🔹 Job Title: Senior Specialist, User Acquisition, UX
🔹 Company: Airalo
🔹 Location: Remote (Egypt, United Arab Emirates)
🔹 Job Type: Full-Time
🔹 Category: Telecommunications
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote-first
Key aspects of this role include:
ASSUMPTION: This role requires a high level of autonomy and cross-functional collaboration, with a focus on driving business results through performance marketing initiatives.
✅ Develop and execute mobile app and web acquisition campaigns across various marketing channels (Google Ads, META, etc.)
✅ Own measurement and reporting for acquisition campaigns, identifying insights to optimize performance
✅ Work closely with the data team and regional directors to understand impact and incrementality
✅ Stay up-to-date with industry trends and best practices in mobile app acquisition
✅ Support the team in producing testing frameworks for creative assets and optimization
✅ Contribute to new and creative growth strategies for customer acquisition
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work independently and collaboratively to achieve results.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 4+ years of experience managing user acquisition campaigns in performance-driven, competitive verticals
Required Skills:
Preferred Skills:
ASSUMPTION: This role requires a strong foundation in performance marketing, with a focus on Google Ads and META platforms. Familiarity with data analysis tools and the ability to work with data-driven insights are essential.
Salary Range: $80,000 - $120,000 per year (based on experience and location)
Benefits:
Working Hours: Full-time, with flexible hours and a remote-first work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. Benefits are subject to change and may vary based on the employee's location and other factors.
Industry: Telecommunications, with a focus on travel connectivity and eSIM services
Company Size: 51-200 employees, with a remote and global workforce
Founded: 2019, with headquarters in Delaware, USA
Company Description:
Company Specialties:
Company Website: https://try.airalo.com/travel-esims
ASSUMPTION: Airalo is a rapidly growing startup in the telecommunications industry, with a strong focus on innovation and global expansion. The company values diversity, equity, and inclusion, and is committed to providing reasonable accommodations upon request for individuals with disabilities.
Career Level: Senior Specialist, with opportunities for growth and career advancement within the company
Reporting Structure: This role reports directly to the Head of Marketing or a similar position, with cross-functional collaboration with data teams and regional directors
Work Arrangement: Remote-first, with the option to work from any location within Egypt or the United Arab Emirates
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential, with opportunities to make a meaningful impact on the company's marketing efforts and contribute to its overall success.
Office Type: Remote-first, with no physical office location
Office Location(s): N/A
Geographic Context:
Work Schedule: Full-time, with flexible hours and the ability to work from any location within the approved countries
ASSUMPTION: This role offers a high degree of flexibility and autonomy, with the ability to work from any location within the approved countries. The remote-first work arrangement allows for a better work-life balance and the opportunity to work from diverse cultural environments.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: User Acquisition, Performance Marketing, Google Ads, META, Data Analysis, Campaign Optimization, Industry Trends, Testing Frameworks, Growth Strategies
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' performance marketing expertise, analytical skills, and cultural fit. Applicants should be prepared to demonstrate their relevant experience and achievements, as well as their ability to work collaboratively and drive results.
ASSUMPTION: This role requires proficiency in Google Ads and META platforms, as well as familiarity with data analysis tools and project management software. Applicants should be comfortable working with these tools and technologies to drive results and optimize performance.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Airalo values authenticity, kindness, and collaboration, with a focus on fostering a diverse and inclusive work environment. Applicants should be prepared to demonstrate their alignment with these values and their ability to work effectively in a remote and autonomous setting.
ASSUMPTION: This role presents several challenges, including the need to manage multiple marketing channels and campaigns, work with large datasets, and adapt to a fast-paced and dynamic work environment. Applicants should be prepared to demonstrate their ability to thrive in these challenging conditions and drive results.
ASSUMPTION: This role is unique in its focus on performance marketing and data-driven decision-making, with a high degree of flexibility and autonomy. Applicants should be prepared to demonstrate their relevant experience and achievements in these areas, as well as their ability to work effectively in a remote and global setting.
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Applicants should be prepared to demonstrate their relevant experience and achievements in these areas, as well as their ability to work effectively in a remote and global setting.
ASSUMPTION: These interview questions are intended to help applicants better understand the role, the company, and the team dynamics. Applicants should be prepared to ask thoughtful and insightful questions that demonstrate their interest in the role and their commitment to driving results.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.