📌 Core Information
🔹 Job Title: Senior Social Content Strategist, Healthcare Advertising
🔹 Company: Precision Medicine Group
🔹 Location: Remote, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing & Advertising
🔹 Date Posted: 2025-07-09
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Leading and executing social media marketing and programs for healthcare clients
- Developing social strategies and managing campaigns on various social media platforms
- Collaborating with internal stakeholders and clients to ensure timely delivery of results
- Identifying new revenue opportunities for expansion of social and omnichannel programs
- Staying current with channel capabilities and audience best use cases for social media content
ASSUMPTION: This role requires a balance between agency and client needs, with a focus on delivering results and identifying new opportunities.
📋 Key Responsibilities
✅ Serve as the primary social media team and omnichannel point of contact for internal stakeholders and clients
✅ Build social media scopes of work in partnership with Accounts and Project Management teams
✅ Develop social strategy and manage campaigns on various social media platforms
✅ Understand all omnichannel capabilities and convey potential omnichannel opportunities to clients
✅ Plan and execute influencer/KOL programs on social media
✅ Coordinate with external agencies and vendors as required
✅ Utilize knowledge of clients’ lines of business in discussions with them
✅ Keep brand team informed of social strategy and objectives
✅ Prioritize client requests and utilize agency resources as needed
✅ Help tie paid media performance, KPIs, and ROI to client business objectives
✅ Stay current with FDA guidelines for social media marketing
✅ Participate in new business meetings as needed
ASSUMPTION: This role requires strong attention to detail, time management, and the ability to prioritize and manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 1-4 years of social media experience, preferably in healthcare
Required Skills:
- Proven experience in social media marketing and campaign management
- Strong strategic planning skills
- Excellent communication and presentation skills
- Ability to work independently and in a team environment
- Proficient in Microsoft Word, Excel, and PowerPoint
Preferred Skills:
- Experience in healthcare industry
- Knowledge of FDA guidelines for social media marketing
- Fluency in additional languages (a plus)
ASSUMPTION: Candidates with experience in healthcare and a strong understanding of FDA guidelines will be particularly well-suited for this role.
💰 Compensation & Benefits
Salary Range: $56,000 - $82,000 USD per year
Benefits:
- Health Insurance
- Retirement Savings Benefits
- Life Insurance
- Disability Benefits
- Parental Leave
- Paid Time Off
Working Hours: Full-time, with flexible hours as needed
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Precision Medicine Group operates in the pharmaceutical manufacturing industry, focusing on improving the process of bringing new drugs to market through technology, data, and human expertise.
Company Size: Precision Medicine Group has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: The company was founded in 2012, with a mission to address fundamental changes in healthcare necessary for health and outcomes improvement.
Company Description:
- Precision Medicine Group is a life science services company that addresses fundamental changes in healthcare through technology, data, and human expertise.
- The company's core executive team is anchored to a model that involves both nurturing and investing organically and acquiring capabilities that are critically needed.
- Precision Medicine Group focuses on improving the process of bringing new drugs to market by utilizing diverse talents and capabilities.
Company Specialties:
- Pharmaceutical Manufacturing
- Healthcare Advertising
- Life Science Services
Company Website: http://www.precisionmedicinegrp.com
ASSUMPTION: Precision Medicine Group's focus on innovation and improvement in healthcare makes it an attractive employer for candidates interested in making a significant impact in the industry.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in social media marketing and campaign management.
Reporting Structure: The Senior Social Content Strategist reports directly to the Team Lead and works closely with internal stakeholders, clients, and external agencies.
Work Arrangement: This role is remote-friendly, with flexible hours as needed to accommodate client and team needs.
Growth Opportunities:
- Expanding knowledge and skills in social media marketing and omnichannel strategies
- Developing leadership and management skills through team collaboration and mentoring
- Advancing to a Team Lead or Manager role within the organization
ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their careers in social media marketing and healthcare advertising.
