities are there for collaboration and cross-functional learning within the organization?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and its enterprise marketing efforts, while also providing valuable insights into the organization's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your enterprise marketing experience and achievements
- Prepare examples of your go-to-market strategies, messaging frameworks, and campaign launches
- Research CoreStack's products, customers, and market position to demonstrate your understanding of the business
- Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
