T

SEO specialist

Tricentis
Full-time
On-site
Prague, Praha, Czechia
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO Specialist (Mid-level)

πŸ”Ή Company: Tricentis

πŸ”Ή Location: Prague, Czech Republic

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 2, 2025

πŸ”Ή Experience Level: Mid-level (2+ years)

πŸ”Ή Remote Status: Hybrid (Remote work opportunity after 6 months)

πŸš€ Job Overview

Key aspects of this role include:

  • Optimizing website content for both search engines and users, ensuring high-quality on-page SEO
  • Conducting in-depth keyword research and monitoring emerging trends
  • Collaborating with analytics teams to track and report on key SEO metrics
  • Staying current with the latest search engine algorithm changes and industry developments

ASSUMPTION: This role requires a balance of technical SEO skills and creative content optimization. The ideal candidate will be proactive, detail-oriented, and able to work effectively in a team environment.

πŸ“‹ Key Responsibilities

βœ… Optimize website content for both search engines and users, ensuring high-quality on-page SEO that aligns with best practices and user intent

βœ… Take ownership of assigned tasks and projects, and report on results cross-functionally, while staying focused and aligned with team goals

βœ… Conduct in-depth keyword research, monitor emerging trends, and apply insights to improve content performance

βœ… Collaborate with analytics teams to track, interpret, and report on key SEO metrics such as organic traffic, keyword rankings, and user engagement

βœ… Navigate and interpret data with Power BI dashboards

βœ… Stay current with the latest search engine algorithm changes, SEO trends, and industry developments, and proactively apply relevant updates to strategies and workflows

ASSUMPTION: The SEO Specialist will be expected to work independently and manage their time effectively to meet project deadlines and maintain high-quality standards.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2+ years of hands-on SEO experience

Required Skills:

  • Proficiency with tools like Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar
  • Strong analytical skills and attention to detail
  • Basic understanding of HTML and site structure
  • Excellent communication and collaboration abilities
  • Proactive mindset and willingness to take ownership of tasks
  • Advanced English: written and spoken

Preferred Skills:

  • Speaking additional European languages

ASSUMPTION: Candidates with a strong foundation in SEO and a willingness to learn and grow in the role will be well-suited for this position.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this position is approximately 45,000 - 60,000 CZK per year (based on industry standards for mid-level SEO roles in Prague). Final compensation will be determined based on the candidate's qualifications and experience.

Benefits:

  • Performance-related bonus or commission
  • Flexible working schedule (no core hours)
  • Remote / temporary remote work opportunity after 6 months of working
  • Variety of leave options, including 25 vacation days, 3 Sick Days, 2 Tricentis Days (flexi days), 2 Volunteer Days
  • Hybrid work environment, with home-office allowance
  • Meal allowance & cafeteria benefit
  • Pension Contribution
  • Life & Disability Insurance
  • Paid Sickness leave
  • A team of passionate professionals who are experts in their fields
  • Events for employees to learn, celebrate, and socialize (training sessions, hackathons, parties, sports events, board game gatherings, BBQs) and much more

Working Hours: Full-time position with a flexible working schedule (no core hours).

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development

Company Size: 1,001-5,000 employees

Founded: 2007

Company Description:

  • Tricentis is a global leader in continuous testing and quality engineering
  • Their AI-powered, continuous testing platform provides a new and fundamentally different way to perform software testing
  • Tricentis has more than 2,500 customers, including the largest brands in the world, such as McKesson, Accenture, Allianz, Telstra, Dolby, and Vodafone

Company Specialties:

  • Software Testing
  • Test Automation
  • Mobile Testing
  • SAP Testing
  • Continuous Testing
  • Load Testing
  • Performance Testing
  • Test Management
  • DevOps
  • Quality Engineering
  • Generative AI
  • Artificial Intelligence
  • Quality Assurance
  • Data Integrity
  • Digital Transformation
  • Oracle Testing
  • ERP
  • and Application Testing

