Senior SEO Specialist

📌 Core Information

🔹 Job Title: Senior SEO Specialist

🔹 Company: Chain Reaction

🔹 Location: Cairo, Egypt

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 29, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing, executing, and maintaining client SEO strategies and plans
• Translating clients’ business goals into successful SEO strategies
• Conducting technical site audits and content strategies
• Collaborating with the SEO Manager and internal stakeholders
• Staying updated with the latest SEO industry trends and news

ASSUMPTION: This role requires a balance of technical SEO skills, strategic thinking, and strong communication abilities to effectively manage multiple projects and clients.

📋 Key Responsibilities

✅ Develop, execute, and maintain client SEO strategies and plans, providing analysis and reports

✅ Translate clients’ business goals and marketing objectives into successful SEO strategies

✅ Conduct technical site audits and create content strategies

✅ Manage multiple SEO projects simultaneously, ensuring progress and performance are reported regularly

✅ Stay up-to-date with the latest SEO industry trends and news, sharing knowledge internally

ASSUMPTION: The role requires a proactive approach to staying informed about industry developments and applying them to client strategies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years of experience in similar SEO roles

Required Skills:

• Proficient in MS Office (Outlook, Excel, PowerPoint, Project)
• Strong project management skills
• Excellent communication skills, both written and verbal
• Fluency in English, with Arabic as a plus
• Technical web skills, such as expertise in HTML, JavaScript, and CSS (preferred)

Preferred Skills:

• Experience with SEO tools (e.g., SEMrush, Ahrefs, Google Analytics)
• Familiarity with project management tools (e.g., Asana, Trello)

ASSUMPTION: While not explicitly stated, experience with SEO tools and project management software would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for Senior SEO Specialists in Egypt, the estimated salary range is EGP 30,000 - 45,000 per month. This range may vary depending on experience and performance.

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Performance-based bonuses

Working Hours: Full-time position with standard office hours (Sunday to Thursday, 9:00 AM - 6:00 PM). Overtime may be required occasionally.

ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and performance. Benefits are assumed based on industry standards for similar companies and roles.

📌 Applicant Insights

🔍 Company Context

Industry: Chain Reaction is a regional digital marketing agency specializing in online advertising, SEO, content marketing, social media, influencer marketing, and more. They operate in the competitive and dynamic digital marketing landscape in the GCC and Levant regions.

Company Size: With 51-200 employees, Chain Reaction offers a mid-sized company environment, providing ample opportunities for collaboration and growth.

Founded: Established in 2010, Chain Reaction has over 15 years of experience in the digital marketing industry, making them a well-established player in the region.

Company Description:

• Chain Reaction is an award-winning digital marketing agency
• They develop bespoke digital strategies to help clients achieve their growth goals
• Their services include online advertising, SEO, content marketing, social media, and influencer marketing

Company Specialties:

• Online Advertising
• SEO
• Content Marketing
• Social Media
• Influencer Marketing

Company Website: chainreaction.ae

ASSUMPTION: Chain Reaction's focus on regional clients and diverse services make it an attractive option for candidates seeking a dynamic and challenging work environment.

📊 Role Analysis

Career Level: This role is a senior-level position, requiring a balance of strategic thinking, technical expertise, and strong communication skills.

Reporting Structure: The Senior SEO Specialist will report directly to the SEO Manager and collaborate with internal stakeholders, such as content creators, designers, and project managers.

Work Arrangement: This role is on-site, with standard office hours and occasional overtime as needed.

Growth Opportunities:

• Potential career progression to SEO Manager or similar leadership roles
• Expanding skills and expertise in emerging technologies and digital marketing trends
• Gaining experience working with a diverse portfolio of regional clients

ASSUMPTION: Chain Reaction's focus on growth and continuous learning provides ample opportunities for professional development and career advancement.

🌍 Location & Work Environment

Office Type: Chain Reaction's Cairo office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Meaisem St, Unit D62, Dubai Production City, Dubai, AE

Geographic Context:

• Cairo is the capital and largest city of Egypt, offering a vibrant cultural scene and rich history
• The city is known for its bustling markets, iconic landmarks, and diverse culinary scene
• Cairo's strategic location in the Middle East provides opportunities for regional travel and collaboration

Work Schedule: Standard office hours are Sunday to Thursday, 9:00 AM - 6:00 PM, with occasional overtime as needed.

