Senior SEO Analyst

📌 Core Information

🔹 Job Title: Senior SEO Analyst

🔹 Company: Acadia.io

🔹 Location: Belgrade, Serbia

🔹 Job Type: On-site

🔹 Category: Advertising Services

🔹 Date Posted: July 2, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: On-site (Remote OK)

🚀 Job Overview

Key aspects of this role include:

• Mentoring junior SEO analysts and team members
• Developing and implementing innovative SEO strategies
• Providing expert analysis and recommendations to enhance project outcomes
• Proactively monitoring clients' SEO programs and escalating wins, losses, and opportunities
• Contributing to the SEO department by sharing news bites and participating in vendor meetings

ASSUMPTION: This role requires a balance of technical expertise and leadership skills, with a focus on driving SEO performance and fostering a culture of continuous learning and improvement.

📋 Key Responsibilities

✅ Mentor junior SEO analysts and team members, sharing advanced insights and strategies to elevate the overall expertise and performance of the SEO department.

✅ Lead the development and implementation of innovative SEO strategies and practices, ensuring alignment with the latest industry trends and standards.

✅ Provide expert analysis and recommendations to enhance project outcomes, leveraging exceptional analytical skills to drive success.

✅ Research and analyze data to generate actionable insights that inform clients' SEO programs using sources such as Google Analytics, Google Search Console, Google Trends, and more, with limited oversight and help.

✅ Significantly contribute to technical site audits using tools like Screaming Frog, Google Lighthouse, Ahrefs, and Semrush.

✅ Significantly contribute to the development of strategic deliverables, such as customer journeys and content gap analyses, that identify competitive opportunities for clients to pursue.

✅ Review and provide SEO best practice recommendations for page templates, site content, and assets like YouTube videos, including metadata, schema markup, internal linking, and content edits, with the ability to defend your recommendations with data and relevant sources.

✅ Develop and produce reports of intermediate to advanced complexity for clients using tools such as Google Looker Studio, Google Sheets, and Google Slides, delivered at different cadences (weekly, monthly, quarterly, annually).

✅ Proactively monitor clients' SEO programs for performance and threats, escalate wins, losses, and opportunities to the team and client, and take accountability for anomalies and surfacing opportunities.

✅ Communicate effectively with a cross-functional client team, including SEO Analysts, Managers, and Director roles as well as Account Services

✅ Participate in client calls, providing insightful knowledge and expertise with the ability to address client questions of reasonable complexity within the call.

✅ Manage the use of platforms such as Yext, Rio, Stat and Semrush for clients, and be accountable for improving effective utilization.

✅ Perform Quality Assurance review of others' work and teach process to others one-on-one or in department meetings.

✅ Contribute to the SEO department by sharing news bites, participating in Slack channels, engaging in vendor meetings to learn new features and ask probing questions, and supporting internal projects.

ASSUMPTION: This role requires a strong understanding of SEO best practices, data analysis, and effective communication skills to drive success in a fast-paced, client-facing environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2+ years of SEO expertise with a proven track record of driving positive client performance

Required Skills:

• Proven ability to mentor and uplift team members
• Strong organizational and self-management skills
• Excellent communication and presentation skills
• Proficient in Microsoft Excel, including VLOOKUP and Pivot Tables
• Experience with web analytics platforms such as Google Analytics and Google Search Console
• Familiarity with SEO tools such as Screaming Frog, Ahrefs, and Semrush
• Ability to analyze and interpret data to inform strategic decisions

Preferred Skills:

• Fluency in multiple languages
• Experience with Google Looker Studio and Google Slides
• Background in content strategy and web development

ASSUMPTION: Candidates should have a strong foundation in SEO principles and a demonstrated ability to apply them in real-world scenarios to drive meaningful results.

💰 Compensation & Benefits

Salary Range: $70,000 - $90,000 per year (Estimated, based on industry standards for a Senior SEO Analyst role in Serbia)

Benefits:

• Paid Holidays
• Paid vacation and sick time
• We are closed Christmas Eve through New Year's Day
• Solid Health benefits (medical, dental, and vision insurance)
• Wellness and Mental Health Reimbursements
• Professional Development Support
• Opportunity for growth that is second to none in the industry
• Work From Home with Flexible working hours

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for a Senior SEO Analyst role in Serbia. Actual compensation may vary based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 201-500 employees (Mid-size)

Founded: 2025 (Estimated, based on company description)

Company Description:

• Acadia.io is a trusted growth marketing agency that brings together scarce skills in various advertising services
• The company focuses on building long-lasting, trusted relationships with clients and creating great careers in a core-values focused environment for employees
• Acadia.io offers expertise in CRO, Paid Media, SEO, Analytics, Social, Influencer, Retail Media, and Marketplace advertising

Company Specialties:

• SEO
• SEM
• PPC
• Online Marketing
• Search Engine Optimization
• Paid Search
• Search Marketing
• digital advertising
• web development
• Social Media Marketing
• Email marketing
• Retail Media
• Amazon DSP
• Instacart Advertising
• CRO
• Conversion Rate Optimization
• Dashboarding
• Amazon PPC
• Influencer Marketing
• programmatic advertising
• Walmart agency
• and Amazon agency

Company Website: https://acadia.io/

ASSUMPTION: Acadia.io is a mid-sized advertising agency with a strong focus on growth marketing and a commitment to fostering a positive work environment for employees.

