SEO Intern, Legal Marketing

📌 Core Information

🔹 Job Title: SEO Intern, Legal Marketing

🔹 Company: EverService

🔹 Location: Guadalajara, Jalisco, Mexico

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: April 11, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: Hybrid (Flexible Schedule)

🚀 Job Overview

Key aspects of this role include:

• Learning and applying SEO strategies in competitive American markets
• Working in an agency positioned as the number one in the USA in the area of legal digital marketing
• Strengthening soft skills by working in a dynamic and challenging environment
• Acquiring specific knowledge about digital marketing strategies

ASSUMPTION: This internship is ideal for students or recent graduates looking to gain practical experience in SEO and digital marketing. The flexible schedule allows for a good work-life balance.

📋 Key Responsibilities

✅ Learn SEO (initial training phase)

✅ Perform link-building based on the chosen strategy

✅ Upload content to WordPress sites based on the indicated guidelines

✅ Perform technical audits of websites using tools such as Ahrefs and Screaming Frog

✅ Fix technical errors such as 301s and 404s

✅ Manage the creation of digital marketing materials and creative pieces

✅ Market research and decision making based on data analysis

✅ Management and optimization of online profiles to maximize SEO efforts

✅ Optimize internet pages based on SEO best practices

✅ Implement changes required by the client on WordPress sites

ASSUMPTION: The role involves a mix of learning, executing, and optimizing SEO strategies. It requires a hands-on approach and attention to detail.

🎯 Required Qualifications

Education: Pursuing or recently completed a degree in Marketing, Industrial Engineering, Business Administration, or STEM disciplines

Experience: No prior experience required

Required Skills:

• Basic knowledge of digital marketing
• English fluency
• Data analysis for decision making
• Attention to detail
• Basic knowledge of Google Sheets and Google Docs
• Use of Mac operating system
• Ability to function in a dynamic and challenging environment

Preferred Skills:

• Previous experience with SEO tools (Ahrefs, Screaming Frog)
• Familiarity with WordPress

ASSUMPTION: While no prior experience is required, having some basic knowledge of digital marketing and relevant tools will be beneficial for a smoother learning process.

💰 Compensation & Benefits

Salary Range: MXN 6,000 net monthly

Benefits:

• Flexible Schedule
• Monthly Financial Support
• Possibility of Full-Time Job Offer after graduation

Working Hours: Approximately 20 hours per week (4-5 hours per day), flexible schedule based on the intern's academic schedule

ASSUMPTION: The compensation and benefits package is competitive for an internship role, offering a mix of financial support and career growth opportunities.

📌 Applicant Insights

🔍 Company Context

Industry: EverService is a global provider of tech-enabled business solutions, focusing on digital marketing, website design & development, scheduling & booking services, and more. They specialize in end-to-end solutions for the legal, medical, home services, retail, and technology industries.

Company Size: EverService has 51-200 employees, providing a medium-sized company environment where interns can have a significant impact.

Founded: EverService was founded in 2005, giving it over two decades of experience in the industry.

Company Description:

• EverService focuses on end-to-end solutions, integrating with clients' CRM, EHR, and operational systems to drive qualified leads, increase revenue, and enhance brand visibility online.
• The company strives to help its clients grow their business by providing powerful search engine optimization strategies and other digital marketing services.
• EverService is positioned as the number one agency in the USA for legal digital marketing.

Company Specialties:

• Search Engine Optimization
• Web Design & Development
• Video Production
• Legal Content Writing
• Blog Development
• Website Performance Tracking
• PPC Management

Company Website: https://www.ilawyermarketing.com

ASSUMPTION: EverService's focus on end-to-end solutions and integration with clients' systems sets it apart in the digital marketing industry. Its specialization in legal marketing provides a unique opportunity for interns to gain experience in a specific niche.

📊 Role Analysis

Career Level: This is an entry-level role, ideal for students or recent graduates looking to gain practical experience in SEO and digital marketing.

Reporting Structure: Interns will report directly to the SEO team and collaborate with various departments within the company.

Work Arrangement: This is a hybrid role with a flexible schedule, allowing interns to balance their work and academic responsibilities.

