Senior SEO Manager (m/w/d)

📌 Core Information

🔹 Job Title: Senior SEO Manager (m/w/d)

🔹 Company: Start To Finish Consulting GmbH

🔹 Location: Hannover, Lower Saxony, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & SEO

🔹 Date Posted: May 19, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing SEO strategies to drive organic growth
• Creating high-quality, optimized content for various platforms
• Conducting data-driven analysis to identify growth opportunities
• Collaborating with cross-functional teams to execute SEO campaigns

ASSUMPTION: This role requires a strategic mindset and strong analytical skills to succeed in a fast-paced, data-driven environment.

📋 Key Responsibilities

✅ Develop and execute SEO strategies to improve rankings, visibility, traffic, and revenue

✅ Create and optimize content, from category texts to strategic landing pages

✅ Analyze data to identify growth levers and implement measures to enhance rankings and conversions

✅ Conduct competitive analyses and develop creative SEO concepts with real impact

✅ Implement SEO measures directly in the CMS and track success using tools like Sistrix, ScreamingFrog, and Google Search Console

ASSUMPTION: This role requires a strong focus on data-driven decision-making and continuous optimization.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 1 year of experience in SEO, preferably in e-commerce

Required Skills:

• Proven experience in SEO, with a focus on technical and content aspects
• Strong analytical skills and strategic thinking
• Fluency in German and English
• Excellent communication and teamwork skills

Preferred Skills:

• Experience with SEO tools such as Sistrix, ScreamingFrog, and Google Search Console
• Knowledge of KI-gestützte Systeme (AI-supported systems)
• Familiarity with the e-commerce industry

ASSUMPTION: Candidates with a proven track record in SEO and a passion for data-driven marketing are most likely to succeed in this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and industry standards for mid-level SEO roles in Germany)

Benefits:

• Employee discounts on the company's products
• Monthly vouchers for shopping and fuel
• Company pension scheme

Working Hours: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: The salary range is estimated based on industry standards for mid-level SEO roles in Germany, considering the company's size and the candidate's experience.

📌 Applicant Insights

🔍 Company Context

Industry: Start To Finish Consulting GmbH is a recruiting boutique specializing in supporting e-commerce startups and growth companies with key personnel placements.

Company Size: Small (2-10 employees) - This means a flat hierarchy, close-knit team, and the opportunity to have a significant impact on the company's growth.

Founded: 2019 - The company has been successfully operating in the market for over 6 years, with a strong track record of satisfied clients.

Company Description:

• Start To Finish Consulting GmbH focuses on supporting growth-oriented e-commerce companies and startups in filling key positions in their teams.
• The company has worked with over 100 satisfied clients, including Snocks, Seller X, SchemaM, Formary, and many more.
• They specialize in recruiting for marketing, e-commerce, and business roles, as well as leadership positions.

Company Specialties:

• Recruiting and headhunting for e-commerce and FBA companies
• Active sourcing and employer branding
• Recruiting for various roles, including marketing, e-commerce, and business positions, as well as leadership roles

Company Website: starttofinish.de

ASSUMPTION: Start To Finish Consulting GmbH has a strong focus on building long-term relationships with its clients and understanding their unique needs to provide tailored recruitment solutions.

📊 Role Analysis

Career Level: Mid-level - This role offers the opportunity to grow within the company and take on more responsibilities as the team expands.

Reporting Structure: The Senior SEO Manager will report directly to the hiring manager and work closely with cross-functional teams, such as marketing, content, and product.

Work Arrangement: On-site - The role requires working on-site at the company's modern office in Hannover, with flexible working hours and a focus on trust and self-responsibility.

Growth Opportunities:

• As the company grows, there may be opportunities to take on more responsibilities and advance to a leadership role.
• The role offers the chance to work on various projects and gain experience in different aspects of SEO and marketing.
• Collaborating with cross-functional teams provides opportunities to learn and develop new skills.

ASSUMPTION: The company values its employees' growth and offers opportunities for professional development and career advancement.

🌍 Location & Work Environment

Office Type: Modern office in Hannover - The company's office provides a collaborative work environment with short decision-making paths and plenty of room for personal initiative.

Office Location(s): Hannover, Germany

Geographic Context:

• Hannover is the capital of Lower Saxony, Germany, and offers a vibrant cultural scene, numerous parks, and a high quality of life.
• The city is well-connected by public transportation, making it easy to commute to the office.
• Hannover is also home to various tech and e-commerce companies, providing ample networking opportunities.