ASSUMPTION: Cairo's dynamic cultural scene and strategic location make it an attractive place to live and work for professionals in the digital marketing industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical SEO assessment or case study presentation
• Final interview with the SEO Manager or a panel of senior team members

Key Assessment Areas:

• Technical SEO knowledge and skills
• Strategic thinking and problem-solving abilities
• Communication and presentation skills
• Cultural fit and alignment with Chain Reaction's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for the technical assessment or case study presentation by brushing up on your SEO knowledge and tools
• Research Chain Reaction's clients and industry to demonstrate your understanding of the regional market

ATS Keywords: SEO, strategy, planning, technical audit, content strategy, project management, client communication, data analysis, reporting, emerging technologies, marketing strategies, dashboard development, best practices

ASSUMPTION: Chain Reaction's application process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, with a focus on their ability to contribute to the company's growth and success.

🛠️ Tools & Technologies

• SEMrush
• Ahrefs
• Google Analytics
• Google Search Console
• MS Office (Outlook, Excel, PowerPoint, Project)
• Asana or Trello (project management)

ASSUMPTION: While not explicitly stated, these tools are commonly used in SEO roles and can be expected to be utilized in this position.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Trust
• Mutual growth

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and open to learning

Self-Assessment Questions:

• Do I thrive in a collaborative, team-oriented environment?
• Am I proactive and results-driven, with a strong work ethic?
• Am I open to learning and adapting in a dynamic work environment?

ASSUMPTION: Chain Reaction values candidates who are innovative, trustworthy, and committed to mutual growth, with a strong work ethic and adaptability.

⚠️ Potential Challenges

• Managing multiple projects and clients simultaneously, requiring strong organizational skills and time management
• Keeping up with the fast-paced and ever-evolving SEO industry, demanding continuous learning and adaptation
• Occasional overtime and tight deadlines, requiring flexibility and commitment
• Working in a competitive regional market, necessitating a strong understanding of local trends and client needs

ASSUMPTION: These challenges are inherent to the role and require candidates to possess strong organizational skills, adaptability, and a commitment to continuous learning and growth.

📈 Similar Roles Comparison

• Compared to other Senior SEO Specialist roles, this position offers a unique opportunity to work with a diverse portfolio of regional clients, providing exposure to various industries and markets
• Chain Reaction's focus on innovation and continuous learning sets it apart from other digital marketing agencies in the region
• This role offers potential career growth opportunities, with the chance to progress to SEO Manager or similar leadership positions

ASSUMPTION: While the core responsibilities of this role are similar to other Senior SEO Specialist positions, Chain Reaction's unique focus on regional clients and continuous learning sets it apart.

📝 Sample Projects

• Developing and executing an SEO strategy for a regional e-commerce client, leading to a 30% increase in organic traffic and a 20% increase in conversions
• Conducting a technical site audit for a government organization, identifying and addressing critical SEO issues, and improving search visibility by 40%
• Creating and implementing a content strategy for a B2B client, resulting in a 50% increase in organic traffic and a significant improvement in keyword rankings

ASSUMPTION: These sample projects demonstrate the range of responsibilities and impact expected from a Senior SEO Specialist at Chain Reaction, showcasing the opportunity to work on diverse and challenging projects.

❓ Key Questions to Ask During Interview

• Can you describe the typical SEO strategy development process for a new client?
• How does Chain Reaction support the professional development and growth of its SEO team members?
• Can you provide an example of a successful SEO campaign led by the SEO team, and what made it a success?
• How does Chain Reaction measure and evaluate the performance of its SEO strategies and campaigns?
• What is the expected work-life balance for this role, and how does Chain Reaction support its employees' well-being?

ASSUMPTION: These questions are designed to gain insight into the day-to-day responsibilities, company culture, and growth opportunities for the Senior SEO Specialist role at Chain Reaction.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for the technical assessment or case study presentation by brushing up on your SEO knowledge and tools
• Research Chain Reaction's clients and industry to demonstrate your understanding of the regional market
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.