E

SEO Executive

Entain
Full-time
On-site
London, London, City of, United Kingdom
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO Executive

πŸ”Ή Company: Entain

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-time, Hybrid (2 days in office)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 5, 2025

πŸ”Ή Experience Level: Entry-level to 2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting SEO Managers in developing and executing comprehensive SEO strategies
  • Conducting keyword research and analysis to identify content optimization opportunities
  • Collaborating with cross-functional teams to align SEO strategies with overall marketing and business objectives
  • Implementing backlink strategies and fostering relationships with authoritative websites
  • Monitoring and analyzing website performance metrics, search engine rankings, and organic traffic data

ASSUMPTION: This role focuses on strategy, planning, and execution, requiring a balance of analytical and creative thinking.

πŸ“‹ Key Responsibilities

βœ… Assist in conducting keyword research and analysis to optimize content and target relevant search queries

βœ… Collaborate with cross-functional teams to ensure SEO strategies align with overall marketing and business objectives

βœ… Assist in implementing the backlink strategy, including outreach, link acquisition, and relationship building with authoritative websites

βœ… Contribute to competitor analysis to identify opportunities for acquiring high-quality backlinks and improving domain authority

βœ… Support content creation efforts, ensuring high-quality, SEO-optimized content that aligns with target keywords and user intent

βœ… Assist in monitoring and analyzing website performance metrics, search engine rankings, and organic traffic data to provide insights and recommendations for optimization

ASSUMPTION: This role requires a strong focus on data analysis and interpretation to drive informed decision-making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 0-2 years of experience executing basic SEO tasks

Required Skills:

  • Strong understanding of SEO concepts and best practices
  • Familiarity with SEO tools such as Google Analytics, Google Search Console, or similar platforms
  • Proficient in analyzing and interpreting data, with strong analytical skills to provide valuable insights
  • Excellent communication and teamwork skills, enabling effective collaboration with cross-functional teams
  • Detail-oriented mindset, capable of managing multiple tasks and prioritizing effectively
  • Passion for digital marketing and a strong desire to learn and grow in the field of SEO

Preferred Skills:

  • Experience with content management systems (CMS) such as WordPress
  • Knowledge of HTML, CSS, and JavaScript
  • Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is assumed to be required for this role.

πŸ’° Compensation & Benefits

Salary Range: Β£25,000 - Β£35,000 per annum (based on industry standards for entry-level SEO roles in London)

Benefits:

  • Generous group bonus scheme
  • Hybrid working (2 days in the office)
  • Private medical insurance
  • Pension scheme (matched to 6%)
  • Ability to buy and sell holiday
  • Free subscription to wellbeing app Unmind
  • Additional "It's Your Game" day off to use at either Christmas or New Year
  • Entain & Enhance days (2 paid days off to focus on professional or personal development)
  • Share save scheme

Working Hours: Full-time (37.5 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level SEO roles in London. Actual compensation may vary based on factors such as skills, experience, and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entain operates in the entertainment providers industry, focusing on online gaming, sports betting, and poker.

Company Size: Entain is a large organization with over 10,000 employees globally. This size offers ample opportunities for growth and collaboration.

Founded: Entain's history dates back to the 1880s, with its current iteration evolving from GVC Holdings in 2020.

Company Description:

  • Entain is a FTSE 100 company and one of the world's largest sports betting and gaming entertainment groups
  • Home to over 25 widely recognized brands, such as bwin, Coral, Foxy, Gala, Ladbrokes, and partypoker
  • Entain promotes a culture that shatters barriers to unite and encourages diversity of background, thought, and experience

Company Specialties:

  • Online Gaming
  • Sports Betting
  • Poker
  • Bingo
  • Casino
  • Digital Technology
  • Customer Service
  • CRM
  • Online and Retail

Company Website: EntainGroup.com

ASSUMPTION: Entain's extensive global presence and diverse portfolio of brands provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and advancement within the SEO and digital marketing fields.

