SEO Specialist

📌 Core Information

🔹 Job Title: SEO Specialist

🔹 Company: Safna IT Services

🔹 Location: Baghdad, Iraq

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: September 12, 2024

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Optimizing Safna IT Services' online presence to improve search engine rankings
• Conducting thorough keyword research and on-page optimization
• Performing technical SEO audits and implementing best practices
• Collaborating with content creators to develop SEO-friendly content
• Developing and executing effective link-building strategies

ASSUMPTION: This role requires a high level of technical SEO expertise and a deep understanding of digital marketing trends.

📋 Key Responsibilities

✅ Conduct thorough keyword research to identify opportunities for content creation and optimization

✅ Optimize website content, meta tags, and images to enhance search engine visibility

✅ Perform technical SEO audits and implement best practices to improve site performance, including page speed and mobile responsiveness

✅ Collaborate with content creators to develop SEO-friendly content that aligns with search intent

✅ Develop and execute link-building strategies to increase domain authority

✅ Monitor and analyze website performance using tools like Google Analytics and Search Console; provide regular reports on SEO metrics

✅ Keep up-to-date with the latest trends and algorithm changes in SEO and digital marketing

✅ Conduct competitor analysis to identify strengths and weaknesses in Safna's SEO strategy compared to competitors

ASSUMPTION: This role requires a proactive approach to staying informed about industry trends and competitor activities.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, or a related field

Experience: 5+ years of experience in SEO or digital marketing

Required Skills:

• Proficient in SEO tools (e.g., SEMrush, Moz, Ahrefs) and analytics platforms (e.g., Google Analytics, Google Search Console)
• Basic knowledge of HTML and CSS for on-page optimization
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent verbal and written communication skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• Strong problem-solving skills and a proactive approach to challenges

Preferred Skills:

• Fluency in Arabic and English
• Experience with content management systems (CMS) like WordPress

ASSUMPTION: While not explicitly stated, proficiency in Arabic is likely beneficial for this role due to the company's location and target market.

💰 Compensation & Benefits

Salary Range: The salary range for an SEO Specialist with 5-10 years of experience in Iraq is typically between 1,500,000 - 2,500,000 IQD (approximately $1,250 - $2,100 USD) per month, according to industry standards. However, the exact salary for this role may vary based on the candidate's qualifications and experience.

Benefits:

• Health insurance
• Paid time off (vacation, sick leave, and holidays)
• Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexible working hours and the possibility of overtime during peak periods

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Safna IT Services operates in the competitive IT services and IT consulting industry, focusing on web hosting, graphic design, and digital marketing services.

Company Size: With 11-50 employees, Safna IT Services is a mid-sized company where applicants can expect a relatively flat hierarchy and the opportunity to make a significant impact.

Founded: Established in 2013, Safna IT Services has been serving clients in the MENA region for over a decade, demonstrating stability and growth potential.

Company Description:

• Safna IT Services is a leading innovative information technology services provider located in Iraq
• The company is dedicated to boosting its clients' business growth with thoughtful design and high-quality services
• Safna IT Services has worked with numerous partners, completing over 80 projects efficiently and rapidly

Company Specialties:

• Web hosting & design & development & SEO
• Systems & softwares design and development
• Network support services
• Social branding and social media influence

Company Website: https://www.safnah.com

ASSUMPTION: As a mid-sized company, Safna IT Services offers applicants the opportunity to work in a dynamic environment with a focus on growth and innovation.

📊 Role Analysis

Career Level: This role is suitable for experienced SEO professionals looking to apply their skills in a challenging and rewarding environment.

Reporting Structure: The SEO Specialist will report directly to the Digital Marketing Manager and work closely with the content creation and web development teams.

Work Arrangement: This is an on-site position, with the possibility of remote work during specific periods, as determined by the company.

Growth Opportunities:

• Potential career progression to a Senior SEO Specialist or Digital Marketing Manager role
• Opportunities to work on diverse projects and expand skills and knowledge
• Professional development opportunities, such as training and workshops

ASSUMPTION: Given the company's growth and the nature of the role, there are ample opportunities for professional development and career advancement.

