π Core Information
πΉ Job Title: SEO Specialist
πΉ Company: Digital Resource
πΉ Location: Remote (Ecuador)
πΉ Job Type: Full-Time
πΉ Category: Advertising Services
πΉ Date Posted: July 9, 2025
πΉ Experience Level: Mid-Level (1-3 years)
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Developing and implementing effective SEO strategies to improve clients' organic search rankings
- Conducting comprehensive keyword research and analysis
- Optimizing website content, meta tags, headers, and other on-page elements
- Collaborating with content and development teams to ensure SEO strategies are effective
- Monitoring and analyzing website performance using tools like Google Analytics and Google Search Console
ASSUMPTION: This role requires a strong understanding of SEO principles, tools, and best practices. It also demands excellent analytical skills and the ability to work independently and manage multiple projects simultaneously.
π Key Responsibilities
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Conduct Keyword Research: Identify high-performing and relevant keywords to improve search engine rankings
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Optimize On-Page Elements: Improve website content, meta tags, headers, and other on-page elements for better search engine rankings
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Develop Content Strategies: Collaborate with the content team to create SEO-friendly content that aligns with SEO goals and business objectives
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Perform Technical SEO Audits: Identify and fix technical issues affecting SEO, such as crawl errors, broken links, and duplicate content
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Monitor and Report Performance: Track key metrics, campaign performance, and ROI using tools like Google Analytics and Google Search Console
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Stay Updated: Keep abreast of the latest SEO trends, algorithm updates, and best practices to maintain a competitive edge
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Collaborate with Account Managers: Work closely with account managers to execute effective SEO strategies for clients
ASSUMPTION: This role requires a proactive approach to staying updated with SEO trends and a strong attention to detail when conducting keyword research and optimizing on-page elements.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 1+ years of experience in SEO or a similar role
Required Skills:
- Proven track record of improving organic search rankings and driving traffic
- Strong understanding of SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, and Ahrefs
- Excellent analytical skills and the ability to interpret data to make informed decisions
- Strong written and verbal communication skills
- Ability to work independently and manage multiple projects simultaneously
- Knowledge of on-page and off-page SEO best practices
Preferred Skills:
- Google Analytics Certified
- Familiarity with HTML, CSS, and JavaScript
ASSUMPTION: While not explicitly stated, proficiency in the English language is likely required for this role due to the nature of the work and the company's location.
π° Compensation & Benefits
Salary Range: $1,000 - $2,000 per month
Benefits:
- Not specified, but may include health insurance, retirement plans, and other standard benefits
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level SEO specialists with 1-3 years of experience. The actual salary may vary depending on factors such as the candidate's specific skills, experience, and negotiation.
π Applicant Insights
π Company Context
Industry: Advertising Services. Digital Resource specializes in search engine optimization (SEO), online advertising, website design, and other digital marketing services.
Company Size: 51-200 employees. This size allows for a more personal work environment and opportunities for growth and advancement.
Founded: 2014. Digital Resource has grown significantly since its founding and has been recognized as one of the fastest-growing companies in the US by Inc. Magazine.
Company Description:
- Digital Resource is a full-service internet marketing agency based in South Florida
- They assist clients globally with increasing their visibility and driving more leads by establishing credible online presences
- Their team of highly-trained specialists is dedicated to providing custom strategies, innovative solutions, and effective marketing consulting for businesses
Company Specialties:
- Search Engine Optimization (SEO)
- Online Advertising (PPC)
- Website Design
- Directory Submission & Management
- Social Media Management
- Social Media Advertising
- Email Marketing
- SEO Consulting & Classes
- Digital Marketing Consulting
- Online Reputation Management
- Managed Live Chat
- Videography
- Content Creation
- Photography
- Lead Generation
- Blogging
- Link Building
- and PPC Advertising
Company Website: http://yourdigitalresource.com
ASSUMPTION: Digital Resource's focus on custom strategies and innovative solutions sets it apart from other digital marketing agencies. Their commitment to reinventing the client-agency relationship and providing effective marketing consulting for businesses is evident in their company description and specialties.
π Role Analysis
Career Level: Mid-Level. This role requires 1+ years of experience in SEO or a similar role and offers opportunities for growth and advancement within the company.
Reporting Structure: The SEO Specialist reports to the SEO Manager and works closely with the content and development teams.
Work Arrangement: Remote (Solely). This role can be performed entirely remotely, with no requirement for on-site work.
Growth Opportunities:
- As a mid-level role, there are opportunities for advancement to senior or management positions within the SEO department
- Digital Resource's rapid growth and expansion may also present opportunities for growth and advancement within the company as a whole
- The company's focus on providing custom strategies and innovative solutions may also present opportunities for professional development and skill-building
ASSUMPTION: The growth opportunities for this role are primarily within the SEO department and the company as a whole. However, the company's focus on custom strategies and innovative solutions may also present opportunities for professional development and skill-building.
π Location & Work Environment
Office Type: Remote. This role does not require a physical office presence, as it can be performed entirely remotely.
Office Location(s): West Palm Beach, Florida, United States
Geographic Context:
- West Palm Beach is located in South Florida and is known for its beaches, cultural attractions, and vibrant arts scene
- The city has a subtropical climate, with mild winters and hot, humid summers
- West Palm Beach is also home to a diverse and growing tech industry, with numerous digital marketing agencies and startups
Work Schedule: Full-time (40 hours per week). The work schedule for this role is standard for a full-time position, with no mention of flexible or part-time work arrangements.