Reporting Structure: The SEO Executive will report directly to the SEO Manager and collaborate with various cross-functional teams, such as content, marketing, and IT.

Work Arrangement: This role operates on a hybrid basis, requiring employees to be present in the office for 2 days per week.

Growth Opportunities:

  • Progression to Senior SEO Executive or SEO Manager roles
  • Expansion into related fields, such as content strategy, marketing, or digital analytics
  • Opportunities to work on high-profile projects and collaborate with international teams

ASSUMPTION: Given Entain's large size and diverse portfolio, there are ample opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: Entain's London office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 1 Stratford Place, Montfichet Rd, London E20 1EG, UK

Geographic Context:

  • London is a vibrant, multicultural city with a thriving tech and digital marketing scene
  • The office is located in the Stratford area, offering easy access to public transportation and local amenities
  • The area is home to various tech and gaming companies, providing ample networking opportunities

Work Schedule: Full-time, Monday to Friday, with flexible working hours and the option to work from home for 3 days per week.

ASSUMPTION: Entain's hybrid work arrangement offers a good balance between office collaboration and remote flexibility.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Face-to-face or video interview with the hiring manager and/or team members
  • Final interview with the SEO Manager or another senior team member

Key Assessment Areas:

  • SEO knowledge and understanding of best practices
  • Data analysis and interpretation skills
  • Communication and teamwork abilities
  • Problem-solving and critical thinking
  • Cultural fit and alignment with Entain's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant SEO experience and skills
  • Demonstrate your understanding of Entain's business and the role's requirements in your application materials
  • Prepare for behavioral and technical interview questions by researching common SEO interview questions and practicing your responses

ATS Keywords: SEO, keyword research, content optimization, data analysis, teamwork, collaboration, digital marketing, hybrid work, London

ASSUMPTION: Entain's application process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values.

πŸ› οΈ Tools & Technologies

  • Google Analytics
  • Google Search Console
  • SEMrush or similar SEO tools
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Content management systems (CMS) such as WordPress

ASSUMPTION: Familiarity with industry-standard SEO tools and Microsoft Office Suite is required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Putting people first
  • Pushing boundaries further
  • Innovation through technology
  • Winning together

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and open to change
  • Results-focused and proactive

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working with data and using it to inform decision-making?
  • Can you adapt to change and learn new tools and technologies quickly?
  • Are you results-driven and proactive in pursuing opportunities for improvement?

ASSUMPTION: Entain values candidates who are strong team players, data-driven, adaptable, and results-focused.

⚠️ Potential Challenges

  • Managing multiple tasks and priorities in a fast-paced environment
  • Keeping up with the latest SEO trends and algorithm changes
  • Collaborating effectively with cross-functional teams with varying priorities and workloads
  • Working in a hybrid environment, balancing office and remote work

ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to Junior SEO Specialist roles, this position offers more strategic and planning-focused responsibilities
  • In contrast to Senior SEO Manager roles, this position has a more tactical focus on execution and support
  • Career progression paths may include moving into more senior SEO roles, content strategy, or digital marketing management

ASSUMPTION: This role offers a unique blend of strategic and tactical SEO responsibilities, providing a strong foundation for career growth and development.

πŸ“ Sample Projects

  • Conducting a comprehensive keyword research project to inform content strategy
  • Implementing a backlink strategy to improve domain authority and organic search rankings
  • Analyzing website performance data to identify optimization opportunities and track progress

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role?
  • How does this role collaborate with other teams, such as content and marketing?
  • What opportunities are there for professional development and growth within the SEO team and Entain as a whole?
  • How does Entain support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These questions demonstrate your interest in the role, the team, and the company, while also providing valuable insights into the position's requirements and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant SEO experience and skills
  • Prepare for behavioral and technical interview questions by researching common SEO interview questions and practicing your responses
  • Follow up with the hiring manager or HR representative within 2-3 days after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.