Company Website: tricentis.com

ASSUMPTION: Tricentis' focus on continuous testing and quality engineering creates an environment where attention to detail and a commitment to quality are highly valued.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: The SEO Specialist will report directly to the SEO Team Lead and work closely with cross-functional teams, including content creators, developers, and analytics specialists

Work Arrangement: Hybrid (Remote work opportunity after 6 months)

Growth Opportunities:

  • Potential to grow into a senior role as the team and company expand
  • Opportunities to learn and develop skills in related areas, such as content strategy and analytics
  • Chance to work on high-impact projects and contribute to the company's overall success

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Hybrid (with home-office allowance)

Office Location(s): Prague, Czech Republic

Geographic Context:

  • Prague is the capital and largest city of the Czech Republic, with a population of over 1.3 million
  • The city is known for its rich history, cultural attractions, and vibrant nightlife
  • Prague offers a high quality of life, with affordable housing, excellent public transportation, and a wide range of recreational activities

Work Schedule: Full-time position with a flexible working schedule (no core hours).

ASSUMPTION: Prague's vibrant culture and high quality of life make it an attractive location for both local and international candidates.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical interview with the SEO Team Lead
  • On-site or virtual final interview with the SEO Team and/or other relevant stakeholders

Key Assessment Areas:

  • SEO knowledge and skills
  • Analytical and problem-solving abilities
  • Communication and collaboration skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant SEO experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare examples of your SEO work and be ready to discuss them during the interview
  • Research Tricentis and the SEO team to show your enthusiasm and preparation

ATS Keywords: SEO, keyword research, on-page optimization, Google Search Console, Google Analytics, SEMrush, Ahrefs, Power BI, data analysis, teamwork, communication, collaboration, English

ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, cultural fit, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Google Search Console
  • Google Analytics
  • SEMrush
  • Ahrefs
  • Power BI
  • HTML

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Quality-driven
  • Respectful

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on continuous learning and improvement

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you committed to continuous learning and professional development?
  • Do you share Tricentis' passion for quality and customer-centricity?

ASSUMPTION: Candidates who align with Tricentis' values and work style will be well-suited for this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Keeping up with the latest SEO trends and algorithm changes
  • Collaborating effectively with cross-functional teams
  • Adapting to a hybrid work environment and balancing remote work responsibilities

ASSUMPTION: Successful candidates will be able to manage their time effectively, prioritize tasks, and maintain a strong attention to detail in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role focuses more on on-page SEO and content optimization than off-page SEO or link building
  • Tricentis' focus on continuous testing and quality engineering creates a unique work environment compared to other companies in the software development industry
  • This role offers opportunities for professional growth and development within a dynamic and innovative company

ASSUMPTION: Candidates should research Tricentis and the SEO team to understand the unique aspects of this role and how it differs from similar positions at other companies.

πŸ“ Sample Projects

  • Conducting a comprehensive keyword research project for a new product launch
  • Optimizing a high-traffic blog for both search engines and users, resulting in a significant increase in organic traffic
  • Collaborating with the content team to create and optimize a series of SEO-focused blog posts, leading to improved search visibility and engagement

ASSUMPTION: These sample projects demonstrate the types of tasks and responsibilities the SEO Specialist can expect in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how the SEO team fits into the broader organization?
  • How does Tricentis support the professional development and growth of its employees?
  • What are the most challenging aspects of working in the SEO team, and how do you overcome them?
  • How does Tricentis approach work-life balance, especially in a hybrid work environment?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: These questions will help candidates better understand the role, the team, and the company culture, allowing them to make an informed decision about the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Tricentis careers portal
  • Tailor your resume and cover letter to highlight your relevant SEO experience and skills
  • Prepare examples of your SEO work and be ready to discuss them during the interview
  • Research Tricentis and the SEO team to show your enthusiasm and preparation
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.