Senior Projektmanager:in - Social Media und Influencer Marketing (gn)

📌 Core Information

🔹 Job Title: Senior Projektmanager:in - Social Media und Influencer Marketing (gn)

🔹 Company: Intermate Media GmbH

🔹 Location: Hamburg, Berlin, Cologne

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-05-12

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: On-site/Hybrid

🚀 Job Overview

Key aspects of this role include:

• Managing influencer marketing campaigns, including controlling, scheduling, cost, and quality checks.
• Coordinating and steering all involved stakeholders (influencers, clients, creative team, production, paid and social teams).
• Collaborating with the creative team on concept development.
• Planning and overseeing photo and video productions.
• Creating campaign analyses, customer presentations, and reports for influencer and social media campaigns.
• Actively consulting and further developing clients.

ASSUMPTION: This role requires a high level of organization, communication, and leadership skills to manage multiple projects and stakeholders effectively.

📋 Key Responsibilities

✅ Execute influencer marketing campaigns, including controlling, scheduling, cost, and quality checks.

✅ Coordinate and steer all involved stakeholders (influencers, clients, creative team, production, paid and social teams).

✅ Collaborate with the creative team on concept development.

✅ Plan and oversee photo and video productions.

✅ Create campaign analyses, customer presentations, and reports for influencer and social media campaigns.

✅ Actively consult and further develop clients.

ASSUMPTION: The role may involve working on multiple campaigns simultaneously, requiring strong multitasking and prioritization skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).

Experience: At least 4 years of experience in marketing, with a strong focus on social media and influencer marketing.

Required Skills:

• Proven experience in influencer marketing and social media management.
• Excellent stakeholder management and communication skills.
• Strong organizational and project management skills.
• Fluency in German and English (written and spoken).
• Proficient in using project management tools and software.

Preferred Skills:

• Experience in managing large clients and high campaign budgets.
• Strong consulting and moderation skills.
• Hands-on mentality and problem-solving skills.

ASSUMPTION: Candidates with experience in a similar role or relevant industry will have a competitive advantage.

💰 Compensation & Benefits

Salary Range: €55,000 - €70,000 per year (gross), based on experience and qualifications.

Benefits:

• Flexible work arrangement (hybrid model, up to 6 weeks remote work per year in the EU).
• 27 vacation days + birthday off + additional days off (24.12. & 31.12.).
• 1,500 € professional development budget per year.
• Urban Sports Club subsidy and Nilo.health membership for mental health support.
• Givve Card (50 € monthly) or Mobiko subsidy (65 €) for sustainable mobility.
• Retirement plan subsidy (50 €).
• Regular team events and inspiring offsites.
• Stylish office environment with snacks, drinks, and monthly team lunches.

Working Hours: Full-time (40 hours per week), with flexible hours and the possibility of working from home.

ASSUMPTION: The salary range is an estimate based on market research and industry standards for similar roles in Germany.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services. Intermate Media GmbH is one of the largest social powerhouses in the DACH region, focusing on influencer and social media marketing.

Company Size: 51-200 employees. As a mid-sized company, Intermate offers a dynamic work environment with opportunities for growth and collaboration.

Founded: 2014. Intermate has been breaking boundaries in influencer and social media marketing since its inception.

Company Description:

• Intermate offers a full-service approach to social media and influencer marketing, with in-house production, proprietary technology, and its own media channels.
• The company works with prominent clients such as o2 Telefónica, Beiersdorf, Volkswagen, and more.
• Intermate focuses on creator-centric strategies and concepts, incorporating first-hand social expertise into its customers' strategies.

Company Specialties:

• Influencer Marketing
• Strategy
• Creation
• Video Production
• Vertical Video
• Mobile
• Social Advertising
• Social Media
• Digital Marketing
• Content

Company Website: https://www.intermate.de/

ASSUMPTION: Intermate's focus on creators and first-hand social expertise sets it apart in the industry, offering applicants a unique opportunity to work with cutting-edge strategies and prominent clients.

📊 Role Analysis

Career Level: Mid-Senior level. This role is suitable for experienced marketing professionals looking to advance their careers in influencer marketing and social media management.

Reporting Structure: The Senior Projektmanager:in will report directly to the management team and work closely with various departments, including the creative team, production, paid and social teams.

Work Arrangement: Hybrid. The role offers a flexible work arrangement, with the possibility of working remotely up to 6 weeks per year in the EU.

Growth Opportunities:

• Progression to a management or leadership role within the company.
• Expanding expertise in influencer marketing, social media, and related fields.
• Collaborating with international clients and teams to gain global experience.

