π Core Information
πΉ Job Title: SEO & Ads Specialist Manager (contract)
πΉ Company: Jobs for Humanity
πΉ Location: Beirut, Lebanon
πΉ Job Type: Full-time, Contract
πΉ Category: Marketing
πΉ Date Posted: July 11, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing and executing an SEO strategy for ka.nz to optimize organic visibility and drive user acquisition.
- Collaborating with cross-functional teams to ensure best-in-class on-page SEO and landing page quality for Google Ads Grant compliance.
- Conducting SEO audits, keyword research, and content planning to grow organic traffic and conversions.
- Setting up tracking and reporting dashboards for continuous measurement and improvement of SEO performance.
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving measurable results through SEO and Ads optimization.
π Key Responsibilities
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Conduct a comprehensive SEO audit of ka.nz, including technical, on-page, off-page, and content gap analysis.
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Develop and deliver a tailored SEO strategy for the Saudi market and GCC, aligning with ka.nz's conversion goals.
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Collaborate with marketing, content, and development teams to ensure best-in-class on-page SEO and landing page quality.
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Define keyword strategies for employer acquisition and job seeker growth, and advise on landing page structure and content for Google Ads Grant compliance.
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Optimize metadata, schema markup, and site architecture for improved crawlability and SERP results.
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Recommend and oversee content plans, including blog posts, landing pages, and knowledge center articles.
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Establish a backlink strategy focused on authoritative local and industry sources.
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Set up tracking and reporting dashboards for SEO performance, and provide training or documentation for the internal team to sustain SEO improvements.
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and collaboration with various teams to drive SEO success for ka.nz.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
Experience: 3+ years in SEO strategy and execution, preferably in SaaS, marketplace, or recruiting tech, with experience optimizing for bilingual (Arabic/English) audiences.
Required Skills:
- Proven expertise in technical SEO, on-page optimization, content strategy, and link-building.
- Data-driven mindset with experience in tools like Google Analytics, Search Console, Ahrefs, SEMrush.
- Excellent communication and documentation skills.
- Cultural awareness with experience in GCC markets a big plus.
Preferred Skills:
- Familiarity with Google Ads Grants and landing page quality score best practices.
- Experience with AI-powered recruitment platforms or similar technologies.
ASSUMPTION: Candidates with a strong background in SEO, experience in GCC markets, and familiarity with Google Ads Grants will be well-suited for this role.
π° Compensation & Benefits
Salary Range: The salary range for this role is typically between $40,000 - $60,000 USD per year, depending on experience and qualifications. This estimate is based on market research for similar roles in the MENA region.
Benefits:
- Remote work flexibility.
- Opportunity to work for a mission-driven organization focused on diversity and inclusion in hiring.
- Potential for career growth and development within the organization.
Working Hours: Full-time (40 hours/week), with flexible hours and remote work options available.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Jobs for Humanity operates in the non-profit sector, focusing on connecting historically underrepresented talent to welcoming employers across the globe.
Company Size: With 11-50 employees, Jobs for Humanity is a mid-sized organization where applicants can expect a close-knit team environment and the opportunity to make a significant impact.
Founded: In 2020, Jobs for Humanity was established to address the need for fairer hiring practices and promote diversity and inclusion in the workplace.
Company Description:
- Jobs for Humanity is a non-profit organization that leverages cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable.
- Their mission is to pave the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers.
- The organization combines technology and expertise to create a more inclusive and equitable hiring landscape.
Company Specialties:
- Job hunting and coaching for diverse talent.
- Diversity, equity, and inclusion (DEI) training and events.
- Partnerships and collaborations with employers to enhance their diversity hiring efforts.
Company Website: www.jobsforhumanity.com
ASSUMPTION: Applicants should be passionate about Jobs for Humanity's mission and eager to contribute to their goal of creating a fairer future for all.
π Role Analysis
Career Level: This role is suitable for mid-level SEO professionals with 2-5 years of experience in SEO strategy and execution.
Reporting Structure: The SEO & Ads Specialist Manager will report directly to the hiring manager at Jobs for Humanity and collaborate with cross-functional teams, including marketing, content, and development.
Work Arrangement: This role offers remote work flexibility, with the option to work from home or a co-working space, depending on the applicant's preference and the organization's needs.
Growth Opportunities:
- As a mid-sized organization, Jobs for Humanity offers opportunities for career advancement and professional development.
- Applicants can expect to grow their skills and experience in SEO and Ads management while contributing to the organization's mission.
- There may be opportunities to take on additional responsibilities or move into a leadership role as the organization expands.
ASSUMPTION: Applicants should be eager to grow their careers in SEO and Ads management while making a positive impact on diversity and inclusion in hiring.
π Location & Work Environment
Office Type: As a remote-friendly organization, Jobs for Humanity does not have a physical office. Employees can work from home or a co-working space, depending on their preference and the organization's needs.
