SEO Executive

📌 Core Information

🔹 Job Title: SEO Executive

🔹 Company: Bjak

🔹 Location: Petaling Jaya, Selangor, Malaysia

🔹 Job Type: Hybrid (Remote + In-office)

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-07-21

🔹 Experience Level: 1-3 years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Driving organic growth for Southeast Asia’s leading digital platform
• Collaborating cross-functionally with regional and local teams
• Leveraging the latest tools, data, and frameworks for real-time optimization
• Supporting the mission to make financial services more accessible and innovative across Asia

ASSUMPTION: This role requires a strong understanding of SEO principles and a hands-on approach to execute strategies and optimize performance.

📋 Key Responsibilities

✅ Develop and execute comprehensive SEO strategies across technical, on-page, and off-page areas

✅ Conduct keyword research, competitor analysis, and site audits to uncover growth opportunities

✅ Optimize metadata, content hierarchy, internal linking, and site structure

✅ Monitor and analyze performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.

✅ Identify and fix technical SEO issues (crawlability, page speed, mobile-friendliness, structured data, etc.)

✅ Stay up to date with search engine algorithms and update strategies accordingly

✅ Provide SEO recommendations for marketing campaigns, new launches, and site improvements

✅ Help optimize both English and Bahasa Malaysia content for local SEO (where relevant)

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution, requiring a well-rounded SEO specialist.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 1-3 years of hands-on SEO experience (in-house, agency, or freelance) with a proven track record of growing organic traffic and rankings

Required Skills:

• Strong knowledge of SEO principles, algorithms, and ranking factors
• Technical SEO understanding (e.g., site architecture, schema markup, mobile-first indexing)
• Proficiency in tools like Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, etc.
• Experience with CMS platforms such as WordPress, Shopify, or similar
• Strong collaboration skills across engineering, content, and marketing

Preferred Skills:

• Familiarity with international SEO and geo-targeting strategies
• Basic knowledge of HTML, CSS, or JavaScript as it relates to SEO
• Experience with GA4, GTM, Looker Studio, or ETL workflows
• Exposure to AI tools or automation in digital marketing
• Understanding of CRO, paid search, or broader growth channels

ASSUMPTION: While specific industry experience is not required, a strong foundation in SEO principles and a willingness to learn are essential for success in this role.

💰 Compensation & Benefits

Salary Range: RM 4,000 – RM 6,000/month (based on experience and performance)

Benefits:

• Performance-Based Growth Opportunities
• Flexible Hybrid Work Arrangement
• Career Advancement
• Access to Cutting-Edge SEO Tools
• Supportive Team Culture

Working Hours: Full-time (40 hours/week) with flexible scheduling for hybrid work arrangement

ASSUMPTION: The salary range is estimated based on industry standards for SEO executives with 1-3 years of experience in Malaysia.

📌 Applicant Insights

🔍 Company Context

Industry: Fintech & Insurance

Company Size: 201-500 employees (mid-sized, offering opportunities for growth and impact)

Founded: 2019 (relatively new, with a strong focus on innovation and growth)

Company Description:

• Southeast Asia’s largest digital insurance platform
• Headquartered in Malaysia with operations in Thailand, Taiwan, and Japan
• Simplifies complex financial services through technology
• Invests in AI, automation, and digital infrastructure to support its mission

Company Specialties:

• Digital insurance platform development
• AI and automation in financial services
• International expansion and market penetration

Company Website: https://www.bjak.com/

ASSUMPTION: Bjak is a fast-growing, mission-driven tech company that values innovation, collaboration, and excellence.

📊 Role Analysis

Career Level: Mid-level (1-3 years of experience, with opportunities for growth and advancement)

Reporting Structure: This role reports directly to the Head of Marketing or a similar position, collaborating with cross-functional teams across the organization

Work Arrangement: Hybrid (remote + in-office at HQ in Petaling Jaya, with flexible scheduling)

Growth Opportunities:

• Career advancement within a fast-scaling, mission-driven tech company
• Project ownership and performance-based growth opportunities
• Exposure to cutting-edge SEO tools, AI systems, and advanced reporting platforms

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and make a real impact on the business.