ASSUMPTION: The hybrid work arrangement and growth opportunities make this role attractive to candidates seeking a balance between work and personal life, as well as those looking to advance their careers in the industry.

🌍 Location & Work Environment

Office Type: Modern, stylish offices in Hamburg, Berlin, and Cologne.

Office Location(s): Glashüttenstraße 85a, 20357 Hamburg; Schlüterstraße 54, 10629 Berlin; Friesenstraße 50, 50670 Cologne.

Geographic Context:

• Hamburg: A major city in northern Germany, known for its port and cultural scene.
• Berlin: The capital and largest city of Germany, known for its vibrant culture, nightlife, and historical landmarks.
• Cologne: A city in western Germany, known for its Gothic architecture and the annual Carnival celebration.

Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility of working from home.

ASSUMPTION: The office locations offer a dynamic and inspiring work environment, with easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening.
• Phone or video call interview with the HR department.
• On-site interview with the hiring manager and relevant team members.
• Final decision and job offer.

Key Assessment Areas:

• Relevant experience in influencer marketing and social media management.
• Strong communication and stakeholder management skills.
• Excellent organizational and project management skills.
• Fluency in German and English (written and spoken).
• Cultural fit with the company's values and work environment.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Include specific examples of your experience in influencer marketing campaigns and project management.
• Demonstrate your understanding of Intermate's unique approach to influencer marketing and social media management.

ATS Keywords: Influencer Marketing, Social Media, Project Management, Stakeholder Management, Campaign Analysis, Client Consulting, German, English.

ASSUMPTION: The interview process will focus on assessing the candidate's relevant experience, skills, and cultural fit with the company.

🛠️ Tools & Technologies

• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Influencer marketing platforms (e.g., Grin, BrandSnob, Upfluence)
• Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, iMovie)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The required tools and technologies may vary depending on the specific projects and campaigns the candidate will be working on.

👔 Cultural Fit Considerations

Company Values:

• Be the vibe: Create a positive and inspiring work environment.
• Be the change: Continuously innovate and improve.
• Be a mate: Support and collaborate with your team members.

Work Style:

• Hybrid: Balance between on-site and remote work.
• Dynamic: Work in a fast-paced and ever-changing industry.
• Collaborative: Work closely with various teams and stakeholders.

Self-Assessment Questions:

• Do you align with Intermate's values and work style?
• Are you comfortable working in a hybrid environment and collaborating with multiple teams?
• Do you have strong communication and stakeholder management skills?

ASSUMPTION: Intermate's values and work style emphasize a positive, innovative, and collaborative work environment, making it an attractive option for candidates seeking a dynamic and supportive workplace.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously may be challenging.
• Working in a fast-paced and ever-changing industry requires adaptability and resilience.
• Collaborating with international clients and teams may present communication and time zone challenges.
• Balancing work and personal life in a hybrid work arrangement may require strong time management skills.

ASSUMPTION: The role's challenges can be overcome with strong organizational, communication, and time management skills, as well as a proactive and adaptable mindset.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on influencer marketing and social media management, requiring specific industry knowledge and skills.
• Industry-specific context: The role is based in Germany, with a focus on the DACH region, requiring an understanding of the local market and cultural nuances.
• Career path comparison: This role offers growth opportunities in influencer marketing, social media, and related fields, with the potential to advance to management or leadership positions.

ASSUMPTION: The role's focus on influencer marketing and social media management, as well as its growth opportunities, sets it apart from related positions and makes it an attractive option for candidates seeking to advance their careers in the industry.

📝 Sample Projects

• Managing an influencer marketing campaign for a major client, including concept development, stakeholder coordination, and campaign analysis.
• Collaborating with the creative team to develop social media content for a brand's channels, ensuring consistent messaging and visual identity.
• Planning and overseeing a photo or video production for an influencer marketing campaign, coordinating with the production team and ensuring high-quality results.

ASSUMPTION: The role's sample projects demonstrate the candidate's ability to manage influencer marketing campaigns, collaborate with various teams, and ensure high-quality results.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the company?
• How does Intermate support the growth and development of its employees?
• What are the most challenging aspects of working in influencer marketing and social media management, and how does Intermate address these challenges?
• How does Intermate ensure a positive and inspiring work environment, both on-site and remotely?
• What opportunities are there for international collaboration and exposure within the company?

ASSUMPTION: Asking these questions will help the candidate better understand the role, the company, and the work environment, enabling them to make an informed decision about their application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your experience in influencer marketing campaigns and project management.
• Follow up with the HR department one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.