Office Location(s): The organization has locations in New York, US, and Melbourne, Australia, but employees can work remotely from anywhere in the world.
Geographic Context:
- Beirut, Lebanon, is the primary location for this role, offering a vibrant and multicultural work environment.
- The city is known for its rich history, diverse culture, and bustling business scene.
- Applicants should be comfortable working in a remote setting and have access to reliable internet connectivity.
Work Schedule: The work schedule for this role is full-time (40 hours/week), with flexible hours and remote work options available.
ASSUMPTION: Applicants should be comfortable working remotely and have the necessary resources to create a productive work environment at home or in a co-working space.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- Technical assessment or case study to evaluate SEO and Ads management skills.
- Final interview with the hiring manager to discuss the role, responsibilities, and career growth opportunities.
Key Assessment Areas:
- SEO strategy and execution skills.
- Familiarity with Google Ads Grants and landing page quality score best practices.
- Communication and collaboration skills, particularly in a remote work environment.
- Cultural awareness and understanding of GCC markets.
Application Tips:
- Tailor your resume and cover letter to highlight your SEO and Ads management experience, as well as any relevant experience in GCC markets or non-profit organizations.
- Be prepared to discuss your approach to SEO audits, keyword research, and content planning during the interview process.
- Demonstrate your understanding of Jobs for Humanity's mission and how your skills and experience align with their goals.
ATS Keywords: SEO strategy, Google Ads, technical SEO, on-page optimization, content strategy, link-building, data analysis, bilingual optimization, communication skills, GCC market knowledge
ASSUMPTION: Applicants should be prepared to demonstrate their expertise in SEO and Ads management, as well as their cultural awareness and understanding of GCC markets, throughout the interview process.
π οΈ Tools & Technologies
- Google Analytics, Search Console, Ahrefs, SEMrush (for SEO analysis and tracking).
- Google Ads platform (for Ads management and optimization).
- Project management tools (e.g., Asana, Trello, or Jira) for collaboration and task tracking.
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, or Google Workspace) for remote work.
ASSUMPTION: Applicants should be comfortable using SEO and Ads management tools, as well as project management and communication platforms in a remote work environment.
π Cultural Fit Considerations
Company Values:
- Inclusion and diversity.
- Integrity and transparency.
- Collaboration and innovation.
Work Style:
- Remote-friendly and flexible work arrangements.
- Data-driven decision-making and continuous learning.
- Collaborative and inclusive team environment.
Self-Assessment Questions:
- Do you share Jobs for Humanity's commitment to diversity, equity, and inclusion in hiring?
- Are you comfortable working remotely and collaborating with a distributed team?
- Do you thrive in a data-driven environment and enjoy continuous learning and improvement?
ASSUMPTION: Applicants should be passionate about Jobs for Humanity's mission and values, and eager to contribute to their goal of creating a fairer future for all.
β οΈ Potential Challenges
- Managing multiple priorities and projects simultaneously in a fast-paced, remote work environment.
- Adapting to cultural differences and working with diverse teams across different time zones.
- Staying up-to-date with the latest SEO and Ads trends and best practices in a rapidly evolving field.
- Balancing strategic planning with hands-on execution and continuous measurement and improvement.
ASSUMPTION: Applicants should be prepared to face these challenges head-on and demonstrate their ability to thrive in a dynamic, remote work environment.
π Similar Roles Comparison
- Compared to other SEO and Ads management roles, this position offers the opportunity to work for a mission-driven organization focused on diversity and inclusion in hiring.
- Applicants can expect to work on a variety of projects and gain experience in both strategic planning and hands-on execution.
- Career growth opportunities may be limited in a mid-sized organization, but applicants can expect to make a significant impact on the organization's mission and goals.
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and personal values.
π Sample Projects
- Conducting a comprehensive SEO audit of ka.nz and delivering prioritized recommendations within two weeks.
- Developing and delivering a tailored SEO strategy for the Saudi market and GCC, aligning with ka.nz's conversion goals.
- Setting up tracking and reporting dashboards for SEO performance and providing training or documentation for the internal team to sustain SEO improvements.
ASSUMPTION: Applicants should be prepared to discuss their approach to these projects and demonstrate their expertise in SEO and Ads management throughout the interview process.
β Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the organization's overall goals and objectives?
- How does Jobs for Humanity support the professional development and growth of its employees?
- Can you provide examples of how the organization has promoted diversity, equity, and inclusion in its hiring practices and workplace culture?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Jobs for Humanity approach work-life balance and employee well-being in a remote work environment?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the organization, and the team dynamics, and to assess their fit with Jobs for Humanity's mission and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link.
- Tailor your resume and cover letter to highlight your SEO and Ads management experience, as well as any relevant experience in GCC markets or non-profit organizations.
- Prepare for the interview process by researching Jobs for Humanity's mission, values, and approach to diversity and inclusion in hiring.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.