🌍 Location & Work Environment

Office Type: Safna IT Services operates from a modern office space in the Karadah district of Baghdad, offering a collaborative and professional work environment.

Office Location(s): St. Karadah Kharidgh Main Near Abu Afif Sweets, M934 Z15 B9 F1 O8, Karadah, Baghdad 10069, IQ

Geographic Context:

• Baghdad is the capital and largest city of Iraq, with a population of over 7 million people
• The city offers a mix of modern and traditional architecture, with a rich cultural heritage
• Baghdad is well-connected by road, air, and public transportation, making it easy for employees to commute

Work Schedule: The work schedule is typically Monday to Friday, with flexible working hours and the possibility of overtime during peak periods

ASSUMPTION: While the work environment is collaborative and professional, applicants should be prepared to work in a fast-paced and sometimes demanding environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• Technical SEO assessment or case study
• Final interview with the Digital Marketing Manager

Key Assessment Areas:

• Technical SEO knowledge and skills
• Problem-solving abilities and analytical thinking
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment by brushing up on your knowledge of tools like SEMrush, Moz, and Ahrefs
• Research Safna IT Services and the digital marketing industry in Iraq to demonstrate your enthusiasm and understanding of the role

ATS Keywords: SEO, digital marketing, keyword research, on-page optimization, technical SEO, link building, analytics, reporting, competitor analysis, HTML, CSS

ASSUMPTION: The application process may vary depending on the number of applicants and the company's hiring needs.

🛠️ Tools & Technologies

• SEMrush, Moz, or Ahrefs for keyword research and competitor analysis
• Google Analytics and Google Search Console for website performance tracking
• HTML and CSS for on-page optimization
• Content management systems like WordPress for content creation and publishing

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous learning
• Customer focus and excellence
• Collaboration and teamwork
• Integrity and professionalism

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong customer focus and a commitment to excellence?

ASSUMPTION: Applicants should assess their cultural fit based on their work style, values, and preferences to ensure a successful and fulfilling career at Safna IT Services.

⚠️ Potential Challenges

• Working in a fast-paced and sometimes demanding environment
• Keeping up with the latest trends and algorithm changes in SEO and digital marketing
• Competing with established SEO agencies and consultants in the region
• Adapting to the unique cultural and linguistic aspects of working in Iraq

ASSUMPTION: Applicants should be prepared to face these challenges and demonstrate their ability to thrive in a competitive and dynamic environment.

📈 Similar Roles Comparison

• Unlike other SEO Specialist roles, this position requires a strong understanding of Arabic and English to effectively optimize content for a local audience
• Safna IT Services offers a unique opportunity to work in the growing digital marketing industry in Iraq, with a focus on web hosting and graphic design services
• Career progression opportunities may vary depending on the company's growth and expansion plans

ASSUMPTION: Applicants should research similar roles in the region and consider the unique aspects of this position when evaluating their career prospects.

📝 Sample Projects

• Conducting a comprehensive SEO audit of Safna IT Services' website and implementing best practices to improve search engine rankings
• Developing and executing a link-building strategy to increase domain authority and improve organic traffic
• Collaborating with the content creation team to develop SEO-friendly content that aligns with search intent and improves user experience

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role and may vary depending on the company's specific needs and priorities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the key priorities for this role in the first 90 days?
• How does Safna IT Services support the professional development and growth of its employees?
• What are the most significant challenges facing the SEO team, and how can this role help address them?
• What is the company's approach to work-life balance, and how does it support employee well-being?

ASSUMPTION: Applicants should tailor their interview questions to demonstrate their interest in the role and their commitment to contributing to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment by brushing up on your knowledge of tools like SEMrush, Moz, and Ahrefs
• Research Safna IT Services and the digital marketing industry in Iraq to demonstrate your enthusiasm and understanding of the role
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.