ASSUMPTION: While the role is remote, the company's headquarters are located in West Palm Beach, Florida. This may impact the work environment and company culture, as well as the availability of in-person collaboration and networking opportunities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- Technical interview to evaluate SEO skills and knowledge
- Final interview with the SEO Manager or another senior team member
Key Assessment Areas:
- SEO knowledge and skills, including keyword research, on-page optimization, and technical SEO
- Analytical skills and the ability to interpret data to make informed decisions
- Communication skills and the ability to work independently and manage multiple projects simultaneously
- Cultural fit and alignment with the company's values and work style
Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience and skills, as well as any relevant industry-specific knowledge or achievements
- Include specific examples of your SEO successes and the impact you've made on organic search rankings and traffic for previous clients or employers
- Demonstrate your understanding of the company's values and work style in your application materials, and explain how you can contribute to their mission and goals
ATS Keywords: SEO, keyword research, on-page optimization, technical SEO, Google Analytics, Google Search Console, SEMrush, Ahrefs, analytical skills, communication skills, project management, HTML, CSS, JavaScript
ASSUMPTION: The application process for this role is likely to involve an Applicant Tracking System (ATS), which uses keywords to filter and rank candidates' application materials. Including relevant keywords in your resume and cover letter can help improve your chances of being selected for an interview.
π οΈ Tools & Technologies
- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- HTML
- CSS
- JavaScript
ASSUMPTION: The tools and technologies listed are likely to be used in this role, as they are industry-standard for SEO specialists. Familiarity with these tools and technologies is likely to be required for success in this role.
π Cultural Fit Considerations
Company Values:
- Reinventing the client-agency relationship
- Providing custom strategies, innovative solutions, and effective marketing consulting for businesses
- Strategic partnerships with month-to-month agreements and transparent reporting
Work Style:
- Remote work with a focus on independent work and project management
- Collaboration with content and development teams to ensure SEO strategies are effective
- Strong attention to detail and a proactive approach to staying updated with SEO trends
Self-Assessment Questions:
- Do you have a proven track record of improving organic search rankings and driving traffic?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you have a strong understanding of SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, and Ahrefs?
- Are you able to interpret data to make informed decisions and provide regular reports on key metrics, campaign performance, and ROI?
- Do you have strong written and verbal communication skills?
- Are you comfortable working in a remote environment and collaborating with teams virtually?
ASSUMPTION: The company values and work style listed are likely to be important considerations for cultural fit in this role. Applicants should assess their own values and work style preferences to determine if they align with those of the company.
β οΈ Potential Challenges
- The role requires a strong understanding of SEO principles, tools, and best practices, as well as excellent analytical skills and the ability to work independently and manage multiple projects simultaneously
- The role may require working with clients in different time zones, which could impact communication and collaboration
- The role may require working with clients with varying levels of SEO knowledge and experience, which could impact the effectiveness of SEO strategies and the ability to achieve desired results
- The role may require staying updated with SEO trends and algorithm updates, which could require ongoing learning and professional development
ASSUMPTION: The potential challenges listed are likely to be relevant to this role, as they are common to SEO specialists and digital marketing agencies. Applicants should consider these challenges and assess their own skills, experience, and preferences to determine if they are a good fit for the role.
π Similar Roles Comparison
- This role is similar to other SEO Specialist roles in the industry, but may offer more opportunities for growth and advancement within the company due to Digital Resource's rapid growth and expansion
- The role may require more collaboration with content and development teams than other SEO Specialist roles, as Digital Resource's focus on custom strategies and innovative solutions may necessitate closer coordination with other departments
- The role may offer more opportunities for professional development and skill-building than other SEO Specialist roles, as Digital Resource's focus on providing custom strategies and innovative solutions may present opportunities for learning and growth
ASSUMPTION: The comparison points listed are likely to be relevant to this role, as they are common to SEO specialists and digital marketing agencies. Applicants should consider these comparison points and assess their own skills, experience, and preferences to determine if they are a good fit for the role.
π Sample Projects
- Conducting a comprehensive keyword research and analysis project for a new client, including identifying high-performing and relevant keywords, analyzing keyword performance, and making recommendations for optimization
- Optimizing the on-page elements of a client's website, including content, meta tags, headers, and other on-page elements, to improve search engine rankings and drive more organic traffic
- Developing and implementing a content strategy and creation project for a client, including creating high-quality, SEO-friendly content that aligns with SEO goals and business objectives
- Performing a technical SEO audit for a client, including identifying and fixing technical issues such as crawl errors, broken links, and duplicate content
- Monitoring and analyzing the website performance of a client using tools like Google Analytics and Google Search Console, and providing regular reports on key metrics, campaign performance, and ROI
ASSUMPTION: The sample projects listed are likely to be relevant to this role, as they are common to SEO specialists and digital marketing agencies. Applicants should consider these sample projects and assess their own skills, experience, and preferences to determine if they are a good fit for the role.
β Key Questions to Ask During Interview
- Can you describe the typical SEO strategies and best practices used by the SEO team at Digital Resource?
- How does the SEO team collaborate with content and development teams to ensure SEO strategies are effective?
- What are the most challenging aspects of working as an SEO Specialist at Digital Resource, and how does the company support its SEO team members in overcoming these challenges?
- How does Digital Resource measure the success of its SEO strategies and campaigns?
- What opportunities are there for professional development and growth within the SEO department and the company as a whole?
ASSUMPTION: The key questions listed are likely to be relevant to this role, as they are common to SEO specialists and digital marketing agencies. Applicants should consider these key questions and use them to guide their interview preparation and decision-making.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your SEO experience and skills, as well as any relevant industry-specific knowledge or achievements
- Include specific examples of your SEO successes and the impact you've made on organic search rankings and traffic for previous clients or employers
- Demonstrate your understanding of the company's values and work style in your application materials, and explain how you can contribute to their mission and goals
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.