📌 Core Information
🔹 Job Title: SEO Content Editor/Writer
🔹 Company: B12
🔹 Location: Anywhere
🔹 Job Type: Freelance/Contract
🔹 Category: Content & Writing
🔹 Date Posted: June 19, 2025
🔹 Experience Level: Entry to Mid-Level
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Editing and publishing a large volume of blog articles for a professional services audience
- Ensuring content quality, consistency, and adherence to SEO best practices
- Working remotely with some flexibility in determining your schedule
- Contributing to B12's mission to help small business owners succeed using a combination of human expertise and cutting-edge technology
ASSUMPTION: This role requires strong editing skills, familiarity with SEO tools, and the ability to work independently and efficiently.
📋 Key Responsibilities
✅ Edit tens of blog articles weekly to ensure quality, consistency, and relevancy to a professional services audience
✅ Publish articles in our content management system following best practices for online content formatting
✅ Ensure content follows basic SEO best practices (H1, H2, H3, meta descriptions, and keyword implementation)
ASSUMPTION: The role involves a high volume of work, requiring strong time management and organizational skills.
🎯 Required Qualifications
Education: Degree in English, Communications, Journalism, or a related field, OR equivalent work experience
Experience: Previous experience updating drafted blog posts
Required Skills:
- Proven ability to edit quickly without sacrificing quality
- Familiarity with Grammarly, plagiarism detectors, Surfer SEO, and Netlify CMS
- Fluency in English
Preferred Skills:
- Experience with SEO tools and best practices
- Background in professional services or related industries
ASSUMPTION: While a degree in a related field is preferred, equivalent work experience will also be considered.
💰 Compensation & Benefits
Salary Range: $35,000 - $50,000 per year (AI-estimated based on role, experience level, and location)
Benefits:
- Flexible schedule
- Remote work opportunities
- Chance to work with cutting-edge technology
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is an estimate based on similar roles in the industry and location. Actual compensation may vary.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, focusing on AI-powered website building and small business management tools
Company Size: 51-200 employees (LinkedIn)
Founded: 2015
Company Description:
- B12 offers an AI-powered platform for generating professional websites, including scheduling, payments, and email marketing tools
- The company aims to help small business owners thrive online using a combination of human expertise and technology
- B12 is a safe and inclusive workplace, encouraging applications from underrepresented minorities
Company Specialties:
- SEO
- Web design and development
- Artificial intelligence
- SaaS
- Small business management
- Online payments and invoicing
- Small business marketing
- Commerce platform
- Professional service providers
Company Website: b12.io
ASSUMPTION: B12's focus on AI and small business management may require applicants to be comfortable with technology and have an understanding of small business needs.
📊 Role Analysis
Career Level: Entry to Mid-Level
Reporting Structure: This role does not have direct reports
Work Arrangement: Fully Remote, with some flexibility in determining your schedule
Growth Opportunities:
- Potential to take on more responsibilities as the company grows
- Chance to work with cutting-edge technology and learn about AI-powered website building
- Opportunity to contribute to B12's mission and make a significant impact on small business owners
ASSUMPTION: As a freelance/contract role, growth opportunities may be limited compared to full-time positions.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Anywhere
Geographic Context:
- This role can be performed from anywhere, allowing for a high degree of flexibility
- B12 is headquartered in New York, with additional locations in San Francisco and Chicago
Work Schedule: Full-time (40 hours per week), with some flexibility in determining your schedule
ASSUMPTION: The remote work environment may require strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Complete a skills assessment or trial edit task
- Participate in an interview to discuss your qualifications and fit for the role
Key Assessment Areas:
- Editing skills and attention to detail
- Familiarity with SEO tools and best practices
- Communication and collaboration skills
- Cultural fit and alignment with B12's mission
Application Tips:
- Highlight your relevant experience and skills in your application
- Provide work samples of pieces you've edited to optimize for search engines and readers
- Be prepared to discuss your approach to editing and SEO in the interview
ATS Keywords: SEO, content editing, content writing, blogging, Grammarly, plagiarism detection, Surfer SEO, Netlify CMS, English fluency
ASSUMPTION: The application process may involve a skills assessment or trial edit task to evaluate your qualifications.
🛠️ Tools & Technologies
- Grammarly
- Plagiarism detectors
- Surfer SEO
- Netlify CMS
- Content management system (specific platform not mentioned)
ASSUMPTION: Familiarity with these tools is required for this role, and additional training may be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven: B12 is focused on helping small business owners succeed
- Inclusive: B12 encourages applications from underrepresented minorities
- Technologically savvy: B12 leverages AI and cutting-edge technology in its platform
Work Style:
- Remote-friendly: This role can be performed from anywhere
- Flexible: The work schedule allows for some flexibility in determining your hours
- Collaborative: While this role does not have direct reports, communication and collaboration skills are still important
Self-Assessment Questions:
- Do you share B12's mission to help small business owners succeed?
- Are you comfortable working remotely and managing your own time?
- Do you have strong editing skills and attention to detail?
ASSUMPTION: Applicants should be comfortable working independently and have a strong sense of personal responsibility.
⚠️ Potential Challenges
- The high volume of work may require strong time management and organizational skills
- The remote work environment may require strong self-motivation and communication skills
- The role may involve tight deadlines and a need for quick turnaround times
- The role may require applicants to be comfortable with technology and have an understanding of small business needs
ASSUMPTION: These challenges can be overcome with strong organizational skills, self-motivation, and a willingness to adapt to new tools and technologies.
📈 Similar Roles Comparison
- This role is similar to other content editing and writing positions, but with a focus on SEO and professional services audiences
- Compared to in-house roles, this freelance/contract position offers more flexibility in determining your schedule
- Career paths may vary depending on the company's growth and the individual's performance
ASSUMPTION: Applicants should research similar roles and consider their preferences for in-house vs. freelance work when applying.
📝 Sample Projects
- Editing and publishing blog articles for a professional services audience
- Optimizing content for search engines using SEO best practices
- Working with B12's content management system to format and publish articles
ASSUMPTION: Sample projects may vary depending on the specific needs of the company and the individual's skills and experience.
❓ Key Questions to Ask During Interview
- What are the most common challenges faced by the team, and how can this role help address them?
- How does B12 support the professional development and growth of its freelance/contract employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does B12 measure the success of this role, and what metrics will be used to evaluate my performance?
- What is the company's long-term vision for this role, and how might it evolve over time?
ASSUMPTION: Applicants should use the interview to gather information about the company's goals, expectations, and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant experience and skills in your application
- Provide work samples of pieces you've edited to optimize for search engines and readers
- Prepare for a skills assessment or trial edit task as part of the application process
- Follow up with the hiring manager after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
