SEO Specialist

📌 Core Information

🔹 Job Title: SEO Specialist

🔹 Company: CNX

🔹 Location: CRI Work From Home - Direct, Costa Rica

🔹 Job Type: Full-time, Hybrid

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: 2025-07-14

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Work from Home - Direct)

🚀 Job Overview

Key aspects of this role include:

• Driving organic growth through content strategy and optimizing website performance
• Collaborating with cross-functional teams and external agencies
• Analyzing data and implementing solutions to improve organic traffic
• Staying updated with industry trends and best practices in SEO
• Working with a global team across multiple time zones

ASSUMPTION: This role requires a balance of strategic thinking, creative passion, and hands-on execution. The ideal candidate will be comfortable working independently and in a team environment.

📋 Key Responsibilities

✅ Drive organic growth content strategy for Mexico, consumer direct marketing, and digital product stakeholders

✅ Conduct regular audits of owned and competitor digital properties to ensure best practices are followed

✅ Analyze website crawl data to identify issues and recommend fixes

✅ Collaborate with digital marketing specialists, analysts, and agencies to execute channel strategies

✅ Perform click-through rate, conversion, spend, and creative analysis to identify growth opportunities

✅ Stay updated with industry trends and best practices in SEO

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and hands-on execution. The ideal candidate will be comfortable wearing multiple hats and adapting to changing priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 1 year of clearly visible, SEO experience with hands-on optimization skills

Required Skills:

• Proven experience in Organic Search, either agency or digital native side
• Advanced knowledge of key measurement SEO tools (e.g., Botify)
• Ability to analyze and manipulate large amounts of data to make actionable recommendations
• Strong communication and presentation skills
• Fluency in English

Preferred Skills:

• Experience with CMS and understanding of its impact on SEO
• Paid search management experience
• Knowledge of the footwear or apparel industry
• Bilingual or multilingual skills

ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio can substitute for formal education. The ideal candidate will have a unique balance of disciplined strategic thinking, creative passion, and a willingness to be hands-on.

💰 Compensation & Benefits

Salary Range: Based on industry standards for SEO Specialists with 1-5 years of experience in Costa Rica, the estimated salary range is ₡6,000,000 - ₡8,000,000 per year (approximately $10,500 - $14,000 USD).

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Retirement plan
• Employee assistance program
• Tuition assistance
• Paid time off

Working Hours: Full-time, Monday - Friday, 8:00 AM - 5:00 PM (with a 1-hour lunch break), with flexibility for occasional remote work

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and negotiation. Benefits are subject to change and may be based on the candidate's employment status and length of service.

📌 Applicant Insights

🔍 Company Context

Industry: CNX operates in the IT Services and IT Consulting industry, focusing on technical products and services. This industry is highly competitive and dynamic, with a strong emphasis on innovation and technology.

Company Size: CNX has over 10,000 employees globally, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: CNX was founded in 1980 and has since grown into a global leader in its industry, with a strong reputation for excellence and innovation.

Company Description:

• CNX is a global technology and services leader that powers the world’s best brands, today and into the future.
• The company is human-centered, tech-powered, and intelligence-fueled, with a focus on designing, building, and running fully integrated, end-to-end solutions at speed and scale across the entire enterprise.
• CNX is committed to creating exceptional relationships and being recognized as a world-class employer, with awards such as “World's Best Workplaces,” “Best Companies for Career Growth,” and “Best Company Culture.”

Company Specialties:

• Technical Support
• Sales and Marketing
• Outsourcing
• Call Centers
• Technology and Services

Company Website: http://www.concentrix.com

ASSUMPTION: CNX's large size and global presence provide opportunities for career growth and exposure to diverse projects and teams. The company's focus on innovation and technology makes it an attractive choice for candidates seeking to work at the forefront of their industry.

📊 Role Analysis

Career Level: This role is suitable for mid-career professionals with 1-5 years of experience in SEO or a related field. It offers opportunities for growth and advancement within the company.

Reporting Structure: The SEO Specialist will report directly to the Senior Manager, SEO & Content Strategy, and will work closely with cross-functional teams, including digital marketing specialists, analysts, and agencies.

Work Arrangement: This is a hybrid role, with a mix of remote work and on-site collaboration. The specific work arrangement may vary depending on the candidate's location and the needs of the team.

Growth Opportunities:

• Advancement to Senior SEO Specialist or Manager roles
• Expansion into related fields, such as Content Strategy or Digital Marketing
• Opportunities to work on high-impact projects and gain exposure to senior leadership

ASSUMPTION: The SEO Specialist role offers a unique blend of strategic thinking, data analysis, and hands-on execution. This balance provides an excellent opportunity for candidates to develop a broad range of skills and gain exposure to various aspects of digital marketing.