Growth Opportunities:

• Acquire specific knowledge about digital marketing strategies
• Learn and apply SEO strategies in competitive American markets
• Strengthen soft skills by working in a dynamic and challenging environment
• Possibility of obtaining a full-time job offer after graduating from the career

ASSUMPTION: This internship offers significant growth opportunities, both in terms of learning and potential career advancement within the company.

🌍 Location & Work Environment

Office Type: EverService has a hybrid work model, allowing interns to work both on-site and remotely.

Office Location(s): Guadalajara, Jalisco, Mexico

Geographic Context:

• Guadalajara is the second-largest city in Mexico, offering a vibrant cultural scene and a thriving tech industry.
• The city is known for its rich history, delicious food, and friendly people.
• Guadalajara's central location in Mexico makes it an ideal hub for travel and exploration.

Work Schedule: Interns will work approximately 20 hours per week, with a flexible schedule based on their academic commitments.

ASSUMPTION: Guadalajara offers a dynamic and engaging work environment, with a mix of cultural experiences and professional opportunities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the SEO team
• Background check and onboarding

Key Assessment Areas:

• English language proficiency
• Basic knowledge of digital marketing
• Attention to detail
• Problem-solving skills
• Adaptability to a dynamic work environment

Application Tips:

• Highlight any relevant coursework or projects related to digital marketing, SEO, or data analysis
• Tailor your resume to emphasize skills and experiences relevant to the role
• Prepare for interview questions that assess your understanding of digital marketing and SEO concepts

ATS Keywords: SEO, digital marketing, link-building, WordPress, technical audits, data analysis, market research, online profiles, internet pages, client management

ASSUMPTION: The application process will focus on assessing candidates' understanding of digital marketing and SEO concepts, as well as their ability to adapt to a dynamic work environment.

🛠️ Tools & Technologies

• Ahrefs
• Screaming Frog
• Google Sheets
• Google Docs
• WordPress
• Mac operating system

ASSUMPTION: Familiarity with these tools will be beneficial for a smoother learning process, but no prior experience is required.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Continuous learning and improvement
• Collaboration and teamwork
• Innovation and adaptability

Work Style:

• Dynamic and challenging environment
• Flexible and adaptable to changing priorities
• Strong communication and collaboration skills
• Ability to work independently and in a team setting

Self-Assessment Questions:

• Do you thrive in dynamic and challenging environments?
• Are you comfortable working with data and making decisions based on analysis?
• Do you have strong communication and collaboration skills?
• Are you adaptable and able to prioritize tasks based on changing needs?

ASSUMPTION: EverService values candidates who are adaptable, collaborative, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Steep learning curve in the initial training phase
• Managing multiple tasks and priorities in a dynamic work environment
• Adapting to a hybrid work model and balancing work and academic responsibilities
• Working with clients and managing their expectations

ASSUMPTION: These challenges can be overcome with a strong commitment to learning, adaptability, and effective communication and collaboration skills.

📈 Similar Roles Comparison

• Unlike other SEO internships, this role focuses specifically on the legal marketing niche, providing a unique opportunity to gain experience in a specific industry.
• EverService's position as the number one agency in the USA for legal digital marketing offers a competitive edge in terms of industry knowledge and expertise.
• This internship offers a mix of learning, executing, and optimizing SEO strategies, providing a well-rounded experience for career growth.

ASSUMPTION: This role offers a unique blend of industry-specific experience, hands-on learning, and career growth opportunities.

📝 Sample Projects

• Conducting a technical audit of a law firm's website and implementing recommended changes
• Performing link-building campaigns to improve a client's search engine rankings
• Optimizing a law firm's online profiles to maximize SEO efforts

ASSUMPTION: These projects are designed to provide interns with practical experience in SEO strategies and digital marketing concepts.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does EverService support the growth and development of its interns?
• What are the most challenging aspects of working in the legal marketing niche?
• How does EverService measure the success of its SEO strategies and campaigns?
• What opportunities are there for career growth and advancement within the company?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, the company's support for intern growth, and career advancement opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences, such as coursework or projects related to digital marketing, SEO, or data analysis
• Prepare for interview questions that assess your understanding of digital marketing and SEO concepts, as well as your ability to adapt to a dynamic work environment
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.