π Core Information
πΉ Job Title: SEO Analyst
πΉ Company: Pixel Web Solutions
πΉ Location: Madurai, Tamil Nadu, India
πΉ Job Type: Full-time
πΉ Category: IT Services and IT Consulting
πΉ Date Posted: April 11, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Conducting on-site and off-site SEO analysis and competition research
- Utilizing Google Analytics for performance reporting
- Creating high-quality SEO content and assisting with blog content
- Leading keyword research and content optimization efforts
- Staying updated with SEM developments
ASSUMPTION: This role requires a strong focus on data analysis, content creation, and SEO strategies to improve website rankings and organic traffic.
π Key Responsibilities
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Conduct on-site and off-site analysis of web SEO competition
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Use Google Analytics to create performance reports regularly
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Create high-quality SEO content and assist with blog content
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Lead keyword research and optimization of content
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Keep up-to-date with developments in SEM
ASSUMPTION: The SEO Analyst will be expected to work independently and collaborate with the team to implement effective SEO strategies.
π― Required Qualifications
Education: Any Degree
Experience: 1-3 years
Required Skills:
- SEO knowledge and experience
- Proficient in Google Analytics
- Thorough understanding of web design and site structures
- Good knowledge of backlink analysis
Preferred Skills:
- Marketing degree or related
ASSUMPTION: Candidates with relevant SEO experience and a strong understanding of web design and analytics will be most successful in this role.
π° Compensation & Benefits
Salary Range: INR 2,50,000 - 4,00,000 per annum (Estimated, as per market standards)
Benefits:
- Competitive salary
- Opportunities for professional growth
- Dynamic work environment
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range is estimated based on market standards for SEO Analyst roles in Madurai, Tamil Nadu.
π Applicant Insights
π Company Context
Industry: IT Services and IT Consulting. Pixel Web Solutions specializes in web and mobile app development, blockchain development, and digital marketing.
Company Size: 51-200 employees. This size allows for a structured yet flexible work environment with opportunities for growth.
Founded: 2012. Pixel Web Solutions has been providing IT services across the globe for over 11 years.
Company Description:
- Leading Web and Mobile Application Development Company
- Specialized in offering MVP software for Blockchain Startups and Enterprises
- Offers IT services across the globe for more than 11 years
Company Specialties:
- Web development
- Mobile app development
- Blockchain development
- Flutter app development
- Android app development
- iOS app development
- Digital Marketing
Company Website: https://pixelwebsolutions.com
ASSUMPTION: Pixel Web Solutions is a well-established company with a strong focus on technology and innovation, offering opportunities for professional growth.
π Role Analysis
Career Level: Entry to Mid-level. This role offers an opportunity to grow and develop SEO skills.
Reporting Structure: The SEO Analyst will report directly to the SEO Manager or similar role.
Work Arrangement: On-site, full-time (40 hours/week).
Growth Opportunities:
- Advancement to Senior SEO Analyst or SEO Manager roles
- Expanding skillset to include other digital marketing disciplines
- Potential international exposure with global clients
ASSUMPTION: This role offers a clear career path for growth and development within the SEO and digital marketing fields.
π Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment.
Office Location(s): Madurai, Tamil Nadu, India
Geographic Context:
- Madurai is a major city in the Indian state of Tamil Nadu, known for its rich cultural heritage and historical significance
- The city offers a mix of traditional and modern amenities, with a lower cost of living compared to larger metropolitan areas
- Madurai is well-connected by air, rail, and road, making it easily accessible from other major cities in India
Work Schedule: Full-time, with standard business hours (Monday-Friday, 9:00 AM - 6:00 PM, with a 1-hour lunch break).
ASSUMPTION: Madurai offers a unique blend of traditional and modern living, with a lower cost of living and a rich cultural experience.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical SEO assessment
- Final round interview with the hiring manager
Key Assessment Areas:
- SEO knowledge and experience
- Analytical skills and data interpretation
- Content creation and optimization skills
- Problem-solving and critical thinking
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare for the technical SEO assessment by brushing up on your SEO skills and tools
ATS Keywords: SEO, Google Analytics, Web Design, Site Structures, Backlink Analysis, Keyword Research, Content Optimization, Blog Content, Performance Reports, On-site Analysis, Off-site Analysis, SEM
ASSUMPTION: The application process for this role may involve a technical assessment to evaluate the candidate's SEO skills and knowledge.
π οΈ Tools & Technologies
- Google Analytics
- SEMrush or similar SEO tools
- Content management systems (e.g., WordPress)
- Microsoft Office Suite
ASSUMPTION: The SEO Analyst will be expected to use industry-standard SEO tools and platforms to conduct analysis and create content.
π Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Continuous learning
Work Style:
- Data-driven and analytical
- Creative and strategic
- Collaborative and team-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you have a strong analytical mindset and enjoy working with data?
- Are you creative and able to generate engaging content ideas?
- Do you thrive in a collaborative work environment and enjoy working with teams?
- Are you open to feedback and continuously seeking to improve your skills?
ASSUMPTION: Candidates who align with Pixel Web Solutions' values and work style will be a strong fit for this role.
β οΈ Potential Challenges
- Keeping up with the fast-paced nature of SEO and digital marketing trends
- Managing multiple projects and deadlines simultaneously
- Working in a dynamic and sometimes unpredictable work environment
- Adapting to a new city and work culture (if relocating)
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
π Similar Roles Comparison
- This role is similar to SEO Executive or SEO Specialist positions in other companies
- However, Pixel Web Solutions offers a unique blend of web development, mobile app development, and digital marketing services, providing a more comprehensive work environment
- Career progression may include roles such as Senior SEO Analyst, SEO Manager, or similar positions within the digital marketing field
ASSUMPTION: While this role is similar to other SEO positions, the unique blend of services offered by Pixel Web Solutions sets it apart from other companies.
π Sample Projects
- Conducting a comprehensive SEO audit for a new client's website
- Developing and implementing a content strategy to improve organic traffic
- Analyzing competitor SEO strategies and identifying opportunities for improvement
- Creating and optimizing landing pages for targeted keywords and campaigns
ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks that the SEO Analyst may be expected to perform in this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall SEO strategy for the company?
- What opportunities are there for professional growth and development within the SEO team?
- How does Pixel Web Solutions support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to better understand the company culture and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant SEO experience and skills
- Write a cover letter that demonstrates your understanding of the role and company
- Prepare for the technical SEO assessment by brushing up on your SEO skills and tools
- Follow up with the hiring manager one week after submission to confirm receipt of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.