Work Schedule: Full-time (40 hours per week) with flexible working hours - The company offers flexible working hours, allowing employees to balance their work and personal lives effectively.

ASSUMPTION: The company values work-life balance and offers flexible working arrangements to support its employees' well-being.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• On-site interview with the hiring manager and relevant team members
• Final interview or assessment, depending on the role

Key Assessment Areas:

• SEO knowledge and experience
• Analytical and strategic thinking skills
• Communication and teamwork skills
• Cultural fit and alignment with the company's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for behavioral and technical interview questions related to SEO and data analysis
• Research the company and its clients to demonstrate your interest and understanding of the role

ATS Keywords: SEO, E-commerce, Content Creation, Data Analysis, Strategic Thinking, Teamwork, Marketing, Organic Growth, Technical SEO, CMS Implementation, SEO Tools

ASSUMPTION: The company uses an Applicant Tracking System (ATS) to manage and screen applications, so including relevant keywords in your resume can help you pass through the initial screening process.

🛠️ Tools & Technologies

• SEO tools: Sistrix, ScreamingFrog, Google Search Console
• CMS: unspecified (likely a popular e-commerce platform)
• Data analysis tools: unspecified (likely Google Analytics, Excel, or other data analysis software)

ASSUMPTION: The company uses industry-standard SEO tools and data analysis software to support its SEO efforts and track performance.

👔 Cultural Fit Considerations

Company Values:

• Growth with impact - The company values employees who take responsibility and see the direct impact of their work on rankings and revenue.
• Flexibility and trust - The company offers flexible working hours and values employees who take responsibility and work independently.
• Team and culture - The company fosters a collaborative work environment with flat hierarchies, regular team events, and a strong focus on employee well-being.

Work Style:

• Structured and data-driven - The company values employees who can analyze data, develop strategic plans, and execute them effectively.
• Eigenverantwortlich (self-responsible) - The company expects employees to take initiative, work independently, and make decisions based on their expertise and the data available.
• Team-oriented - The company values collaboration and encourages employees to share their knowledge and support their colleagues' growth.

Self-Assessment Questions:

• Do you thrive in a data-driven environment and enjoy analyzing data to identify trends and opportunities?
• Are you comfortable working independently and taking responsibility for your projects?
• Do you enjoy collaborating with cross-functional teams and sharing your knowledge to support others' growth?

ASSUMPTION: The company values employees who are proactive, data-driven, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Keeping up with the fast-paced, ever-changing SEO landscape
• Balancing multiple projects and priorities in a growing company
• Working in a competitive environment with tight deadlines and high expectations
• Adapting to the unique needs and preferences of various clients

ASSUMPTION: The role may present challenges related to the fast-paced nature of SEO, the need to balance multiple priorities, and the requirement to adapt to the unique needs of various clients.

📈 Similar Roles Comparison

• Unlike other SEO roles, this position focuses specifically on driving organic growth for e-commerce companies and requires a strong understanding of the e-commerce industry.
• This role offers the opportunity to work with a wide range of clients and gain experience in various aspects of SEO and marketing.
• Career progression in this role may involve taking on more responsibilities, such as managing a team or expanding into a leadership role.

ASSUMPTION: This role offers unique opportunities and challenges compared to other SEO positions, with a strong focus on e-commerce and the potential for career growth within the company.

📝 Sample Projects

• Developing and implementing an SEO strategy to improve the organic rankings and traffic of an e-commerce client's website
• Conducting a competitive analysis and identifying opportunities for growth in the e-commerce market
• Creating and optimizing content for various platforms, such as category pages, product descriptions, and blog posts, to improve search visibility and user experience

ASSUMPTION: The role offers a variety of projects and opportunities to gain experience in different aspects of SEO and marketing, with a strong focus on driving organic growth for e-commerce companies.

❓ Key Questions to Ask During Interview

• Can you describe the typical SEO projects I would work on in this role?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how do you ensure that employees maintain a healthy work-life balance?
• How does the company measure the success of its SEO campaigns, and what key performance indicators (KPIs) do you track?
• What is the company's culture like, and how do you foster a collaborative and inclusive work environment?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for behavioral and technical interview questions related to SEO and data analysis
• Research the company and its clients to demonstrate your interest and understanding of the role
• Follow up with the hiring manager one week after your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.