🌍 Location & Work Environment
Office Type: Remote-friendly, with the option to work from home or a co-working space
Office Location(s): Remote, United States
Geographic Context:
- The United States offers a diverse range of cultural experiences and professional networks for social media marketing professionals.
- Working remotely allows for flexibility and a better work-life balance.
- The United States has a well-established healthcare industry, providing ample opportunities for growth and innovation.
Work Schedule: Full-time, with flexible hours as needed to accommodate client and team needs
ASSUMPTION: The remote-friendly work environment and flexible hours make this role an attractive option for candidates seeking a balance between work and personal life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the team, focusing on skills and cultural fit
- Final interview with the Team Lead or a panel of stakeholders
Key Assessment Areas:
- Social media marketing and campaign management skills
- Strategic planning and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of social media campaigns you've managed and their outcomes
- Research Precision Medicine Group's mission and values to demonstrate your cultural fit
ATS Keywords: Social Media Marketing, Campaign Management, Strategic Planning, Influencer Programs, Omnichannel Strategy, Client Communication, Project Management, FDA Guidelines, Attention to Detail, Time Management
ASSUMPTION: Applicants should focus on demonstrating their strategic planning skills and ability to manage multiple projects simultaneously during the interview process.
🛠️ Tools & Technologies
- Microsoft Word, Excel, and PowerPoint
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Project management tools (e.g., Asana, Trello, JIRA)
- Analytics and reporting tools (e.g., Google Analytics, Sprout Social Insights)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Precision Medicine Group values creativity and continuous improvement in all aspects of its operations.
- Collaboration: The company fosters a culture of teamwork and cross-functional collaboration to drive success.
- Expertise: Precision Medicine Group emphasizes the importance of deep knowledge and expertise in its fields of operation.
Work Style:
- Flexible: The company offers flexible work arrangements to accommodate employees' personal needs and preferences.
- Fast-paced: Precision Medicine Group operates in a dynamic and rapidly evolving industry, requiring employees to be adaptable and responsive to change.
- Results-driven: The company prioritizes delivering tangible results and achieving client objectives.
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you possess strong strategic planning skills and the ability to develop and execute effective social media campaigns?
ASSUMPTION: Candidates who are adaptable, results-driven, and comfortable working in a fast-paced environment will be well-suited to Precision Medicine Group's culture.
⚠️ Potential Challenges
- Managing multiple client projects and priorities simultaneously
- Keeping up with rapidly evolving social media trends and best practices
- Navigating FDA guidelines and regulations for social media marketing in the healthcare industry
- Balancing agency and client needs while maintaining strong attention to detail
ASSUMPTION: These challenges require strong time management, prioritization, and communication skills to overcome successfully.
📈 Similar Roles Comparison
- This role differs from other social media marketing positions in its focus on the healthcare industry and adherence to FDA guidelines.
- Precision Medicine Group's emphasis on innovation and continuous improvement sets it apart from other advertising agencies.
- Career progression in this role may involve transitioning into a Team Lead or Manager position, with opportunities for further advancement within the organization.
ASSUMPTION: Applicants should consider their interest in the healthcare industry and commitment to staying current with FDA guidelines when comparing this role to similar positions.
📝 Sample Projects
- Developing and executing a social media campaign for a new drug launch, including influencer partnerships and paid media strategies
- Creating and implementing an omnichannel strategy for a healthcare client, integrating social media with other marketing channels to maximize reach and engagement
- Managing a crisis communication plan for a healthcare client facing negative publicity, utilizing social media to mitigate damage and maintain brand reputation
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the Senior Social Content Strategist in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does Precision Medicine Group support the professional development and growth of its employees?
- What are the most significant challenges facing the social media team currently, and how can this role contribute to addressing them?
- How does Precision Medicine Group measure the success of its social media campaigns, and what KPIs are most important for this role?
- What opportunities exist for collaboration and knowledge-sharing with other teams and departments within the organization?
ASSUMPTION: These questions will help applicants better understand the role's dynamics, growth opportunities, and expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of social media campaigns you've managed and their outcomes
- Research Precision Medicine Group's mission and values to demonstrate your cultural fit
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