🌍 Location & Work Environment

Office Type: CNX's office in Costa Rica is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 39899 Balentine Dr., Ste 235, Newark, California 94560, US

Geographic Context:

• Costa Rica is known for its stable political environment, high-quality education, and strong focus on environmental sustainability.
• The country offers a high standard of living, with affordable housing and a low cost of living compared to other countries in the region.
• Costa Rica's time zone (CST) is favorable for collaboration with teams in North America and Europe.

Work Schedule: The work schedule for this role is full-time, with a mix of remote and on-site work. The specific work arrangement may vary depending on the candidate's location and the needs of the team.

ASSUMPTION: The hybrid work arrangement for this role offers a balance between the flexibility of remote work and the collaboration and networking opportunities provided by an on-site office environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical assessment or case study presentation
• Interview with the hiring manager and/or team members
• Final decision and offer

Key Assessment Areas:

• SEO knowledge and experience
• Data analysis and problem-solving skills
• Communication and presentation skills
• Cultural fit and alignment with CNX's values

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical assessment or case study presentation by brushing up on your SEO knowledge and practicing your problem-solving skills
• Research CNX's company culture and values to ensure a strong cultural fit
• Prepare thoughtful questions to ask the interviewer about the role, team, and company

ATS Keywords: SEO, Organic Search, Digital Marketing, Data Analysis, CMS, Collaboration, Communication, Strategic Thinking, Creative Passion, Hands-on Execution, Industry Trends, Best Practices, Global Team

ASSUMPTION: The interview process for this role is designed to assess the candidate's technical skills, problem-solving abilities, and cultural fit. The technical assessment or case study presentation is an important component of the process, as it provides an opportunity for the candidate to demonstrate their SEO knowledge and skills in a practical setting.

🛠️ Tools & Technologies

• SEO tools (e.g., Botify, SEMrush, Ahrefs)
• Data analysis tools (e.g., Google Analytics, Excel)
• Content management systems (e.g., WordPress, Adobe Experience Manager)
• Project management tools (e.g., Asana, Trello)
• Collaboration tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the candidate's location and the needs of the team. The ideal candidate will be comfortable learning and adapting to new tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Agile
• Inclusive

Work Style:

• Data-driven
• Results-oriented
• Adaptable
• Collaborative
• Continuously learning

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and best practices in SEO?
• Can you provide an example of a time when you had to collaborate with cross-functional teams to achieve a common goal?
• How do you approach learning new tools and technologies?

ASSUMPTION: CNX values candidates who are customer-centric, innovative, collaborative, agile, and inclusive. The ideal candidate will be data-driven, results-oriented, adaptable, collaborative, and continuously learning.

⚠️ Potential Challenges

• Working with a global team across multiple time zones may require flexibility and adaptability
• The role may involve working with tight deadlines and managing multiple projects simultaneously
• The SEO landscape is constantly evolving, requiring the candidate to stay up-to-date with the latest trends and best practices
• The role may require occasional travel for meetings and training sessions

ASSUMPTION: The potential challenges of this role can be mitigated by strong communication, time management, and organizational skills. The ideal candidate will be adaptable, results-oriented, and able to thrive in a dynamic and fast-paced environment.

📈 Similar Roles Comparison

• Unlike related roles, this position focuses specifically on driving organic growth through content strategy and optimizing website performance
• This role requires a unique balance of strategic thinking, data analysis, and hands-on execution, making it an excellent fit for candidates with a diverse skill set
• Compared to other SEO roles, this position offers opportunities for growth and advancement within the company, as well as exposure to a global team and diverse projects

ASSUMPTION: This role offers a unique blend of responsibilities and opportunities, making it an attractive choice for candidates seeking to develop a broad range of skills and gain exposure to various aspects of digital marketing.

📝 Sample Projects

• Conducting a comprehensive SEO audit of CNX's global website and implementing recommendations to improve organic traffic
• Developing and executing a content strategy to drive organic growth for CNX's Mexico market
• Collaborating with cross-functional teams to optimize the performance of CNX's e-commerce platform

ASSUMPTION: The sample projects provided are intended to give candidates an idea of the types of responsibilities and initiatives they may work on in this role. The specific projects and initiatives may vary depending on the candidate's location, the needs of the team, and the priorities of the organization.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does this role fit into the broader digital marketing strategy for CNX?
• What opportunities are there for professional development and growth within the company?
• How does CNX support work-life balance for its employees?
• What are the key priorities for this role in the first 90 days?

ASSUMPTION: The key questions provided are intended to help candidates gain a better understanding of the role, team, and company. The specific questions may vary depending on the candidate's interests, priorities, and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Concentrix job portal
• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical assessment or case study presentation by brushing up on your SEO knowledge and practicing your problem-solving skills
• Research CNX's company culture and values to ensure a strong cultural fit
• Prepare thoughtful questions to ask the interviewer about the role, team, and company
• Follow up with the hiring manager within one week of the interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.