📊 Role Analysis

Career Level: Intermediate (2-5 years of experience)

Reporting Structure: This role reports directly to the SEO Director or Manager

Work Arrangement: On-site with the option to work remotely

Growth Opportunities:

• Potential to advance to an SEO Manager or Director role as the team grows
• Opportunities to expand skills and expertise in various advertising services offered by the company
• Chance to work with a diverse range of clients and industries

ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to advance within the SEO department and expand skills across various advertising services.

🌍 Location & Work Environment

Office Type: On-site office with remote work options

Office Location(s): Belgrade, Serbia

Geographic Context:

• Belgrade is the capital and largest city of Serbia, with a population of over 1.1 million
• The city is known for its vibrant nightlife, rich history, and cultural attractions
• Belgrade offers a mix of modern and traditional architecture, with a strong café culture

Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work remotely

ASSUMPTION: Belgrade offers a dynamic work environment with a mix of modern and traditional cultural experiences, and a strong café culture that may appeal to candidates seeking a balance between work and leisure.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the SEO Director or Manager
• Final interview with the CEO or another senior leader
• Background check and offer

Key Assessment Areas:

• SEO knowledge and expertise
• Data analysis and interpretation skills
• Communication and presentation skills
• Problem-solving and critical thinking abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant SEO experience and skills
• Prepare for behavioral interview questions that focus on your ability to mentor, analyze data, and drive SEO performance
• Be ready to discuss your approach to staying up-to-date with the latest SEO trends and best practices
• Show enthusiasm for Acadia.io's mission and values, and explain how you can contribute to the company's success

ATS Keywords: SEO, data analysis, mentoring, SEO tools, Google Analytics, Google Search Console, SEO strategy, SEO trends, client management, team leadership

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on SEO expertise, data analysis, and communication skills.

🛠️ Tools & Technologies

• SEO tools: Screaming Frog, Ahrefs, Semrush, Google Lighthouse
• Web analytics platforms: Google Analytics, Google Search Console
• Data visualization tools: Google Looker Studio, Google Sheets, Google Slides
• Project management tools: Asana, Trello, or similar
• Communication tools: Slack, Microsoft Teams, or similar

ASSUMPTION: This role requires proficiency in various SEO tools, web analytics platforms, and data visualization tools to drive SEO performance and generate actionable insights.

👔 Cultural Fit Considerations

Company Values:

• Can-do: Dedicate yourself to helping clients and co-workers reach their fullest potential
• Curiosity: Show genuine interest in learning and understanding client needs and market trends
• Candor: Be honest and transparent in all actions, fostering positive relationships
• Community: Make lives better for clients, employees, and other deserving causes

Work Style:

• Collaborative and team-oriented, with a focus on mentoring and knowledge-sharing
• Data-driven and analytical, with a strong attention to detail
• Adaptable and flexible, with a willingness to learn and grow in a fast-paced environment

Self-Assessment Questions:

• How do you demonstrate curiosity in learning and understanding client needs and market trends?
• Can you provide an example of a time when you went above and beyond to help a client or colleague achieve their goals?
• How do you balance data-driven decision-making with a strong attention to detail, while also being adaptable and flexible in a fast-paced environment?

ASSUMPTION: Acadia.io values candidates who are curious, data-driven, and adaptable, with a strong commitment to helping clients and colleagues succeed.

⚠️ Potential Challenges

• Managing multiple client projects simultaneously, requiring strong organizational skills and time management
• Keeping up with the latest SEO trends and best practices, which can change rapidly
• Working with a diverse range of clients and industries, each with unique needs and expectations
• Balancing mentoring responsibilities with individual SEO project work

ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike other SEO roles, this position emphasizes mentoring and team leadership, with a focus on driving SEO performance through strategic guidance and knowledge-sharing
• Compared to other advertising agencies, Acadia.io offers a unique blend of services, with a strong focus on growth marketing and a commitment to fostering a positive work environment
• Career progression in this role may differ from more traditional SEO career paths, with opportunities to advance within the SEO department and expand skills across various advertising services

ASSUMPTION: This role offers a unique blend of mentoring, strategic guidance, and technical SEO expertise, with opportunities to grow and develop within a dynamic advertising agency environment.

📝 Sample Projects

• Developing and implementing an SEO strategy for a large e-commerce client, driving a 30% increase in organic traffic and a 20% increase in revenue within six months
• Conducting a comprehensive technical site audit for a small business, identifying and addressing critical SEO issues that improved the site's visibility and search engine rankings
• Creating a content gap analysis for a B2B client, identifying high-potential keywords and topics that drove a 40% increase in organic traffic and a significant improvement in lead generation

ASSUMPTION: These sample projects demonstrate the candidate's ability to drive SEO performance through strategic planning, technical expertise, and a strong understanding of client needs and market trends.

❓ Key Questions to Ask During Interview

• Can you describe the SEO team's structure and how this role fits within the team?
• How does Acadia.io support the professional development of its SEO team members?
• Can you provide an example of a time when the SEO team faced a significant challenge and how they overcame it?
• How does Acadia.io measure the success of its SEO campaigns, and how is this role expected to contribute to those metrics?
• What are the most important qualities you look for in a candidate for this role?

ASSUMPTION: Asking these questions will help the candidate better understand the role, the team, and the company's expectations for success in this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Acadia.io careers page
• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for behavioral interview questions that focus on your ability to mentor, analyze data, and drive SEO performance
• Research Acadia.io's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.