🌍 Location & Work Environment

Office Type: Hybrid (remote + in-office at HQ in Petaling Jaya)

Office Location(s): Petaling Jaya, Selangor, Malaysia

Geographic Context:

• Petaling Jaya is a major city in Selangor, Malaysia, with a vibrant tech industry and a large talent pool
• Malaysia is a multicultural country with a strong focus on digital innovation and growth
• The company's headquarters is centrally located, offering easy access to public transportation and amenities

Work Schedule: Full-time (40 hours/week) with flexible scheduling for hybrid work arrangement

ASSUMPTION: The hybrid work arrangement offers a good balance between remote work and in-office collaboration, allowing for flexibility and a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical SEO assessment or case study
• Final interview with the hiring manager or relevant team members

Key Assessment Areas:

• SEO knowledge and skills
• Problem-solving and analytical abilities
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools and best practices
• Research the company and its mission to demonstrate your enthusiasm and alignment with its goals

ATS Keywords: SEO, keyword research, competitor analysis, site audits, technical SEO, content optimization, performance monitoring, collaboration, CMS platforms, Google Analytics, SEMrush, Ahrefs, Screaming Frog

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews.

🛠️ Tools & Technologies

• Google Search Console
• Google Analytics
• SEMrush
• Ahrefs
• Screaming Frog
• CMS platforms (e.g., WordPress, Shopify)
• AI tools and automation platforms (as needed)

ASSUMPTION: The specific tools and technologies used in this role may evolve over time as the company continues to invest in cutting-edge solutions.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Excellence
• Customer-centricity
• Integrity

Work Style:

• Results-driven and action-oriented
• Collaborative and team-focused
• Adaptable and open to learning
• Data-informed and analytical

Self-Assessment Questions:

• Do you thrive in fast-paced, high-growth environments?
• Are you comfortable working independently and taking ownership of projects?
• Do you value feedback, learning, and growing with a high-performing team?
• Are you committed to delivering high-quality work with attention to detail?

ASSUMPTION: Bjak values candidates who are aligned with its mission, demonstrate a strong work ethic, and embody its core values.

⚠️ Potential Challenges

• Managing multiple projects and priorities in a fast-paced environment
• Keeping up with the latest SEO trends and algorithm changes
• Collaborating effectively with cross-functional teams across different time zones
• Adapting to the company's rapid growth and evolving priorities

ASSUMPTION: These challenges are inherent to working in a fast-growing tech company and can be overcome with strong communication, adaptability, and a results-driven mindset.

📈 Similar Roles Comparison

• This role is similar to SEO Specialist or SEO Manager positions in other companies, but with a focus on driving organic growth for a digital insurance platform
• Compared to other SEO roles, this position offers a unique opportunity to work in the fintech industry and make a significant impact on a growing company
• Career progression in this role could lead to senior SEO positions, marketing management roles, or other growth opportunities within the company

ASSUMPTION: While this role shares similarities with other SEO positions, its unique context and growth potential make it an attractive opportunity for the right candidate.

📝 Sample Projects

• Conducting a comprehensive site audit and implementing technical SEO improvements to boost organic traffic by 20%
• Developing and executing a local SEO strategy to increase visibility and conversions for Bahasa Malaysia content
• Optimizing metadata and content hierarchy to improve search engine rankings and drive more organic traffic to key landing pages

ASSUMPTION: These sample projects illustrate the hands-on nature of the role and the impactful work SEO executives can do to drive business growth.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing organization?
• How does the company support the professional development and growth of its SEO team members?
• What are the most significant SEO challenges the company is currently facing, and how can this role help address them?
• How does the company approach international SEO and geo-targeting strategies?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's goals and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools and best practices
• Research the company and its mission to demonstrate your enthusiasm and alignment with its goals
• Follow up with the hiring manager or HR team one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.