📌 Core Information
🔹 Job Title: SEO Manager
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Financial Services
🔹 Date Posted: 2025-07-05
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies to drive organic traffic growth and lead generation
- Collaborating with content, development, and marketing teams to implement best SEO practices
- Analyzing data and metrics to make informed decisions and drive results
- Staying up-to-date with industry trends and best practices in SEO
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Creating and optimizing SEO strategies to ensure sustainable organic traffic growth and lead generation
✅ Collaborating with content, development, and marketing teams to implement best SEO practices
✅ Analyzing data and metrics to make informed decisions and drive results
✅ Staying up-to-date with industry trends and best practices in SEO
✅ Conducting keyword research and on-page optimization
✅ Building high-quality backlinks through outreach and partnerships
✅ Monitoring and reporting on SEO performance using tools like Google Analytics and Google Search Console
ASSUMPTION: This role requires a strong understanding of both technical and creative aspects of SEO, as well as the ability to work independently and in a team setting.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum of 3 years of experience in SEO, ideally in a competitive environment
Required Skills:
- Proven experience in creating and optimizing SEO strategies
- Strong technical SEO knowledge, including schema markup, Core Web Vitals, and mobile-first indexing
- Familiarity with SEO tools such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush
- Excellent analytical and problem-solving skills
- Strong communication and collaboration skills
- Fluency in Portuguese and English, spoken and written
Preferred Skills:
- Experience with websites in the comparison, fintech, or related sectors
- Familiarity with CMS Storyblok
- Experience with A/B testing for SEO
ASSUMPTION: Candidates with experience in highly competitive SEO environments and a proven track record of driving organic traffic growth will be most successful in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €50,000 per year (based on experience and industry standards for SEO Manager roles in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO Manager roles in Lisbon, Portugal. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá is a platform that simplifies the process of comparing and choosing financial products, helping consumers save time and money.
Company Size: 51-200 employees. This means that ComparaJá is a mid-sized company, offering a supportive work environment with opportunities for growth and collaboration.
Founded: 2015. ComparaJá has been operating in the Portuguese market for nearly a decade, providing consumers with valuable resources and tools for making informed financial decisions.
Company Description:
- ComparaJá is a free, independent online platform that facilitates the comparison and acquisition of financial products and services
- The company aims to help Portuguese consumers make informed decisions about their finances by providing impartial, rigorous, and independent information
- ComparaJá works with various partners in the financial sector to offer a wide range of products and services to its users
Company Specialties:
- Credit products (personal loans, mortgages, credit cards)
- Savings products (deposit accounts)
- Energy and telecommunications contracts
- Insurance products
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá's mission and values are centered around helping Portuguese consumers make better financial decisions, which is reflected in the company's culture and work environment.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in SEO, looking to take on more responsibility and drive results in a collaborative environment.
Reporting Structure: The SEO Manager will report directly to the Founder, Managing Director, and Head of Marketing, working closely with cross-functional teams to implement SEO strategies and best practices.
Work Arrangement: Hybrid. The role requires 3 days of on-site work in Lisbon, with the remaining 2 days being flexible and remote-friendly.
Growth Opportunities:
- As a mid-sized company, ComparaJá offers opportunities for career growth and advancement within the organization
- The SEO Manager role provides the chance to work directly with the company's leadership team, gaining valuable experience and insights
- The role allows for creativity and innovation, with the opportunity to test and implement new ideas
ASSUMPTION: Candidates who are proactive, results-driven, and passionate about helping consumers make better financial decisions will thrive in this role and have ample opportunities for growth and development.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in Lisbon's Praça de Alvalade neighborhood
Office Location(s): Praça de Alvalade, Lisbon, Portugal
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people
- The Praça de Alvalade neighborhood is a vibrant and bustling area, home to numerous shops, restaurants, and businesses
- Lisbon offers a mild Mediterranean climate, with warm, dry summers and cool, wet winters
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment or case study
- Final interview with the Founder, Managing Director, and Head of Marketing
Key Assessment Areas:
- SEO knowledge and experience
- Analytical and problem-solving skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Include specific examples of your SEO achievements and the impact you've made in previous roles
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of current SEO best practices and trends
- Research ComparaJá's mission, values, and company culture to demonstrate your enthusiasm and alignment with the organization
ATS Keywords: SEO strategy, technical SEO, link building, on-page optimization, data analysis, HTML, CSS, JavaScript, YMYL SEO, E-E-A-T, collaboration, problem-solving
ASSUMPTION: The interview process will focus on assessing the candidate's technical SEO skills, as well as their ability to work effectively with cross-functional teams and align with ComparaJá's mission and values.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Screaming Frog
- Ahrefs
- SEMrush
- Storyblok (CMS)
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are commonly used in the SEO industry and will be integral to the candidate's day-to-day responsibilities.
👔 Cultural Fit Considerations
Company Values:
- Ambition: ComparaJá values employees who are driven, proactive, and committed to helping Portuguese consumers make better financial decisions
- Proactivity: The company encourages employees to take initiative, innovate, and find creative solutions to challenges
- Spirit of teamwork: ComparaJá fosters a collaborative work environment, where employees support and learn from one another
Work Style:
- Data-driven: The company relies on data and analytics to inform decision-making and drive results
- Results-oriented: ComparaJá values employees who are focused on achieving measurable outcomes and exceeding expectations
- Adaptable: The company encourages employees to be flexible and adaptable in the face of change and new challenges
Self-Assessment Questions:
- Do you have a proven track record of driving organic traffic growth through SEO strategies?
- Are you comfortable working with data and analytics to make informed decisions and drive results?
- Do you thrive in a collaborative, team-based environment, and are you able to work effectively with cross-functional teams?
ASSUMPTION: Candidates who are aligned with ComparaJá's values and work style will be most successful in this role and contribute positively to the company's culture and work environment.
⚠️ Potential Challenges
- The role may require working on weekends or evenings to meet project deadlines or respond to urgent SEO issues
- Candidates may face competition from other SEO professionals in the Lisbon job market
- The role may require occasional travel to attend industry conferences or meet with partners and clients
- The company's rapid growth and expansion may present challenges in terms of maintaining a healthy work-life balance
ASSUMPTION: These challenges can be mitigated by effective time management, prioritization, and communication with the team, as well as a supportive and flexible work environment.
📈 Similar Roles Comparison
- Compared to other SEO Manager roles, this position offers the opportunity to work directly with the company's leadership team and have a significant impact on the organization's growth and success
- In the comparison, fintech, and financial services sectors, SEO Manager roles may require additional focus on YMYL (Your Money, Your Life) SEO best practices and E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) optimization
- Career progression in this role may involve moving into a leadership or management position within the SEO team or expanding into related areas such as content strategy or marketing
ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired path of progression within the SEO industry.
📝 Sample Projects
- Conducting a comprehensive SEO audit of ComparaJá's website to identify and address technical and on-page optimization issues
- Developing and implementing a link-building strategy to improve the website's authority and organic search rankings
- Collaborating with the content team to create and optimize content for specific target keywords and search intents
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the SEO Manager may be expected to undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the SEO team's structure and how this role fits into the organization's overall SEO strategy?
- How does the company support the professional development and growth of its SEO team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does ComparaJá measure the success of its SEO strategies, and what KPIs are most important for this role?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment, allowing them to make an informed decision about their fit and potential for success in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of current SEO best practices and trends
- Research ComparaJá's mission, values, and company culture to demonstrate your enthusiasm and alignment with the organization
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
